scholarly journals Product and Service Attributes Related to Marketing Nursery Stock

1992 ◽  
Vol 2 (4) ◽  
pp. 483-488 ◽  
Author(s):  
Larry D. Makus ◽  
John C. Foltz ◽  
Joseph F. Guenthner ◽  
Robert R. Tripepi
Keyword(s):  
Geographic Location ◽  
Western United States ◽  
Group Differences ◽  
Product Characteristics ◽  
Plant Materials ◽  
Nursery Stock ◽  
Root Stock ◽  
Bare Root ◽  
General Product ◽  
Additional Product

Survey data from 3 11 garden centers, landscapers, and combined garden center/landscaping firms in selected western United States trade centers were analyzed. Results identified important product and service attributes used in respondent decisions to purchase nursery stock. In general, product characteristics were ranked higher than supplier services. The highest-ranked product characteristics included plants free of insects and disease, properly dug and handled container or balled and burlapped stock, properly dug and handled bare root stock, and plants available when needed. However, several additional product characteristics received high rankings. The highest-ranked service was supplier knowledgeable about plant materials. A χ2 analysis was conducted to segment this market on the basis of firm size, business type, and geographic location. Results indicated there were limited between-group differences to use in segmenting the market on the basis of size, business type, or location.

scholarly journals Midwestern Retail Garden Centers Identify Satisfaction/Dissatisfaction with Supplying Wholesale Nurseries

1998 ◽  
Vol 16 (4) ◽  
pp. 243-247
Author(s):  
J.K. Iles ◽  
W.R. Graves ◽  
A.S. Aiello ◽  
C.L. Haynes ◽  
K.E. Stone
Keyword(s):  
Plant Materials ◽  
Bedding Plants ◽  
Herbaceous Perennials ◽  
Nursery Stock ◽  
Root Stock ◽  
Bare Root ◽  
In Transit ◽  
Trees And Shrubs ◽  
Wide Assortment

Abstract A survey was conducted to assess the attitudes of Midwestern retail nursery operators concerning current marketing, promotion, sales, and service practices of their wholesale nursery stock suppliers. Completed questionnaires were received from 290 individuals (42.2% response rate). Respondents indicated quality of plant materials (96.5%), availability of plant materials in desired quantities (67.8%), wide assortment of plant materials (53.5%), and price of nursery stock (40.3%) were very important reasons for conducting business with a wholesale supplier. The majority of respondents said they were ‘very satisfied’ with the condition of bare-root trees and shrubs (75.1%), bedding plants (72.9%), herbaceous perennials and ornamental grasses (72.2%), container-grown trees and shrubs (72.0%), and balled-and-burlapped trees and shrubs (67.4%) shipped by their wholesale supplier. Over one-half (56.5%) also said they were ‘very satisfied’ with aquatic plant shipments. On those occasions when plants arrived in unsatisfactory condition, the most frequently cited problems were, dry bare-root stock (34.4%), physically damaged container-grown stock (56.0%) and balled-and-burlapped stock (40.0%), undersized herbaceous plants (20.3%), and aquatic plants damaged in transit (12.1 %). In general, retailers were most favorably impressed with the respectful and helpful way wholesalers attempted to meet their business needs (57.1%). Retailers were most frustrated with shortages, unauthorized substitutions, and last-minute cancellations (31.9%).

scholarly journals Effect of Nursery Stock Type and Size on Growth of Three Deciduous Shrub Species in Containers

HortScience ◽  
1997 ◽  
Vol 32 (3) ◽  
pp. 455C-455
Author(s):  
Jeffery K. Iles
Keyword(s):  
Early Spring ◽  
Plant Quality ◽  
Plant Performance ◽  
Production Cycle ◽  
Late Winter ◽  
Quality Ratings ◽  
Nursery Stock ◽  
Root Stock ◽  
Stock Type ◽  
Bare Root

Rewholesalers, garden centers, and other sellers of deciduous shrubs routinely receive bare-root stock in late winter or early spring for potting; however, bare-root plants are sometimes slow to establish in containers. Potted liners with well-developed root systems show potential for shortening the production cycle and permitting the development of higher-quality plants earlier in the growing season. To study the effect of nursery stock type and size on subsequent growth, two bare-root sizes and one potted liner size of `Cardinal' red osier dogwood (Cornus sericea L.), `Goldflame' spirea (Spiraea xbumalda Burv.), and `James MacFarlane' lilac (Syringa xprestoniae McKelv.) were grown in polyethylene containers of different sizes. Bare-root plants (15 and 30 cm in height) were grown in 2.7- and 6.1-L, and 6.1- and 10.3-L containers, respectively. Potted liners (0.4-L container size) were grown in 6.1- and 10.3-L containers. Plant performance was evaluated 10 and 20 weeks after potting. In general, plant quality ratings increased with container volume for all species. For `Goldflame' spirea and `James MacFarlane' lilac, best plant quality ratings occurred with 30-cm plants grown in 10.3-L containers. But for `Cardinal' redosier dogwood, plant quality ratings were highest and not significantly different for 30-cm bare-root plants and potted liners grown in 10.3-L containers.

