scholarly journals Public Transit Loyalty Modeling Considering the Effect of Passengers’ Emotional Value: A Case Study in Xiamen, China

2018 ◽  
Vol 2018 ◽  
pp. 1-12 ◽  
Author(s):  
Shi-chao Sun

To better sustain passengers’ loyalty towards bus service, this paper addressed the modeling of the public transit loyalty by the use of structural equation model. As a novel hypothesis, the emotional value was considered to have effects on the perceived value of bus services in this study, which reflected the degree of passengers’ emotional dependence on the public transit. Specifically, in order to better assess the loyalty, seven unobserved variables were measured to construct the structural model, namely, “service guarantee,” “operational services and efficiency,” “emotional value,” “perceived value,” “expectation,” “satisfaction,” and “loyalty.” The goodness-of-fit of the model was estimated and evaluated by using the survey data harvested from Xiamen, China. Besides, the index score of variables was also computed to help determine targeted approaches to better improve the level of bus service. The results indicated that the time cost and the monetary cost actually had no effects on the perceived value of users in the case study. At the same time, however, it also proved that passengers’ emotional value towards the public transit indeed affected passengers’ perception of the service value. In addition, whether users’ perceived value was as expected determined how much passengers satisfied with the service. Regarding the index score of variables, it indicated a great dissatisfaction of passengers towards the current bus service. Unexpectedly, the score of loyalty even still retained a relatively high level, which reflected continue-to-use willingness of passengers. It implied that being subject to economic conditions and other factors, passengers were captive and had to continue relying on the public transit, in spite of their dissatisfaction. As for the improvement direction of bus services, targeted approaches should be determined to improve the quality of bus service, regarding the aspects of “condition of facilities in the bus,” “driving stability and comfort,” “vehicle speed,” and “safety.”

2019 ◽  
Vol 12 ◽  
pp. 194008291984975
Author(s):  
Xianhua Wu ◽  
Yanli Cao ◽  
Ge Gao ◽  
Yi Zou ◽  
Ji Guo

Clarifying the relationship between public cognition and satisfaction with meteorological service is an important way to adapt to and mitigate climate change. This article first proposes an innovative concept on public meteorological cognition. Also, based on the survey data from 3,029 questionnaires on public cognition of meteorological disasters in Shenzhen city of China, the relationship among public cognition, perceived value, and meteorological service satisfaction is evaluated using a structural equation model. Research results demonstrate that (a) public cognition can significantly affect service satisfaction. (b) Shenzhen residents are generally satisfied with meteorological service, particularly during the typhoon season. However, the residents are dissatisfied with the availability of information on meteorological disaster warnings. (c) Both public meteorological cognition and perceived value of meteorological service significantly affect public satisfaction. (d) The public meteorological cognition can be improved by increasing the perceived value of meteorological service, which further enhances public satisfaction.


2020 ◽  
Vol 32 (9) ◽  
pp. 2857-2880 ◽  
Author(s):  
S. Mostafa Rasoolimanesh ◽  
Mohmmad Iranmanesh ◽  
Muslim Amin ◽  
Kashif Hussain ◽  
Mastura Jaafar ◽  
...  

Purpose This study aims to examine the interrelationships between the dimensions of perceived value, including functional, emotional and social values. The mediating role of emotional value between functional and social values and satisfaction have been hypothesized and tested. In addition, this study examines the moderating role of social value for the effect of emotional value on satisfaction. Design/methodology/approach Data for this study were collected from guests staying at two traditional guesthouses in Kashan, Iran. The authors applied partial least squares structural equation modeling to analyze 316 questionnaires completed by participants and for hypotheses testing. Findings The authors found positive and direct effects of all dimensions of perceived value on satisfaction. Moreover, the results indicated positive and significant indirect effects for functional and social values on satisfaction through emotional value. The findings demonstrated positive and strong effects of functional and social values on emotional value. The results do not support a moderating role for social value on the relationship between emotional value and satisfaction. In addition, the findings showed a strong and positive effect for satisfaction on revisit intentions. Originality/value This study makes a unique theoretical contribution to the perceived value literature by investigating the interrelationships between dimensions of perceived value. Moreover, this study explores several practical implications of these findings.


