Worldwide, 1.35 million people die every year as a result of road accidents [Status 2018]. More than half of all traffic deaths are among vulnerable road users: pedestrians, cyclist, and motorcyclists [1]. To reduce this number, there are many approaches, an effective and sustainable variant is the Vision Zero(VZ). First and foremost, VZ should be seen as a strategy based on an ethical foundation, creating and supporting a totally new perspective on the road safety problem and the approach to solve it. In Germany, the German Road Safety Council (DVR) has pursued the strategy since 2006 and in 2018 the German Parliament has committed to VZ in the coalition agreement [2]. Since the turn of the century, many European countries have been pursuing the vision of zero traffic fatalities. Numerous VZ measures for traffic infrastructure, vehicle safety features and for instruction have been defined, implemented and validated in order to improve traffic safety, but facing new digital technologies as telematics systems and mobility data via smart phone sensors, these measures need to be redefined in order to be smarter, more efficient and cheaper.
In Cars (Are We Really Safest of All?): Interior Sensing and Emotional Opacity