scholarly journals Mobile Television: Understanding The Technology And Opportunities

Author(s):  
Omar AlSheikSalem ◽  
Hazem Qattous ◽  
Mohammad Hijjawi
Keyword(s):  
2011 ◽  
pp. 150-173 ◽  
Author(s):  
Pieter Ballon

Mobile Television is potentially the most anticipated mass-market mobile application across Europe. This chapter examines the business model design of Mobile TV by the various stakeholders currently piloting mobile broadcasting in the European national markets. It adapts a generic business model framework to systematically compare five recent pilots of the two mobile broadcasting technologies that are currently trialled most intensively in Europe, i.e. DVB-H and DAB-IP. The article illustrates the cross-impact of cooperation agreements between the various stakeholders with technological, service-related and financial design choices. It also provides insights as to the likely business models in the upcoming commercialisation phase of mobile broadcasting in Europe.


Author(s):  
Holtjona Galanxhi-Janaqi ◽  
Fiona Fui-Hoon Nah

Ubiquitous commerce, also referred to as u-commerce or übercommerce, is the combination of electronic, wireless-mobile, television, voice, and silent commerce. However, its full realization would bring something more than the simple sum of its components. Ubiquitous commerce can be defined as “the use of ubiquitous networks to support personalized and uninterrupted communications and transactions between a firm and its various stakeholders to provide a level of value, above, and beyond traditional commerce” (Watson, Pitt, Berthon, & Zinkhan, 2002).


1942 ◽  
Vol 30 (1) ◽  
pp. 1-7
Author(s):  
R.L. Campbell ◽  
R.E. Kessler ◽  
R.E. Rutherford ◽  
K.U. Landsberg

2011 ◽  
Vol 28 (1) ◽  
pp. 32-39 ◽  
Author(s):  
Tom Evens ◽  
Katrien Lefever ◽  
Peggy Valcke ◽  
Dimitri Schuurman ◽  
Lieven De Marez
Keyword(s):  

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