scholarly journals Non-monetary price perceived in e-peer-to peer accommodation. Airbnb guests’ perspective

2021 ◽  
Vol 21 (1) ◽  
pp. 103-113
Author(s):  
Inés Küster ◽  
◽  
Juan J. Pascual ◽  

Price is considered as a key variable in predicting buying behavior. However, few studies have focused on how non-monetary price is affected and can affect other components of the consumer endogenous variables. This paper seeks (1) to analyze the effects of antecedents of behavioural price (past experience, the benefits and risks of peer to peer accommodation services) on the guest perceived price, and (2) to determine the effect of this price and past experience on guest intentions. With a sample of 136 Airbnb guests and the use of SEM, results show that past experience, financial risk, and time risk influence the non-monetary perceived price. This price and past experience affect guest intentions. This paper tries to bridge certain gaps detected in the literature: (1) we propose to extend the two main factors underlined, considering non-monetary costs, (2) this paper focuses on peer consumers because there is a lack of specification in previous studies due to authors have not differentiated users into host or guest when they analyse intentions, (3) previous literature has research in Airbnb prices but not in the factors that affect price, not in behavioural price strategies, and (4) much of the work to date has been qualitative in nature, whereas this study takes a quantitative approach.

2019 ◽  
Vol 4 (2) ◽  
pp. 215-224 ◽  
Author(s):  
Hendra Hendra ◽  
Thomas Stefanus Kaihatu

This study aims to determine the effect of store (mall) environment and money availability on consumer impulse buying in the City of Tomorrow (Cito) Surabaya. This study uses a quantitative approach whose data is obtained from the results of questionnaires. The sample in this study were 389 respondents taken based on purposive sampling technique which was included in non-probability sampling techniques. The results of this study indicate that the store (mall) environment has no effect on impulse buying. Meanwhile, money availability has a positive and significant effect on consumer impulse buying in the City of Tomorrow (Cito) Surabaya.


2021 ◽  
Vol 19 (1) ◽  
pp. 1
Author(s):  
Andres Dharma Nurhalim

The purpose of this study aims to explain the effect of electronic money on inflation and how much influence it has on the Indonesian economy. In this study the authors used a quantitative approach. The variables used are inflation, electronic money, exchange rate, money supply (M1), and BI interest rate. Result: The previous money supply (LQMprev) and the interest rate (BI Rate) were the main factors affecting inflation. In this result, e-money and exchange rates are not the main components driving inflation. Based on SPPS processing using regression, e-money and exchange rates do not have a significant effect on inflation in Indonesia, but LQMprev has a significant effect on inflation. From the results of this study it is still too early to analyze the effect of e-money on inflation because it is still relatively new in Indonesia.


2020 ◽  
Vol 5 (1) ◽  
pp. 54-63
Author(s):  
Putri Puji Astutik ◽  
Tutut Chusniyah ◽  
Diantini Ida Viatrie

College students are individuals who enter the transition from adolescence to adulthood. In this period, they have more opportunities to explore various values and lifestyles. Individuals are looking for experiences that will eventually form personalities. Personality can influence individuals who make risky decisions. Decision-making immediately without prior consideration can make them behave impulsively without thinking about the effect. This study aims to determine the effect of big five personalities on impulsive buying behavior on students of the Faculty of Economics and Business, Airlangga University, Surabaya. This study uses a quantitative approach, the collected data were analyzed using multiple linear regression. Based on the analysis results obtained three conclusions, 1) Most of the students of economics and business at Airlangga University Surabaya have big five personalities that tend to be dominant; 2) Most of the economics and business students of Airlangga University Surabaya have low impulsive buying behavior; 3) Big five personality influences impulsive buying behavior in economics and business students of Airlangga University Surabaya, conscientiousness has a greater influence than extraversion, agreeableness, neuroticism, and openness to experience.


