scholarly journals Exploring the Impact of Strategic Flexibility on Business Model Innovation under the Open Innovation Activity: The Moderating Roles of Multiple Factors with Competitive Ties and Cooperative Ties

2020 ◽  
Vol 13 (7) ◽  
pp. 80
Author(s):  
Wang Xin

This paper proposed a research model exploring the link among strategic flexibility, innovation openness, business model innovation, and introduced two moderating roles into this model. The result shows that innovation openness plays a partly mediating role between strategic flexibility and business model innovation. Collaborator ties negatively moderating the relationship between resource flexibility and innovation openness, positively moderating the relationship between coordination flexibility and innovation openness; The moderating effect of competitor ties is the same. In addition, the results of three interaction shows that the relationship between resource flexibility and innovation openness is negatively moderated by high collaborator ties and high competitor ties, while positively moderated by high collaborator ties and high competitor ties. It’s suggested that enterprises effectively integrate the relationship between internal resources with external competitors and cooperators according to their own strategic flexibility characteristics, embedded open innovation activities in business.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Linyan Liu ◽  
Yilei Wang

Purpose This paper aims to take International SPOrt (ISPO) as a typical case to study how exhibition organizers can reshape their relationship with users through business model innovation to answer the question that how enterprises can help the exhibition industry to upgrade and develop through business model innovation in the internet environment. Design/methodology/approach Faced with the development of internet technology, the impact of online platforms, the relationship between exhibition organizers and their customers are facing unprecedented challenges. On the basis of the literature review, this study analyzed the innovation of exhibitors’ business model from three modules: value proposition, revenue logic and cost base and how to reshape their interaction with users through innovation. This study systematically analyzed the innovation of the ISPO business model and the process of reshaping its relationship with users and dynamic interaction with a single case study method. Findings The main conclusions are as follows: the starting point of reshaping the relationship between exhibition organizer and users in the internet era is to re-understand the needs of customers, the key point of reshaping the relationship is to further cultivate the industrial value and the sustainability of the relationship lies in the customer life cycle management. Originality/value From the perspective of exhibition organizers filling the gap of case study in the field of the exhibition. In the area of the exhibition, previous studies rarely started from the perspective of exhibition organizers, but, this paper discusses the interaction between exhibition organizers, exhibitors and visitors from this perspective in this study.


Author(s):  
Deepika Kamboj ◽  
Shukrant Jagotra

SMEs have acted as backbone of rural India by providing ample employment opportunities and infrastructural developments. The number of SMEs in India is growing at a fast pace hence increasing the competition. Punjab is one such state having large number of SMEs in different segments. In order to diversify and excel, SMEs are undertaking innovative practices and trying to create a competitive advantage by incorporating innovation through different ways. This paper examines the relationship between Open Innovation and Business Model Innovation by interviewing 120 respondents and collecting responses with the help of a structured questionnaire. It is a descriptive study exploring relationship through linear modeling. The results of the study show significant and positive relationship among Open Innovation, Business Model Innovation


2014 ◽  
Vol 18 (06) ◽  
pp. 1440009 ◽  
Author(s):  
SABRINA SCHNEIDER ◽  
PATRICK SPIETH

Firms engaging in business model innovation are likely to constantly experience environmental turbulence in which remaining strategically flexible is of crucial importance to ensure survival. Drawing on a dynamic capabilities perspective, a framework of hypotheses is established that emphasises the effects of business model innovation on a firm's managerial capabilities and its operational responsiveness that have been argued to antecede strategic flexibility. Using an experimental research design that is built on a between-subject analysis and embodies decision-scenarios, we show how three distinct types of business model innovation (value offering innovation, value architecture innovation, and revenue model innovation) impact on different dimensions of strategic flexibility (resource flexibility, coordination flexibility, and variety of managerial capabilities). Our findings indicate that remaining strategic flexibility is not an implicit result of business model innovation as we identify different effects of the distinct types of business model innovation on the individual dimensions of strategic flexibility.


