scholarly journals Data mining of Internet users' interests in diverse, hierarchical information needs

Author(s):  
Adeola Opesade ◽  

Introduction. Despite the wide use of the search engine Google to access the Internet, its ability to record users' digital traces amassed over time and make this available to the public, no known study has employed this resource to examine Internet users' information-seeking behavior. This study, using Google Trends data, investigates the use of the Internet for multiple hierarchical information needs in the developing country Nigeria. Methods. A data-driven research method was used in this study. Data-driven research uses exploratory approaches to analyse big data to extract scientifically interesting insights. Analysis. Microsoft Office Excel 2007 and Statistical Package for the Social Sciences (SPSS) Version 17 were employed for data analyses. The former was used primarily for charting while the latter was used for other descriptive and inferential statistical analyses. ResultsThe findings present profiles of Internet user groups through their levels of search interests in five diverse needs. It also revealed differing levels of interest in searching for the diverse needs. Furthermore, the result shows that there is a divide between the Northern and Southern parts of Nigeria. ConclusionThe research extends studies in information seeking by utilising Web data to understand Internet users' information seeking behaviour in Nigeria.

Jurnal Signal ◽  
2018 ◽  
Vol 6 (2) ◽  
Author(s):  
Ai Dasriyah Ninis ◽  
Yunus Winoto ◽  
Agustini Damayanti

ABSTRAK Penelitian ini bertujuan untuk mengetahui perilaku pencarian informasi pecatur di Unit Catur Mahasiswa Unpad (UCMU) dalam memenuhi kebutuhan informasi. Metode penelitian yang digunakan yaitu pendekatan kuantitatif dengan analisis survey deskriptif. Populasi dalam penelitian ini adalah seluruh anggota aktif Unit Catur Mahasiswa Unpad yang berjumlah 32 orang. Teknik pengumpulan data yang digunakan yaitu angket, wawancara dan studi pustaka. Kesimpulan dari penelitian ini menunjukkan bahwa sebagian besar pecatur menggunakan internet sebagai sumber infomasi rujukan, untuk menunjang informasi yang telah diperoleh pecatur melakukan penelusuran melalui internet juga, pecatur memilih informasi yang mudah dipahami, informasi yang paling sering dicari pecatur adalah mengenai opening catur, pecatur melakukan diskusi dengan pelatih atau pemain catur lain untuk memperbaharui informasi yang telah dimiliki, pecatur bermain secara online untuk mendalami informasi yang telah dimiliki. Kata Kunci: perilaku pencarian informasi, pecatur, kebutuhan informasi.  ABSTRACT This study aims to find out the information searching behavior of chess players in Unpad Student Chess Unit (UCMU) in meeting the information needs. The research method used is a quantitative approach with descriptive survey analysis. The population in this study are all active members of Unit Unpad Student Chess which amounted to 32 people. Data collection techniques used were questionnaires, interviews and literature study. The conclusions of this study indicate that most chess players use the internet as a source of referral information, to support the information that has been obtained by chess players to search through the internet as well, the most frequently sought by chess players are chess opening, chess players choose more understandble information, chess players to discuss with coaches or other chess players to update the information already owned, chess players play online to explore information already owned. Keywords: information seeking behavior, chess player, information needs. 


2013 ◽  
Vol 37 (115) ◽  
pp. 58-79 ◽  
Author(s):  
Vivienne Waller

Qualitative research into the everyday information-seeking practices of eight diverse households in the city of Melbourne, Australia permitted insights into the variability in dynamics around information practices. The current study combines an information practice approach to information-seeking with finer detail on use of the Internet. Rather than treat the Internet as a monolithic entity, this study looks separately at the use of more recent Internet technologies such as social media and Wikipedia. The study examines the type of information that people seek, the ways in which they stay informed and their engagement with a range of information resources. In particular, the study illustrates the enormous disparity in the level of information resources available to participants. It also illustrates the extent to which use of the search engine, Google, has become naturalised within the everyday information practices of some Internet users in Australia. This study indicates that public libraries still have particular importance for more disadvantaged members of the population.


A study of online search, especially search performance, is vital because people heavily rely on the Internet nowadays. The purposes of this study are thus to examine the gratification needs affecting Internet users’ intention to search information online, to explore the antecedents of online search performance, and to investigate online information-seeking behavior according to each search purpose. A survey of Internet users in Thailand is carried out. Data are collected extensively both from students and workers. Four hundred fifty-three questionnaires are collected online. Individuals use the Internet to search for information differently, for academic/ working achievement, problem-solving, and personal information needs. The main gratifications are information seeking and Internet ambiance. Internet search intention is a strong determinant of a user’s online search performance and corresponding behavior. The theoretical implication is that researchers could apply the research framework to other contexts such as the specific information search. Information source providers could use the findings to modify online resources and their presentations for users effectively. Teachers/ managers could guide their students/ workers to search effectively. This study combines the U&G and the TPB theories. The novel aspects of gratifications i.e., anti-traditional media sentiment and Internet ambiance are also explored.


