User Journey Mapping – A Method in User Experience Design

i-com ◽  
2016 ◽  
Vol 15 (1) ◽  
Author(s):  
Anja Endmann ◽  
Daniela Keßner

AbstractCompanies are more and more interested in providing a positive user experience (UX). The aim is to offer a smooth and pleasant experience with the application at hand. As UX consultants, we often face the following basic questions at the start of user experience projects: How can we learn about the user processes in the scope of the project, that is, the activities a user needs to perform to achieve a certain goal? How can we gather the essential steps and stages of the user process and the experiences accompanying them? How do we identify where in the process user research is needed? In order to help answer these questions, we suggest the method of User Journey Mapping, which we developed and refined in the course of seven customer projects.

2018 ◽  
Vol 2 (4) ◽  
pp. 74
Author(s):  
Stavros Tasoudis ◽  
Mark Perry

This study reports on the empirical findings of participatory design workshops for the development of a supportive automotive user experience design system. Identifying and addressing this area with traditional research methods is problematic due to the different user experience (UX) design perspectives that might conflict and the related limitations of the automotive domain. To help resolve this problem, we conducted research with 12 user experience (UX) designers through individual participatory prototyping activities to gain insights into their explicit, observable, tacit and latent needs. These activities allowed us to explore their motivation to use different technologies; the system’s architecture; detailed features of interactivity; and to describe user needs including efficiency, effectiveness, engagement, naturalness, ease of use, information retrieval, self-image awareness, politeness, and flexibility. Our analysis led us to design implications that translate participants’ needs into UX design goals, informing practitioners on how to develop relevant systems further.


2020 ◽  
Vol 4 (3) ◽  
pp. 43
Author(s):  
Anne Elisabeth Krueger ◽  
Kathrin Pollmann ◽  
Nora Fronemann ◽  
Beatrice Foucault

Many companies are facing the task for radical innovations—totally new concepts and ideas for products and services, which are successful at the market. One major factor for success is a positive user experience. Thus, design teams need, and are challenged to integrate, an experience-centered perspective in their human-centered design processes. To support this, we propose adjusted versions of the well-established user research methods focus groups and cultural probes, in order to tailor them to the specific needs and focus of experience-based design, especially in the context of solving “wicked design problems”. The results are experience focus groups and experience probes, which augment the traditional methods with new structuring, materials, and tasks based on the three principles experience focus, creative visualization, and systematic guidance. We introduce and describe a two step-approach for applying these methods, as well as a case study that was conducted in cooperation with a company that illustrates how the methods can be applied to enable an experience-centered perspective on the topic of “families and digital life”. The case study demonstrates how the methods address the three principles they are based on. Post-study interviews with representatives of the company revealed valuable insights about their usefulness for practical user experience design.


Author(s):  
Stavros Tasoudis ◽  
Mark Perry

This study reports on empirical findings of participatory design workshops for the development of a supportive user experience design system in the automotive. Identifying and addressing this area with traditional research methods is problematic due to the different UX design perspectives that might be conflicting and the related automotive domain limitations. To help resolve this problem, we conducted research with 12 User Experience (UX) designers through individual participatory prototyping activities to gain insights on their explicit, observable, tacit and latent needs. These activities allowed us to explore their motivation to use different technologies; the system's architecture; detailed features of interactivity and describe user needs including Efficiency, Effectiveness, Engagement, Naturalness, Ease of Use, Information retrieval, Self-Image awareness, Politeness, and Flexibility. Our analysis led us to design implications that translate participants' needs into UX design goals, informing practitioners on how to develop relevant systems further.


2021 ◽  
Vol 8 (4) ◽  
pp. 703
Author(s):  
Riyanthi Angrainy Sianturi

<p>Penelitian ini bertujuan untuk memaparkan proses penerapan User Experience Design (UXD) dalam pengembangan aplikasi mobile dengan studi kasus pertanian dan budidaya kopi. Latar belakang penulisan ini untuk menjembatani jarak antara petani dan fasilitator kopi dalam proses mencari dan berbagi informasi. Dalam proses penerapan UXD ini, peneliti melakukan tahapan dalam penerapan UXD yaitu preliminary research, prototype, user testing, dan maintenance. Dalam setiap tahapan akan menghasilkan output sesuai dengan tahapan yang sudah dilakukan. Pada tahapan preliminary research peneliti akan menentukan user, lokasi, dan akan melakukan user interviews dan observasi untuk mendapatkan informasi dan kebutuhan user. Luaran dari tahapan ini yaitu user persona, user stories, user scenario, dan user flows. Pada tahap prototyping, peneliti merancang prototype sesuai dengan kebutuhan user yang telah diperoleh pada tahap sebelumnya. Prototype yang sudah dirancang akan diuji kepada user, yang menjadi user testing pada tahap ini yaitu petani kopi dari Lumbanjulu, fasilitator kopi dari daerah Lumbanjulu dan Sipolha. Peneliti melakukan observasi dan menerima feedback user selama proses user testing. Hasil feedback user dan observasi dari peneliti diperbaiki pada tahap maintenance. Hasil dari penelitian adalah sebuah aplikasi berbasis android yang mengakomodir informasi cara budidaya kopi mulai dari penanaman, pemupukan, sanitasi kebun dan pembibitan. Fasilitator dapat menambahkan informasi pada aplikasi, sedangkan user hanya dapat membaca informasi yang tersedia.</p><p> </p><p><em><strong>Abstract</strong></em></p><p><em>This research aims to apply the User Experience Design (UXD) process in developing mobile applications for coffee farming. The application built to bridge the coffee farmers and facilitators in the process of finding and sharing the informations. There is no application that can facilitate farmers in getting good coffee farming information, and also concern about good user experience. For applying UXD process, researchers combines the general process of UXD with software development process, namely preliminary research, prototyping, user testing, maintenance, application development, heuristic evaluation, blackbox testing and user acceptance test. The success of application development is determined by the UXD process that was carried out first. Implementation is not immediately carried out before user needs was defined, so after the research stage, prototype is tested by the user. Application development is done after the user agrees the prototype design, which measured through the USE Questionnaire. Android-based applications are built to accommodate information on coffee farming from planting, fertilizing, sanitation gardens and nurseries. The facilitator can add information to the application, while the user can only read the information available. From the research process it was concluded that the application built meets user needs based on the functions provided in the application and the ease and satisfaction of use, as measured through the User Acceptance Test. Stages by the researcher can be used as a reference in developing applications that meet a good User Experience.</em></p><p><em><strong><br /></strong></em></p>


Sign in / Sign up

Export Citation Format

Share Document