scholarly journals Media Sosial Untuk Usaha Mandiri Pada Masa Pandemik Di Yayasan Baitul Karim

2021 ◽  
Vol 1 (2) ◽  
pp. 105-110
Author(s):  
Eko Suharyanto ◽  
Chrisantus Tristianto ◽  
Imam Hidayat ◽  
Yunus Yunus

Today's technological advances can take advantage of the internet and their mobile devices to develop online businesses so that they can drive a wider market. The implementation of this PKM is carried out, with 1) The purpose of training for the Baitul Karim Foundation community. 2) Train the Baitul Karim Foundation community to use this social media by selling online. One of the platforms is the Tokopedia seller, one of the features found in the Tokopedia company that functions as a supporter of business actors to facilitate product marketing throughout the archipelago. As for how to register our account on Tokopedia, Tokopedia has advantages in the components of reviews and complaints (UK), certification and security (SK), product prices (HP), product descriptions (DP), and transportation (TR). This gives enthusiasm to provide workshops to several sellers or sellers by selling online through social media and several platforms such as Facebook, Instagram at the Baitul Karim Foundation.

Author(s):  
Lauri Goldkind ◽  
John G. McNutt

Technological advances in communications tools, the Internet, and the advent of social media have changed the ways in which nonprofit organizations engage with their various constituents. Nonprofits now have a constellation of tools including: interactive social media sites, mobile applications (apps), Websites, and mash-ups that allow them to create a comprehensive system for mobilizing supports to advocate for changing public policies. From Facebook to Twitter and from YouTube to Pinterest, communicating to many via words and images has never been easier. The authors explore the history of nonprofit advocacy and organizing, describe the social media and technology tools available for moving advocacy goals forward, and conclude with some possible challenges that organizations considering these tools could face.


Author(s):  
S. Mahalingam ◽  
B. Ashokkumar

The most popular businesses adopt the Internet, not simply as another advertisement tool or marketing instrument. It is seen as a mechanism for transforming the companies and changing everything about the way computers and mobile devices function to serve their customer better and to connect with their suppliers. In short, digital marketing has sparked a business world revolution by pushing out some old established players and rising new leaders. The winners discover new market possibilities, enhanced ways to develop work and better ways to manage and run their companies. Despite this, the digital marketing entrepreneurs still have to take care of their clients and earn a profit to remain in the business. Web-based business success requires the entrepreneur to strike a balance between creating a digital marketing strategy that utilizes the strength of the Internet and meeting customer expectations of convenience and service. Consumer's present use of mobile devices, social media and search engines have led to developing integrated social –local-mobile strategies (SOLOMO). Entrepreneurs may use the SOLOMO strategy effectively as customers enhance their online activities by extensively using these three methods.


OPTIMA ◽  
2019 ◽  
Vol 3 (1) ◽  
Author(s):  
Rachmad Sholeh ◽  
Khasbulloh Huda

The development of the business world today is increasingly diverse and competitive, the pace of development is very difficult to predict, so having the right strategy is the key for a company to continue to compete and survive. Along with technological advancements and the development of communication suggestions, the company is utilizing these technological advances as a marketing strategy tool to promote its products. Given the growth of buying and selling transactions in the network or online in Indonesia at this time is very rapid, with this being used by companies to market and promote via the internet. This study aims to determine the effect of the implementation of technological progress on retail sales volumes. The development of information technology that is growing very rapidly now influences the community in supporting various business activities both large and small so that it can be known globally. The most obvious impact is that besides being known, it can also increase sales volume. Digital Marketing is one of the very large marketing media that has an influence. Using digital marketing in this case is social media and E-commerce. The most widely used social media is Facebook, Twitter and Instagram. The subjects in this study were retail owners, managers, and employees who were selected by purpose sampling.


Author(s):  
Maurice Dawson ◽  
Marwan Omar ◽  
Jonathan Abramson ◽  
Brian Leonard ◽  
Dustin Bessette

The threat of cyber terrorism has become a reality with recent attacks such as Stuxtnet, Flame, Sony Pictures, and North Korea's websites. As the Internet of Things (IoT) continues to become more hyperconnected it will be imperative that cyber security experts to develop new security architectures for multiple platforms such as mobile devices, laptops, embedded systems, and even wearable displays. The futures of national and international security rely on complex countermeasures to ensure that a proper security posture is maintained during this state of hyperconnectivity. To protect these systems from exploitation of vulnerabilities it is essential to understand current and future threats to include the laws that drive their need to be secured. Examined within this chapter are the potential security related threats with the use of social media, mobile devices, virtual worlds, augmented reality, and mixed reality.


