Dimensions of Privacy Concerns amongst Online Buyers in India

2015 ◽  
Vol 5 (1) ◽  
pp. 51-64
Author(s):  
Tinu Jain ◽  
Prashant Mishra
Keyword(s):  
Personal Information ◽  
Direct Marketing ◽  
Easy Access ◽  
The Internet ◽  
Privacy Concern ◽  
Personal Privacy ◽  
Factors Affecting ◽  
Privacy Concerns ◽  
The Public ◽  
Modern Business

Internet is quickly becoming the public electronic marketplace. Though the internet has revolutionized retail and direct marketing, the full scale incorporation and acceptance of the internet marketplace with the modern business is limited. One major inhibition shown by the internet buyers is in the form of lack of confidence in the newly developed marketing machinery/technology and concern related fear and distrust regarding loss of personal privacy due to easy access of personal information to the marketers. This concern about personal information and privacy varies with consumers especially with countries. It is also suggested that importance provided to various privacy dimensions would vary. The research investigates different dimensions and their interrelationship to identify factors affecting privacy concern among Net buyers in India.

Dimensions of Privacy Concerns Amongst Online Buyers in India

2019 ◽  
pp. 1214-1229
Author(s):  
Tinu Jain ◽  
Prashant Mishra
Keyword(s):  
Personal Information ◽  
Direct Marketing ◽  
Easy Access ◽  
The Internet ◽  
Privacy Concern ◽  
Personal Privacy ◽  
Factors Affecting ◽  
Privacy Concerns ◽  
The Public ◽  
Modern Business

Internet is quickly becoming the public electronic marketplace. Though the internet has revolutionized retail and direct marketing, the full scale incorporation and acceptance of the internet marketplace with the modern business is limited. One major inhibition shown by the internet buyers is in the form of lack of confidence in the newly developed marketing machinery/technology and concern related fear and distrust regarding loss of personal privacy due to easy access of personal information to the marketers. This concern about personal information and privacy varies with consumers especially with countries. It is also suggested that importance provided to various privacy dimensions would vary. The research investigates different dimensions and their interrelationship to identify factors affecting privacy concern among Net buyers in India.

Dimensions of Privacy Concerns Amongst Online Buyers in India

2019 ◽  
pp. 1423-1438
Author(s):  
Tinu Jain ◽  
Prashant Mishra
Keyword(s):  
Personal Information ◽  
Direct Marketing ◽  
Easy Access ◽  
The Internet ◽  
Privacy Concern ◽  
Personal Privacy ◽  
Factors Affecting ◽  
Privacy Concerns ◽  
The Public ◽  
Modern Business

Internet is quickly becoming the public electronic marketplace. Though the internet has revolutionized retail and direct marketing, the full scale incorporation and acceptance of the internet marketplace with the modern business is limited. One major inhibition shown by the internet buyers is in the form of lack of confidence in the newly developed marketing machinery/technology and concern related fear and distrust regarding loss of personal privacy due to easy access of personal information to the marketers. This concern about personal information and privacy varies with consumers especially with countries. It is also suggested that importance provided to various privacy dimensions would vary. The research investigates different dimensions and their interrelationship to identify factors affecting privacy concern among Net buyers in India.

Search Engines, Personal Information and the Problem of Privacy in Public

2005 ◽  
Vol 3 ◽  
pp. 39-45
Author(s):  
Herman T Tavani
Keyword(s):  
Search Engine ◽  
Search Engines ◽  
Personal Information ◽  
The Internet ◽  
Personal Privacy ◽  
Actual Case ◽  
The Public ◽  
Hypothetical Scenario

The purpose of this paper is to show how certain uses of search-engine technology raise concerns for personal privacy. In particular, we examine some privacy implications involving the use of search engines to acquire information about persons. We consider both a hypothetical scenario and an actual case in which one or more search engines are used to find information about an individual. In analyzing these two cases, we note that both illustrate an existing problem that has been exacerbated by the use of search engines and the Internet – viz., the problem of articulating key distinctions involving the public vs. private aspects of personal information. We then draw a distinction between “public personal information” (or PPI) and “nonpublic personal information” (or NPI) to see how this scheme can be applied to a problem of protecting some forms of personal information that are now easily manipulated by computers and search engines – a concern that, following Helen Nissenbaum (1998, 2004), we describe as the problem of privacy in public.

