Application of Social Media among Chinese Outbound Tourists: Platforms and Behaviors

2016 ◽  
pp. 297-310
Keyword(s):  
Social Media ◽  
And Behaviors

scholarly journals A social media intervention to improve nutrition knowledge and behaviors of low income, pregnant adolescents and adult women

PLoS ONE ◽  
2019 ◽  
Vol 14 (10) ◽  
pp. e0223120
Author(s):  
Kiley B. Vander Wyst ◽  
Megan E. Vercelli ◽  
Kimberly O. O’Brien ◽  
Elizabeth M. Cooper ◽  
Eva K. Pressman ◽  
...  
Keyword(s):  
Social Media ◽  
Low Income ◽  
Nutrition Knowledge ◽  
Adult Women ◽  
Pregnant Adolescents ◽  
Media Intervention ◽  
And Behaviors

The ties that bind the diaspora to Turkey and Europe during the Gezi protests

2016 ◽  
Vol 20 (3) ◽  
pp. 937-955 ◽  
Author(s):  
Roya Imani Giglou ◽  
Christine Ogan ◽  
Leen d’Haenens
Keyword(s):  
Social Capital ◽  
Social Media ◽  
The Netherlands ◽  
Social Movement ◽  
Ethnic Minorities ◽  
Early Summer ◽  
Online Networks ◽  
Attitudes And Behaviors ◽  
The Social ◽  
And Behaviors

The Gezi Park demonstrations across Turkey in the early summer of 2013 offered another opportunity to examine the role played by social media in a social movement. This survey of 967 ethnic (Turkish or Kurdish) minorities living in Belgium, the Netherlands, and Germany focuses on attitudes and behaviors alongside uses of offline and online networks to make connections with others during and after Gezi. We investigate whether the respondents living in the diaspora experienced communication-generated social capital. We also examine whether the social capital already built through lives spent in Europe, where connections to majority populations had been forged, was at least temporarily reversed through a process of re-bonding, as ethnic minorities turned their attention and loyalty to the social movement in Turkey.

scholarly journals How are Young Adults in Pakistan dealing with COVID-19: An Online Survey Assessing the Impact of Demographic Characteristics and Sources of Information on Awareness and Behaviors

2021 ◽  
Author(s):  
Ria Angeline Martins ◽  
Russell Seth Martins ◽  
Syeda Maryam Zehra Zaidi ◽  
Scheryar Saqib ◽  
Aiman Ahmed ◽  
...  
Keyword(s):  
Social Media ◽  
Young Adults ◽  
Young Adult ◽  
Online Survey ◽  
Close Contact ◽  
Adult Population ◽  
Sources Of Information ◽  
Young Adult Population ◽  
And Behaviors ◽  
The Impact

Abstract Background:The ongoing COVID-19 pandemic has impacted a large majority of Pakistan’s population, with one particular demographic of stakeholders being the country’s young adult population. Our study looks to understand levels COVID-19-related awareness, perceptions, and behaviors, and sources of COVID-19-related knowledge, amongst Pakistan’s young adult population.Methods:This survey was conducted by the Aga Khan University over July-October 2020, via a Google Form disseminated on multiple social media platforms. All respondents aged between 18-35 years and currently residing in Pakistan were included.Results:The questionnaire received a total of 406 responses with the respondents having a mean age of 25.15 ± 5.80 years. 52.5% of the respondents were currently students. The vast majority relied on social media (83.7%), internet blogs/websites (83.3%) and newspapers/television (70.7%) as major sources of information regarding COVID-19. The highest percentage of individuals believed spread was possible through contaminated surfaces (95.3%), while 86.4% believed spread was possible via inhalation of droplets, and 52.0% via close contact with asymptomatic individuals. Alarmingly, 21.9% believed that transmission was possible through contact with packages shipped from China, and 16% believed COVID-19 could be contracted by eating food in Chinese restaurants. Moreover, 24.1% believed COVID-19 to be a biological weapon designed in a laboratory, while 23.9% were unsure.Conclusions: Our survey revealed some deficiencies in the understanding of transmission of SARS-CoV-2, along with racial biases and the prevalence of misinformation. Since young adults play an important role in the global response to the pandemic, our study suggests interventions that target the young adults in Pakistan in an attempt to increase their awareness about the pandemic and help them cope with its effects.

scholarly journals Youth Study Recruitment Using Paid Advertising on Instagram, Snapchat, and Facebook: Cross-Sectional Survey Study (Preprint)

2019 ◽  
Author(s):  
Kelsey Lynett Ford ◽  
Tashuna Albritton ◽  
Tara A Dunn ◽  
Kacy Crawford ◽  
Jessica Neuwirth ◽  
...  
Keyword(s):  
Social Media ◽  
Health Research ◽  
Conversion Rate ◽  
Cost Effective ◽  
Cross Sectional ◽  
Attitudes And Behaviors ◽  
Study Recruitment ◽  
Social Media Platforms ◽  
And Behaviors ◽  
Youth Study