2018 ◽  
pp. 1553-1584
Author(s):  
Maurice Dawson ◽  
Marwan Omar ◽  
Jonathan Abramson ◽  
Brian Leonard ◽  
Dustin Bessette

The threat of cyber terrorism has become a reality with recent attacks such as Stuxtnet, Flame, Sony Pictures, and North Korea's websites. As the Internet of Things (IoT) continues to become more hyperconnected it will be imperative that cyber security experts to develop new security architectures for multiple platforms such as mobile devices, laptops, embedded systems, and even wearable displays. The futures of national and international security rely on complex countermeasures to ensure that a proper security posture is maintained during this state of hyperconnectivity. To protect these systems from exploitation of vulnerabilities it is essential to understand current and future threats to include the laws that drive their need to be secured. Examined within this chapter are the potential security related threats with the use of social media, mobile devices, virtual worlds, augmented reality, and mixed reality.


2015 ◽  
pp. 11-27 ◽  
Author(s):  
Lauri Goldkind ◽  
John G. McNutt

Technological advances in communications tools, the Internet, and the advent of social media have changed the ways in which nonprofit organizations engage with their various constituents. Nonprofits now have a constellation of tools including: interactive social media sites, mobile applications (apps), Websites, and mash-ups that allow them to create a comprehensive system for mobilizing supports to advocate for changing public policies. From Facebook to Twitter and from YouTube to Pinterest, communicating to many via words and images has never been easier. The authors explore the history of nonprofit advocacy and organizing, describe the social media and technology tools available for moving advocacy goals forward, and conclude with some possible challenges that organizations considering these tools could face.


2012 ◽  
Vol 5 (4) ◽  
pp. 301
Author(s):  
Philip E. Burian ◽  
Beverly Muhammad ◽  
Pamela S. Burian ◽  
Francis R. Skip Maffei, III

The generation currently in secondary schools has never known the world without the Internet, has spent thousands of hours each year interacting with video games and social media, and has high expectations for the degree of control and choices they will have regarding employment, entertainment, and the education they receive.The employers of our future graduates have undergone - and will continue to undergo - profound changes in consumer behavior and technology-based marketing and value creation, while simultaneously facing intense global competition, rapid technological advances, and dynamic markets. Employer demands for increasingly flexible, self-motivated, collaborative, communicative, creative, energetic, technology savvy employees will continue to rise. These conditions are fundamentally changing consumer and employer expectations of education and driving the need for ever greater relevance, personalization, flexibility, mobility, and meaningful and relevant outcomes. In many respects, we must work toward and plan for an evolving target and, as such, we should work to create dynamic contexts as well as learning what can change and be modified as needed.


Author(s):  
Pratik Shah ◽  
Vansh Damania ◽  
Hitansh Kadakia

As we all know nowadays everything is connected to the internet. Bits and bytes flow freely from one country to another country without any border guards. Technology progress has helped our world in many ways, but there are always two sides to everything. where there are good things. there are bad things also. In today’s society, we spend the majority of our time online, be it doing business, paying bills, making friends, selling cars, or purchasing a home, from applying to college to finding a life partner. Today’s criminals are taking the advantage of technology for crimes. The most often asked question is “What is the next big crime?” the answer in this paper. We covered some worst scenarios/cybercrimes you’ve never thought of. Before you begin with this paper, let us first tell you what this paper is not. It is not a guide on how to hack someone’s social media accounts, mobile devices, etc., or how to prevent yourself from hackers or cybercriminals. Yes, we covered some prevention techniques but, in the end, it all depends on you. This paper isn’t just what was going on yesterday or even what Is happening today. It is about where we are going tomorrow. This research paper throws light on the field of cybercrimes which are usually people don’t know.


