Tool and Form (I). Some Observations on the Graphic Design in Context of the Contemporary Visual Communication and Culture. Attempting For Short Summary and Systematization

2018 ◽  
Vol 2 (1) ◽  
Author(s):  
Borislav Aleksandrov ◽  
◽  
◽  
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Digital Technologies ◽  
Modern Culture ◽  
Ancient Civilization ◽  
Short Summary ◽  
Wide Range ◽  
Creative Experience ◽  
Traditional Technologies ◽  
Process Participant

Nowadays, within just one generation digital technologies have revolutionized visual communication – from the process/the act of creating a “message”, through the communication channels to the “addressees”, to the interaction with the viewer-participant in this ancient civilization process. As an important component of “communicating through images”, strong impetus was given to traditional technologies and media. Meanwhile, multimedia and the Internet emerged and have quickly developed. It can be said that Internet is a factor transforming almost every aspect of modern culture. This report will attempt to present a small part of my observations (as part of the generation that was witness and process participant) for about twenty years, and mostly in the field of graphic design as an important “forming factor” in visual communication. Due to the wide range, and varied forms of graphic design, I‘ll focus on (and only on some aspects of) my creative experience and my observations in: • The transformations in typography and fonts development; • The forms combining text and graphics / photography (book, publication, page etc.); • Some multidisciplinary aspects of the graphic design. Also I will share some conclusions from my observations.

Mengkaji Karakteristik Media Televisi untuk Memudahkan Merancang Komunikasi Visual yang Tepat

Humaniora ◽  
2010 ◽  
Vol 1 (2) ◽  
pp. 705
Author(s):  
Tunjung Riyadi
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Print Media ◽  
Literature Study ◽  
Visual Communication Design ◽  
Communication Design ◽  
Television Screen

 A work of visual communication design which aired on the television screen has a different perspective in its interpretation in the eyes of the audience when compared to other media. By understanding the characteristics and nature of media, proper exploration of graphic design can easily be created. Through literature study, observations of the author as a practitioner of graphic design for television and comparisons with the print media will facilitate the understanding of this study. 

A comparative Study of Chinese Traditional Folk Paper-cut Art Desigh and Modern Graphic Design Based on Visual Communication

2021 ◽  
Vol 7 (5) ◽  
pp. 1028-1035
Author(s):  
Jiaxia Cheng
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Folk Art ◽  
Visual Communication Design ◽  
Design Concepts ◽  
Chinese Nation ◽  
The Rich ◽  
The Times ◽  
The Aesthetic ◽  
National Style

Paper-cut, as a traditional folk art, has become a treasure of Chinese folk art in its long history of development. Paper-cut gives people artistic enjoyment visually with its unique creative techniques, full composition and vivid and interesting patterns. Methods: Traditional folk paper-cut art records the folk customs of the Chinese nation and embodies the temperament and national style of the Chinese nation. Its unique way of thinking and expression provide unique creative ideas and rich visual art resources for modern graphic design. Chinese folk paper-cut is an organic combination of decoration and practicality. Results: It can not only show the rich and colorful folk life, but also meet the aesthetic needs of a variety of situations. How to combine rich traditional culture and art with graphic design concepts and the spirit of the times to design works with national style, so as to better integrate folk paper-cut art with graphic design, is the pursuit of graphic designers. Conclusion: Based on visual communication design, this paper discusses the comparison and integration between traditional Chinese folk paper-cut art design and modern graphic design.

scholarly journals When marks become graphics. Rediscovering a forgotten Bertin’s fork?

2019 ◽  
Vol 1 ◽  
pp. 1-2
Author(s):  
Gilles Rouffineau
Keyword(s):  
Graduate School ◽  
Graphic Design ◽  
Graphical Methods ◽  
Electric Industry ◽  
Training Course ◽  
Educational Domain ◽  
Wide Range ◽  
School Pedagogy ◽  
French Design ◽  
The Impact

<p><strong>Abstract.</strong> Adaptations of <i>Semiology of Graphics: Diagrams, Networks, Maps</i> (Bertin, 1967), and more broadly Jacques Bertin’s graphics research published since the mid-sixties, are manifold. So is the wide range of fields chosen to present various visual transformations and deep interpretations proposed to explain his actual graphical methods. From agriculture to demography, or european electric industry to animal behaviour responding to the light (pill bugs…), anything that can be quantified, compared and classified could fit in some graphic treatment for a better understanding. In this respect, graphics is able to go deeper and faster than any other analysis.</p><p>I would like to present a forgotten, unusual, rather unfinished, attempt to make use of graphics in a french design graduate school pedagogy during the eighties. Obviously, the impact of Bertin's research is huge in the cartography and social or historical sciences, but it seems seldom in the more casual educational domain, and more particularly in graphic design training course. Is it a paradox?</p>

scholarly journals Pengaplikasian Golden Ratio Pada Perancangan Logo Dalam Perspektif Desain Komunikasi Visual

