scholarly journals Reflection into China’s Business English Teaching Practices Based on GDUFS Graduates’ Employment Status

2009 ◽  
Vol 2 (3) ◽  
Author(s):  
Wenzhong Zhu ◽  
Si Wu ◽  
Tingting Guo
Keyword(s):  
Teaching Practices ◽  
Employment Status ◽  
Business English ◽  
English Teaching

College Business English teaching in the context of multimedia network

2021 ◽  
pp. 002072092110077
Author(s):  
Yan Liang
Keyword(s):  
Language Learning ◽  
English Education ◽  
Classroom Teaching ◽  
Business English ◽  
Teaching Mode ◽  
College English ◽  
English Teaching ◽  
Multimedia Network ◽  
English Classroom ◽  
Reform Model

With the advent of the Internet age, network information technology is rapidly entering college English classes, which fundamentally changes the mode of college English teaching. In college English classroom teaching mode, as a brand teaching form, College English multimedia network teaching environment has brought advantages to classroom teaching, but also brought about impacts on teaching concepts, teaching models, teaching methods and other aspects. There are some phenomena that are inconsistent with the reform model at the students, teachers and the environment. The balance of traditional English classroom teaching has been broken, which has affected the smooth progress of college business English classroom teaching mode reform. It is very important to analyze and resolve these imbalances and find ecological methods for optimizing university English education. In this context, the advent of multimedia-assisted education technology has provided better conditions for the implementation of Business English classroom education in universities. Multimedia-powered business English education allows teachers to create a better language learning environment in class more conveniently and quickly, helping students acquire grammar knowledge and achieve their educational objectives.

scholarly journals FACTORS INFLUENCING TEACHERS’ INTEGRATING INTERCULTURAL COMMUNICATIVE COMPETENCE (ICC) INTO BUSINESS ENGLISH TEACHING

2020 ◽  
Vol 129 (6B) ◽  
Author(s):  
Duyen Thi Phung Ho ◽  
Huong Nu Nhu Ton
Keyword(s):  
Teaching And Learning ◽  
English Education ◽  
Influential Factors ◽  
Global Integration ◽  
Intercultural Communicative Competence ◽  
Business English ◽  
English Teaching ◽  
Factors Influencing ◽  
English Textbooks

<p>Globalization has triggered the need to teach ICC in Business English education for effective communication and interaction across cultural diversity.<strong> </strong>This case study was carried out at a college specializing in International Trade in Vietnam with six Business English teachers as participants. The study aims to explore factors influencing the teachers’ integrating ICC into their Business English teaching (BET). The data were collected through 1/ in- depth interviews; 2/ analyses of two syllabi and two Business English textbooks in current use; 3/classroom observations. Inductive analysis was used to analyze the data. The findings revealed that the teachers hesitated to teach ICC due to multiple influential factors. The results of the study were a good source of data for more efficient policies to develop ICC teaching and learning in the global integration.</p>

Current approaches and methods in teaching business English. Potential perspectives

2020 ◽  
Vol 13 ◽  
pp. 183-194
Author(s):  
Diana Christine ZELTER
Keyword(s):  
Literature Review ◽  
Teaching Experience ◽  
Business Administration ◽  
Linguistic Competence ◽  
Teaching Approaches ◽  
Business English ◽  
English Teaching ◽  
Teaching Business ◽  
Comprehensive Literature Review ◽  
Second Year

The aim of this paper is to analyse different approaches to business English teaching in order to find solutions to an existing situation: a course in specialised language for second year students at the Faculty of Economics and Business Administration which has to be finalised with the evaluation of the students’ linguistic competence according to CEFR. The question arising is how to combine different language teaching approaches such as CLT or TBLT and CLIL with CBI and CEFR? How to correlate the assessment of content with the assessment of linguistic competence? How to correlate linguistic levels with grades? We are trying to provide a few answers to these questions through a comprehensive literature review and personal assumptions based on teaching experience.

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