scholarly journals ‘They Eat Potatoes, I Eat Rice’: Symbolic Boundary Making and Space in Neighbour Relations

2011 ◽  
Vol 16 (4) ◽  
pp. 22-33 ◽  
Author(s):  
Gwen Van Eijk
Keyword(s):  
Personal Information ◽  
Spatial Proximity ◽  
Easy Access ◽  
Symbolic Boundaries ◽  
Personal Privacy ◽  
Social Mixing ◽  
Boundary Making ◽  
Close Spatial Proximity ◽  
Depth Interviews ◽  
Symbolic Boundary

This article examines ‘neighbouring’ as the setting in which cross-category relations develop and symbolic boundaries are constructed. The study is based on thirty in-depth interviews with residents living in a multi-ethnic and a mono-ethnic neighbourhood in Rotterdam, the Netherlands. The findings challenge the hoped-for outcomes of social mixing in neighbourhoods, as well as the view that boundary making is something inherent to multi-ethnic neighbourhoods only. Neighbour relations are often setting-specific (relations are interchangeable, scripted and bounded, and passively maintained), which is relevant for understanding the spatiality of neighbouring and the limited exchange of personal information between neighbours. Because neighbouring involves the balancing of personal privacy and close spatial proximity, the exchange of personal information is limited, while spatial proximity ensures easy access to observable (through seeing, hearing and smelling) categorical markers that signify class, ethnicity, lifestyle, etc. In this way, neighbour interaction reconstructs symbolic boundaries rather than breaking them down.

scholarly journals Legal frameworks governing social data analytics and privacy concerns among social media users

2019 ◽  
Author(s):  
◽  
Youssef Ramzi Mansour
Keyword(s):  
Social Media ◽  
Data Analytics ◽  
Personal Information ◽  
The Internet ◽  
Social Data ◽  
Privacy Concerns ◽  
New Era ◽  
Statistical Studies ◽  
Legal Frameworks ◽  
Support Decision Making

Big data is a relatively new concept that refers to the enormous amount of data generated in a new era where people are selling, buying, paying dues, managing their health and communicating over the internet. It becomes natural that generated data will be analyzed for the purposes of smart advertising and social statistical studies. Social data analytics is the concept of micro-studying users interactions through data obtained often from social networking services, the concept also known as “social mining” offers tremendous opportunities to support decision making through recommendation systems widely used by e-commerce mainly. With these new opportunities comes the problematic of social media users privacy concerns as protecting personal information over the internet has become a controversial issue among social network providers and users. In this study we identify and describe various privacy concerns and related platforms as well as the legal frameworks governing the protection of personal information in different jurisdictions. Furthermore we discuss the Facebook and Cambridge Analytica Ltd incident as an example.

scholarly journals Analyzing the Marketing Instruments in the Sphere of Innovative Entrepreneurship and Creative Industries in the City of Kharkiv

2020 ◽  
Vol 10 (513) ◽  
pp. 420-434
Author(s):  
M. S. Pasmor ◽  
◽  
S. V. Demchenko ◽  
D. V. Zaitseva ◽  
◽  
...  
Keyword(s):  
Rapid Development ◽  
Business Environment ◽  
Modern Human ◽  
Creative Industries ◽  
The Internet ◽  
Public Organization ◽  
The Public ◽  
Modern Business ◽  
On Line ◽  
The City

The topic of development and involvement of marketing instruments in business is relevant nowadays. In the era of the Internet, social networks and open information space, it is extremely important for companies and organizations to learn and implement new marketing instruments in order to utilize and fill the communication channels used by modern human in everyday life. Most marketing instruments, applied by the business environment before 2014–2016, are already becoming irrelevant due to the lack of feedback from the younger generation. From the off-line format, the interaction of business – buyer is increasingly moving to the on-line format. Thanks to the rapid development of digitalization in recent years, enterprises have received new channels of communication with their target audience, and, accordingly, new channels of communication and marketing instruments, which are covered in the publication. The article is aimed at theoretical studying the latest marketing instruments and analyzing their introduction into the creative industries of the city of Kharkiv. The latest marketing instruments are analyzed, examples of their use in the modern business environment of Ukraine are provided. Their adaptability is considered and recommendations for their use in commercial structures are made. Systematized and allocated are purely new marketing instruments used by business in the 21st century. The efficiency of their introduction into the activities of companies and organizations is substantiated and proved on specific examples. In addition, special attention is paid to the extended presentation of their use and disclosure of the essence on the example of the public organization «Kharkiv IT Cluster».