2021 ◽  
Vol 3 (3) ◽  
Author(s):  
Yosef Yulius
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Golden Ratio ◽  
Market Demand ◽  
Regular Form ◽  
Design Work ◽  
Visual Communication Design ◽  
Communication Design ◽  
Good Market ◽  
The Times

<p class="SammaryHeader" align="center"><strong><em>Abstract</em></strong></p><p><em>In the scientific field of visual communication design, the logo is one of the most frequently made designs and has a good market share. Along with the times, designing a logo work has undergone various forms and forms of transitions. The design process has also undergone innovation from various aspects ranging from concepts to the final results. The amount of market demand for a good logo makes the logo designers try to maximize the logo making process to match the expected results. One form of the logo-making process is by applying the golden ratio as a benchmark in determining the proportion and order of a harmonious and regular form to produce an aesthetic visual form. Understanding of the golden ratio is needed as a guide for graphic designers to be able to create a design work that has a basis for structured patterns and arrangements.</em></p><p><strong><em>Keywords </em></strong><em>: Logo, Graphic Design, Visual Communication Design, Golden Ratio, DKV</em></p><p><em> </em></p><p class="SammaryHeader" align="center"><strong><em>Abstrak</em></strong></p><p><em>Dalam bidang  desain komunikasi visual, logo merupakan salah satu karya desain yang paling sering dibuat dan memiliki pangsa pasar yang baik. Seiring dengan perkembangan jaman, perancangan sebuah karya logo telah mengalami berbagai macam transisi bentuk dan rupa. Proses perancangannya pun telah mengalami inovasi dari berbagai aspek mulai dari konsep hingga hasil akhirnya. Banyaknya permintaan pasar akan logo yang baik membuat para perancang logo berusaha memaksimalkan proses pembuatan logo agar sesuai dengan hasil yang diharapkan. Salah satu bentuk proses pembuatan logo adalah dengan cara mengaplikasikan golden ratio sebagai patokan dalam menentukan proporsi dan tatanan bentuk yang harmonis dan teratur untuk menghasilkan bentuk visual yang estetis. Pemahaman akan golden ratio dibutuhkan sebagai panduan para desainer grafis untuk dapat menciptakan suatu karya desain yang memiliki landasan akan pola dan tatanan yang terstruktur.</em></p><p><strong><em>Kata Kunci </em></strong><em>: Logo, Desain Grafis, Desain Komunikasi Visual, Golden Ratio, DKV</em></p>

scholarly journals SPECIALIZATION AS A SYSTEMIC TOOL FOR THE DEVELOPMENT OF THE GARMENT INDUSTRY IN DIGITALIZATION

2020 ◽  
Vol 2 (32) ◽  
pp. 68-74
Author(s):  
L.R. Girfanova ◽  
◽  
R.R. Abdyrasulova ◽  
Keyword(s):  
Product Life Cycle ◽  
Digital Technologies ◽  
Garment Industry ◽  
Additive Technologies ◽  
Light Industry ◽  
Digital Twin ◽  
Stage Of Development ◽  
Wide Range ◽  
The Creation ◽  
Digital Shadow

The development of digital technologies offers a wide range of opportunities to increase production efficiency, which relies on known tools and methods that transform in modern conditions. Many researchers note that the specialization most characteristic of complex knowledge-intensive industries has high prospects and is evident in all sectors of the national economy. Its combination with cooperation and outsourcing brings momentum to the development of both individual enterprises and the industry as a whole. It has been found that in light industry, which had a developed system of specializations, the return to this practice is difficult due to significant changes in the industries related to the liquidation of large mass production enterprises and the lag in the creation of digital twins, which are the basis at the stage of production preparation. Lost in the process of transition to a market economy, large production with a complete cycle is now successfully replaced by specialized small and medium-sized production, using high-performance equipment combined with modern digital technologies. It is obvious that the garment industry has entered a new cycle of development characterized by a high degree of specialization against the background of the application of digital technologies at all stages of the product life cycle. The significant lag in the application of digital technologies at the stage of production of light industry products is overcome, especially in the transition to additive technologies. It is noted that the digital shadow complements the information digital twin, which is especially relevant from the point of view of production. The introduction of digital technologies in specialized industries allows to achieve higher productivity and payback of invested capital than in standard production, where such investment is "blurred" due to the lag of related processes of the enterprise. It has been revealed that the modern stage of development of light industry is characterized by the application of fundamentally new technologies based on the creation of a digital twin and digital shadow, which create prerequisites for industrial application of additive technologies in industry. Key words: specialization, cooperation, digitalization, development of light industry

scholarly journals Speech genre theory through the prism of modern linguistics

2021 ◽  
Vol 29 (1) ◽  
pp. 6-11
Author(s):  
Valentina A. Maslova ◽  
Keyword(s):  
Speech Acts ◽  
Modern Science ◽  
Personal Communication ◽  
Genre Theory ◽  
Modern Culture ◽  
Wide Range ◽  
The Status ◽  
Research Problems ◽  
Important Trend ◽  
Object Of Study