2021 ◽  
Vol 2 (1) ◽  
pp. 41-51
Author(s):  
Imara Pramesti Normalita Andaru

Kita ketahui bahwa semakin maju dan berkembangnya teknologi tentu akan memiki dampak positif dan negatifnya juga. Dari segi positif, internet atau media sosial dapat memberikan berbagai informasi dan pengetahuan, demikian juga dapat berkomunikasi dengan orang lain tanpa bertatap muka. Namun dari sisi negatif, kehadiran internet atau media sosial ini dapat menimbulkan berbagai tindak modus kejahatan dengan memanfaatkan kemajuan teknologi. Salah satu tindak kejahatan yang meningkat di era pandemi adalah Kekerasan Berbasis Gender Online (KBGO) dalam bentuk cyber grooming. Adanya pandemi Covid-19 menyebabkan cyber grooming pada anak semakin meningkat, dikarenakan selama pandemi masyarakat lebih banyak melakukan kegiatan di rumah, terutama anak-anak banyak menggunakan gadget dan disalahgunakan. Penelitian ini akan menggunakan metode kualitatif dengan teknik pengumpulan data dan jenis penelitian deskriptif analitis. Penelitian ini bertujuan untuk mengetahui bagaimana cyber grooming pada anak meningkat di era pandemi Covid-19, apa yang menjadi penyebab adanya cyber child grooming dan bagaimana dampaknya. ===== We know that the more advanced and developed technology, of course, will have positive and negative impacts as well. From the positive side, the internet or social media can provide a variety of information and knowledge as well as can  communicate with other people without meeting face to face. However, from the negative side, the presence of the internet or social media can lead to various modes of crime by taking advantage of technological advances. One of the increasing crimes in the pandemic era is Online Gender Based Violence (OGBV) specifically here is cyber grooming. The existence of the Covid-19 pandemic has caused cyber grooming in children to increase, because during the pandemic the community did more activities at home, especially children using gadgets a lot and sadly not being used properly. This research will use qualitative methods with data collection techniques and descriptive analytical research type. This study aims to find out how cyber child grooming has increased in the era of the Covid-19 pandemic, and what causes cyber child grooming also  how its impact.


2021 ◽  
Vol 5 (1) ◽  
pp. 896
Author(s):  
Ulung Pribadi ◽  
Juhari Juhari ◽  
Rossi Maunofa Widayat

ABSTRAKPendapatan pengusaha UMKM (Usaha Mikro Kecil Menengah) Kripik Pisang Ibu Siti dan Geblek Buk Tuminem mengalami penurunan semenjak pandemi covid-19. Selain itu juga adanya beberapa keterbatasan pada kedua UMKM tersebut pada proses penjualan antara lain, packaging produk masih sederhana dengan cara manual sehingga produk yang akan dipasarkan tidak tahan lama, belum memiliki label kemasan, dan pemasaran produk masih belum luas. Dari permasalahan mitra tersebut UMY melalui program pengabdian kepada masyarakat yang disinergikan melalui Kuliah Kerja Nyata (KKN) memiliki beberapa program kegiatan untuk mengatasi permasalahan mitra. Program ini ditujukan untuk meningkatkan kualitas penjualan serta pemasaran Kripik Pisang Ibu Siti dan Geblek Ibu Tuminem ditengah pandemi covid-19. Kedua UMKM telah diberikan sosialisasi serta pelatihan menggunakan media sosial di era digitalisasi dan untuk membantu pemilik UMKM dalam mengatasi penurunan penjualan di masa pandemi Covid-19. Tim pengabdi telah membuatkan akun media sosial, dan juga telah membuatkan logo dan pamflet yang nantinya akan disebarkan melalui media sosial agar dapat meningkatkan hasil penjualan. Serta menciptakan packaging product yang menarik sehingga menambahkan daya tarik konsumen. Kata_kunci : optimalisasi; UMKM “Kripik Pisang” “Geblek”;  media  sosial; manajemen pemasaran. ABSTRACTEntrepreneurs of "kripik pisang" led by Mrs. Siti and "geblek" led by Mrs. Tuminem are facing big problems, especially in the era of the covid-19 pandemic. First, these Micro, Small and Medium Enterprises (“MSMEs”) do not utilize the internet and social media networks to market their products. Second, they haven't packaging products that attract consumers' attention. Third, they do not manage their finances well. Therefore, they get a small income and even tend to decline. The UMY Community Service Team and KKN students have implemented programs and activities to empower these entrepreneurs. First, this team has socialized and taught how to create attractive accounts on the internet and social media to expand product marketing. Second, this team has helped the small entrepreneur to package and label innovative products. Third, this team helps the entrepreneur to properly manage the company's finances. This team hopes to realize the goal, namely that small entrepreneurs can expand product marketing and increase consumers. That way, they can get a significant increase in income. Keywords: "UMKM"; "kripik pisang" "geblek"; financial management; social media; marketing management


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