scholarly journals Business Strategies and Environmental Sustainability

2020 ◽  
Author(s):  
Pinky Rajwani
Keyword(s):  
Environmental Sustainability ◽  
Manufacturing Sector ◽  
Sustainable Manufacturing ◽  
Global Market ◽  
Marketing Strategies ◽  
Business Strategies ◽  
Business Practices ◽  
Socially Responsible ◽  
Environmentally Conscious ◽  
Business World

The conceptual paper is based on ethics and social responsibility towards environmental and sustainable development. The great challenge of the twenty-first century is raising people everywhere to a modest standard of living while preserving as much of the rest of life as possible. We've reached a point where we have to end the burden we've placed on the Earth. Socially Responsible enterprises are those which operationalize their corporate responsibilities in their strategies and business practices keeping in mind better relationships with their stakeholders and focussing to maximise environmental sustainability. The concentration of the company should not only cover one aspect, but responsibility should also be applied into the core values of the company, in order to enable maximum performance. The main focus of the study is socially responsible enterprises and their responsible marketing strategies. Sustainability has always been an important concern for the manufacturing sector and consumer demand for environmentally conscious products is also increasing. A large number of manufacturers have come up with ideas to get advantage from business practices which are sustainable. Manufacturing through viable techniques will create products with the help of processes which are economical and that curtails negative environmental impacts simultaneously conserving energy and natural resources. Responsible marketing is using eco-friendly materials, using less paper, using more digital technology to save on materials and cost of delivery. Many companies have started taking "sustainability" as a very important factor while making planning and marketing strategies to elevate and increase the global market. Changes in this industry have reached well beyond the boundaries of just going "green," and now it also includes many big business houses across different industries. In today’s business world, these efforts are having significant results.

scholarly journals The Appeal of Biodegradable Packaging to Floral Consumers

HortScience ◽  
2010 ◽  
Vol 45 (4) ◽  
pp. 583-591 ◽  
Author(s):  
Charles R. Hall ◽  
Benjamin L. Campbell ◽  
Bridget K. Behe ◽  
Chengyan Yue ◽  
Roberto G. Lopez ◽  
...  
Keyword(s):  
Environmental Sustainability ◽  
Marketing Strategies ◽  
Consumer Acceptance ◽  
Rice Hull ◽  
Business Practices ◽  
Product Packaging ◽  
Environmentally Conscious ◽  
Specific Product ◽  
Green Industry ◽  
Internet Surveys

Currently, one of the most widely discussed topics in the green industry, which is promulgated by consumers exhibiting greater degrees of environmental awareness, is the issue of environmental sustainability. This has led to a desire for products that not only solve the needs of consumers, but are also produced and marketed using sustainable production and business practices. Consumers increasingly place a greater emphasis on product packaging and this has carried over to the grower sector in the form of biodegradable pots. Although various forms of these eco-friendly pots have been available for several years, their marketing appeal was limited as a result of their less-than-satisfying appearance. With the recent availability of more attractive biodegradable plant containers, a renewed interest in their suitability in the green industry and their consumer acceptance has emerged. The objective of this study was to determine the characteristics of biodegradable pots that consumers deem most desirable and to identify distinct consumer segments, thus allowing producers/businesses to more efficiently use their resources to offer specific product attributes to those who value them the most. We conducted a conjoint analysis through Internet surveys with 535 valid observations from Texas, Michigan, Minnesota, and Indiana. Our results show that on average, consumers like rice hull pots the most followed by straw pots. Our analysis identified seven market segments and corresponding consumer profiles: “Rice Hull Likers,” “Straw Likers,” “Price Conscious,” “Environmentally Conscious,” “Carbon Sensitive,” “Non-discriminating.” Idiosyncratic marketing strategies should be implemented by industry firms to market biodegradable containers to the identified consumer segments.

scholarly journals Organisational Factors Influencing E-business Adoption in Zimbabwe's Manufacturing Sector

2018 ◽  
Vol 10 (2(J)) ◽  
pp. 176-187
Author(s):  
S. Mupemhi ◽  
A. Muposhi
Keyword(s):  
Developing Countries ◽  
Manufacturing Sector ◽  
Organizational Factors ◽  
The Body ◽  
Perceived Usefulness ◽  
Theory And Practice ◽  
Business Strategies ◽  
Business Practices ◽  
Manufacturing Companies ◽  
Factors Influencing