Author(s):  
Jone Orbea ◽  
Sebastian Castellanos ◽  
Cristina Albuquerque ◽  
Ryan Sclar ◽  
Berta Pinheiro

Bus services are a fundamental component of transportation networks in Latin America, but buses often account for a disproportionately large number of environmental externalities. Electric buses (e-buses) are emerging as an effective and pragmatic option for reducing greenhouse gas emissions and local pollutants. However, e-buses are difficult to procure in Latin America because of existing procurement challenges in the region, especially as those challenges relate to forming contracts to deal with high upfront costs and unknown risks. To overcome these procurement issues, this paper presents a new contractual model, based on literature and case study research. This new model suggests the separation of bus service responsibilities into three separate actors: multiple bus procurement companies, one or multiple bus depots and charging infrastructure companies, and multiple bus operating companies. By separating bus service responsibilities, the proposed model would bring about three concrete improvements: lower costs to the transit system, better quality of service, and lower-emission fleet deployment.


Author(s):  
Brendan Pender ◽  
Graham Currie ◽  
Alexa Delbosc ◽  
Yibing Wang

This paper explores the importance of providing track crossovers in addressing the issue of replacement bus services in response to unplanned rail service disruptions by using a case study in Melbourne, Australia. Crossovers determine the point from which rail replacement bus services can operate and thus are critical in determining the scale, costs, and benefits of rail disruption management. Despite research evidence that provision for crossovers is important in managing rail disruption, the research literature gives little guidance concerning how it can be achieved and what the relative costs and benefits of providing crossovers are. Theoretical modeling evaluated passenger and operator impacts of alternative crossover plans for a case study of unplanned service disruptions on a suburban rail line in Melbourne. Results showed that an additional crossover reduced user rail disruption costs by 78% to 96%, while bus hire costs were reduced by 63% to 93%. Results suggested that only a few rail disruptions annually would make the provision of track crossovers financially viable on the basis of savings in rail replacement bus service costs. Research found that locating crossovers as close as possible to areas of major disruption provided the most benefits for users and operators. Sensitivity tests showed that even with significantly lower ridership and a lower frequency of disruption, the addition of crossovers was financially positive and generated substantial user benefits. All highlighted results are with respect to the one suburban rail line under analysis. Provision of additional track crossovers appears to be a highly positive means of reducing costs and improving services. However, research indicates that crossovers can cause disruption on some rail systems, and this factor needs to be considered in rail planning.


2017 ◽  
Vol 15 (2) ◽  
Author(s):  
Izzati Khairimah Ismail ◽  
Oliver Ling Hoon Leh ◽  
Zulkifli Ahmad Zaki

Urban public transportation system is a means of providing mobility to locals, visitors as well as tourists. KL Hop-On Hop-Off buses, for instance, are designed specifically for local and foreign tourists to move within the Kuala Lumpur (KL) city centre areas for the purpose of tourism. However, there is only one route provided by the KL Hop-On Hop-Off, with more than 20 stops. The duration for a complete route tour without any stop is too long; that is around 2-2 ½ hours. Coupled with the problem of traffic congestion in KL, passengers face the problems of punctuality and long waiting periods. Thus, this study was carried out to evaluate the existing route of the KL Hop-On Hop-Off bus services. GIS application and questionnaire survey were used to evaluate the route. As a result, this study proposes three new routes as the alternatives to the existing single route Hop-On Hop-Off bus service. With the new routes, duration of a single full route tour can be reduced based on the interest of tourist. Tourists will be able to concentrate on just one part of KL city centre for their one-day tour based on their interest either heritage, shopping or nature.


1970 ◽  
Vol 25 (2) ◽  
pp. 137-145 ◽  
Author(s):  
Efendi Nasibov ◽  
Uğur Eliiyi ◽  
Mefharet Özkilçik Ertaç ◽  
Ümit Kuvvetli

