Innovative services in the hospitality industry as a tool to improve competitiveness

2016 ◽  
Vol 10 (2) ◽  
pp. 173-186
Author(s):  
Лидия Магжанова ◽  
Lidiya Magzhanova ◽  
Дарья Макарова ◽  
Darya Makarova ◽  
Сергей Марутько ◽  
...  

The article considers aspects of the tourism activity development. The scientific papers pay significant attention to development of tourism through the formation of tourism clusters and tourist destinations. Formation and development of tourist destinations is impossible without the hospitality sector. Hospitality is one of the important conditions for the formation of a tourist destination. Currently there is a high competition in the hospitality industry. During the 2015-2016 it is planned to open 20 hotels of international hotel chains (Marriott, Ibis, Hilton, Hyatt, Radisson, Novotel) with the average payback period of 5-6 years. The article presents the results of applying the additional services in accommodation facilities, which have been named the best in the competition "The best Russian hotels in 2015 (on guest reviews)" – Lotte Hotel Moscow, Hyatt Regency Yekaterinburg, Hotel « Hermitage», Ramada Kazan City Centre, Four Seasons Hotel Lion Palace, Domina Prestige, Radisson Hotel, Pushka Inn Hotel, Swissotel Krasnye Holmy, Ararat Park Hyatt, Resort «Tsargrad», guest house "Alexander House”, boarding house Assembly, Mercure Moscow Baumanskaya. Additional services in these accommodation facilities have two features: they are not differentiated and are no innovative. According to the research, the authors propose to classify the hotel services by the number of satisfied requirements. The authors also represent two new hotel services and demonstrate the economic feasibility of the application of innovation.

2021 ◽  
Vol 2 (25) ◽  
pp. 63-70
Author(s):  
A.L. Zelezinskii ◽  
◽  
O.V. Arhipova ◽  
D.V. Hodos ◽  
Y.O. Vladykina ◽  
...  

The search for local authenticity is a modern point of development of tourist destinations, which forms a tourist flow, brings regular income to the local budget and develops social infrastructure. Expressed in all visual interpretations, including the brand, it allows you to "launch" and make investmentattractive regions that are completely different in terms of starting conditions. A unique selling proposition, built taking into account the integration into the overall architecture of the territorial brand, allows hotel enterprises to fully function in the high-risk and highly competitive market of hotel chains. The purpose of this article is to determine the position of small and medium-sized hotels at the local level, allowing them to compete in the market of mass hotel services.


2020 ◽  
Vol 12 (20) ◽  
pp. 8599 ◽  
Author(s):  
José Miguel Rodríguez-Antón ◽  
María del Mar Alonso-Almeida

The health crisis caused by the pandemic COVID-19 has been of such magnitude that the drop-off in economic and tourist activity in most countries is generating an economic crisis with consequences that are still difficult to measure. The present work analyses the origins and evolution of the coronavirus pandemic and reviews the literature related to the impacts and recovery strategies that were implemented in previous crisis situations affecting the hotel industry. In order to focus the study on one country, Spain was selected based on tourism indicators, the importance of tourism for this country and the importance of Spain as a leader in international tourist destinations. The influence of the pandemic on the Spanish tourism sector and, more specifically, on its hospitality industry is explored in depth. In addition, the main initiatives to support the tourism and hospitality sector that have been undertaken at the global, European and national levels are highlighted and, finally, the response and recovery strategies of the five largest Spanish hotel chains to guarantee a COVID-19-free stay in their facilities and to recover the accommodation activity are discussed.


2020 ◽  
Vol 11 (4) ◽  
pp. 913
Author(s):  
Sayyora Rikhsibaevna SAFAEVA ◽  
Maxbuba Toychievna ALIEVA ◽  
Laylo Toktasinovna ABDUKHALILOVA ◽  
Nargiza Elshodovna ALIMKHODJAEVA ◽  
Elena Evgenievna KONOVALOVA

The article is devoted to the consideration of aspects related to the development of the tourism and hospitality industry in Uzbekistan and Russia. It has been established that the intensive development of various forms of tourism and hospitality will allow these countries to be more attractive for foreign tourists. It has been found that when developing the tourism and hospitality market Uzbekistan and Russia are advised to review prospects of its development at the international level. Promising areas of the development in the tourism and hospitality industry will be a new system of enterprise classification regulating the rating of enterprises and encouraging tourism by simplifying visa regulations, applying discounts to attract regular and potential tourists, introducing educational programs in the tourism and hospitality sector combining theory and practice, and spurring the development of all regions as potential tourist destinations.


