scholarly journals THE PROPOSITION OF CONSUMER SELF-CARE CONATION UNDER THE BACKDROP OF COVID-19

2021 ◽  
Vol 6 (23) ◽  
pp. 42-52
Author(s):  
Soon Chow Lim

The impact of COVID-19 on consumers' purchase behaviour is relatively new in the purchase decision body of knowledge. This study aims to postulate a research proposition that looks into consumers' fear and purchase conation during the pandemic crisis. This study leveraged a small-scale preliminary study through a snowball self-administrative survey to serve as an initial inquiry to understand the perceived COVID-19 relevant information that affects the Malaysian consumers' affective state and Vitamin C's purchase the COVID-19 crisis. A brief discovery informed that the respondents were emotionally influenced by COVID-19 relevant information on social media and its incredible impact on affective reaction and motivation to practice self-care.

2018 ◽  
Vol 36 (2) ◽  
pp. 173-185 ◽  
Author(s):  
Theophilus Olugbenga Babatunde ◽  
Cyril Ayodele Ajayi

Purpose The purpose of this paper is to evaluate the effect of information and communication technology (ICT) on real estate agency transactions with a view to determine its influence on the performance of estate agents. Design/methodology/approach A research approach in which questionnaire was administered to elicit relevant information from 220 practicing Estate Surveyors and Valuers surveyed in the course of the study. Data collected were analysed using mean ranking, relative influence index and analysis of variance. Findings The results showed that the use of ICT impacted positively on real estate agency transactions by promoting company’s brand thereby increasing the level of patronage. Consequently, the increased level of patronage signifies an increase in the level of income of the agents. Research limitations/implications The study was limited to social media applications otherwise referred to as ICT, which are used in real estate agency transactions. Further study on other ICT media and their effects on more areas of real estate practice in the developing economy may be required. Originality/value This paper is one of the few works on the impact of ICT on real estate agency transactions with particular reference to the social media networking especially in an emerging economy. Most of the previous studies conducted on ICT and real estate focussed only on internet use with respect to real estate agents and practices.


Author(s):  
Daniel Augustinus ◽  
Agnes Agnes

Social networking sites have been emerged and transformed the world, bringing the world and its people closer. Social media which are part of social networking sites have become more effective in marketing tools; it helps in creating opportunities and awareness to consumers. Social media platform such as Instagram has recently become the most popular social networking sites among the young people. In addition, selling and market the products in the virtual store on Instagram represents a new shopping mode for most consumers, especially youngsters both men and women, and they represent an important role in influencing fashion consumer purchase decision through social networking sites. This study attempted to investigate impact of social networking sites towards consumer purchase decision on fashion industry. Therefore, questionnaires are spreaded out to 110 respondents who are social media users in Medan in order to gather the necessary information and data. The results of this research, it is concluded that social networking sites (the usability of Instagram) influences and give impact towards consumer purchase decision on fashion. Moreover, both of the variables have a strong relationship on each other and considered to be linear. The results also demonstrate that Instagram influences fashion consumer purchase decision through its usability such as good metrics, eye catching content, and recommendations from others. Furthermore, Instagram is also proved to have a positive impact towards consumer purchase decision by creating awareness, provide satisfaction feeling and creating virtual communities which may motivates consumer to do an online purchase.  


2020 ◽  
Vol 15 (2) ◽  
Author(s):  
Rini Susilawati

The emergence of a wave of the Covid-19 pandemic that started in Indochina which eventually hit Indonesia also hit the business world on all fronts. The thing to be grateful for is the resilience of the MSME sector which is relatively able to withstand all conditions even in unexpected conditions such as Covid-19. This study uses a comparative method, namely: before the pandemic, the beginning of the pandemic (1-3 months), and during the new normal era with the object of a cafe cafe in Minggir, Sleman, Yogyakarta. From about 10 cafes in Minggir, only 5 cafes that meet the requirements were selected as research samples. By using SPSS analysis it is known that for the period before the pandemic the following regression results were obtained: Service concept = 0.819 + 0.805 (purchase decision) +0.391 (income level), at the beginning of the pandemic: Service Concept = 0.819 = 1.470 (Purchase Decision) + 36.1 ( Income Level), and in the New Normal era: Service Concept = 6,273 + 0.364 (Purchase Kep) +19.55 (Income Level). So it is found that there is a significant difference between cafe managers who use online services and social media and those who are vacuum (without social media activity) to establish communication with customers. The impact was very real even in the New Normal era. In conclusion, cafe managers who used social media in the early days of the pandemic, in fact in the new normal era, the level of purchase and income increased by 50%, it is assumed that from the additional new customers obtained at the beginning of the pandemic due to the influence of social media.