BACKGROUND The use of paid social media advertising for targeted study recruitment is an effective strategy in health research and evaluation, specifically to reach diverse youth participants. Although the literature adequately describes the utility of Facebook in recruitment, limited information exists for social media platforms that are more popular with youth, specifically Instagram and Snapchat. OBJECTIVE This paper outlines a paid advertising approach using Instagram, Snapchat, and Facebook to evaluate a statewide youth marijuana prevention campaign. The objective of this study was to compare recruitment metrics across Instagram, Snapchat, and Facebook for two surveys documenting youth knowledge, attitudes, and behaviors related to retail marijuana in Colorado post legalization. In addition, the study assessed the feasibility of using Instagram and Snapchat as effective additions to Facebook for youth study recruitment. METHODS A social media recruitment strategy was used to conduct two cross-sectional surveys of youth, aged 13 to 20 years, in Colorado. Geographically targeted ads across 3 social media platforms encouraged the completion of a Web-based self-administered survey. Ad Words and Snap Ads were used to deploy and manage advertising campaigns, including ad design, placement, and analysis. Ad costs and recruitment metrics (ie, impressions, link clicks, and conversion rates) were calculated across the three social media platforms. RESULTS Over two 1-month periods, 763,613 youth were reached (ie, impressions), 6089 of them clicked survey links (ie, clicks), and 828 eligible youth completed surveys about knowledge, attitudes, and behaviors related to retail marijuana. Instagram converted 36.13% (803/2222) of impressions to clicks (ie, conversion rate) in the first survey and 0.87% (864/98982) in the second survey. Snapchat generated the most impressions and link clicks, but it did so with the lowest conversion rate for both surveys, with a 1.40% (1600/114,200) conversion rate in the first survey and a 0.36% (1818/504700) conversion rate in the second survey. Facebook maintained a consistent conversion rate of roughly 2% across both surveys, despite reductions in budget for the second survey. The cost-per-click ranged between US $0.25 and $0.37 across the three platforms, with Snapchat as both the most cost-effective platform in the first survey and the most expensive platform in the second survey. CONCLUSIONS Recruitment and enrollment outcomes indicate the use of Instagram and Snapchat, in addition to Facebook, may be a modern, useful, and cost-effective approach to reach youth with surveys on sensitive health topics. As the use of Facebook declines among youth, the use of more popular social media platforms can augment study recruitment for health research and evaluation efforts.

scholarly journals Social Media Use and Self-Injurious Thoughts and Behaviors: A Systematic Review and Meta-Analysis

2020 ◽  
Author(s):  
Jacqueline Nesi ◽  
Taylor A. Burke ◽  
Alexandra Bettis ◽  
Anastacia Kudinova ◽  
Elizabeth C. Thompson ◽  
...  
Keyword(s):  
Systematic Review ◽  
Social Media ◽  
Suicidal Ideation ◽  
Suicide Attempts ◽  
Media Use ◽  
Meta Analysis ◽  
Medium Effect ◽  
Social Media Use ◽  
Quantitative Synthesis ◽  
And Behaviors

Despite considerable public and scholarly debate about the role of social media in self-injurious thoughts and behaviors (SITBs), no comprehensive, quantitative synthesis of this literature has previously been undertaken. The current systematic review and meta-analysis examines associations between social media use and SITBs, including suicidal ideation, suicide plans, suicide attempts, and nonsuicidal self-injury (NSSI). A range of social media behaviors and experiences were identified, including cybervictimization and perpetration, exposure to and generation of SITB-related content, problematic or addictive use, sexting, social media importance, and frequency of use. A systematic search of PsycINFO, Medline, CINAHL, and the references of prior reviews yielded 61 eligible studies. Results largely suggested medium effect sizes for associations between the social media constructs and SITBs examined. The majority of studies identified focused on cybervictimization, and results suggested stronger positive associations between cybervictimization and suicidal ideation and attempts for adolescents compared to adults. No evidence emerged for associations between frequency of social media use and SITBs; however, studies on this topic were limited. Overall, findings highlight the utility of examining specific social media behaviors and experiences, and point to the need for more research in this area.

scholarly journals The Effectiveness of Varied Forms of Education in Attitudes and Behaviors Towards Veganism

2020 ◽  
Vol 9 (2) ◽  
Author(s):  
Ava Seiffer ◽  
Maura Large
Keyword(s):  
Social Media ◽  
Native Americans ◽  
Research Question ◽  
Large Population ◽  
The United States ◽  
Social Consciousness ◽  
Animal Products ◽  
Media Campaigns ◽  
Attitudes And Behaviors ◽  
And Behaviors

In today’s society, the number of people who are socially conscious is rising as information becomes increasingly available. Veganism is one expression of social consciousness and while a diet that abstains from animal products dates back to the days of Native Americans, a poll conducted by Gallup found that only three percent of the United States population is vegan (McCarthy). Many studies previously conducted have synthesized the reasons why people choose to be vegan, but none of them have touched on how to best shift attitudes and behaviors of non-practitioners. According to a Vomad study, 68% of vegans were abstaining from consuming animals due to the ill-treatment of animals by society. This means that a large population of practitioners adopted veganism through becoming educated about the treatment of animals. The origins of veganism are rooted in Native Americans’ notions of duality with nature. Modern philosophical theories regarding the treatment of animals which are intended to educate society includes Ecological Animalism, focused on dualism between humans and nature, and Ontological Veganism, focused on the equality of all living beings and the morality of inflicting pain on others. People for the Ethical Treatment of Animals (PETA), a pro-vegan organization, has chosen to educate through polarizing marketing and social media campaigns. This poses my research question: How effective is education on the philosophies of veganism in influencing non-vegans’ attitudes and behaviors as compared to education through polarizing marketing and social media campaigns?

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