scholarly journals Linking employer branding orientation and firm performance: Testing a dual mediation route of recruitment efficiency and positive affective climate

2019 ◽  
Vol 59 (1) ◽  
pp. 83-99 ◽  
Author(s):  
Andranik Tumasjan ◽  
Florian Kunze ◽  
Heike Bruch ◽  
Isabell M. Welpe
Keyword(s):  
Firm Performance ◽  
Performance Testing ◽  
Employer Branding ◽  
Affective Climate

scholarly journals Measuring Firm Performance: Testing a Proposed Model

2018 ◽  
Vol 13 (2) ◽  
pp. 103-114 ◽  
Author(s):  
Mihaela Herciu ◽  
Radu Alexandru Șerban
Keyword(s):  
Growth Rate ◽  
Firm Performance ◽  
Research And Development ◽  
Balance Sheet ◽  
Performance Testing ◽  
Net Income ◽  
Return On Assets ◽  
Revenue Growth ◽  
Income Statement ◽  
Proposed Model

AbstractFirm performance is a very complex and exhaustive concept. It can be related to many factors: starting with variables from balance sheet, income statement or cash-flow statement, continuing with research and development expenses or IT competences, and last but not least with intangible assets like human capital, goodwill, or brand value. The purpose of the present paper is to develop and test a model in order to measure firm performance by considering US companies that are ranked into the Global Fortune 500. In this study we used control variables (assets growth rate, net income growth rate and revenue growth rate) and depended variables – return on assets (ROA), debt to equity, research and development expenses to total operating expenses, environment, social and governance rating, Tobin‘s q – to measure firm performance. The article‘s findings suggest that when analyzing the firm performance much more factors must be considered.

An Integrative Employer Branding Approach Based on Organizational Values

2012 ◽  
Author(s):  
Thorsten Fauth ◽  
Tim R. Wolf ◽  
Tammo Straatmann ◽  
Kate Hattrup ◽  
Karsten Mueller
Keyword(s):  
Organizational Values ◽  
Employer Branding
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