THE EVOLUTION OF MARKETING IN MANAGEMENT SYSTEM
The article describes the evolution of marketing approaches and concepts, and determines their place in the system of modern management. The article also examines the reasons for the crisis of modern marketing and possible ways of its development at this stage.
2001 ◽
Vol 152
(7)
◽
pp. 282-288
◽
2021 ◽
Vol 7
(28)
◽
pp. 18-31
2011 ◽
Vol 55-57
◽
pp. 2045-2048
Keyword(s):
2020 ◽
Vol 20
◽
pp. 41-52
2021 ◽
Vol 8
(4)
◽
pp. 186-190