 Creating and sustaining competitive advantage through the adoption and implementation of innovative technologies is a strategic imperative for all learning organizations. Despite this, manufacturing companies in developing countries such as Zimbabwe are confronting challenges in implementing e-business practices. Against this background, the objective of this study was to understand organizational factors influencing e-business adoption in Zimbabwe’s manufacturing sector. The study was motivated by the need to appreciate factors that facilitate or inhibit the adoption of e-business in the context of developing countries such as Zimbabwe. A questionnaire was distributed to a random sample of 118 companies registered by the Confederation of Zimbabwe Industries in 2015. Regression analysis was used to test the posited hypotheses. Results revealed that manufacturing companies in Zimbabwe differ significantly in their inclination to adopt and implement e-business strategies. Innovation orientation, financial resources, perceived usefulness and size of the firm were found to be positively associated with e-business adoption. The study also found that technological resources did not have a statistically significant relationship with e-business adoption. The study furthers current debate on e-business adoption by identifying the drivers of e-business adoption in the manufacturing sector in the context of a developing country. The importance of this study lies in its contribution to theory and practice. In terms of theory, this study contributes to the body of knowledge on organizational factors influencing e-business adoption and provides avenues for further studies. In practice, the findings of this study add to the insights of managers in the manufacturing sector in developing countries, which influence the adoption of e-business practices.  

scholarly journals Marketing Strategies Used by U.S. Landscape Services Firms

HortScience ◽  
2021 ◽  
pp. 1-14
Author(s):  
Alicia L. Rihn ◽  
Ariana Torres ◽  
Susan S. Barton ◽  
Bridget K. Behe ◽  
Hayk Khachatryan
Keyword(s):  
Service Sector ◽  
Marketing Strategies ◽  
Business Strategies ◽  
Business Practices ◽  
Service Firms ◽  
Product Mix ◽  
Related Factors ◽  
Landscape Services ◽  
Firm Type

The landscape service sector is an important part of the environmental horticulture industry. However, research addressing factors impacting its business and marketing practices are scarce. This manuscript uses data collected via online and mail industry surveys in 2014 and 2019 to investigate U.S. landscape service firms’ advertising and marketing practices and different factors that influence their business strategies by firm type and size. Product mix, advertising method, and the importance of different business factors were impacted by firm type. Landscape service only firms had the most diverse product offerings, while firms with wholesale production had the least diversity. Landscape service only firms primarily used in-person and telephone advertising, while firms with wholesale production used a broader swath of advertising medias to reach a more diversified clientele. Overall, weather and labor-related factors had the most impact on landscaping firms’ business practices. Larger firms perceived labor factors as more important than smaller firms.

scholarly journals Sustainable economic development through green innovative banking and financing

2020 ◽  
Vol 4 (2) ◽  
pp. 35-44
Author(s):  
Dragica Stojanović
Keyword(s):  
Economic Development ◽  
Environmental Sustainability ◽  
Banking Sector ◽  
Theoretical Concept ◽  
Business Practices ◽  
Financial Industry ◽  
Socially Responsible ◽  
Sustainable Economic Development ◽  
Green Finance ◽  
Relevant Role

The essence of the paper is a new concept of finance, which is synchronized with the environmental processes of the planet development - green finance. Green finance is positioned between the financial industry, sustainable economic development, and environmental protection. Banks can play a relevant role in promoting environmental sustainability by financing environmentally and socially responsible projects. To fulfill this role, the banking sector in certain countries has adopted the concept of Green Banking which promotes environmentally responsible financing and sustainable internal processes. The paper aims to study the role of banks in sustainable economic development through green banking activities. Building on the theoretical concept of green finance and green banking activities, it is ultimately suggested that developing green banking products are is a proactive idea that might enable eco-friendly business practices for present and future generations.

Material Flow Cost Accounting (MFCA)

2021 ◽  
pp. 286-303
Author(s):  
Omolola Ayobamidele Arise ◽  
Patricia Maureen Shewell
Keyword(s):  
Decision Making ◽  
Environmental Sustainability ◽  
Hospitality Industry ◽  
Manufacturing Industry ◽  
Global Market ◽  
Successful Implementation ◽  
Business Practices ◽  
Inaccurate Information ◽  
Green Practices ◽  
Utilization Data

MFCA's potential as a GMT in the hospitality industry has not been well demonstrated. Instead, the manufacturing industry takes the credit for the successful implementation of MFCA. This may be attributed to the industry's inaccurate information on resource consumption and management for strategic internal decision-making. Greening in hotels has predominantly been viewed from customers' perspectives to gain a competitive advantage and improve profits. MFCA is presented in this chapter as a GMT to achieve eco-friendly hotel business practices via informed resource utilization data. Natural resources such as water and energy are gradually becoming scarce commodities with waste generation on the rise and environmental sustainability of the hotel business threatened. Hotels face pressure from the global market to improve their sustainability performance by implementing green practices. In meeting the requirements of sustainable practice, green management's goal focuses on reducing, eliminating, and preventing adverse effects arising from environmental activities.