2021 ◽  
Vol 1 (8) ◽  
pp. 718-734
Author(s):  
Intan Dewanti ◽  
Agung Haryono

Abstract Impulsive buying behavior is buying behavior based on sudden desire without any consideration or planning. This research aims to determine the effect of price perception, self-control, and economic literacy on the impulsive buying behaviour of the students of S1 Economic Education, State University of Malang in academic 2017. Data collection techniques used questionnaires and tests. The results showed that: (1) there was a negative and significant effect of perceived price on the impulsive buying behavior of clothing products with an effective contribution of 25.65%. (2) There was a negative and significant effect of self-control on impulsive buying behavior for clothing products with an effective contribution of 23.34%. (3) There was a negative and significant effect of economic literacy on impulsive buying behavior for clothing products with an effective contribution of 12.57%. Abstrak Perilaku pembelian impulsif adalah perilaku pembelian yang terjadi karena didasari keinginan secara tiba-tiba tanpa suatu pertimbangan atau perencanaan sebelumnya.Penelitian ini bertujuan untuk mengetahui pengaruh persepsi harga, kontrol diri, dan literasi ekonomi terhadap perilaku pembelian impulsif produk baju mahasiswa S1 Pendidikan Ekonomi Universitas Negeri Malang angkatan 2017. Teknik pengumpulan data menggunakan angket dan tes. Hasil penelitian menunjukkan bahwa: (1) Terdapat pengaruh negatif dan signifikan persepsi harga terhadap perilaku pembelian impulsif produk baju dengan sumbangan efektif sebesar 25,65%. (2) Terdapat pengaruh negatif dan signifikan kontrol diri terhadap perilaku pembelian impulsif produk baju dengan sumbangan efektif sebesar 23,34%. (3) Terdapat pengaruh negatif dan signifikan literasi ekonomi terhadap perilaku pembelian impulsif produk baju dengan sumbangan efektif 12,57%.


Equity ◽  
2019 ◽  
Vol 21 (1) ◽  
pp. 71
Author(s):  
Feby Lutfitasari ◽  
Novrida Qudsi Lutfillah

The research purpose is to test the partial and simultaneous effect of the variabel of profitability, financial risk, and firm value to the income smoothing practices. This research is done by quantitative approach upon the companies registered in BEI for 2013-2015 periods. The results showed that there was no significant influence partially and simultaneously variableprofitability, financial risk and corporate value to the practice of income smoothing.


2021 ◽  
Vol 11 (1) ◽  
pp. 50-66
Author(s):  
Lambros Nikolaos Tsourgiannis ◽  
Stavros Ioannis Valsamidis

This paper aims to identify the factors that affect consumers' buying behavior towards goods of consumers' shopping basket to classify them into groups according to their similar buying behavior patterns and to profile each group of consumers. A primary survey conducted to 242 consumers in Greece. Principal component analysis (PCA) conducted to identify the main factors that affect consumers purchasing behavior. Cluster analysis performed to classify consumers into groups with similar purchasing behavior whilst discriminant analysis conducted to check cluster predictability. Nonparametric tests are performed to profile each group of consumers according to their demographic characteristics and other factors. PCA identified six main factors: (1) price, (2) entertainment during shopping, (3) advertisement, (4) public relationships, (5) product features, (6) promotion activities. Cluster analysis classified consumers into three groups: (1) advertisement-orientated consumers, (2) promotion-orientated consumers, and (3) entertainment-orientated consumers.


2013 ◽  
Vol 5 (8) ◽  
pp. 553-561
Author(s):  
Desi Ambar Prawono ◽  
Mia Tantri Diah Indriani .

The research was conducted to explore consumer impulsivity and impulsive buying toward beverages product. In addition, in subsequent analysis, it also applies Consumer Decision Journey into impulsive buying behavior on beverage products. The analysis explains which marketing cues acts as most influential factors in such purchase behavior. Questionnaire was designed based on valid scale borrowed from previous research. A total of 105 respondents participated in this research. Questionnaire was distributed directly and by electronic mail. Based on the analysis, consumer only exercises impulsive buying on green tea and ready to drink tea category. Past experience and WOM are the most influencing factors in each step of the customer decision journey. Implications of this research are useful for FMCG marketers in improving marketing cues.


