How words for sensory experiences become terms

Terminology ◽  
2017 ◽  
Vol 23 (1) ◽  
pp. 9-37 ◽  
Author(s):  
Danièle Dubois

Given the double nature of experiencing food as individual as well as shared experience and knowledge, the question is how to connect the observed variability of expressing such a sensory experience with a normalized requirement for developing (food) terminology. On the basis of descriptions of food experiences in actual practices involving the way food is consumed, evaluated and expressed by individuals – experts or not – in all their diversity, we propose to contribute cognitive (psychological and linguistic) expertise to terminology research. We analyze terms as cognitive units, defined within a psychological theory of natural categories as acts of meaning. In tracking the processes of terminological meaning construction in discourse we find intersubjective experience within the complex process of terminologization.

2019 ◽  
Vol 48 (2) ◽  
pp. 128-151
Author(s):  
Margarita Lashkova ◽  
Carmen Antón ◽  
Carmen Camarero

Purpose The purpose of this paper is to examine the dual effect of sensory experiences on customer behaviour in the context of retailing. Based on the theoretical framework of the optimal stimulation level theory, the authors propose that sensory experiences reinforce satisfaction, engagement and loyalty, but increase customers’ diversive exploration and curiosity for other experiences and may eventually led to reduced loyalty. Design/methodology/approach A self-administrated online questionnaire was distributed via e-mail to 1,000 households in a Spanish town, and 325 usable responses of supermarket customers were collected. The hypothesised relationships were tested using the partial least squares approach. The analysis is extended with an experiment in online fashion stores that explores whether a varied sensory experience reinforces consumers’ diversive exploration. In total, 68 students participated in the study. Hierarchical regression analysis is performed to analyse the results of the experiment. Findings Findings support the notion that a pleasant sensory experience increases customer satisfaction and therefore their engagement and behavioural loyalty (exclusivity) towards the retailer whilst also generating more ambitious consumer expectations vis-à-vis the shopping experience and thus encouraging them to search for new retailers and, so, to be less loyal. Research limitations/implications This research warns of the risk of increasing customer’s expectations and reducing their loyalty; hence satisfaction is not enough. Retailers should consider offering new experiences and surprise customers every so often, attempting to curtail the effect of satiation or the effect of over-arousal. Originality/value The novelty of this study is the proposal of a twofold effect of sensory experience on loyalty, a positive effect, through satisfaction, and a negative effect, through the search for new experiences.


Terminology ◽  
2017 ◽  
Vol 23 (1) ◽  
pp. 66-88 ◽  
Author(s):  
Rosario Caballero

Motion verbs are often used to predicate entities such as roads, paths and the like as in “The road snakes to the port of Shakespeare Bay before climbing over the last hill to Picton” or “La carretera serpentea unos 30 kilómetros entre las montañas de la cordillera Nipe”. The verbs foreground the path configuration and dynamic rendering of things that cannot move – a phenomenon known as fictive motion (Langacker 1987; Talmy 1996). However, motion verbs are also frequent components in specialized contexts such as wine discourse, where they communicate different sensory experience of wines as in “Exotic, exuding red berry aromas and flavors that sneak up on you rather than hit you over the head”, “Bright and focused, offering delicious flavors that glide smoothly through the silky finish”, or “En boca tiene una magnifica entrada, aunque en el paso sobresalen rasgos vegetales y se precipita hacia un final en el que predominan notas tostadas y amargas”. Using two corpora of tasting notes written in English and in Spanish, I examine the motion expressions used to communicate the sensory experiences of the wines and explore the motivations for their use in descriptions of wines’ aromas, flavours and mouthfeel. Three questions are at the heart of this study. They are (i) what types of scenarios are described through motion expressions, (ii) what sensory perceptions do they describe, and (iii) what may the differences between English and Spanish be?


2019 ◽  
Vol 122 (1) ◽  
pp. 122-135
Author(s):  
Wei-Lun Chang

Purpose The purpose of this paper is to explore the relative importance of the five types of sensory experience in restaurants and the differences between experts and customers. Design/methodology/approach Analytic network process was used to select the critical factors for the five types of sensory experiences. Expert and consumer questionnaires were compared to examine the differences between expert opinions and customer awareness. Findings Restaurants consider taste and smell to be important senses, whereas hearing was considered to be the least important. Originality/value Experts paid more attention to criteria and sub-criteria that resonated with consumers’ memories and emotions. Consumers paid more attention to intuitively obtaining emotional experiences during each purchase.


