Strategic Study on Culture Brand in Shijiazhuang

Author(s):  
Bing Zhao ◽  
Jiantao Zhao ◽  
Fengye Xu

Brand-driven cultural industry development was the inevitable requirement for coordinated development of regional economy and society. In order to create the culture brand of Shijiazhuang, the authors first analyzed its cultural resources, clear focus. Then created a culture brand with characteristic of Shijiazhuang by a number of strategies such as: Found a suitable site of the culture brand, cultivated spirit of the city, focus on creating superiority culture brand in Shijiazhuang, take measures to enlarge and strengthen the enterprises of culture, used modern media to multi-dimensional propaganda culture brand, implemented “Walk out” strategy of the culture brand, and strengthened human resources to support the creation of culture brand.

2021 ◽  
Vol 1 (5) ◽  
pp. 354-359
Author(s):  
Venessa Venessa

This paper aims to research the current GDP growth of Batam and provide alternative solutions to the city regarding to the several possible steps that can be taken in terms of raising the GDP of Batam city. Substantial evidence was shown that proves that Batam has not reached its possible target of GRDP growth. Several operable solutions were provided in this paper, all those that ultimately leads to pushing more citizens to open up new business which leads to new job creations, the increased number of investors that are willing to put money in Batam, and the increased productivity and quality of our human resources. To conclude shortly, this paper provided information that can describe the performance of the regional economy, evaluated development results, contributed to the making of regional policies or plans, and provided operable solutions in order to raise the GDP of Batam which, in the long run, is expected to increase the quality of life in Batam.


2018 ◽  
Vol 2 (2) ◽  
Author(s):  
Dan Yang

With the development of socialist economy and the putting forward of “the Belt and Road” economic development strategy, all industries have developed vigorously, especially cultural industry and tourism. The integrative development of cultural industry and tourism can enhance the comprehensive competitiveness of regional economies, provide impetus for regional development, optimize industrial structure, and provide new ideas for the development of economies so as to promote economic growth. The integration and development of the two industries can not only achieve a mutually beneficial and win-win result, but also provide an example of the multi-industry coordinated development mode for the development of regional economy. This article first discusses the significance of the development of tourism and cultural industry, analyzes its significance for realizing the strategic target of regional economy. Then taking Sichuan province as an example, it elaborates the problems of system and creativity existing in the deep integration of tourism and cultural industry, and finally studies the way to realize it for reference.


2014 ◽  
Vol 2014 ◽  
pp. 1-9 ◽  
Author(s):  
Bo Pu ◽  
Yanjun Qiu

City human resources and the city economic development have a synergistic effect to attract high-quality talent and to encourage the sustainable development of the urban economy in the city marketing. Based on synergetics, we find out the evaluation indexes between the city human resources subsystem and urban economic development subsystem and constructed the evaluation system and model, and then used the yearbook data of Chengdu human resources and economic development from 2002 to 2012 and carried on empirical research. The results show that the level of coordinated development is weak between city human resources and city economic development at Chengdu, but it keeps rising slowly. The strong policy support shall be provided to Chengdu human resources and economic development by Chengdu government.


Author(s):  
Mudasetia Hamid ◽  
Evy Rosalina Widyayanti

Yogyakarta is a city and the capital of Yogyakarta Special Region in Java, Indonesia. It is renowned as a center of tourism, education and culture. Yogyakarta is one of the foremost cultural centers of Java. This region is located at the foot of the active merapi vulcano. Yogyakarta is often called the main gateway to the Central Java as where it is geographically located. It stretches from Mount Merapi to the Indian Ocean. This province is one of the most densely populated areas of Indonesia. Yogyakarta is popular tourist destination in indonesia after Bali. These have attracted large number of visitors from across Indonesia and abroad to the city. This status makes Yogyakarta is one of the most heterogeneus cities in Indonesia. In edition, Yogyakarta has attracted large number of people to reside in this city for business. One of these comers is small entrepreneurs with their market munchies enterprise (specially a traditional snack trader). This business is one of famous business in Yogyakarta, we will find rows of pavement vendors selling market munchies. The students and tourists are their main target customers. Market munchies enterprise is part of small and medium enterprises SMEs as livelihood activities. SMEs has an important role in economic growth of Indonesia. Therefore, it is very important to develop and strengthen the micro enterprise empowerment. Micro enterprise empowerment is one of strategy to reduce the poverty rate in Indonesia. Major challenger in implement this program are that micro entrepreneurs are conventional and have satisfied with their revenue. It is very important to develop a comprehensive and sustainable micro enterprise empowerment which consist of strengthen the quality of human resources, maximize the government’s roles, empower the enterprise capital and strengthen the partnership and autonomous. Micro enterprise autonomy will contribute to the economic and investment climate. This will lead to establish an accountable enterprise both for the micro enterprise and customers which at the end will strengthen the development of the micro enterprise in Yogyakarta.Keyword: micro entreprise, human resources, government roles, capital, partnership and autonomous.


