Nonconscious Goal Pursuit in the Presence of a Conscious Goal

2010 ◽  
Author(s):  
Hae Joo Kim ◽  
Andrew Mitchell
Keyword(s):  
Goal Pursuit ◽  
Nonconscious Goal Pursuit

Does Nonconscious Goal Pursuit Improve Implicit Learning?

2011 ◽  
Author(s):  
Katherine R. Gamble ◽  
Lauren C. Westbay ◽  
James H. Howard ◽  
Darlene V. Howard
Keyword(s):  
Implicit Learning ◽  
Goal Pursuit ◽  
Nonconscious Goal Pursuit

Goal Priming and the Affective-Motivational Route to Nonconscious Goal Pursuit

2008 ◽  
Vol 26 (5) ◽  
pp. 555-577 ◽  
Author(s):  
Henk Aarts ◽  
Ruud Custers ◽  
Martijn Veltkamp
Keyword(s):  
Goal Pursuit ◽  
Goal Priming ◽  
Nonconscious Goal Pursuit

What am I doing here? Explaining nonconscious goal pursuit by confabulation

2014 ◽  
Author(s):  
Ana Paulina Gantman ◽  
Gabriele Oettingen ◽  
Peter M. Gollwitzer
Keyword(s):  
Goal Pursuit ◽  
Nonconscious Goal Pursuit

Theoretical integration in motivational science: System justification as one of many “autonomous motivational structures”

2014 ◽  
Vol 37 (2) ◽  
pp. 146-147 ◽  
Author(s):  
Aaron C. Kay ◽  
John T. Jost
Keyword(s):  
Goal Pursuit ◽  
System Justification ◽  
Science System ◽  
Theoretical Integration ◽  
Nonconscious Goal Pursuit

AbstractRecognizing that there is a multiplicity of motives – and that the accessibility and strength of each one varies chronically and temporarily – is essential if motivational scientists are to achieve genuine theoretical and empirical integration. We agree that system justification is a case of nonconscious goal pursuit and discuss implications of the fact that it conflicts with many other psychological goals.

Nonconscious Nudges: Encouraging Sustained Goal Pursuit

2018 ◽  
Vol 46 (2) ◽  
pp. 307-329 ◽  
Author(s):  
Juliano Laran ◽  
Chris Janiszewski ◽  
Anthony Salerno
Keyword(s):  
Goal Pursuit ◽  
Goal Commitment ◽  
Common Finding ◽  
Goal Progress ◽  
Goal Activation ◽  
Two Factors ◽  
The Common ◽  
Nonconscious Goal Pursuit ◽  
Goal System ◽  
Compare And Contrast

Abstract A person can use a variety of strategies to sustain the pursuit of a conscious goal (e.g., deliberate on the goal, monitor goal progress, increase goal commitment). However, less is known about how to sustain the pursuit of a nonconscious goal, a reality that is reflected in the common finding that nonconscious goal pursuit typically persists for only one choice episode. This research investigates two factors that help sustain the pursuit of a nonconscious goal: increasing the level of goal activation prior to goal pursuit and limiting the extent of goal deactivation after a goal-consistent behavior. When one of these two factors is present, nonconscious goal pursuit is sustained, as evidenced by a longer sequence of goal-consistent choices. Five studies compare and contrast strategies for sustaining conscious and nonconscious goal pursuit and provide insight into how the goal system manages the pursuit of a nonconscious goal. In addition, the findings inform when a consumer is more or less likely to pursue opposing goals across sequential choices (e.g., being virtuous after being indulgent).

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