scholarly journals Organisational Factors Influencing E-business Adoption in Zimbabwe’s Manufacturing Sector

2018 ◽  
Vol 10 (2) ◽  
pp. 176
Author(s):  
S. Mupemhi ◽  
A. Muposhi
Keyword(s):  
Developing Countries ◽  
Manufacturing Sector ◽  
Organizational Factors ◽  
The Body ◽  
Perceived Usefulness ◽  
Theory And Practice ◽  
Business Strategies ◽  
Business Practices ◽  
Manufacturing Companies ◽  
Factors Influencing

 Creating and sustaining competitive advantage through the adoption and implementation of innovative technologies is a strategic imperative for all learning organizations. Despite this, manufacturing companies in developing countries such as Zimbabwe are confronting challenges in implementing e-business practices. Against this background, the objective of this study was to understand organizational factors influencing e-business adoption in Zimbabwe’s manufacturing sector. The study was motivated by the need to appreciate factors that facilitate or inhibit the adoption of e-business in the context of developing countries such as Zimbabwe. A questionnaire was distributed to a random sample of 118 companies registered by the Confederation of Zimbabwe Industries in 2015. Regression analysis was used to test the posited hypotheses. Results revealed that manufacturing companies in Zimbabwe differ significantly in their inclination to adopt and implement e-business strategies. Innovation orientation, financial resources, perceived usefulness and size of the firm were found to be positively associated with e-business adoption. The study also found that technological resources did not have a statistically significant relationship with e-business adoption. The study furthers current debate on e-business adoption by identifying the drivers of e-business adoption in the manufacturing sector in the context of a developing country. The importance of this study lies in its contribution to theory and practice. In terms of theory, this study contributes to the body of knowledge on organizational factors influencing e-business adoption and provides avenues for further studies. In practice, the findings of this study add to the insights of managers in the manufacturing sector in developing countries, which influence the adoption of e-business practices.  

Special Issue on Design and Manufacturing for Environmental Sustainability

2014 ◽  
Vol 8 (5) ◽  
pp. 625-625 ◽  
Author(s):  
Yasushi Umeda
Keyword(s):  
Environmental Sustainability ◽  
Manufacturing Industry ◽  
Sustainable Manufacturing ◽  
Developed Countries ◽  
Resource Scarcity ◽  
Special Issue ◽  
Environmentally Conscious ◽  
Responsible Investment ◽  
Design And Manufacturing ◽  
Environmentally Conscious Design

This issue focuses on design and manufacturing theories and methodologies aimed at achieving environmental sustainability. It has been two decades since environmental sustainability and related issues have been discussed as main issues in design and manufacturing. In these 20 years, theories and methodologies have been developed on environmentally conscious design, including the design of disassembly and life cycle assessment, and manufacturing techniques for saving energy and resources and low emission. In spite of these efforts, the seriousness of the environmental issues, e.g., global warming, is getting harder and harder and new issues continuously arise. It has gradually been recognized that essential problems reside within the manufacturing industry structure and the center of the manufacturing industry has shifted from developed countries such as Japan and US to developing countries with accelerating mass production and mass consumption. Based on this recognition, this special issues deals with rather novel topics emerging in the domain of design and manufacturing for environmental sustainability. The first five papers provide a global scope on the relationship between environmental sustainability and manufacturing industry, including global energy consumption patterns, manufacturing industry scenario writing, informative reviews on lean remanufacturing, urban mining, and education on resource scarcity. The second three papers focus on human recognition and behavior – emerging topics in this domain – including socially responsible investment, customer choice, and the routing of electric vehicles. The last five papers propose new methods or technologies of environmentally conscious design and sustainable manufacturing, including ecobusiness design, electric vehicle heating systems, and the sustainability evaluation of manufacturing processes. Some papers, revised and extended in response to the editor’s invitations, were originally presented at EcoDesign 2013: 8th International Symposium on Environmentally Conscious Design and Inverse Manufacturing (Jeju, Korea). The editor sincerely thanks the authors and reviewers for their devoted work in making this special issue possible. We hope that these articles will encourage further research on design and manufacturing for environmental sustainability.

scholarly journals Pursuing Frugal Innovation for Sustainability at the Grassroots Level

2021 ◽  
pp. 1-8
Author(s):  
Mokter Hossain ◽  
Jarkko Levänen ◽  
Marleen Wierenga
Keyword(s):  
Developing Countries ◽  
Environmental Sustainability ◽  
Business Models ◽  
Business Strategies ◽  
Future Research ◽  
Frugal Innovation ◽  
New Business ◽  
Grassroots Level ◽  
Societal Problems ◽  
New Business Models

ABSTRACT Firms are often criticized for their reluctance to embrace sustainability in their business strategies. Frugal innovation is a recent concept that represents a new way for firms to serve underserved customers in developing countries while also promoting sustainability. Based on three cases of frugal innovation at the grassroots level in India, this article demonstrates how frugal innovation presents a promising way to tackle some of today's pressing societal problems with new business models. We use a range of parameters for economic, social, and environmental sustainability to strengthen the case for frugal innovation. This article attempts to inspire scholars to consider frugal innovation further in their future research endeavors and encourage firms to integrate it into their existing business models.

