scholarly journals A Case Study on Performance Implications of Hybrid Strategy in Automotive Supplier Industry

2016 ◽  
Vol 9 (6) ◽  
pp. 31
Author(s):  
Eren Durmus Ozdemir ◽  
Saime Mecikoglu

<p>The aim of this study is to explore the impact of hybrid strategy on firm performance in a wire harness firm operating in the automotive supplier industry at Antalya Free Trade Zone in Turkey. It was the gap in literature concerning this relationship between hybrid strategy and firm performance under conditions of environment turbulence in the automotive supplier industry that motivated this study. The research question was pursued through in depth interviews with top-level managers of the firm. Data obtained from the interviews, observations and documents were analysed using NVivo software. The findings show that hybrid strategy influenced firm performance positively. Furthermore, the existence of environment turbulence positively influences hybrid strategy, whereas stable environment has a negative influence. Environment turbulence does not exert a direct influence on performance, but an indirect one, through hybrid strategy.</p>

2006 ◽  
Vol 24 (5) ◽  
pp. 327-345 ◽  
Author(s):  
Loïc Plé

PurposeThe purpose of this research is to explore the combining of marketing and organizational literature. This paper seeks to evaluate the relationships between multichannel coordination and customer participation, as seen through the lens of potential customer opportunism. It aims at showing the impact of this opportunism on the organizational design of multiple channels structures.Design/methodology/approachThe research reports on an exploratory case study in a French retail bank. A total of 25 in‐depth interviews were conducted, and the use of other sources enabled data triangulation.FindingsThe results show first that an increase in the number of distribution channels is liable to favor customer opportunistic behavior. To counter this, the bank mainly relies on impersonal coordination modes. An emerging result highlights the role of the customer as a “perceptual filter” between the different channels of employees.Research limitations/implicationsCustomer opportunism is studied via channels employees perceptions. An investigation using a customer survey may help to better understand this construct, e.g. to identify its antecedents, and to measure it precisely. Moreover, further qualitative and/or quantitative studies with larger sample sizes are needed to try and generalize these results.Practical implicationsIt is recommended not to forget that customers can facilitate or hinder multichannel coordination. Retail banks have the power to use them conveniently, provided that they are fully conscious of the scope of the “partial employee” role played by the customer.Originality/valueThis paper broadens understanding of how multichannel distribution structures are coordinated, and in a way belies traditional organizational design literature. The emerging result gives birth to the concept of “reversed interactive marketing”, which has interesting theoretical and practical repercussions.


2014 ◽  
Vol 11 (4) ◽  
pp. 399-411
Author(s):  
Qaiser Rafique Yasser ◽  
Abdullah Al-Mamun

We adopt a multi-theoretic approach to investigate a previously unexplored phenomenon in extant literature, namely the differential impact of ownership identity and director dominate shareholding on the performance of emerging market firms. The main research question addressed is, whether the impact of this relationship is conditional on the identity of the block investor. First, the relationship between overall block ownership and firm performance is tested by employing multiple regressions on 500 firm-year observations for the period from 2007 to 2011. Then, the block ownership is classified as the state, individuals, insiders, financial institutions, corporate and foreign investors and the influence of these identities on firm performance is examined. It was found that only the ownership categories such as the government, institutions and foreign ownership have positive influence on the firm performance. The results also indicate that high level of insider ownership also negatively associated with the firm performance. The main contribution of this paper is the examination of the relationship between block ownership and firm performance from the perspective of the identity of investors


2019 ◽  
Vol 84 (5) ◽  
pp. 527-530
Author(s):  
Ivana Cipranic ◽  
Radmila Markovic ◽  
Stefan Djordjievski ◽  
Zoran Stevanovic ◽  
Marija Stevanovic

This paper presents the assessment of the impact of coal ash and slag from the ?Maljevac? dump on the quality of water of Paleski Creek, Montenegro. The obtained results confirm the negative influence of surface and groundwater from the dump on the water from the Paleski Creek. The results obtained by testing of the water samples, collected from Paleski Creek upstream of the dump, indicate that the water is qualified to be used for drinking, after simple physical treatment and disinfection. The results obtained for the water samples collected from the Paleski creek downstream from the dump indicate that the water could be safe for drinking only after the treatment that requires an intensive physical, chemical and biological processing, including some extended treatment.


Author(s):  
Pipit Anggriati Ningrum ◽  
Alexandra Hukom ◽  
Saputra Adiwijaya

This study aims to analyze the increasing potential for poverty in the city of Palangka Raya from the perspective of SMIs due to the impact of the 19th COVID pandemic. The data was obtained based on the results of in-depth interviews from February to April 2020 with 10 SMIs and supported from secondary data from the Central Statistics Agency. The data is processed based on qualitative research principles based on the type of case study research. In the results of this study it was found that the SMIs experienced a very detrimental impact in terms of sales and marketing of products so that employees who come to work are terminated indefinitely, in this connection it appears that there is potential increases in poverty that can occur in the future come.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Daniela Leonardi ◽  
Silvia Stefani

Purpose Considering the case study presented, the purpose of this paper is to analyse the impact of the pandemic in local services for homeless people. Drawing from the concept of ontological security, it will be discussed how different services’ levels of “housing adequacy” shaped remarkably different experiences of the pandemic for homeless people and social workers in terms of health protection and agency. Design/methodology/approach This paper focuses on a case study concerning homeless services for people during the COVID-19 pandemic in the metropolitan and suburban area of Turin, in Northern Italy. In-depth interviews with social workers and participant observation during online meetings of workers from the shelters constitute the empirical data that have been collected during the first wave of the pandemic in Italy. Findings According to the findings, the pandemic showed shelters as unsafe places that reduce homeless people’s decision power and separate them from the rest of the citizenship. Instead, Housing First projects emerged as imore inclusive and safermore inclusive and safer spaces, able to enhance people’s power over their own lives. The pandemic did not create emerging issues in the homeless services system or discontinuities: rather, it amplified pre-existing problematic aspects. Originality/value The case study presented provides empirical insights to recognise at the political and organisational level the importance of housing as a measure of individual and collective security, calling for an intervention to tackle homelessness in terms of housing policies rather than exclusively social and emergency treatment.