The article deals with the status of the speech genres theory (SGT) and its contribution to the development of modern linguistics. In his polemical article Professor V. V. Dementyev argues that SGT is characterized by the wide range of research problems, a close connection with such academic domains as the theory of speech acts, colloquial studies, discourse analysis, linguistic personology and other areas that study a human and their language. This thesis does not raise objections, as the 21st century is considered to be the century of syncretism and interpenetration of sciences, which has become one of the main features of the entire post-non-classical science. This approach provides a holistic reflection on the object of study, in this case, on the language. It is called syncretism, integrity, interdisciplinarity, polydisciplinarity, transdisciplinarity. In general, these terms are synonymous, because they are based on the idea of holism of everything in the world. In this sense, SGT is in line with modern science. The thesis of V. V. Dementyev on the diffusion of genres. Diffusion can be considered as the most important trend not only in science, but also in the entire modern culture, which is shown with the help of examples. However, some statements of V. V. Dementyev’s article seem debatable: the problem of the pervasiveness of SGT in linguistics in its entirety, which can give rise to a dangerous tendency – the absorption of linguistics by SGT. Their interests do often overlap, but each of the named areas solves the problem of personal communication in a social environment in its own way, and each of them has its own subject and its own history. Today SGT cannot take into account many of the processes occurring in discourse, but this is a relatively new science with a great future.

Assisting Pottery Restoration Procedures with Digital Technologies

2019 ◽  
Vol 3 (1) ◽  
pp. 20-32 ◽  
Author(s):  
Ioannis Kalasarinis ◽  
Anestis Koutsoudis
Keyword(s):  
Data Analysis ◽  
Open Source Software ◽  
Shape Matching ◽  
Low Cost ◽  
Digital Technologies ◽  
Hellenistic Period ◽  
Ancient Greek ◽  
3D Data ◽  
Wide Range ◽  
3D Digitisation

The fragmentary nature of pottery is considered a common place. Conservators are requested to apply a proper restoration solution by taking under consideration a wide range of morphological features and physicochemical properties that derive from the artefact itself. In this work, the authors discuss on a low-cost pottery-oriented restoration pipeline that is based on the exploitation of technologies such as 3D digitisation, data analysis, processing and printing. The pipeline uses low-cost commercial and open source software tools and on the authors' previously published 3D pose normalisation algorithm that was initially designed for 3D vessel shape matching. The authors objectively evaluate the pipeline by applying it on two ancient Greek vessels of the Hellenistic period. The authors describe in detail the involved procedures such as the photogrammetric 3D digitisation, the 3D data analysis and processing, the 3D printing procedures and the synthetic shreds post processing. They quantify the pipeline's applicability and efficiency in terms of cost, knowledge overhead and other aspects related to restoration tasks.

scholarly journals Sacred Languages of Pop: Rooted Practices in Globalized and Digital French Popular Music

2019 ◽  
Vol 3 (1) ◽  
pp. 195-206 ◽  
Author(s):  
Michael Spanu
Keyword(s):  
Social Norms ◽  
Popular Music ◽  
Middle Ages ◽  
Digital Technologies ◽  
Wide Range ◽  
Religious Control ◽  
Local Languages ◽  
The Middle Ages

Abstract Nowadays, popular music artists from a wide range of cultures perform in English alongside other local languages. This phenomenon questions the coexistence of different languages within local music practices. In this article, I argue that we cannot fully understand this issue without addressing the sacred dimension of language in popular music, which entails two aspects: 1) the transitory experience of an ideal that challenges intelligibility, and 2) the entanglement with social norms and institutions. Further to which, I compare Latin hegemony during the Middle Ages and the contemporary French popular music, where English and French coexist in a context marked by globalisation and ubiquitous digital technologies. The case of the Middle Ages shows that religious control over Latin led to a massive unintelligible experience of ritual singing, which reflected a strong class divide and created a demand for music rituals in vernacular languages. In the case of contemporary French popular music, asemantical practices of language are employed by artists in order to explore alternative, sacred dimensions of language that challenge nationhood.

Diagrammatic information

1993 ◽  
Vol 7 (1) ◽  
pp. 3-17 ◽  
Author(s):  
Richard K. Lowe
Keyword(s):  
Mental Representation ◽  
Subject Matter ◽  
Graphic Design ◽  
General Level ◽  
Vital Part ◽  
Present Complex ◽  
Wide Range ◽  
The Mind ◽  
The Way ◽  
Subject Domains

Diagrams are increasingly used to present complex and abstract information. Their ultimate success as tools for communication depends largely upon how effectively they can be processed in the mind of the viewer. The application of established principles of graphic design is a vital part of developing effective diagrams, but tends to focus upon external aspects of representation that apply at a general level across a wide range of subject domains. However, the internal (mental) representation of a specific set of subject matter is also important in influencing what sense viewers make of a diagram. The task of characterising relationships between the way a diagram is represented mentally and the effectiveness with which that diagram is processed poses novel challenges to researchers. This paper decribes some of these challenges and discusses methodologies that have been developed to explore the mental representation and processing of explanatory diagrams.

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