Draft Reduction of Bare Root Nursery Stock Digger Blades

1972 ◽  
Vol 15 (3) ◽  
pp. 0416-0419
Author(s):  
J. N. Lawyer ◽  
W. J. Chancellor and M. O'Brien
Keyword(s):  
Nursery Stock ◽  
Bare Root

Comparing the Missouri Gravel Bed and a Wood Chip Production Method for Tree Growth

2019 ◽  
Vol 45 (6) ◽  
Author(s):  
Kelby Fite ◽  
Liza Holmes ◽  
Elden LeBrun
Keyword(s):  
Wood Chip ◽  
Production Method ◽  
White Oak ◽  
Gravel Bed ◽  
System A ◽  
Nursery Production ◽  
Quercus Bicolor ◽  
Root Stock ◽  
Swamp White Oak ◽  
Bare Root

Tree root defects from current nursery production practices influence short- and long-term tree performance and survivability. The Missouri Gravel Bed (MGB) system, a production method using gravel as a substrate, has been used to prevent many of these defects from occurring. MGB production involves planting bare root stock into a bed of gravel with frequent drip irrigation in order to produce a root system with relatively few defects. MGB production methods have also been purported to allow for summer transplanting of many species, as opposed to traditional dormant transplanting.Because gravel has low water- and nutrient-holding capacity, biochar (5% by volume) was incorporated into one plot as a possible means of improving both water- and nutrient-holding capacity over gravel alone. Wood chip mulch was also investigated as a growing substrate in place of the gravel in a growing system. In 2015, three species, Quercus bicolor (swamp white oak), Taxodium distichum (baldcypress), and Tilia cordata (littleleaf linden), were studied in pea gravel (PG), biochar-amended pea gravel (BC), and wood chip mulch bed (MB) growing environments. Very few differences occurred over the growing season with above- or belowground parameters indicating that the minimal-to-no-cost, more readily available substrate of wood chip mulch should be considered in these growing systems.

scholarly journals INCORPORATED SLOW-RELEASE FERTILIZER FOR CONTAINER-GROWN NURSERY STOCK

HortScience ◽  
1992 ◽  
Vol 27 (6) ◽  
pp. 632f-632
Author(s):  
Bert T. Swanson ◽  
James B. Calkins ◽  
Daniel G. Krueger ◽  
Theresa L. Stockdale
Keyword(s):  
Slow Release ◽  
Production Systems ◽  
Nutrient Release ◽  
Critical Factor ◽  
Fertility Treatment ◽  
Plant Materials ◽  
Fertility Treatments ◽  
Nursery Stock ◽  
Slow Release Fertilizers ◽  
Successful Production

Media fertility is a critical factor in the successful production of container grown plants. Fertility treatments including fertigation and slow-release fertilizers (topdressed and incorporated) were compared. Fertility treatments were studied over a two-year period on a variety of deciduous and evergreen plant materials. Plant growth was quantified based on height, volume, branching, and quality. Soil fertility levels based on leachates were followed during the study. Nutrient release for incorporated fertilizers tested was variable although less so than when the same fertilizers were topdressed. Fertility treatment effects were species-dependent. Several incorporated, slow-release fertilizers, especially those high in nitrogen (Sierra 17-6-10, Sierra High N 24-4-6, Woodace Briquettes 23-2-0, Woodace 21-4-10), show promise for use in two-year container production systems.

scholarly journals Bare-root Shade Tree Whip Production in Containers

HortScience ◽  
1995 ◽  
Vol 30 (4) ◽  
pp. 806A-806
Author(s):  
Daniel K. Struve
Keyword(s):  
Root System ◽  
Rapid Growth ◽  
High Survival ◽  
Refrigerated Storage ◽  
Shade Tree ◽  
Root Stock ◽  
Bare Root ◽  
Sowing Seed

A method is described for producing bare-root shade tree whips in containers. Whip production is begun in February in heated greenhouses by sowing seed. Seedlings are transplanted to copper-treated containers and grown in a greenhouse until May, when they are moved outdoors and transplanted to No. 3 copper-treated containers. In October (8 months after seeding), plant heights range from 1 to 2 m. Several media have been developed that result in rapid growth, while separating readily from the root system by hand-shaking. Bare-root plants placed in refrigerated storage for 6 months and repotted, retained high survival and regrowth potential. The system combines the handling ease of bare-root stock with the high survival and regrowth potential of container stock.

scholarly journals Cold Storage Method Affects Root and Shoot Water Potential of Bare-root Hawthorn and Maple Trees

1994 ◽  
Vol 12 (4) ◽  
pp. 219-222
Author(s):  
Rick M. Bates ◽  
Alexander X. Niemiera ◽  
John R. Seiler
Keyword(s):  
Cold Storage ◽  
Water Loss ◽  
Poor Quality ◽  
Tree Seedlings ◽  
Water Potentials ◽  
Whole Plant ◽  
Norway Maple ◽  
Root Stock ◽  
Bare Root ◽  
Root Tree

Abstract Desiccation of bare-root tree seedlings during storage can result in reduced growth and poor quality after transplanting. For 12 weeks, shoot and root water potentials of bare-root Norway maple (Acer platanoides L.) and Washington hawthorn (Crataegus phaenopyrum Medic.) seedlings were measured in response to four cold storage treatments: whole plant exposed, roots exposed, shoots exposed, whole plant covered. In another experiment, water loss was measured from stem sections of both species during four weeks of cold storage. Shoot and root water potentials decreased during storage regardless of treatment or species. For maple, shoot and root water potentials of the exposed shoot treatment were the same as the whole plant covered treatment. In contrast, hawthorn shoot and root water potentials of the exposed shoot treatment were lower (more negative) than for the whole plant covered treatment. Most of the water stress experienced by roots and shoots of both species accumulated during the first six weeks of storage. Water loss was greater for hawthorn stem sections than for maple during the first two weeks of storage. Results indicated that while protection of roots of all bare-root stock reduces water loss, sensitive species such as Washington hawthorn require both root and shoot protection to minimize water loss.

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