The effects of airline strategies on environmental sustainability

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Gamze Orhan
Keyword(s):  
Environmental Impacts ◽  
Environmental Effects ◽  
Environmental Sustainability ◽  
Corporate Sustainability ◽  
Air Transportation ◽  
Air Transport ◽  
Business Strategies ◽  
Emission Rates ◽  
Content Type ◽  
The Relationship

Purpose Deregulation of domestic markets and the liberalization of international markets have dramatically changed air transportation. One of the important results of this change is the environmental effects of air transportation. This study aims to examine the implications of air transportation on environmental sustainability in the context of airline business strategies in liberalized and globalized air transport industry. Design/methodology/approach The paper discusses the relationship between liberalization, airline strategies and environmental sustainability of air transportation using the related literature. Then, to show some environmental impacts on the axis of the relationship discussed, emission rates for the aircraft landing and take-off phase were calculated on a global basis based on the aircraft traffic. Findings The discussion in the paper shows that the liberalization policies and the strategies of airlines supported by these policies, in essence, contradict the environmental sustainability of air transport. Considering the flight share projections of EUROCONTROL for different aircraft types on a global basis and the World Bank’s global flight traffic forecast for the years 2016 and 2025, it has been demonstrated that the number of aircraft departures will increase by 30%, whilst the number of aircraft emissions will increase by 41.5%. Practical implications Airlines are one of the main actors that will play a role in reducing the environmental impacts of air transportation. Therefore, this study is important in giving an idea to both policymakers and airline managers on how airline companies’ strategies should be shaped to realize both corporate sustainability and environmentally sustainable air transportation. Originality/value There are many studies in the literature regarding the environmental effects of air transport. However, there are not many studies linking environmental impacts with airline strategies that directly affect air transport demand. This study is different in that it gives environmental sustainability by associating it with its root causes.

FACTORS AFFECTING THE COMPETITIVE ADVANTAGES OF CITIMART

2014 ◽  
Vol 1 (4) ◽  
pp. 133-148
Author(s):  
Dr. Pham Hung Cuong ◽  
◽  
Nguyen Van Ngan ◽  
Keyword(s):  
Competitive Advantage ◽  
Market Economy ◽  
World Market ◽  
Marketing Strategies ◽  
High Rate ◽  
Business Strategies ◽  
Living Standard ◽  
Competitive Advantages ◽  
Factors Affecting ◽  
Fast Development

According to Porter (1985), in the market of competition, competitive advantage lies in the center of business activities of an enterprise. For this reason, one of the most important factors for any kind of business is to build or construct a good and stable competitive advantage. The wealth of a company cannot be durable if the company does not maintain its competitive advantage. Improving the competitive advantage is one of the first and foremost concerns of every business. In the process of integration, all economies have to try their best to fully compete with each other to gain the best. Among the economy sectors, the retail enterprises are of those who have to apply marketing strategies to strengthen their competitive advantage. With good and suitable marketing strategies, businesses can increase the number of their customer, have goods and products attractive to consumers and finally gain the expected profits. In Vietnam, the market economy started at the end of 1986, much later than the world market economy, so the application of competitive advantages from the macro level to micro level (here the enterprise level) has been slow. For the sector of retailing, especially supermarket retailing, the market scale of Vietnam is much smaller than that of other markets in the region. However, there are basic factors for a fast development in Vietnam such as: big population with the kind of young population, high rate of economic growth rate and non-stop improved living standard. That is the fact that the potential for retailing development in Vietnam is not small and supermarket business in the future is big. In Vietnam, especially in Ho Chi Minh market, there are quite a lot of supermarket chains which are in operation nowadays such as Co-op mart, Citimart, Maximart, B-smart, Shop&Go and so on? These supermarkets are trying their best to gain more customers. For this purpose, the researcher chose Citimart as a case study in this research. Citimart is one of most favorable supermarket in Ho Chi Minh. In this thesis, the researcher studies the factors affecting the competitive advantage of Citimart, and then find out the solutions for the policy makers to have good business strategies of Citimart.

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