2010 ◽  
pp. 83-98
Author(s):  
Yvonne von Friedrichs

The paper addresses the emerging practice of collective entrepreneurship and demonstrate a model of network marketing management in SMEs. The use of cooperation and alliances between local actors has gained increasing attention in the contemporary economy and has been discussed as a strategy for coping with increasing global competition. One example of an area in which this focus has gained acceptance is among actors located in the experience industry and especially in tourist destinations. The focus of this paper is to elaborate on marketing models in a small and medium sized tourism enterprises setting. The problem is considered from the entrepreneurship, marketing and networking perspectives. The result is based on a case study of an horizontal hotel network in the context of a Swedish municipality. In-depth interviews with hotel owners or managers as well as with the local tourism authorities contributed with the main information in the case. The interviews resulted in a visualisation of a powerful web of connections between actors showing the impact of collective entrepreneurship to achieve positive business development. This paper suggests that theories of networks may contribute to a logic that provides a better understanding of contemporary tourist destination marketing practice.


Author(s):  
Mustafa Doğan

Purpose The purpose of this paper is to examine the relationship between the ecomuseum and solidarity tourism and to measure their impact on community development. Design/methodology/approach The study presented here adopts two methods for collecting qualitative data: in-depth interviews and observations. The total number of village households was 42 and the number of households that hosted tourists in their home was 20. Due to the exploratory nature of this study, qualitative methods were employed in the form of lengthy interviews with 13 residents. Findings The findings indicate that tourism for the Bogatepe Village ecomuseum has focused on a solidarity perspective which has provided significant benefits to the community ensuring local sustainable development. The ecomuseum as a concept and a destination has helped to control tourism and strengthened the impact of solidarity tourism on the local community. Research limitations/implications The research presented here must be seen as exploratory. More generally, further research is needed to look at the possibility of developing this type of tourism in other rural areas and similar regions of Turkey (covering both small and large areas) with an important cultural heritage. Originality/value The combination of the ecomuseum and solidarity tourism can provide a sustainable solution for tourism in rural areas and provide a model in the development of tourism to other villages in Turkey. The question is whether it could also be used in larger rural areas. The study underlines that Bogatepe is certainly worthy of future study.


2019 ◽  
Vol 17 ◽  
Author(s):  
Nhamo Mashavira ◽  
Crispen Chipunza ◽  
Dennis Y. Dzansi

Orientation: Regardless of the contribution done by small and medium-sized enterprises (SMEs) in modern economies, and the critical role managerial interpersonal competencies play in sustaining these enterprises, no known comparative study has been conducted in SMEs in developing economies.Research purpose: This study purposed to establish the impact of managerial interpersonal competencies on SME performance as measured by innovation and return on investment (ROI) in both family-owned SMEs (FOSMEs) and non-family-owned SMEs (NFOSMEs) in Zimbabwe and South Africa.Motivations for the study: Efforts at understanding managerial competencies and firm performance among SMEs have taken a holistic approach, using all known managerial competencies; yet, recently, there is acknowledgement that interpersonal competencies are more effective in business sustainability than other competencies. With this observation, the need to extent this finding in other contexts among FOSMEs and NFOSMEs in developing countries becomes apparent.Research approach/design and method: The study whose design was a descriptive comparative case study adopted a quantitative approach.Main findings: The study found a positive and significant relationship between managerial interpersonal competencies and firm performance as measured by innovation and ROI in FOSMEs in both countries.Practical/managerial implications: NFOSMEs may need to focus their training on interpersonal competencies for managers in order to be sustainable. For FOSMEs, continuous enhancement of managerial interpersonal competencies is important as it promotes innovation and business sustainability.Contribution/value-add: The study helps fill the lacuna between research and practice with respect to managerial interpersonal competencies in FOSMEs and NFOSMEs in the two countries.


2020 ◽  
pp. 152747642095358
Author(s):  
Zhongxuan Lin

With a special focus on the commercialization of creative videos, this article explores the research question of how digital platforms’ affordances simultaneously allow and constrain video producers’ commercialization activities in the platform era. This study adopts a case study design that focuses on the Chinese digital video producer Zheng Yun, founder of Zheng Yun Studio, using ethnographic participant observations and in-depth interviews. It explains how creative producers such as Zheng Yun struggle to survive in the context of intensified platformization and how they benefit from the digital platforms by employing various commercialization mechanisms, including the Revenue Sharing Program (RSP), Embedded Product Placement (EPP), Franchise Chains, Agent-commission, and Crowd-funding. This research also demonstrates the asymmetrical power relationships between platforms and video producers, which prompt us to rethink the political nature of platforms and the diversified nature of platformization in the digital platform age.


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