2009 ◽  
Vol 28 (90) ◽  
pp. 31-39
Author(s):  
Shenton Andrew ◽  
Pat Dixon

This article uses the results of a recent research project to explore young people's information-seeking behaviour and how it develops during childhood. Young first schoolers learn much through practical experience and conversation with adults but, in the later stages of this school phase, books, CD-ROM and the Internet assume increasing importance. In the middle school, the Internet is used more frequently and CD-ROM exploitation gradually diminishes. Books from departmental libraries and textbooks provided by teachers play key roles in satisfying the academic information needs of high schoolers. It is in this phase that use of the Internet is greatest, although many teenagers are highly critical of it. Whilst the information-seeking behaviour of high schoolers is markedly more sophisticated than that of young children, some essential similarities remain. The article closes by discussing how the overall findings of the research have implications for practice, especially within schools and public libraries.


Author(s):  
Jessica Hirth ◽  
Sara J. Czaja ◽  
Joseph Sharit

Internet-based health information may be particularly beneficial for older adults as this segment of the population is likely to need healthcare information and services and often experiences problems accessing needed services and care. In order to effectively design e-health tools for seniors it is important to understand their health information needs and factors that enhance or impede their ability to use the Internet. Another important issue is to determine if in fact health information needs are satisfied to a greater extent between Internet users and non-users. This study explored these issues using six focus groups comprised of 35 adults aged 50+ ( M = 69.71 years) with varying levels of Internet-based health information-seeking experience. Results indicated that the adults who used the Internet were quite satisfied with finding information from this source; however non-users were also quite satisfied with the more traditional sources that they rely on for health information.


HORMONES ◽  
2019 ◽  
Vol 18 (4) ◽  
pp. 495-505 ◽  
Author(s):  
Angelos Kyriacou ◽  
Cathy Sherratt

Abstract Purpose Given that the Internet is important for health-related information (HRI) and the fact that online health information (OHI)–seeking behavior has never been studied in endocrinology, we set out to examine how and why the Internet is utilized for HRI, the frequency of such activity, its impact, future information needs, and the effect of language. Methods A mainly quantitative, embedded mixed-methods study was performed, employing a questionnaire survey. We included 312 patients (78.4% response rate). Results OHI-seeking was reported by 175 patients (56.1%), especially in younger (p = 0.037) and more educated (p = 0.006) patients. OHI-seekers perceived OHI to be high-quality (135, 77.1%) but 104 (59.4%) were unaware of website certification tools. Among OHI-seekers, 63 (36.6%) reported positive behavioral changes after seeking OHI. Only 45 (25.7%) OHI-seekers discussed their gathered information with their endocrinologist. If an interactive e-learning module was available, 194/312 (62.2%) patients expressed willingness to use it, especially those reporting a need for more HRI (p = 0.024). Native speakers were more likely to report that OHI did not meet their information needs (p < 0.001). Conclusions OHI-seeking by patients attending the endocrinology outpatients is widely practiced. The availability of OHI in the native language and e-learning modules may enhance the utility of the Internet for health information.


2009 ◽  
Vol 15 (1_suppl) ◽  
pp. 102-117 ◽  
Author(s):  
Barbara Arroyo ◽  
Diana Stover Tillinghast

The purpose of this article is to provide a review of the scholarly literature on the information-seeking behavior and empowerment of women who use the Internet to research treatment options for breast cancer. The article examines the information needs women with breast cancer have regarding the Internet, and further the extent to which the Internet has satisfied those needs – from diagnosis through survivorship. We briefly discuss uses and gratifications theory, while focusing on information seeking and self-efficacy. The traditional mass communication theories of uses and gratifications and self-efficacy can be utilized as the basis for social marketing interventions or campaigns. Although the Internet offers an immediate and ubiquitous resource for women with breast cancer, issues of accessibility prevent the most vulnerable populations from experiencing the benefits of online interaction. Social marketers need to continue to explore the possibilities of utilizing the Internet to engage older, minority, and low-income women.


2021 ◽  
Vol 27 (3) ◽  
pp. 146045822110247
Author(s):  
Hanife Rexhepi ◽  
Isto Huvila ◽  
Rose-Mharie Åhlfeldt ◽  
Åsa Cajander

Patients’ online access to their EHR together with the rapid proliferation of medical information on the Internet has changed how patients use information to learn about their health. Patients’ tendency to turn to the Internet to find information about their health and care is well-documented. However, little is known about patients’ information seeking behavior when using online EHRs. By using information horizons as an analytical tool this paper aims to investigate the information behavior of cancer patients who have chosen to view their EHRs (readers) and to those who have not made that option (non-readers). Thirty interviews were conducted with patients. Based on information horizons, it seems that non-reading is associated with living in a narrower information world in comparison to readers. The findings do not suggest that the smallness would be a result of active avoidance of information, or that it would be counterproductive for the patients. The findings suggest, however, that EHRs would benefit from comprehensive linking to authoritative health information sources to help users to understand their contents. In parallel, healthcare professionals should be more aware of their personal role as a key source of health information to those who choose not to read their EHRs.


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