2020 ◽  
Vol 11 (9) ◽  
pp. 1665-1676 ◽  
Author(s):  
Yusuf Dinc

Purpose As the global paradigm in economics shifts, Islamic economics is attracting more attention as an alternative sector. The most common and most active institutional structure of Islamic economics is in the form of Islamic finance and banking. Islamic finance and banking have been the centre of innovation in many economies in recent years. In this regard, product development is a vital element in driving the success of Islamic financial institutions (IFIs). The product development of IFIs is one of the key elements of their overall economic performance. This study aims to fill the gap in the literature concerning the product development process of IFIs in secular economies. Design/methodology/approach Verily, product development is a complex process; it is likely that introducing specific models will be useful for expanding the activities of IFIs. In this study, contemporary source materials are used to develop this conceptual research. Findings It suggests two separate methodologies for the product development process of IFIs in secular economies to overhaul two criticised product-based problems. To the best of the author’s knowledge, it is the first attempt to model the product development process for IFIs in a secular economic setup. Originality/value Recently, this study is the first attempt for modelling product development in IFIs under secular economies. Advances in the field of Shari’ah-compliant product development is important for researchers and professional.


Author(s):  
Serafino Mancuso ◽  
Emily Brennan ◽  
Kimberley Dunstone ◽  
Amanda Vittiglia ◽  
Sarah Durkin ◽  
...  

Many current smokers incorrectly believe that menthol cigarettes are less harmful, likely due to the biological and sensory effects of menthol, which can lead smokers to have favourable sensory experiences. In this study, we measured the extent to which Australian smokers associate certain sensory experiences with smoking menthol and non-menthol cigarettes, and their beliefs about how damaging and enjoyable they find cigarettes with each of these sensory experiences. A sample of 999 Australian 18–69-year-old weekly smokers was recruited from a non-probability online panel; this study focuses on the 245 respondents who currently smoked menthol cigarettes at least once per week. Current menthol smokers were four to nine times more likely to experience menthol rather than non-menthol cigarettes as having favourable sensory experiences, including feeling smooth, being soothing on the throat, fresh-tasting and clean-feeling. Menthol smokers perceived cigarettes with these favourable sensations as less damaging and more enjoyable than cigarettes with the opposite more aversive sensory experience. Efforts to correct these misperceptions about risk will likely require messages that provide new information to help smokers understand that these sensations do not indicate a lower level of risk. Banning menthol in tobacco products—as has recently been done in some nations—would also be a timely and justified strategy for protecting consumers.


2020 ◽  
Vol 32 (1) ◽  
pp. 129-141 ◽  
Author(s):  
Donald C. Barnes ◽  
Jessica Mesmer-Magnus ◽  
Lisa L. Scribner ◽  
Alexandra Krallman ◽  
Rebecca M. Guidice

PurposeThe unprecedented dynamics of the COVID-19 pandemic has forced firms to re-envision the customer experience and find new ways to ensure positive service encounters. This context has underscored the reality that drivers of customer delight in a “traditional” context are not the same in a crisis context. While research has tended to identify hedonic need fulfillment as key to customer well-being and, ultimately, to invoking customer delight, the majority of studies were conducted in inherently positive contexts, which may limit generalizability to more challenging contexts. Through the combined lens of transformative service research (TSR) and psychological theory on hedonic and eudaimonic human needs, we evaluate the extent to which need fulfillment is the root of customer well-being and that meeting well-being needs ultimately promotes delight. We argue that in crisis contexts, the salience of needs shifts from hedonic to eudaimonic and the extent to which service experiences fulfill eudaimonic needs determines the experience and meaning of delight.Design/methodology/approachUtilizing the critical incident technique, this research surveyed 240 respondents who were asked to explain in detail a time they experienced customer delight during the COVID-19 pandemic. We analyzed their responses according to whether these incidents reflected the salience of hedonic versus eudaimonic need fulfillment.FindingsThe results support the notion that the salience of eudaimonic needs become more pronounced during times of crisis and that service providers are more likely to elicit perceptions of delight when they leverage meeting eudaimonic needs over the hedonic needs that are typically emphasized in traditional service encounters.Originality/valueWe discuss the implications of these findings for integrating the TSR and customer delight literatures to better understand how service experiences that meet salient needs produce customer well-being and delight. Ultimately, we find customer delight can benefit well-being across individual, collective and societal levels.


