Minority influence and musical preference: Innovation by conversion not coercion

1984 ◽  
Vol 14 (1) ◽  
pp. 23-33 ◽  
Author(s):  
Verena Aebischer ◽  
Miles Hewstone ◽  
Monika Henderson
Keyword(s):  
Minority Influence ◽  
Musical Preference

The Effects of Attitude Strength on Minority Influence in Groups

2006 ◽  
Author(s):  
Jay K. Wood ◽  
Leandre R. Fabrigar ◽  
Laura D. Hewett ◽  
Duane T. Wegener
Keyword(s):  
Attitude Strength ◽  
Minority Influence

Positive Mood as a Mediator of the Relations among Musical Preference, Postconsumption Product Evaluation, and Consumer Satisfaction

2007 ◽  
Vol 100 (3) ◽  
pp. 927-938 ◽  
Author(s):  
Ching-I Teng ◽  
Hsu-Min Tseng ◽  
Heng-Hui Wu
Keyword(s):  
Consumer Satisfaction ◽  
Structural Equation ◽  
Positive Mood ◽  
Product Evaluation ◽  
Equation Model ◽  
Coffee Shop ◽  
Chi Square ◽  
Musical Preference ◽  
Proposed Model ◽  
Competing Models

This study of how positive mood mediates the influences of musical preference and postconsumption product evaluation on consumer satisfaction focuses specifically on a model in which positive mood fully mediates the influences. The proposed model is compared with two competing models, and a structural equation model is used to test and compare the three theory-driven models. This study sampled 247 students majoring in management at a single university. They had mean age of 23 yr. ( SD = 2.5). This study used questionnaires to measure subjects' evaluations of a cup of coffee, preference for the music broadcast in the coffee shop, positive mood, and satisfaction after they had the coffee. Analysis indicated that the proposed model outperformed the two competing models in describing the data using chi-square difference tests. Positive mood was identified as a full mediator of the relationship between musical preference and consumer satisfaction. Moreover, the results demonstrate for service managers the importance of creating positive consumer mood.

Minority Influence on Focal and Related Attitudes: Change in Size, Attributions, and Information Processing

2002 ◽  
Vol 28 (10) ◽  
pp. 1315-1326 ◽  
Author(s):  
Ernestine H. Gordijn ◽  
Nanne K. de Vries ◽  
Carsten K. W. de Dreu
Keyword(s):  
Information Processing ◽  
Minority Influence

The effect of looks and musical preference on trait inference

2008 ◽  
Vol 36 (4) ◽  
pp. 463-476 ◽  
Author(s):  
Naomi Ziv ◽  
Gilat Sagi ◽  
Karin Basserman
Keyword(s):  
Musical Preference

The ‘open-earedness’ hypothesis and the development of age-related aesthetic reactions to music in elementary school children

2008 ◽  
Vol 25 (2) ◽  
pp. 121-138 ◽  
Author(s):  
Reinhard Kopiez ◽  
Marco Lehmann
Keyword(s):  
Elementary School ◽  
School Children ◽  
Elementary School Children ◽  
Classical Music ◽  
Rating Scale ◽  
Avant Garde ◽  
Musical Preference ◽  
Age Related ◽  
Age Range ◽  
Musical Styles

This study investigates age-related changes in musical preference in elementary school children. The tolerance towards unconventional musical styles has been called ‘open-earedness’ (Hargreaves, 1982a), and it is assumed to decline with increasing age. Musical preferences of 186 students from grade 1 to 4 (age range: 6–10 years) were measured by using a 5-point iconographic rating scale. Eight sound examples were presented in a sound questionnaire. Results showed a decline of open-earedness for unconventional music (classical, ethnic and avant-garde music) from grade 1 to 2 (age: 7–8 years). However, this effect disappeared when classical music was excluded from data analysis. Only a few absolute rejections of unconventional musical styles were found, and the mean preference ratings did not exceed the neutral mean range. Future studies will have to consider additional factors of influence to make clear predictions about the point in time when this transition occurs.

The effects of majority size on minority influence

1990 ◽  
Vol 20 (2) ◽  
pp. 99-117 ◽  
Author(s):  
Russell D. Clark ◽  
Anne Maass
Keyword(s):  
Minority Influence
Sign in / Sign up

Export Citation Format

Share Document