2020 ◽  
Vol 12 (6) ◽  
pp. 771-774
Author(s):  
Luís Araújo

Purpose This study aims to analyse the importance of public and private policies to inclusive, sustainable, cohesive and accessible tourism in Portugal and also to assert tourism activity as a central point for economic, social and environmental development across the country. Design/methodology/approach This paper is a viewpoint reflection on the design and implementation of the Tourism Strategy 2027. Findings The importance of joint work to affirm tourism as a hub for economic, social development and environmental impact throughout the territory, positioning Portugal as one of most competitive, inclusive and sustainable destinations worldwide. Practical implications Now more than ever, strategic tourism goals are key points in support of innovative, accessible and inclusive tourism, to stimulate data-based decision-making, improve the tourist experience and increase the focus on sustainability. Originality/value In this paper, the objectives of the Portuguese tourism strategy 2027 are outlined and a series of unprecedented initiatives are profiled, which aim to provide the destination with highly competitive conditions, to differentiate it from other tourist destinations while increasing its notoriety and competitiveness.


2021 ◽  
Vol 2 (3) ◽  
pp. 4239-4263
Author(s):  
Jesús Francisco González Alonso ◽  
Belky Nerea Orbes Revelo

RESUMEN En estos momentos el turismo se ha convertido en un importante incentivo para el desarrollo local, cabe destacar que el cambio de paradigma está en la dinamización de la actividad turística potenciando los recursos naturales, la cultura de la región, el desarrollo económico y la mayor conciencia por la ecología. Esto permitirá poder desarrollar nuevos emprendimientos sociales lo que permitirán una sostenibilidad turística además de la posibilidad de generación de empleo. En la República del Ecuador existen diversos destinos turísticos uno de ellos de mayor relevancia es: Otavalo el cual es visitado por turistas nacionales e internacionales su atracción es el acervo cultural que ha permitido mantener su identidad, ofreciendo su milenaria leyendas, mitos, costumbres y tradiciones. También es considerada como la capital de las artesanías, gracias a la diversidad de productos artesanales típicos y su plaza o mercado de Los Ponchos donde se concentran cientos de artesanos a exponer y comercializar sus artesanías. En el proceso de la planeación turística desarrollado actualmente se fundamenta bajo los objetivos de la sustentabilidad las que nos permiten recolectar, procesar, presentar y analizar la información para evaluar las actuaciones que se llevan a cabo en los destinos turísticos del cantón Otavalo. El objetivo de este trabajo es proponer un sistema de indicadores que permitirán medir la sostenibilidad del turismo en el cantón Otavalo. Esta herramienta fue diseñada atendiendo a las necesidades de los estudiantes de la carrera de Licenciatura en Turismo de la Universidad Otavalo, quienes deberán realizar prácticas de vinculación con la sociedad y serán los evaluarán la sostenibilidad de los destinos turísticos del cantón. Finalmente analizaremos los resultados de la propuesta metodológica de indicadores para evaluar el turismo sostenible, los que han sido evaluados por estudiantes y profesores de la carrera.   ABSTRACT In these moments tourism has become an important incentive for local development, it is worth noting that the paradigm shift is in the dynamization of tourism activity, enhancing natural resources, the region's culture, economic development and greater awareness. for the ecology This will allow the development of new social undertakings, which will allow tourism sustainability as well as the possibility of generating employment.   In the Republic of Ecuador there are several tourist destinations one of them of greater relevance is: Otavalo which is visited by national and international tourists its attraction is the cultural heritage that has allowed to maintain its identity, offering its ancient legends, myths, customs and traditions . It is also considered the capital of handicrafts, thanks to the diversity of typical handicrafts and its plaza or market of Los Ponchos where hundreds of artisans are concentrated to exhibit and market their crafts. In the process of the tourist planning currently developed, it is based on sustainability objectives that allow us to collect, process, present and analyze the information to evaluate the actions that are carried out in the tourist destinations of the Otavalo canton. The objective of this work is to propose a system of indicators that will measure the sustainability of tourism in the canton of Otavalo. This tool was designed to meet the needs of the students of the Bachelor of Tourism degree at the Otavalo University, who will have to practice internships with society and will be evaluated the sustainability of the tourist destinations of the canton. Finally, we will analyze the results of the methodological proposal of indicators to evaluate sustainable tourism, which have been evaluated by students and professors of the race.    


