scholarly journals Case study analyzing the relationship between the degree of complexity of a product page on an e-commerce website and the number of unique purchases associated with it

2019 ◽  
Vol 8 (3) ◽  
pp. 229
Author(s):  
Nuria Puente Domínguez

How are effective product pages designed for an e-commerce website? In the current economic context, Spanish companies must be able to justify all their investments. Therefore, so that they can compete effectively and obtain competitive advantages, they must know which elements generate value for the organization. This research analyzes the relationship between the degree of complexity of the product web pages and the number of unique purchases associated with them. The objective is to determine the most effective e-commerce merchandising strategies and techniques to help the companies in the food sector make the right strategic decisions, allowing them to increase the sales of their e-commerce websites. A case study research technique is used, the results of which conclude the importance of the visual aspects of the product web pages.

2017 ◽  
Vol 9 (2) ◽  
pp. 101-113
Author(s):  
Diann Hanson

This article explores the relationship between capital and education through the experiences of a British secondary school following a grading by the Office for Standards in Education, Children’s Services and Skills that placed the school into special measures, considering the underlying assumptions and inequalities highlighted and obfuscated by the special measures label. The formulaic and ritualistic manner in which operational and ideological methods of reconstruction were presented as the logical (and only) pathway towards improvement is examined in an effort to disentangle the purpose of the ‘means-to-an-end’ approach within prevailing hegemonic structures, requiring a revisit to contemporary positioning of Gramscian concepts of ideology through the work of Gandin. The decontextualisation of schools from their socio-economic environments is probed in order to expose the paradoxes and fluidity of resistant discourse. The ambiguities between a Catholic ethos, neo-liberal restructuring and the socio-economic context of the school and the greater demands to acquiesce to externally prescribed notions of normativity are considered as a process that conversely created apertures, newly formed sublayers and corrugations where transformation could take root. Unforeseen epiphanies and structures of dissent are identified and will enrich the narrative of existence and survival in a special measures school in an economically deprived northern town in the UK.


2017 ◽  
Vol 27 (14) ◽  
pp. 2201-2210 ◽  
Author(s):  
Elsie Breet ◽  
Jason Bantjes

Few qualitative studies have explored the relationship between substance use and self-harm. We employed a multiple-case study research design to analyze data from 80 patients who were admitted to a hospital in South Africa following self-harm. Our analysis revealed, from the perspective of patients, a number of distinct ways in which substance use is implicated in self-harm. Some patients reported that substance intoxication resulted in poor decision making and impulsivity, which led to self-harm. Others said substance use facilitated their self-harm. Some participants detailed how in the past their chronic substance use had served an adaptive function helping them to cope with distress, but more recently, this coping mechanism had failed which precipitated their self-harm. Some participants reported that substance use by someone else triggered their self-harm. Findings suggest that there are multiple pathways and a host of variables which mediate the relationship between substance use and self-harm.


2018 ◽  
Vol 25 (2) ◽  
pp. 99-115 ◽  
Author(s):  
Monika Maria Cysek-Pawlak ◽  
Sylwia Krzysztofik

This article contributes to the New Urbanism debate by considering the relationship between the identity of a place and quality in architecture and urban design. It combines a general theoretical discussion and an operational analysis with a comparative study of two commercial centres: Manufaktura in Łódź (Poland) and Val d’Europe in Marne-la-Vallée (France). It concludes that while the guidelines of New Urbanism can help both private investors and public stakeholders make better strategic decisions, according to the concept of quality architecture and urban design, its framework should be applied with care for community needs and the historical character of the city.


Author(s):  
Georg Hodosi ◽  
Robert Kaye ◽  
Lazar Rusu

In this chapter, the Success Factors (SFs) for IT Outsourcing (ITO) are explored. The research literature has a bias towards large companies, neglecting medium-sized companies. Moreover, no comparative studies regarding the SFs were found related to the size of companies. These circumstances force medium-sized buyers to turn to practitioner literature, which is dominated by guidelines produced by the providers. Therefore, this chapter identifies the research problem: the lack of knowledge about ITO SFs for medium size companies, including whether SFs for large companies, are applicable for medium-sized ones as well. The used case study research shows that medium-sized companies should use the SFs from large companies. However, 2 out of 11 studied SFs have better efficiency for large companies. This result helps medium-sized companies' ITO decision makers understand the SFs of ITO and thus closes the research gap. Implementing the right SFs should improve the ITO performance.


