Technical Communicators as Agents and Adopters of Change: A Case Study of the Implementation of an Early Content-Management System

2015 ◽  
Vol 58 (3) ◽  
pp. 271-288 ◽  
Author(s):  
Grace Leinbach Coggio
Author(s):  
Sarah Robbins ◽  
Debra Engel

This case study examines the use of committees to develop a Web content management system in an academic library. It explains the process undertaken at the University of Oklahoma Libraries (libraries.ou.edu) to move from an HTML to a database-driven Web site and the issues involved with using committees to steer such projects. Creating a framework where librarians use locally developed content management tools to control Web site content while the systems office retains control of the presentation of content is also discussed. Another aspect of the case study includes the evolution of Web committees in the organization, the development of a system-wide philosophy, and the gradual acceptance of the Web site as a service that demands continual attention. The authors hope readers will benefit from these experiences when implementing similar projects.


Author(s):  
Ekaterina Tkacheva

Goals and ways for building the web-site of a RAS Library for Natural Sciences department are reviewed from the viewpoint of end users and librarians. Proved and efficient approaches are offered, the choice of WordBress content management system is justified, related specific problems of the research libraries working within the RAS Library for natural Sciences system are examined. As a case study of the Main Botanical Gardens Library, the contents, structure and functionality of the www-site model are examined in detail.


2021 ◽  
Vol 16 (4) ◽  
pp. 26-33
Author(s):  
Miroslav Reiter ◽  
Ondrej Čupka ◽  
Andrej Miklošík

This case study investigates how a marketing persona may be created with the use of data gathered by cookies and with the use of Google Analytics. The data gathered originates from the largest IT e-learning platform VITA. The basis of our research was measurement in the Google Analytics tool and the WooCommerce plug-in within the WordPress content management system. Our case study shows how a marketing persona may be created and recommends that once such a persona is created it needs to be validated repeatedly with data on real customers before it may be used for marketing purposes.


2018 ◽  
Vol 37 (2) ◽  
pp. 118-126
Author(s):  
Jesi Buell ◽  
Mark Sandford

In 2016, Colgate University Libraries began converting their static HTML website to the Drupal platform. This article outlines the process librarians used to complete this project using only in-house resources and minimal funding. For libraries and similar institutions considering the move to a content management system, this case study can provide a starting point and highlight important issues.


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