scholarly journals Development of Personal Information Privacy Concerns Evaluation

2018 ◽  
pp. 4862-4871
Author(s):  
Anna Rohunen ◽  
Jouni Markkula
Keyword(s):  
Service Providers ◽  
Personal Information ◽  
Personal Data ◽  
Future Research ◽  
Privacy Concerns ◽  
The Public ◽  
Data Intensive ◽  
Information Privacy Concerns ◽  
Evaluation Instruments ◽  
Information And Communication

Personal data is increasingly collected with the support of rapidly advancing information and communication technology, which raises privacy concerns among data subjects. In order to address these concerns and offer the full benefits of personal data intensive services to the public, service providers need to understand how to evaluate privacy concerns in evolving service contexts. By analyzing the earlier used privacy concerns evaluation instruments, we can learn how to adapt them to new contexts. In this article, the historical development of the most widely used privacy concerns evaluation instruments is presented and analyzed regarding privacy concerns' dimensions. Privacy concerns' core dimensions, and the types of context dependent dimensions, to be incorporated into evaluation instruments are identified. Following this, recommendations on how to utilize the existing evaluation instruments are given, as well as suggestions for future research dealing with validation and standardization of the instruments.

Monetization of Personal Digital Identity Information

2018 ◽  
pp. 29-43
Author(s):  
Joseph Kwame Adjei
Keyword(s):  
Personal Identity ◽  
Business Models ◽  
Personal Information ◽  
Information Privacy ◽  
Digital Identity ◽  
Privacy Concerns ◽  
Identity Information ◽  
Business Transactions ◽  
Information Privacy Concerns ◽  
Modern Business

Monetization of personal identity information has become a major component of modern business models, contributing to dramatic innovations in the collection, aggregation, and use of personal information. This phenomenon is commonplace given that parties to business transactions and social interactions usually rely on the issue of claims and disclosure of unique attributes and credentials for proof and verification of identity. However, the heightened societal information privacy concerns and the diminishing level of trust between transacting parties make such attempts to monetize personal information a very risky endeavor. This chapter examines the major technological and regulatory imperatives in the monetization of personal identity information. The resulting monetization model provides an important source of reference for effective monetization of personal information.

Monetization of Personal Digital Identity Information

2019 ◽  
pp. 283-293
Author(s):  
Joseph Kwame Adjei
Keyword(s):  
Personal Identity ◽  
Business Models ◽  
Personal Information ◽  
Information Privacy ◽  
Digital Identity ◽  
Privacy Concerns ◽  
Identity Information ◽  
Business Transactions ◽  
Information Privacy Concerns ◽  
Modern Business

Monetization of personal identity information has become a major component of modern business models, contributing to dramatic innovations in the collection, aggregation, and use of personal information. This phenomenon is commonplace given that parties to business transactions and social interactions usually rely on the issue of claims and disclosure of unique attributes and credentials for proof and verification of identity. However, the heightened societal information privacy concerns and the diminishing level of trust between transacting parties make such attempts to monetize personal information a very risky endeavor. This chapter examines the major technological and regulatory imperatives in the monetization of personal identity information. The resulting monetization model provides an important source of reference for effective monetization of personal information.

Privacy Risk in E-Commerce

2009 ◽  
pp. 1188-1193
Author(s):  
Tziporah Stern
Keyword(s):  
World Wide ◽  
Personal Information ◽  
The Internet ◽  
Digital Information ◽  
New Techniques ◽  
Privacy Concerns ◽  
Technological Advances ◽  
The World ◽  
Data Files ◽  
The Right

Privacy, or the right to hold information about oneself in secret (Masuda, 1979; O’Brien & Yasnof, 1999), has become increasingly important in the information society. With the rapid technological advances and the digitalization of information, retrieval of specific records is more rapid; personal information can be integrated into a number of different data files; and copying, transporting, collecting, storing, and processing large amounts of information is easier. Additionally, the advent of the World Wide Web and the fast-paced growth of the Internet have created further cause for concern. The vast amounts of digital information and the pervasiveness of the Internet facilitate new techniques for gathering information—for example, spyware, phishing, and cookies. Hence, personal information is much more vulnerable to being inappropriately used. This article outlines the importance of privacy in an e-commerce environment, the specific privacy concerns individuals may have, antecedents to these concerns, and potential remedies to quell them.

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