2011 ◽  
Vol 13 (2) ◽  
pp. 135-144 ◽  
Author(s):  
Gavin E. Oxburgh ◽  
Coral J. Dando

PurposeThe purpose of this paper is to discuss two distinct but interrelated areas, namely witness/victim and suspect interviewing, and to argue that both must continue to evolve, suggest how they might do so, and that this process must be driven by emergent theory and contemporary empirical research.Design/methodology/approachThe paper outlines the impact of psychological theory and empirical research to investigative interviewing in recent decades.FindingsIt is argued that in order to stay ahead of the game, the field of investigative interviewing (suspect and witness) must continue to evolve in such a manner that not only protects and fosters the important practitioner/academic relationship, but also ensures that future directions are driven by empirical research, with recourse to emergent theory.Originality/valueThe paper outlines the impact of psychological theory and empirical research on investigative interviewing and the consequent enhancement of the interviewing of both suspected offenders and witnesses. The paper demonstrates that working closely together academic research can make a difference, and influence law, policy decisions and training guidelines in order to improve practice.


2021 ◽  
Vol 2021 ◽  
pp. 1-10
Author(s):  
Zhen Tong

As a sensor with a wide field of view, the panoramic vision sensor is efficient and convenient in perceiving the characteristic information of the surrounding environment and plays an important role in the experience of artistic design of images. The transformation of visual and other sensory experiences in art design is to integrate sound, image, texture, taste, and smell with each other through reasonable rules, to create more excellent crossborder art design works. To improve the sensory experience that art design works bring to the audience, the combination of vision and other sensory experiences can maximize the advantages of multiple information dissemination methods and combine the omnidirectional visual sensor with the sensory experience of art design images. In the method part, this article introduces the omnidirectional vision sensor, art design image, and sensory experience modes and content and introduces the hyperbolic concave mirror theory and the Micusik perspective projection imaging model. In the experimental part, the experimental environment, experimental objects, and experimental procedures of this article are introduced. In the analysis part, this article analyzes the six aspects of image database dependency test, performance, comparison of different distortion types, false detection rate and missing detection rate, algorithm time-consuming comparison, sensory experience analysis, and feature point screening. Among the feelings of the art design image, for the first image, 87.21% of the audience’s feelings are happy, indicating that the main idea of this image can bring joy to people. In the second image, the audience’s feelings are mostly sad. For the third image, more than half of the audience’s feelings are melancholy. For the fourth image, 69.34% of the audience’s inner feelings are calm. It explains that the difference in the content of art design images can bring different sensory experiences to people.


2018 ◽  
Vol 18 (3) ◽  
pp. 564-578
Author(s):  
David Eriksson ◽  
Göran Svensson

Purpose This paper aims to conceptualize managers’ psychological challenges with respect to implementing corporate responsibility throughout supply chains. Design/methodology/approach Four areas of psychological theory are introduced to expand the understanding of the challenges involved in implementing corporate responsibility in supply chains, namely, relationship and humanization theory; the number-of-people-suffering theory; superficial-identification theory; and the bystander effect theory. Findings The common denominator between the introduced areas of psychological theory is that all consider the expected degree of corporate responsibility in supply chains to extend beyond managers’ ability to cope so that failure is probable. Research limitations/implications Supply chain management research needs to consider various psychological challenges to effectively address corporate responsibility in supply chains. This research shows that it is important to include theory from psychology to truly understand the challenges faced by managers, although only a few theories are presented here. More comprehensive reviews are needed in the future. Practical implications Managers require guidelines based on psychological theory to assist them in overcoming their inabilities in this context. Originality/value SCM research advocates responsibility for all those affected by this phenomenon, but the lack of theoretical grounding to meet the prevailing psychological challenges hampers the efficacy of putting the current recommendations into business practice. The paper is one of only a few to address managers’ psychological challenges in dealing with corporate responsibility across organizational borders and judicial boundaries in supply chains.


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