The Evaluation of Museum Websites in Macau

2011 ◽  
Author(s):  
Wang Liang
Keyword(s):  
Museum Websites

Visitor Satisfaction of the Palace Museum Website in China: An Empirical and Integrated Model

2019 ◽  
Vol 10 (5) ◽  
pp. 421-437
Author(s):  
Qiong Dang ◽  
Keyword(s):  
Online Survey ◽  
Positive Impact ◽  
New Technology ◽  
Perceived Usefulness ◽  
System Quality ◽  
Visitor Satisfaction ◽  
Digital Era ◽  
Managerial Implications ◽  
Museum Websites ◽  
Perceived Usability

In 2001, the website of the Palace Museum was opened to the public, marking that museum’s first step into the digital era in China. Numerous studies and much research has concentrated on how to employ this new technology in order to digitize the museum and its collection. However, little attention has been paid to research regarding visitor satisfaction’s regarding museum websites in China. This research aims to fill the gap. Consequently, this conceptual model has been proposed, and the Palace Museum website was as the research objective. Empirical methodology has been applied and the online survey was created to gather data, which results in a total of 557 questionnaires being analyzed though the SPSS 20.0. The findings demonstrate that system quality, perceived usefulness, perceived usability, and the museum’s image have a positive impact on visitor satisfaction regarding their continuance intention. Furthermore, managerial implications are proposed for museum practitioners.

Communicating visual identities on ethnic museum websites

2014 ◽  
Vol 13 (3) ◽  
pp. 357-372 ◽  
Author(s):  
Melissa A Johnson ◽  
Larissa Carneiro
Keyword(s):  
Museum Websites

Personal Digital Collections

2011 ◽  
pp. 285-304 ◽  
Author(s):  
Paul F. Marty ◽  
Scott Sayre ◽  
Silvia Filippini Fantoni
Keyword(s):  
Cultural Heritage ◽  
System Design ◽  
Lessons Learned ◽  
Future Research ◽  
Digital Collections ◽  
Research Directions ◽  
Digital Collection ◽  
Future Research Directions ◽  
Museum Websites ◽  
The Relationship

Personal digital collections systems, which encourage visitors to museum websites to create their own personal collections out of a museum’s online collections, are the latest trend in personalization technologies for museums and other cultural heritage organizations. This chapter explores the development, implementation, and evaluation of different types of personal digital collection interfaces on museum websites, from simple bookmarking applications to sophisticated tools that support high levels of interactivity and the sharing of collections. It examines the potential impact of these interfaces on the relationship between museums and their online visitors, explores the possible benefits of involving users as co-creators of digital cultural heritage, and offers an analysis of future research directions and best practices for system design, presenting lessons learned from more than a decade of design and development of personal digital collections systems on museum websites.

scholarly journals Designing Websites for Learning and Enjoyment: A study of museum experiences

2006 ◽  
Vol 7 (3) ◽  
Author(s):  
Aleck C. H. Lin ◽  
Shirley D. Gregor
Keyword(s):  
Online Learning ◽  
The Internet ◽  
Exploratory Research ◽  
Educational Materials ◽  
Computer Aided Instruction ◽  
Computer Aided ◽  
Museum Websites ◽  
Computer Aided Learning ◽  
Depth Interviews ◽  
Relevant Work

This study reports on an exploratory research study that examined the design of websites that encourage both learning and enjoyment. This study examines museum websites that offer educational materials. As part of their mission, most museums provide the general public educational materials for study and enjoyment. Many museums use the Internet in support of their mission. Museum websites offer excellent opportunity to study learning environments designed for enjoyment. Computer-supported learning of various types has been studied over the years, including computer-aided learning, computer-aided instruction, computer-managed learning, and more recently, learning via the Internet. However, the concept of online learning for enjoyment – specifically when learning is not part of a formal instructional undertaking – has not been well studied and thus is not well understood. Some relevant work appears in the literature on pleasure (Telfer, 1980), happiness (Perry, 1967; Veenhoven, 1984), playfulness (Lieberman, 1977; Webster & Martocchio, 1992), and flow (Csikszentmihalyi, 1990; Pace, 2004). The study reported here seeks to redress this gap in the literature, specifically ‘learning for enjoyment,’ by reporting on a number of semi-structured in-depth interviews with museum and educational experts in Taiwan. Our study identified a number of characteristics required of online learning websites, and we conclude some suggested guidelines for developing an online learning website for enjoyment.

