scholarly journals FORMULASI BISNIS MODEL SURAT KABAR ELEKTRONIK DI PIKIRAN RAKYAT

Competitive ◽  
2018 ◽  
Vol 13 (1) ◽  
pp. 67
Author(s):  
Aditia Sovia Pramudita ◽  
Amri Yanuar ◽  
Tamadara Hilman

Newspaper industry in fact is decreasing from 2006 until right now. Shifting behavior of their customer is becoming newspaper company problem to survive in this industry. Newspaper industry should shift their business into e-newspaper if they did not want to end up like music distributor industry. Even though, e-newspaper business model itself is not easy to be adapt. In fact, there are a lot of newspaper company who already failed to implement e-newspaper. Most of newspaper company treat e-newspaper only as their other distribution channel. It was the wrong concept if they want to develop e-newspaper and run it as the substitution of traditional newspaper. Revenue stream become the main concern in e-newspaper since it is difficult to create sustainable revenue stream. Result of the research is in order to create sustainable revenue stream, newspaper company should take a look at their resources and capabilities first. Value chain analysis is used to grab the potency of Pikiran Rakyat and make it as value proposition concerning e-newspaper in order to create revenue stream through e-newspaper. Last, business model canvas is used in order to map the proposed business model. In the end, e-newspaper Pikiran Rakyat has various revenue stream that could be used   Industri surat kabar mengalami penurunan sejak 2006 hingga saat ini. Perubahaan perilaku pelanggan merupakan masalah utama perusahaan surat kabar untuk dapat bertahan di industri ini. Industry surat kabar sendiri harus mampu memindahkan bisnis utama mereka dari surat kabar tradisional menjadi surat kabar elektronik jika mereka tidak ingin berakhri seperti industri distributor musik. Namun demikian, bisnis model surat kabar elektronik sendiri sulit untuk diadaptasi. Banyak perusahaan surat kabar yang telah gagal mengimpelemntasikan surat kabar elektronik. Kebanyakan perusahaan surat kabar hanya memperlakukan surat kabar elektronik sebagai salah satu saluran distribusi mereka saja. Hal tersebut merupakan konsep yang salah jika mereka menginginkan surat kabar elektronik untuk berkembang dan menggantikan surat kabar cetak. Revenue stream menjadi masalah utama di dalam surat kabar elektronik dikarenakan untuk mencetak revenue melalui surat kabar elektronik sangat berbeda dengan surat kabar cetak. Hasil dari penelitian ini adalah, dalam rangka penciptaan revenue stream yang berkelanjutan, perusahaan surat kabar perlu untuk melihat sumber daya dan kapabilitas mereka terlebih dahulu. Analisis rantai nilai digunakan untuk dapat melihat potensi dari Pikiran Rakyat dan membuat hal tersebut menjadi value proposition di dalam bisnis model surat kabar elektronik yang kemudian bertujuan untuk menciptakan revenue stream. Business model canvas digunakan untuk memetakan bisnis model usulan. Pada akhirnya, Pikiran Rakyat memiliki beberapa pilihan revenue stream yang dapat digunakan pada bisnis model surat kabar elektronik mereka

The Winners ◽  
2015 ◽  
Vol 16 (2) ◽  
pp. 85 ◽  
Author(s):  
Wirania Swasty

Indonesian economy through Small Medium Enterprises (SMEs) is expected to absorb labor and contribute to the growth of Gross Domestic Product. However, SMEs lack both managerial and technical skills. This research is about business model innovation for SMEs especially in fashion and garment industry. Study used qualitative approach by mentoring four selected SMEs in Babakan Penghulu Village– Cinambo Sub-District, Eastern Bandung. The tools used to analyze them including PEST analysis, Porter’s Five Forces,Resource Based View, Value Chain Analysis and Business Model Canvas. Finding suggests SMEs to have business model innovation derived from value proposition. SMEs should build their own brand awareness. Moreover, as garment and fashion industry, design can be a particularly important part of the Value Proposition. SMEs could communicate its value propositions and inform their service through its official websites and other social media. Since the intangible resources include brand and design, thus SMEs should build brand image and innovate year by year. SMEs must hire designers and launch a series of new products offers under the signature of their own brands. Ideation to strengthen strategies derives from value proposition building block as a starting point. Moreover, Business Model Canvas makes strategy more focused and measurable. Business model innovation is expected to increase overall performance of SMEs.