2020 ◽  
Vol 35 (4) ◽  
pp. 771-784
Author(s):  
Dong Yang ◽  
Zelong Wei ◽  
Huibin Shi ◽  
Jie Zhao

Purpose This study aims to investigate how market orientation (MO) motivates firms to develop business model innovation and how such effects are moderated by strategic flexibility. Design/methodology/approach In this study, a questionnaire-based survey was undertaken to test the proposed hypotheses. The empirical study was conducted on a sample of 204 firms using two key informants (408 respondents) in China. The regression model is used to test the proposed model. Findings This research finds that both responsive market orientation (RMO) and proactive market orientation (PMO) have a positive effect on business model innovation. The effects of RMO and PMO on business model innovation are contingent on resource (coordination) flexibility in different ways. More importantly, this study finds that resource flexibility enhances the positive effect of RMO and weakens the positive effect of PMO. The study also finds that coordination flexibility enhances the positive effect of PMO. Research limitations/implications Future research can explore the internal mechanisms through which RMO and PMO promote business model innovations. Although the study finds that both the MOs promote business model innovation, they may promote business model innovation through different mediating effects. Future research can explore the role of external dynamic capabilities. This research mainly focuses on the internal dynamic capability of focal firms. However, as a focal firm-centered boundary spanning activity system, to transform into a new business model, firms not only need to reconfigure internal resource base, but also need to realign external collaboration network. Practical implications This research also bears important managerial implications. First, firms should be aware of the positive effect of MO on business model innovation. Firms with higher level of RMO or PMO can promote business model innovation. Second, when firms implement RMO for business model innovation, managers should focus on resource flexibility. Where MO is responsive, marketing managers need to be concerned with ensuring various applications of existing resource so as to understand effectively the current customers and market domain. Third, to leverage PMO for business model innovation, firms should adopt coordination flexibility. For firms with higher level PMO, firms should try to find the new internal coordination process for customer latent needs. Originality/value The conclusion extends the business model innovation research from the view of dynamic capabilities. As one of types of dynamic capabilities, MO is also the important antecedent of business model innovation. Further, this research also discusses the role strategic flexibility plays in business model innovation.


2020 ◽  
Vol 20 (2) ◽  
pp. 168-182
Author(s):  
Jadwiga Gorączkowska

Abstract Research background: Innovation activities, especially the implementation of new products and processes are desirable phenomena in economic development. For this reason, phenomena that contribute to the implementation of new solutions in enterprises should be identified. These include sources of innovation activity. Purpose: The main purpose of the article is to identify those sources of innovation activity that significantly affect product and process innovation. Research methodology: The research of the impact of sources of ideas and information for innovation on the implementation of product and process innovations was conducted in 2018 for the period 2015–2017 in the West Pomerania Province. The study was representative. It was attended by 270 entrepreneurs whose business profile corresponds to section C PKD (Polish Business Classification) – manufacturing. Logit modeling was used in the study. Results: As a result of the analyses it was noticed that in the region the implementation of process innovations was significantly influenced by foreign R&D centres, suppliers (but only when entrepreneurs began to cooperate with them), as well as by conferences, fairs and exhibitions. In the case of product innovations, internal resources were included in this group. Novelty: In the analyzed region, no advanced econometric analysis of the impact of sources of innovative activity on product and process innovations that would be representative was carried out.


2021 ◽  
Vol 12 ◽  
Author(s):  
Jian Zhou ◽  
Jian Yang ◽  
Hehe Sun ◽  
Yang Liu ◽  
Xiao Liu

How to achieve business model innovation (BMI) has always been a focus topic in the field of entrepreneurship. Based on cognitive theory, this study takes new ventures as the research object to build a theoretical model to explore the impact of entrepreneurial cognition on BMI choice, its intermediary mechanism, and boundary conditions. We test our framework with a sample of 242 questionnaires; the empirical research results show that entrepreneurial configuration cognition, willing cognition, and ability cognition indirectly affect the BMI of new ventures. Strategic sensitivity (SSE) mediated the relationship between entrepreneurial cognition and BMI; knowledge diversity positively moderates the relationship between SSE and BMI. Machine learning algorithm research has found three prediction models for BMI of new ventures. By constructing a theoretical analysis framework of BMI from the perspective of cognition, the results deepen the relevant research on BMI of new ventures, clarify the source of unique characteristics and capabilities of entrepreneurs, provide a new research perspective for analyzing the impact mechanism of entrepreneurial cognition on BMI, enrich the research results in the field of “situation-cognition behavior,” and further clarify the important role of knowledge in the development of new ventures.