scholarly journals Web Usability Evaluation Based on Eye Tracking. Case Study of Lithuanian National Museum Website

2015 ◽  
Vol 53 (1(105)) ◽  
pp. 96-112
Author(s):  
Andruis Šuminas ◽  
Arūnas Gudinavičius
Keyword(s):  
Eye Tracking ◽  
Information Needs ◽  
Scientific Literature ◽  
Historical Review ◽  
Usability Evaluation ◽  
Website Design ◽  
National Museum ◽  
Eye Tracker ◽  
Web Usability ◽  
Museum Websites

PURPOSE/THESIS: The aim of the research paper is to outline web usability evaluation based on eye tracking and to determine the usability of the website of the National Museum - Pałace of the Grand Dukes of Lithuania from the user perspective in the process of searching for the most required Information. APPROACH/METHODS: A literature analysis was used to get acquainted with usability evaluation methods and the historical review of visual attention studies, Questionnaire based interviews with visitors of the museums were used to collect Information about people Information needs and searching patterns on museum websites. In order to evaluate the website of the National Museum - Palace of the Grand Dukes of Lithuania the researchers used eye tracking equipment. RESULTS AND CONCLUSIONS: The eye tracking have recently gained attention in different research areas, however issues of museum website design and usability research using eye tracking techniąues and methods have not been widely discussed in scientific literature so far. The research on the Information needs of the visitors of Lithuanian museum websites revealed the most reąuired Information: opening hours, museum location, entrance ticket price and Information about exhibitions. The results confirmed the assumption that people used museum websites as a primary tool to prepare for a visit at the physical museum. The eye tracking analysis of the website of the National Museum - Palace of the Grand Dukes of Lithuania revealed the typical mistakes and errors made in Information placement. When the Information most needed by the users is placed in different parts and levels of the website, the visitors have to spend more time and effort to find the Information and to prepare for a visit at the museum. ORIGINALITY/VALUE: Issues of the museum websites design are not widely discussed in worldwide scientific literature. There are no data about eye tracker based research on museum websites done in Lithuania before. The analysis results may contribute to new knowledge about designing successful interfaces for museum websites. Moreover, the results could be used in a broader field to improve the interfaces and Information representation for websites in general.

Optimizing website quality: the case of two superstar museum websites

2019 ◽  
Vol 13 (1) ◽  
pp. 16-36 ◽  
Author(s):  
Jesús Garcia-Madariaga ◽  
Nuria Recuero Virto ◽  
Maria Francisca Blasco López ◽  
Joaquín Aldas Manzano
Keyword(s):  
Least Squares ◽  
Partial Least Squares ◽  
Perceived Control ◽  
Sampling Technique ◽  
Positive Influence ◽  
Group Comparison ◽  
Website Quality ◽  
Content Type ◽  
Proposed Model ◽  
Museum Websites

Purpose Studies that examine users’ perceptions of museum’s website quality are scarce. The purpouse of this paper is to propose a multi-group comparison between two superstar museums to outline the variables that define website quality regarding museum websites towards achieving e-loyalty, trust and perceived control. Design/methodology/approach The sample comprised 305 valid online questionnaires, collected from a panel survey using a quota-sampling technique. The proposed model was tested using partial least squares analysis multi-group comparison between Prado and Thyssen-Bornemisza museum websites. Findings Website quality plays a determinant role in users’ behavioural outcomes. As evidenced in the results for the first time in a museum setting, website quality has the potential of influencing e-loyalty, trust and perceived control. Besides, trust has a positive influence on e-loyalty and perceived control, on trust. The multi-group comparison revealed no significant differences between the two museum superstars, which offer highly useful insights for the correct design of these websites. Originality/value This research addresses a multi-group comparison using partial least squares, a quite recent technique that advances knowledge regarding this method. It contributes to knowledge museum website management and online literature by means of proposing website quality as a dimension that includes content, ease of understanding, emotion, informational fit-to-task, promotion and visual appeal and by revealing significant effects of the relationships of the proposed model. Museum managers are provided with valuable inputs to design websites in an appropriate and suitable way for their users so they will be more willing to repeat their navigation experience.

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