2018 ◽  
Vol 1 (2) ◽  
pp. 153
Author(s):  
Anita Rizal

<p>The objective of this paper is to find out key factors influencing target market of solar photovoltaic industry; and identify ways on how to reduce cost of sales in solar photovoltaic industry in Nepal. It also analyzes better ways of marketing solar photovoltaic system in current market. The conceptual model taken for this study comprises of Porter’s (1985) value chain analysis theory which has identified two sequences of activities i.e. primary and support activities. Exploratory research has been used where primary data is collected through structured questionnaire distributed among 120 individual sellers of solar photovoltaic system inside Kathmandu valley. The data collected are analyzed using SPSS 16.0 which is coded and tabulated by Microsoft Excel spreadsheet application.</p><p>The result of the analysis of the data shows that factors influencing value chain of solar PV industry are infrastructure (mostly furniture, workshop, showroom, capital and human resources in less number) needed to set up a company, imported from different countries, distribution channel, subsidy claim, marketing medium and after sales service. Few companies import huge quantity of solar related products. Most of the companies targeting direct customer don't claim subsidy directly rather they claim via other pre-qualified companies. Also these companies consider radio advertisement to reach customers at large rather than any other medium of marketing. These companies value warranty and repair &amp; maintenance services as an after sales service. Although few of the solar photovoltaic systems are manufactured in Nepal, they prefer to import these items rather than promote Nepal made products. Thus, these factors have created value from import to service to the customers.</p><p>Journal of Business and Social Sciences Research, Vol. 1, No. 2, pp. 153-168</p>


Author(s):  
Kartika Devi Ariyanti ◽  
Alibasjah Inggriantara

Abstract Top House is a small architecture firm located in South Tangerang that focuses on design consultants for low and medium-rise buildings. The preliminary study has been conducted by interviewing the firm’s owner who also acts as the principal architect, to identify company problems. The results showed that the company revenue and net profit decreased significantly by about 20% from 2017 to 2019 and 75% from 2016 to 2019. Moreover, the consultancy service orders became small and decreased from 2015-2019. The decreased revenue and net profit were caused by a poor company and incomprehensive management system. To solve the problem using the external and internal environmental analysis. The external environmental analysis used the PESTEL, Porter Five’s Forces, and competitor analysis. Meanwhile, the internal environmental analysis used the VRIO framework, value chain analysis, and existing Business Model Canvas (BMC). Afterward, the data were summarized in the SWOT table for strategy formulation. It consisted of IE matrix and TOWS matrix as company level strategy and functional level strategy, then the new proposed Business Model Canvas (BMC). Based on the analysis of IE Matrix, the current company classification position is in cluster five. This indicates that the company should implement a hold and maintain business strategy with two options, namely market penetration and product development. Furthermore, pros and cons analysis is used to obtain the best strategy from these options. The company should implement a product development strategy by improving the existing product quality, namely green architectural requirements in the design concept and utilizing BIM technology. The TOWS matrix resulted in 11 functional strategies applied in the marketing, human resources, operations, and financial field.


2020 ◽  
Vol 2 (1) ◽  
pp. 114-122
Author(s):  
Agustinus Fritz Wijaya ◽  
Mahendra Wahyu Prasetyo

Semarang City Public Works Department is a state-owned enterprise that works in the area of public services in the city of Semarang. Most of the technological conditions in the Public Works Department are still in manual data management, which is hampering business processes from going well. Therefore this research was conducted to design an Information System at the Semarang City Public Works Department using the Enterprise Architecture Planning (EAP) method which includes a SWOT analysis and Value Chain analysis. The existing framework in the Enterprise Architecture Planning (EAP) method can help align the data architecture and application architecture to get the expected results, which is achieving the business objectives of the City of Semarang Public Works Department so that business functions can run by the desired business processes. This research resulted in several proposals for the development of Information Systems and Information Technology in organizations including the development of several applications in the next 5 years.


2020 ◽  
Vol 7 (1) ◽  
pp. 26-35
Author(s):  
Suman Bhattarai ◽  
Subodh Raj Pandey ◽  
Santosh Kumar Bhattarai ◽  
Rupak Karn ◽  
Suraj Gurung ◽  
...  

Author(s):  
Yolanda MTN Apituley ◽  
Dionisius Bawole ◽  
Imelda KE Savitri ◽  
Friesland Tuapettel

This research was taken in Ambon (Latuhalat and Laha) and in Central Maluku Regency (Waai) in May – July 2018. It was aimed at mapping the value chain of small pelagic fish in Ambon through: 1) mapping of product, financial and information flows and 2). analysis of percentage distribution of small pelagic fish caught. The data used in this study was primary and secondary data, and analyzed by using value chain analysis. The results show that small pelagic fish marketing chain in Ambon consisted of six models with five actors. Each chain is formed due to the conditions and situation of market, resulted by the influencing of catches of fishermen and traders' capital. The broker plays an important role in marketing small pelagic fish in the market and obtaining 10% of the fishermen's catch that can be distributed, both to retailers and cold storage. Fish caught by the fishermen is still fresh in general when arrives in the consumers, because the fishing area is not too far, the market distance with the production centers is also quite close and in general fishermen and traders have understood the importance of maintaining product quality. Even so, the role of the Government in providing marketing facilities and infrastructure is needed so that modern market conditions can be applied in marketing fresh fish in Ambon.


Sign in / Sign up

Export Citation Format

Share Document