A Fluency Heuristic Account of Supraliminal Prime Effects on Product Preference

2015 ◽  
Vol 32 (11) ◽  
pp. 1061-1078 ◽  
Author(s):  
Nobuyuki Fukawa ◽  
Ronald W. Niedrich
Keyword(s):  
Fluency Heuristic ◽  
Product Preference

THE EFFECT OF MOVING DIRECTION ON PRODUCT PREFERENCE

2018 ◽  
Vol 2018 ◽  
pp. 225-228
Author(s):  
I-Shan Hsieh ◽  
◽  
Ryoka Asakura ◽  
Yuri Komon ◽  
Shota Narukawa ◽  
...  
Keyword(s):  
Moving Direction ◽  
Product Preference

Relationship Analysis of Islamic Banking between Malaysia and Pakistan

2018 ◽  
Vol 5 (4) ◽  
pp. 1-6
Author(s):  
Khurram Faisal Jamal
Keyword(s):  
Large Range ◽  
Primary Objective ◽  
Islamic Banking ◽  
Islamic Banks ◽  
Relationship Analysis ◽  
Banking Institutions ◽  
Qualitative Technique ◽  
Performance Problem ◽  
Very High ◽  
Product Preference

Islamic banking is basically a system of financial intermediation, its primary objective is to avoid receipt and payment of interest. Islam does not only prohibit dealing with interest but also with liquor, pork, gambling, pornography and any other thing which are considered haram according to Shariah. The objectives of the research is to study and describe the Islamic financing techniques used by Islamic banking institutions in Malaysia and Pakistan. For this research seven variables Promotion, Product, Preference, Knowledge, Performance, Problem and Infrastructure was taken. Qualitative technique was used to answer the research objective. The findings of research indicate that lack of awareness of Islamic banking is very high in Pakistan as compared to Malaysia. A few promotions were used by Islamic banks in Pakistan while in Malaysia customers are knowledgeable about Islamic banking because banks promote them aggressively. There is a need of government and education sector support to promote Islamic banking in both countries. The study also found that Islamic banks in Malaysia have large range of products as compared to Pakistan. The practitioners from both countries are agreed at this point that BBA, Ijarah and Murabaha are more profitable and less risky than Musharaka and Mudaraba. The Islamic banking products are almost used for same purposes in both countries while some differences are also exists.  Keywords: Islamic Finance, Comparative Study, Malaysia, Pakistan

scholarly journals Influence of Marketing on Preschoolers’ Product Preference

2010 ◽  
Vol 24 (S1) ◽  
Author(s):  
Sarah E Colby ◽  
Jessica Bulova ◽  
Ashley Person ◽  
Virginia Carraway‐Stage
Keyword(s):  
Product Preference

scholarly journals The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference

2010 ◽  
Vol 74 (5) ◽  
pp. 18-31 ◽  
Author(s):  
Michael G. Luchs ◽  
Rebecca Walker Naylor ◽  
Julie R. Irwin ◽  
Rajagopal Raghunathan
Keyword(s):  
Negative Effects ◽  
Product Preference

Market Segmentation, Product Differentiation, and Marketing Strategy

1987 ◽  
Vol 51 (2) ◽  
pp. 1-10 ◽  
Author(s):  
Peter R. Dickson ◽  
James L Ginter
Keyword(s):  
Economic Theory ◽  
Marketing Strategy ◽  
Product Differentiation ◽  
Market Segmentation ◽  
Product Preference

Despite the pervasive use of the terms “market segmentation” and “product differentiation,” there has been and continues to be considerable misunderstanding about their meaning and use. The authors attempt to lessen the confusion by the use of traditional and contemporary economic theory and product preference maps.

Guess Who Buys Cheap? The Effect of Consumers’ Goal Orientation on Product Preference

2019 ◽  
Vol 30 (3) ◽  
pp. 506-514 ◽  
Author(s):  
Woo Jin Choi ◽  
Haoying Sun ◽  
Yan (Lucy) Liu ◽  
Haipeng (Allan) Chen
Keyword(s):  
Goal Orientation ◽  
Product Preference

scholarly journals End-Users’ Product Preference Across Three Multipurpose Prevention Technology Delivery Forms: Baseline Results from Young Women in Kenya and South Africa

2017 ◽  
Vol 22 (1) ◽  
pp. 133-145 ◽  
Author(s):  
Rachel Weinrib ◽  
Alexandra Minnis ◽  
Kawango Agot ◽  
Khatija Ahmed ◽  
Fred Owino ◽  
...  
Keyword(s):  
South Africa ◽  
Young Women ◽  
End Users ◽  
Product Preference
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