2021 ◽  
Vol 7 (2) ◽  
pp. 149
Author(s):  
Magdalena Pichlak ◽  
Adam R. Szromek

The paper aims to analyze the environmental aspects of innovation activity undertaken by companies and, in particular, to assess sustainable business leaders’ propensity to generate eco-innovation. The research described in the paper was descriptive and, to some extent, diagnostic. It was based on a non-random sample and was conducted—using the Computer Assisted Telephone Interview (CATI) method—in 2019 among 54 of the most eco-innovative Polish companies. The results of the research indicate that they are more likely to generate radical rather than incremental changes. Moreover, the most eco-innovative companies are those developing technologies for biodiversity protection. The results further indicate that companies with more than 50 employees have a higher propensity to develop incremental and radical eco-innovation than smaller firms with relatively fewer resources. Finally, this study shows that adopting an open innovation strategy strengthens the propensity to generate eco-innovation, especially radical ones. Moreover, developing such changes is dominated by the adoption of strategic and operational forward supply chain collaboration, involving the absorption of knowledge and information streaming directly from the market. The results can provide a frame for developing new business models incorporating collaboration in eco-innovation activities, especially in the situation of a post-pandemic recovery of the economy.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Alejandro Germán Frank ◽  
Guilherme Brittes Benitez ◽  
Mateus Ferreira Lima ◽  
João Augusto Bonzanini Bernardi

PurposeOpen innovation breadth (OIB) considers the diversity of external collaboration partners for innovation. The authors investigate the moderating effect of OIB on the relationship between industrial innovation activities (innovation inputs) and industrial innovation results (innovation outputs).Design/methodology/approachThis study is based on secondary data from the Brazilian innovation survey, representing more than 30,000 innovative companies across 55 industrial sectors.FindingsThis study’s results show that OIB has different moderating effects regarding the several innovation input–output relationships. While OIB benefits some relationships, others are hampered by the diversity of collaboration partners.Originality/valueFew studies have addressed OIB at the macro level. Using the perspective of transaction cost economics (TCE), the authors discuss the contributions and limitations of OIB at the industry level.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Franz Barjak ◽  
Fabian Heimsch

PurposeThe relationship between corporate culture and inbound open innovation (OI) has been limited to two sub-constructs: a culture for openness and an innovation culture, but until now a richer conceptualization of corporate culture is missing.Design/methodology/approachThe authors apply Quinn and Rohrbaugh's (1983) competing values framework and regress these together with company internal and external control variables on five measures of inbound OI, reflecting product innovation, process innovation and the sourcing of innovation activities. The authors use data from a survey of more than 250 Swiss companies, primarily SMEs.FindingsThe importance of the firms' market environments suggests that the results are affected by the specific situation in which the firms found themselves at the time of the survey: after a strong currency shock, inbound OI activities seem to be a reaction to external pressure that favored planning and rule-oriented (formal) cultures to implement cost-cutting process innovations.Practical implicationsCompanies should develop a vision and a strategy, ensure open and transparent communication, have suitable reward and support mechanisms in place, adjust structures and processes, and institutionalize and formalize any change whenever they are confronted with a situation that requires a quick reaction and an adjustment to their degree of openness.Originality/valueThe paper clarifies the relationship between cultural traits and inbound OI, using a well-established understanding of corporate culture and differentiating between innovation types. It points to the importance of the external environment in order to understand the role of culture.


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