2017 ◽  
Vol 42 (3) ◽  
pp. 20-24
Author(s):  
Yufang Jin ◽  
Xiangjian Zhang

With the continuous expansion of urban scale, blindly increasing or controlling transportation infrastructure possibly creates a short board in an urban system. In this study, a macro traffic integrated system was constructed according to a city's economic size distribution and transportation infrastructure. The planning strategy of traffic, industry, space interaction and coordinated development was put forward. Through theoretical model, the evolution mechanism between transportation infrastructure and economic scale distribution was revealed. Starting from the center of the city and inter city level, China's new urbanization strategy was implemented, and a comprehensive transportation system model was built. The traffic planning in Singapore was taken as an example, and the solution to traffic problems such as congestion, traffic jam, and distance was obtained. Practice has proved that the rational and effective urban transportation infrastructure construction can effectively promote the coordinated development of economy and resources, and comprehensively enhance the level of integrated transport services.


Author(s):  
Deden Sutisna, Et. al.

The purpose of this study is to compensate for the intangible variables of the human resources of MSME actors in Bandung City, related to Employee Engagement and Attitude at the time of the COVID-19. Therefore, the intact condition of the two related variables is important for stakeholders such as the government and other related parties to understand and serve as a basis for policy and decision making, especially when the economy is exposed to COVID-19. The research method used is descriptive, verification and comparative. Data were tested using the validity test, reliability test, classical assumptions and data normality, and to test the level of contribution between variables and variable dimensions used correlation and termination tests. The data were obtained from the MSME economic actors in the city of Bandung total 45 samples. The city of Bandung was chosen as a place of research because the city of Bandung is known as a model city, culinary, education, creative industries as well as the city of culture and government of West Java. The results showed that the contribution, enthusiasm, pride of business people towards MSMEs was not supportive, lost trust and small. Only MSME players have employee engagement in the form of willingness. Attitudes or attitudes in the form of motives, traits and self-concepts are still strong for every MSME actor in Bandung City, and this condition is in line with the willingness dimension of employee engagement. Based on the results of the study, it can be concluded that the employee engagement of MSME actors in the city of Bandung is currently not good or has decreased, while the attitude at is still good.


2020 ◽  
Vol 2 (4) ◽  
pp. 372-382
Author(s):  
Arief Suryadi

Throughout 2016 to 2018 there were 29 cases of criminal acts committed by thugs in vital tourism objects in the city of Padang. Thug Handling of Tourism Objects in Padang City By Pam Obvit West Sumatra Regional Police is conducted by conducting raids or inspections by officers of the Padang City tourism area. Constraints in Tackling Thugs in Tourism Objects in Padang City By Pam Obvit West Sumatra Regional Police is a factor in human resources / lack of personnel, lack of community participation / management of attractions. Efforts Made by the Directorate of Safeguarding Vital Objects in Overcoming Barriers to Safeguarding Tourism Objects against Thugs in the City of Padang tourist area is to increase Human Resources or the Number of Police Personnel by empowering the local Bhabinkamtibmas, Increasing community participation / management of tourism objects. Optimizing the Role of West Sumatra Regional Police Obvit Pam in the Thugs Repacking in Tourism Objects in Padang City with collaborative efforts between the police and the community through police synergy where both together identify and solve the occurrence of thug problems.


2019 ◽  
Vol 6 (9) ◽  
pp. 10-23
Author(s):  
Loredana Dragomir ◽  
Mirela Mazilu ◽  
Roxana Marinescu ◽  
Dumitru Bălă

Competitiveness together with innovation are printed on all components of a tourist destination, from the tourist product to the elements of attraction, infrastructure, entertainment, human resources, image and character, not forgetting the price that can launch or restrict it on a dynamic tourist market where quality overtakes in recent years and meets dynamic tourist demand. This article aims to analyze the two imperative components in the sustainable functionality of a tourist destination, inseparable binomial, competitiveness and innovation as the only viable ways of halting the decline in the lifecycle of a tourist destination Oltenia. The article also attempts to apply for the Oltenia region the criteria for denominate a tourist destination in the optics of regional competitiveness and more, a tourist destination which is unfortunately currently not competitive, although it has the necessary parameters for identifying competitiveness (natural and cultural resources, customs and traditions, unique local products, tourist identity, etc.). Through specific geographical methods (diagnosis, prospective, documentary, graphical representation, and also Butler's TALC model) the article sets out a complex theoretical and methodological framework, with factual determinations in promoting the destination Oltenia as a destination of excellence in Romania (The Danube Gorge may be considered as the region's visiting card, being thus awarded the title of "European Destination of Excellence" in 2008).


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