2020 ◽  
Vol 5 (4) ◽  
pp. 551-559
Author(s):  
Suci Hariyati ◽  
Fazli Syam BZ

The purpose of this study was to determine the effect of internal control structures, governance, and financial risk analysis on the effectiveness of credit distribution to savings and loan cooperatives in Aceh Besar District. The data used in this study are primary data using a quantitative approach. This study uses purposive sampling method in determining the sample, and there are 10 cooperatives that become samples that meet the criteria.Based on the research results, it shows that the structure of internal control, governance, and financial risk analysis together has a significant effect on the effectiveness of lending. The magnitude of the influence of internal control, governance and financial risk analysis on the effectiveness of lending was 63.8%. The internal control structure has a significant effect on the effectiveness of lending. Governance does not have a significant effect on the effectiveness of lending. Financial risk analysis has no significant effect on the effectiveness of lending


Author(s):  
Jose Maria Gonzalez-Gonzalez ◽  
Constancio Zamora Ramírez

Purpose – This paper aims to identify and analyze the factors contributing to the decision of organizations to disclose carbon information, as well as its transparency level. Design/methodology/approach – The Tobit regression is used to analyze the results of the Spanish companies that were invited in 2012 to respond to the Carbon Disclosure Project (CDP) questionnaire. The results of this study are interpreted according to the legitimacy and stakeholder theories. Findings – The results show that the probability of carbon disclosure and its transparency level are explained by the influence of pressures from society, markets, shareholders and international interactions. In the Spanish case, the factors that have shown a stronger influence are the size of the company, financial risk, their listing in the IBEX35 and FT500 indexes and the ownership concentration. Originality/value – One of the main contributions of this study to the previous literature lies in the used research method. Thus, while previous studies analyze the factors that can determine whether companies disclose carbon information, this paper has also considered the quantification and differentiation of the effect of these factors on the probability of supplying this information, as well as obtaining a higher score in the CDP questionnaire, representing a higher transparency level in the information provided. For this objective, the usefulness of the Tobit regression is to be highlighted.


2021 ◽  
Vol 6 (24) ◽  
pp. 54-70
Author(s):  
Jabil Mapjabil ◽  
Nurbaiti Mohd Hamiza ◽  
Rosmiza M.Z. ◽  
Mazdi Marzuki ◽  
Mohamad Pirdaus Yusoh ◽  
...  

The issue of tourist safety and security is not new, but studies on the awareness of female tourists on aspects of safety and security threats are still lacking and limited. Therefore, this article aims to (i) identify the types and factors of security threats that concern female tourists when traveling in a city and (ii) to examine their awareness of the safety aspects when traveling in the city. In the context of this study, the location chosen is the city of Kota Kinabalu, Sabah. This study uses quantitative approach through distribution of questionnaires. To this end, 93 respondents were selected randomly from those involved in women's tourism in this city. The findings showed respondents were concerned about the threat of being threatened or robbed, followed by the threat of abduction and rape. Subsequently, there were two main factors that posed a threat to female tourists when travelling in the city, namely location factors and congestion of tourist areas. For situations that secure safety when traveling in the city, the mean score of ‘very high’ is when there is a presence of security officers or police on duty in tourist areas. Meanwhile, the situation that recorded a ‘low’ mean score was when walking in the tourist hotspot at night. For the aspect of female tourists’ awareness of the safety aspects when travelling, the mean score for ‘very high’ is on the statement 'I am more concerned with safety when travelling in a new place'. They also scared when approached by a beggar while on vacation in Kota Kinabalu. In summary, the findings of this study are important and relevant to the stakeholders who are directly involved in enhancing the safety features of the city which will ultimately increase the confidence of tourists especially women to travel with a sense of safety while enjoying Kota Kinabalu city.


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