The quality of public transportation services is one of the most important performance indicators of modern urban policies for both planning and implementation aspects. Therefore, along with the size of the city, the significance of appropriate cost evaluation and optimization of all related transportation activities increases as well. One of the most important cost factors for the public transport agencies is naturally the fuel consumption of the vehicles. In this study, the attention is focused on the metropolitan bus transport service. The specific aim is to minimize a significant portion of total fuel utilization that occurs due to the so called deadhead trip or dead mileage, which is defined as the idle distance covered by the vehicle between the garage and the route terminal stops without carrying any passengers. In this study, the results of four mathematical models for minimizing the total deadhead trip distance covered in city bus services of Izmir are presented. The models vary due to the inclusion of garage capacity restrictions or operator distinction for supporting both operational and strategical decisions. All models are applied to the recent bus schedule data, which consist of 293 routes, 1,424 buses and 10 garages, for obtaining the optimal route bus-garage allocations and garage capacities. The results of the Decentralized-Capacitated model, which is appropriate for quick implementation, promise a 7.8% reduction in total dead mileage. While on the other hand, if all garage capacities can be expanded and the bus service is maintained only by one operator as modelled in the Centralized-Uncapacitated case, even a 31.4% improvement is possible in the long term. The environmental gains as well as the financial benefits to be achieved when the solutions are actually implemented, justify the practical contribution of the study.


2020 ◽  
Vol 24 (1) ◽  
pp. 169-184
Author(s):  
Dae-Hui Lee

The purpose of this study is to evaluate the relationship among experience, perceived value, and attendance satisfaction in exhibitions. It used structural equation modeling (SEM) technique to examine the causal relationships and develop a structural model that identified the influencing dimensions of experience and perceived value on attendance satisfaction, both directly and indirectly. The results of structural equation modeling analyses uncovered significant relationships among experience, perceived value, and satisfaction. First, relatively important factors of both experience (i.e., entertainment, escapism, and education) and perceived value (i.e., emotional value, economic value, and social value) applied in the exhibition industry were discovered. Second, a clear experience–perceived value–satisfaction chain was confirmed, with direct and indirect effects. Third, the mediating role of perceived value between experience and attendance satisfaction was identified. Lastly, identifying the significant direct and indirect relationships between experience and perceived value can be the key to discovering marketing strategies of how to ultimately maximize satisfaction of exhibition attendees. The findings provide the opportunity to derive both theoretical and managerial implications.


2019 ◽  
Author(s):  
Diyana Kamarudin ◽  
Mohammad Fitri Idrus ◽  
Siti Aisyah Ismail ◽  
Shariman Mustafa

Ethics is a discipline dealing with a set of rules, principles, and beliefs used to judge the value of human actions. Ethics are relevant in the transportation sector because of the diversity and the social relevance of its effects, both positive and negative. Ethics in Business is nothing but the do’s (good things and honest activities) and don’ts (bad things, cheating, bribe, duplicate products) by the marketers in the business. There should be business ethics, meaning that the business should be conducted according to certain self-recognized moral standards. Most of the government agencies have very strict conduct of rules and moral standard on which the entire functioning is hovering and most of the time customer gains the benefits. In order to protect the public and company interest, the practice of professionalism in bus services should be practiced. The objective of this research is to analyse the ethical issue in Rapid Kuantan bus service. The study utilizes informal interview toward operation and bus control centre staff and observational as its methodology. Four dimension of different cases discussed in this paper to see the relation of action taken and its relation with the said elements. In this study, the expected outcome is high ethics and morality is a vital value and characteristic that lead to the trusted and effective of bus services.


2020 ◽  
Vol 66 (3) ◽  
pp. 247-258
Author(s):  
Rabindra Nath Dubey ◽  

Delhi Transport Corporation (DTC and Delhi Metro-Rail System (DMRS) are two important public transport systems in Delhi. The DMRS has been attractive in respect to ridership but in 2015 it has shown a decrease in its ridership. It has also been found that ridership of the bus service, the most important public transport system for the poor in Delhi, has decreased over time whereas the numbers of private vehicles have recorded phenomenal increase resulting in traffic congestions and pollution problems in the city. The purpose of this study is to explore the role of the fear of crimes along with other reasons for decreasing trends in the usage of public transport in Delhi. The study is based on people opinion and perception for which 350 persons were interviewed with the structured questionnaire from ten transit places having varied socio-economic conditions. Fear of crimes within buses/coaches is considered an important reason for not using public transport in western countries but as per this study, the same is not true in the case of Delhi. Role of fear of crimes along with other factors was verified with the spearman’s correlation coefficient. The weak negative correlation has been found between the preference to public bus services and the fear of crimes; the crowing; the unavailability. It indicates that along with these other factors are equally responsible for the choice of public transports in Delhi.


Sign in / Sign up

Export Citation Format

Share Document