Consumer Behavior Modeling Based on Social Psychology and Complex Networks

2007 ◽  
Author(s):  
Takashi Yoshida ◽  
Masahiro Hasegawa ◽  
Tomohisa Gotoh ◽  
Hiroto Iguchi ◽  
Kei Sugioka ◽  
...  
Keyword(s):  
Social Psychology ◽  
Consumer Behavior ◽  
Complex Networks ◽  
Behavior Modeling

Patterns of people's financial and consumer behavior due to the COVID-19 pandemic as a trigger of the macroeconomic destabilization

2021 ◽  
Vol 27 (2) ◽  
pp. 417-429
Author(s):  
Denis Yu. RAZUMOVSKII
Keyword(s):  
Consumer Behavior ◽  
Financial Literacy ◽  
Task Force ◽  
Behavioral Pattern ◽  
Behavior Modeling ◽  
Stress Factors ◽  
Financial Behavior ◽  
State University ◽  
Financial Decisions ◽  
The Impact

Subject. The article discusses the financial behavior of households, and financial decisions. Objectives. I model patterns of households' financial behavior, referring the impact of stress factors on financial decisions. Methods. The financial behavior was analyzed through approaches proposed by D. Kahneman, A. Tversky and R. Thaler. However, instead of experiments, I rely upon surveys evaluating the financial literacy and behavior of people in the Sverdlovsk Oblast via social networks and conduct my research as a member of the task force of the Regions Center for Financial Literacy at the Ural State University of Economics. I took part in the preparation of questionnaires. Results. I proposed model patterns of financial behavior and substantiate what determines the behavioral pattern of people in distress. I also conclude that the impact of the COVID-19 on the financial and consumer behavior of people triggers destabilizing effects for the macroeconomic situation. Conclusions. Financial behavior modeling will help forecast financial and consumer shocks when the macroeconomic situation is destabilized, thus transforming the social policy.

Consumer Phase Shift Simulation Based on Social Psychology and Complex Networks

2008 ◽  
Author(s):  
Takashi Yoshida ◽  
Nobuyuki Tomizawa ◽  
Tomohisa Gotoh ◽  
Hiroto Iguchi ◽  
Kei Sugioka ◽  
...  
Keyword(s):  
Social Psychology ◽  
Phase Shift ◽  
Complex Networks ◽  
Simulation Based

scholarly journals Consumer Behavior Modeling: Fuzzy Logic Model for Air Purifiers Choosing

2017 ◽  
Vol 13 (4) ◽  
pp. 61-77 ◽  
Author(s):  
Oleksandr Dorokhov ◽  
Liudmyla Dorokhova ◽  
Milica Delibasic ◽  
Justas Streimikis
Keyword(s):  
Fuzzy Logic ◽  
Consumer Behavior ◽  
Logic Model ◽  
Behavior Modeling ◽  
Fuzzy Logic Model

Web content recommender system based on consumer behavior modeling

2011 ◽  
Vol 57 (2) ◽  
pp. 962-969 ◽  
Author(s):  
A. Fong ◽  
Baoyao Zhou ◽  
S. Hui ◽  
Guan Hong ◽  
The Do
Keyword(s):  
Consumer Behavior ◽  
Recommender System ◽  
Behavior Modeling ◽  
Web Content

UNDERSTANDING UNIQUE CONSUMER BEHAVIOR: INSIGHTS FROM SOCIAL PSYCHOLOGY

2014 ◽  
Vol 14 (2) ◽  
pp. 131-152
Author(s):  
Anja Franck ◽  
Stefan W�nschmann
Keyword(s):  
Social Psychology ◽  
Consumer Behavior

Linking Dispositions and Social Behavior: Self-Monitoring and Advertising Preferences

1994 ◽  
Vol 21 (3) ◽  
pp. 160-161 ◽  
Author(s):  
Melinda Jones
Keyword(s):  
Social Psychology ◽  
Consumer Behavior ◽  
Social Behavior ◽  
Self Monitoring ◽  
Psychology Course ◽  
The Impact

To help students appreciate the impact of dispositions on social behavior, I demonstrate to them how a particular disposition (self-monitoring propensity) relates to interesting differences in consumer behavior. Specifically, this exercise illustrates that individuals high in self-monitoring tend to be more responsive to advertisements that appeal to the image of a product, whereas those low in self-monitoring tend to be more responsive to advertisements that make claims about the quality of a product. Students in a social psychology course evaluated the demonstration as interesting, informative, and effective.

Sign in / Sign up

Export Citation Format

Share Document