Author(s):  
Linda Stepulevage

This article draws on interviews and case study research on gender-IT relations to examine the relationship between gender identity and IT development activities. It explores the intertwining of gender and technological identity for women in office work contexts, a location where a boundary between the design and use of IT systems has long been recognised. It is important to explore identity construction within this framework of design and use as separate activities since women’s identity is constrained on both sides of this perceived boundary. The article first explores issues for women as IT professionals, then as users of IT-based work systems and lastly, it discusses the feasibility of constructing gender identities that encompass and recognise the technical work that both developers and users do.


10.1068/a3287 ◽  
2000 ◽  
Vol 32 (3) ◽  
pp. 489-506 ◽  
Author(s):  
Malcolm Tait ◽  
Heather Campbell

The relationship between local government officers and elected members is central to the decisionmaking processes associated with planning, as with many other areas of public policymaking. Legal responsibilities and issues of accountability and legitimacy lie at the heart of the relationship between officers and members, with interaction mediated and constituted through ritualised communicative encounters such as committee meetings and associated reports, and less formally through ad hoc contacts. Given the importance of this relationship it is striking that there has been relatively little research into the influences on officers and members within everyday planning practice. In this paper we will explore the extent to which a consideration of the language used in planning practice can inform our understanding of the relationship between planners and politicians. Thinking within the planning field about the role of language as a mechanism for reflecting and constituting power has been dominated by the work of Jürgen Habermas and Michel Foucault. However, despite the increasing attention focused on the importance of language and communication, work within the planning community has tended to concentrate on normative issues of how planning ought to operate in society rather than situating these theories within the ‘real’ world of practice. The objectives behind the case study research evaluated in this paper are therefore twofold. First, to explore the role of language and discourse in reflecting and constituting relations of power in a planning authority on the south coast of England and, second, to explore the value of Foucault's and Habermas's ideas as tools of research in planning. On the basis of this study we conclude that there are some important theoretical and methodological difficulties in connecting the ideas of Habermas and Foucault to the world of everyday planning practice.


2020 ◽  
Vol 10 (10) ◽  
pp. 3535 ◽  
Author(s):  
Rodrigo Boavida ◽  
Helena Navas ◽  
Radu Godina ◽  
Helena Carvalho ◽  
Hiroshi Hasegawa

In recent years, there has been an increase in the adoption of quality tools by companies. As such, there has been a commitment to innovation by the organizations to obtain competitive advantages by the development of new products and technologies focused on the creation of economic value but also on delivering sustainability. This study aims to develop an application model of the inventive resolution theory in conjunction with the Eco-Compass ecological innovation tool, in order to allow solutions to be obtained systematically, and to present a performance increase of certain environmental parameters, promoting thus sustainable innovation. The case study research methodology is used to frame the research. The company under study is Nokia enterprise, located in Portugal, which offers a set of services related to telecommunications infrastructures. The unit of analysis is the department of transformation and continuous improvement, and the study illustrated the application of combined use of theory of inventive problem solving (TRIZ) and Eco-compass to develop innovative solutions systematically. The results show that it is possible to achieve innovation according to a certain level of established sustainable environmental parameters, while at the same time solving the identified inventive problem.


Author(s):  
Axel Haunschild ◽  
Doris Ruth Eikhof

In contrast to result-driven publications in which the academic narrative constructs the process of data analysis and the conceptual framework as purposefully designed and inevitably leading to the findings, this article will take a closer look at the concrete development of interpretative schemes and the openness of this process. We will do so by referring to an extensive empirical study of the German theatrical employment system. Following the course of our research project, the article will explicate and discuss (1) the decision for conducting qualitative rather than quantitative research, (2) the identification and definition of ‘what is the case’ and how this decision was influenced by ongoing data interpretation and changing and new theoretical inputs, and (3) the question of the generalisability of our findings. The main focus of the article, however, will be to explore the relationship between data and theory. We hope to encourage researchers to creatively use the inherent openness of data interpretation, and we argue that the freedom of qualitative research can only be used in a productive way if methodological decisions and data interpretations are driven by theoretical reasoning.


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