scholarly journals Comprehension and awareness of the youth in Saudi Arabia on the Saudi Vision 2030 - Field study on University Students.

2018 ◽  
Vol 26 (3) ◽  
pp. 173-191
Author(s):  
Anmar Hamed Matawi Anmar Hamed Matawi

The aim of this study was to know the most significant sources of information that university students throughout The Kingdom of Saudi Arabia (King Abdul-Aziz University as a model) get on Saudi Arabia’s 2030 Vision. To achieve that, a questionnaire has been designed to cover several axes: traditional and new media and other information sources such as conferences, seminars and lectures. The research population represented is both male and female, a sample of 150 students randomly selected. The study shows that the main source of information students are gaining from regarding the 2030 vision is through social media, mainly Twitter. The study also found that still, students are getting information from traditional media, mainly TV. The study found that there is a positive conception that exists amongst students on the implementation of the 2030 Vision and its goals being directed equally to all segments of society, as well as the extent of it’s direct impact on the future of the kingdom. In addition, the study also found that the students are very positive towards the new economic plan and believe that oil will no longer be the main source of income for Saudi Arabia by 2030. While those ratios declined significantly when it came to the clarity on the Vision’s goals, it’s necessary that we begin working on clarifying the vision and its objectives even more to all sections of society. Finally, the study also showed that there is a strong correlation between the rate of follow-up students and relying on both traditional and new media to get their information on The Kingdom of Saudi Arabia’s Saudi Vision 2030.

2018 ◽  
Vol 4 (3) ◽  
pp. 492-496
Author(s):  
Yousef Ahmed Alomi ◽  
Hussam Saad Almalki ◽  
Aisha Omar Fallatah ◽  
Awatif Faraj Alshammari ◽  
Nesreen Al-Shubbar

The national total parental nutrition program with an emphasis on pediatrics started before several ago at Ministry of health hospitals In Kingdom of Saudi Arabia. The program covered several regions and consisted from the foundation of Intravenous Admixture and preparation of pediatric parenteral nutrition to administration and follow up of patients outcomes. In addition to the prior system, the new initiative project with the standardized formulation of pediatric’s parenteral nutrition is the complementary project of the parental nutrition for pediatrics. The project initiated to prevent drug-related problems of parental nutrition, improve patient clinical outcome and reduce the unnecessary economic burden on the healthcare system. It is the new system in the Middle East and Gulf counties in additional to Saudi Arabia. The initiatives are the systemic implementation of standardized pediatrics formulation using management project tools of starting new idea until finding in the ground.


Author(s):  
Ban Ali Hussein Al Mahanadi

The transport sector in its various forms, has an important weight in tourist activity, it is a direct producer that deserves direct planning. It is coordinated with the objectives of the comprehensive tourism plan. Also, it is an important factor in the tourism industry where depend on it to transport tourists from outside their places of residence to the tourist destination. An analysis of the reality of transport and tourism activity in the Kingdom of Saudi Arabia shows the relative importance of the transport and communications sector, the relative importance of the retail sector, restaurants and hotels, the highest level of passenger services, In addition, there is the presence of religious tourism as the Kingdom of Saudi Arabia benefits from the influx of millions of Muslim pilgrims from all over the world to perform Hajj rituals annually and Umrah every day. And to see the archaeological sites and the holiest Bekaa in the Holy Haram area where in 2017 religious tourism attracted more than 8 million Muslim visitors, around 3 million came to perform Hajj. According to the National Transition Program, the Ministry of Hajj is committed to achieving the goal of providing the greatest possible number of Muslims to perform Hajj and Umrah. The end of this ministry is to increase the number of pilgrims from outside Saudi Arabia to 15 million by 2020 compared to 2017 (6.8 million) And according to Vision 2030, this number will double to 30 million by 2030, This is due to major growth in the fields of living accommodations, wellness maintenance, advanced shipping, retail and infrastructure. Equally part of its vision for growing the tourism sector and diversifying the sources of income, it intends to implement the first two projects, the Red Sea project and the second project of the city of Neum.


2021 ◽  
Author(s):  
Ansa Hameed ◽  
Ismat Jabeen ◽  
Naeem Afzal

Saudi Vision 2030 is a scheme; the Kingdom of Saudi Arabia has formulated to realize its mainstream economic, social, and administrative goals. Accordingly, the Kingdom strategizes to implement this transformative Vision. The current research aims to analyze how American media has reported several events, actions, and policies in line with Saudi Vision 2030. Thus, the question posed is how an image of the transformative Saudi Kingdom has been presented by American media discourse, in line with Vision 2030. The study is substantial for the Kingdom to ascertain how the world has responded to its Vision. Moreover, in a world with media as a dominant directing agency, it is imperious for the Kingdom to keep an eye on its image in the global community. The research is primarily a quantitative study based on the corpus approach to study the designated media discourse. A specialized corpus of 150,000 words is compiled and analyzed through a variety of corpus tools. The results reveal that American newspapers have given limited representation of the Vision and related activities. Their media usually highlights the pre-existing features of the Kingdom. On the other hand, there are very occasional references to some new aspects like the transformation of the economy, promotion of tourism, revision of the society, etc., which are being implemented in the Kingdom. The study suggests that the Kingdom needs to brief the Western world for an enriched campaign of its contemporary image.


2021 ◽  
Vol 18 (1) ◽  
pp. 1
Author(s):  
Ibrahim Alsedrah

Country branding is a systematic process of organising the country's actions, behaviour, investments, innovations, and communications to achieve a desirable reputation. On the other hand, the country image represents the stereotyping of a country that does not always represent its identity, and that is the case of the Kingdom of Saudi Arabia (KSA). Despite KSA's achievements, especially after the 2030 ambitious vision, it is mostly perceived as an oil-producing country. Therefore, this study aims to: review the concept of country image, identity, and branding examples, as well as evaluate the KSA current brand based on secondary information. The author uses a relevant literature review to explore the topic. This paper finds (1) a lack of a strategic plan, studies, and suggest the establishment of branding authority in KSA. (2) Branding KSA is highly essential for two reasons: First, Branding will help KSA to highlight the 2030 vision successes and extend its image beyond the traditional perception. Second, branding is significant, especially with the current competition between countries. The paper may be first to bring attention to the importance of country branding in the KSA context.                                      Keywords: country branding, country image, Kingdom of Saudi Arabia, vision 2030  


2019 ◽  
Vol 11 (1) ◽  
pp. 1
Author(s):  
Khaled Mohammed Alqahtani

The People's Republic of China and the Kingdom of Saudi Arabia enjoy close and friendly relations and share broad common interests-regardless of their ideological differences, evident in their names. China’s Belt and Road Initiative is aimed at developing infrastructure projects and declining transportation costs to interlink cross-border trade deals between China and countries along the routes. The Kingdom of Saudi Arabia, a central hub connecting Asia, Africa and Europe, has been a significant part of the initiative. Moreover, Saudi Arabia is one of the first countries that have responded positively to the Belt and Road Initiative (BRI). The BRI brings China much closer to Saudi Arabia. As BRI’s linchpin in the Middle East, dose Saudi Arabia benefit from this initiative? Based on the elaborate analysis of main research question, this study reveals that the BRI offers great potential opportunities for the Kingdom in terms of infrastructure construction, energy cooperation, technology and finance, culture exchange, security and defense. In addition, China could collaborate with Saudi Arabia in a significant number of sectors where Saudi and Chinese strengths are complementary. The deeper Sino-Saudi cooperation can also brighten the prospects for Saudi Vision 2030. 


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