scholarly journals The Perception of Customer Relationship Management Adoption: Case of Mobile Companies in Saudi Arabia

2011 ◽  
pp. 1-13 ◽  
Author(s):  
Amine Talet ◽  
Mazen Shawosh ◽  
Saeed Al-Saeed
Keyword(s):  
Saudi Arabia ◽  
Customer Relationship Management ◽  
Relationship Management ◽  
Customer Relationship

scholarly journals Customer Relationship Management (CRM) as a Life Style

2018 ◽  
Vol 6 (4) ◽  
Author(s):  
Hussein A. Al-Homery ◽  
Hasbullah Asharai ◽  
Azizah Ahmad
Keyword(s):  
Saudi Arabia ◽  
Customer Relationship Management ◽  
Life Style ◽  
Relationship Management ◽  
Customer Relationship ◽  
Database Structure

This article is about the concept of CRM life style. It is an intellectual concept, where the researcher analyses the abbreviation “CRM” by returning each letter to its origin to prove the hypothesis of the concept. Where the researcher proposes the CRM database structure for the CRM process as a customer life style, where it depends on the business workflow process and the specialty of each business, and where the database structure tried in our case study for an authorized automobile dealer in Riyadh, Saudi Arabia.

scholarly journals CRM Implementation in Saudi Banking Sector

2016 ◽  
Vol 10 (1) ◽  
pp. 107
Author(s):  
Mohammad A. Almotairi
Keyword(s):  
Saudi Arabia ◽  
Customer Relationship Management ◽  
Banking Sector ◽  
Banking Industry ◽  
Relationship Management ◽  
Implementation Process ◽  
Customer Relationship ◽  
Service Satisfaction ◽  
Process Data ◽  
Proposed Model

Banking in Saudi Arabia has undergone considerable growth, and the importance of customer relationship management (CRM) activities aimed at enriching the overall service satisfaction among its customers is intensifying. The aim of this paper is to study the CRM implementation process within Saudi banks and evaluate the most important constructs of CRM to create a model that helps organizations to implement CRM successfully. A survey of 101 respondents from the banking industry in Saudi Arabia participated in this study to investigate CRM implementation and the main constructs associated with this process. Data were analyzed to validate the proposed model for CRM implementation.  

scholarly journals Social Networks and Customer Relationship Development at the Saudi Telecommunication Service Providers

2016 ◽  
Vol 8 (4) ◽  
pp. 77 ◽  
Author(s):  
Mahmoud Abdel Hamid Saleh
Keyword(s):  
Social Networks ◽  
Saudi Arabia ◽  
Customer Relationship Management ◽  
Service Providers ◽  
Strong Association ◽  
Relationship Management ◽  
Relationship Development ◽  
Customer Relationship ◽  
Security And Privacy ◽  
Telecommunication Service

<p>This paper is aimed at examining the relationship between the use of social networks and customer relationship development at the three telecommunication service providers in Saudi Arabia. It is also aimed at identifying some factors that may influence the companies’ relationships with their customers. Drawing on previous research, the researcher has selected three factors related to customers on social networks: trust and loyalty, service assessment, and information engagement. The study revealed a strong association of the use of social networks with the company’s customer relationship development, trust and loyalty, and service assessment, but not with information engagement. The findings also demonstrated significant positive associations of trust and loyalty, and service assessment with customer relationship development. However, an insignificant positive relationship was found between information engagement and customer relationship development. To leverage the effectiveness of customer relationship management at telecommunication companies in Saudi Arabia, the study recommended these companies to adopt the concept of Social Customer Relationship Management (Social CRM), and to develop customer service skills of their staff in charge of social networks. The study also pointed out the importance of encouraging customers to use social networks to connect with companies, rather than just using the traditional methods. Furthermore, the study recommended the companies to pay more attention to the customers’ assessment of their social networks, and to ensure security and privacy of their data. Ultimately, the companies need to focus on providing customers with the needed information, and benefiting from their feedbacks on social networking sites.</p>

scholarly journals The Association between Communication, Customer Relationship Management and Organisational Performance: Evidence from the Saudi Arabia Hospitals

2017 ◽  
Vol 9 (4) ◽  
pp. 57
Author(s):  
Yaser Salman Alsharari ◽  
Fadzil Shah Bin Aziz ◽  
Che Azlan Bin Taib ◽  
Rushami Zien Yusoff
Keyword(s):  
Saudi Arabia ◽  
Data Analysis ◽  
Customer Relationship Management ◽  
Structural Equation ◽  
Relationship Management ◽  
Customer Relationship ◽  
Equation Modeling ◽  
Survey Questionnaire ◽  
Organisational Performance ◽  
Government Hospitals

This research aims to examine the influence of the communication, customer relationship management on organisational performance among Saudi Arabia Hospitals. Furthermore, to exam the study model, the survey questionnaire was used to collect data 154 hospitals randomly chosen from 259 government hospitals in Saudi Arabia. For data analysis, the Partial Least Squares (PLS) structural equation modeling was used.  In addition, this study found a positive and significant association between communication, customer relationship management, and organisational performance. Ultimately, this study offers some limitations and suggestions for future researchers.

Implementasi Sistem Rekam Medis Pasien Menggunakan Pendekatan Customer Relationship Management (CRM)

2018 ◽  
Vol 7 (2) ◽  
pp. 180
Author(s):  
Wiyanto Wiyanto ◽  
Fajar Butsianto ◽  
Karsito Karsito
Keyword(s):  
Information Technology ◽  
Information System ◽  
Medical Record ◽  
Customer Relationship Management ◽  
Unified Modeling Language ◽  
Relationship Management ◽  
Customer Relationship ◽  
Design System ◽  
System Validation ◽  
Iso 9126

Information technology is rapidly developed in this century that impact to various aspects of the organization really need information technology to support the performance and everyday business processes. In health services, information technology is required to process and storage the patient medical records, so that the patient's medical record is well preserved, and competitive advantage can be obtained between patient and polyclinic. The application of Customer Relationship Management (CRM) approach can be developed by implementing information system of medical record history to get new patient and retain existing patient, improving relationship with patient and maintaining patient loyalty as well as supporting the company/organization to provide excellent service to customers in real time through the advantage of information technology. The aims of this research are to understand patient medical record by CRM approach and Unified Modeling Language (UML) for system design, system validation using Forum Group Discussion (FGD), and using software testing Model ISO 9126. The result of this research are Medical Record History Information System and the result of system validation with FGD is 100% accepted, the result of system test using Model ISO 9126 is good with success rate 82,86%, so it can give contribution to polyclinic.

Customer Relationship Management

2001 ◽  
Vol 30 (8) ◽  
pp. 417-422 ◽  
Author(s):  
Hajo Hippner ◽  
Stephan Martin ◽  
Klaus D. Wilde
Keyword(s):  
Customer Relationship Management ◽  
Relationship Management ◽  
Customer Relationship
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