2013 ◽  
Vol 7 (1) ◽  
pp. 67-71
Author(s):  
Krisztina Kormosné Koch

Side by side with the revaluation of a health-oriented lifestyle various kinds of axtive leisure activities and active tourism in particular have been gaining ground. Cycling, which is popular not only as a leisure time tourism activity but mainly within settlements, also as an environmentally-friendly and up to a certain extent, a highly practicable means of transport mainly in towns and cities in WesternEurope, has a privileged position within active tourism (SALAMIN, 2010). This article wishes to present the situation of bicycle tourism, the factors influencing the demand for it and the opportunities for and possibilities of improving it within Hungary by providing an evaluative analysis of the relevant sources of the technical literature. The most important finding of this secondary research-based study is that there is an increasing contention both internationally and within certain regions of tourist interest within Hungary although there is no detailed information available as regards the latter. Success on the market can only be achieved by following the good practices of internationally developed tourist destinations and by a concerted development and improvement of the infrastructure, services and target-group oriented marketing activities as well as attractions.


2021 ◽  
Vol 13 (17) ◽  
pp. 9986
Author(s):  
Mark Anthony Camilleri

Although previous researchers have explored the circular economy practices of different businesses in various contexts, currently, there are still a few contributions that are focused on the sustainable preparation and consumption of food in the tourism and hospitality industry context. Hence, this paper sheds light on case studies from hotels, restaurants, and cafes that are located in urban tourist destinations. This research suggests that catering businesses can implement a number of responsible initiatives by introducing preventative measures and recycling practices to curb food loss and the generation of waste. In conclusion, this contribution implies that there is scope for regulatory authorities and policymakers to encourage hospitality practitioners to engage in circular economy approaches and to incentivize them to minimize food waste in tourism cities.


2021 ◽  
Vol 1 (2) ◽  
pp. 74-81
Author(s):  
Ayu Ananda ◽  
Syifaa Novianti

Since the coronavirus pandemic hit Indonesia, tourists have become more careful when doing tourist activities. Natural or outdoor tourist destinations are assumed as safe and preferable destinations because they have the lowest risk of coronavirus transmission. One of the activities that can be done in natural or outdoor tourist destinations is camping. Using the AIDA (Attention, Interest, Desire, and Action) Model, this research was conducted to determine how much tourists are interested in camping, especially in South Bandung, West Java, Indonesia, as it has many natural tourist destinations with camping areas. This study uses a quantitative descriptive method, frequency analysis techniques, and scoring analysis. Samples were taken using a stratified random sampling technique to 111 respondents. Respondents are tourists who know or have visited one of the three natural tourist destinations in South Bandung, used as samples, namely Mount Puntang, Ranca Upas, and Rancabali. The results show that tourists are quite interested in camping as an alternative tourism activity during the coronavirus pandemic. However, they have some limitations or prerequisites in visiting the camping area during these uncertain times.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ana Sofia Lopes ◽  
Ana Sargento ◽  
Pedro Carreira

Purpose This paper aims to address the immediate effects of the COVID-19 crisis in the Portuguese tourism and hospitality industry by examining whether some specific characteristics make people more vulnerable or more immune to unemployment. Design/methodology/approach Using an extensive micro-level data set of personal and job-related attributes containing all unemployed individuals in the Portuguese tourism and hospitality industry, a logit model with 56,142 observations is estimated to assess how each characteristic contributed to the unemployment odds during the COVID-19 crisis (until the end-July 2020), relatively to the pre-COVID period. Findings The most vulnerable workers to COVID-19 unemployment seem to be older, less educated, less qualified, women and residents in regions with a higher concentration of people and tourism activity. Moreover, the COVID-19 crisis is generating a new type of unemployment by also affecting those who were never unemployed before, with more stable jobs and more motivated at work, while reducing voluntary disruptions. Practical implications Public effort should be made not only to increase workforce education but especially to reinforce job-specific skills. The COVID-19 crisis has broken traditional protective measures against unemployment and separated workers from their desired occupations, which justifies new and exceptional job preservation measures. Policy recommendations are given aiming at strengthening worker resilience and industry competitiveness in the most affected sub-sectors and regions. Originality/value This study extends the current understanding of worker vulnerability to economic downturns. Herein, this paper used a three-level approach (combining socio-demographic, work-related and regional factors), capturing the immediate effects of the COVID-19 crisis and focussing on the tourism and hospitality industry (the hardest-hit sector worldwide).


2019 ◽  
Vol 94 ◽  
pp. 05001
Author(s):  
Adhityo Haryadi ◽  
Eko Kusratmoko ◽  
Asep Karsidi

Tourism has become one of the sectors which are the mainstay source of foreign exchange in Indonesia. One of the region which has tourism potential is Samosir District at North Sumatra Province. Climatic conditions affect the tourist comfortability while doing the tourism activity. Studies on climate comfort in Toba Lake Region, especially in Samosir District have not been done. Way to determine the level of comfort associated with tourism activities are known to the Tourism Climate Index (TCI). This research aims to determine the level of climate comfort tourist destinations in Samosir District based on the value of TCI and knowing the relation between TCI value with the number of visits a tourist destination.


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