2019 ◽  
Vol 37 (4) ◽  
pp. 372-385 ◽  
Author(s):  
Shantanu Prasad ◽  
Arushi Garg ◽  
Saroj Prasad

Purpose The purpose of this paper is to propose the concept of conviction in online environment. It examines the vital role of conviction and firm’s brand reputation while understanding the impact of social media usage and electronic word-of-mouth (EWOM) on purchase decisions of Generation Y. Design/methodology/approach Literature review resulted in six constructs – social media usage, EWOM, conviction, firm’s brand reputation and purchase intention and customer loyalty. The authors adopted the concept of conviction from another field of enquiry (organizational learning), conducted a qualitative study and an e-mail survey with post-graduate management students (Generation Y) of a university to examine the impact of social media and EWOM on customer purchase decision. Data were collected and analyzed with the help of structural equation modeling. Findings Results indicated that impact of social media usage and EWOM on purchase decision is mediated by conviction. Firm’s reputation as brand (perceived by the customer) moderates the relationship between EWOM and purchase intention in a manner that this relationship is significantly stronger if there is more positive brand reputation. Originality/value This study validates the concept of conviction in online environment. The purchase decision is defined as purchase intention and loyalty of the customer.


Author(s):  
P. M. Kikin ◽  
A. A. Kolesnikov ◽  
E. A. Panidi

Abstract. The main factor determining the possibility of using data obtained from social media as a source of information about the threat of emergencies is their relevance and accuracy. Thus, the important task is the determination of metrics for evaluating these parameters for a specific publication in a social media. It is worth noting the importance of this information channel as a source of eyewitness accounts from the scene. A comparison of social media data and official sources shows that social media contain a significant amount of unique information at different stages of emergency development. Also, when monitoring the situation for a specific event, social media allows to get more relevant information in comparison to official sources. Another important task is to search for emergency messages and their most accurate localization in space. A promising solution for the analysis and processing of social media data during emergency response is the application of artificial intelligence methods, and, particularly, machine learning techniques.


2021 ◽  
Author(s):  
Suzanne Fredericks ◽  
Terrence M. Yau

The effectiveness of in-hospital self-care patient education, delivered to patients following heart surgery, is questionable, as evidence indicates individuals are not able to absorb and/or retain information at this time. In the absence of adequate instruction, individuals will not have the relevant information to engage in specific self-care behaviors, resulting in the onset of complications and/or hospital readmissions. The purpose of this pilot study was to collect preliminary evidence to demonstrate the impact of an individualized education intervention given above and beyond usual care, delivered, at two points in time, following hospital discharge. A randomized controlled trial was used in which 34 patients were randomly assigned to one of two groups. Chi-square analyses to examine differences between groups on complications and hospital readmission rates were conducted. Findings point to the impact of the intervention in reducing the number of hospital readmissions and complications at 3 months following hospital discharge.


2021 ◽  
Author(s):  
Suzanne Fredericks ◽  
Terrence M. Yau

The effectiveness of in-hospital self-care patient education, delivered to patients following heart surgery, is questionable, as evidence indicates individuals are not able to absorb and/or retain information at this time. In the absence of adequate instruction, individuals will not have the relevant information to engage in specific self-care behaviors, resulting in the onset of complications and/or hospital readmissions. The purpose of this pilot study was to collect preliminary evidence to demonstrate the impact of an individualized education intervention given above and beyond usual care, delivered, at two points in time, following hospital discharge. A randomized controlled trial was used in which 34 patients were randomly assigned to one of two groups. Chi-square analyses to examine differences between groups on complications and hospital readmission rates were conducted. Findings point to the impact of the intervention in reducing the number of hospital readmissions and complications at 3 months following hospital discharge.


Author(s):  
Antonella Esposito

This chapter reports selected findings from a small-scale, exploratory study aiming to provide a snapshot of actual modes of uptaking new digital tools for research purposes. The study consists in an interview project, carried out in a large Italian university and constituted by semi-structured interviews to 14 senior, young, and doctoral researchers, working in humanities, social sciences, medicine, and physics subject areas. Whereas the most popular attitude is a pragmatic and efficiency-driven approach in selecting and using old and new tools, a few isolated profiles of digital scholars emerge, championing the construction of their digital identity along with networked modes of knowledge production and distribution, despite the lack of legitimation of their own research context.


2020 ◽  
Vol 4 (Supplement_1) ◽  
pp. 447-447
Author(s):  
Man Wai Lun

Abstract A pilot self-care educational training, focusing on common caregiving stress, self-care, conflicts, and communication within families for supporting caregiving for family members of old age, was offered to the Chinese American community. After the series of training, 16 participants were asked to evaluate their knowledge of family caregiving as well as the training. Results of the preliminary study revealed that most participants found the training informative but were not sure if they would continue to apply over time. Overall participants reported to be satisfied with the training and receptive to additional training in the future. Results encourage further implementing the training, and investigation of the longitudinal effect of the training to help with family caregiving issues.


2021 ◽  
Vol 12 (1) ◽  
pp. 78
Author(s):  
Sanaz Saghati Jalali ◽  
Haliyana Binti Khalid

Nowadays, environmental problems are rising due to the individuals’ consumption behaviour, which necessitates serious attention. Consumers gradually become aware of the effect of their consumption behaviour on the environment and make a difference. Social media, particularly Instagram, play a major role in increasing awareness and promoting environmentally friendly behaviour. Hence, it is crucial to investigate the impact of Instagram on green consumption intention, which is the best predictor of behaviour. By reviewing the existing literature, the current study develops a conceptual model regarding the effect of Instagram influencers’ green activity on followers’ intention. As the model proposes, green attitude and green consumption intention are shaped among followers by the Instagram influencers’ green concern, green photo content, and green word of mouth (WOM). Additionally, it is proposed that the perceived credibility of followers moderated the link between green WOM and green consumption intention. The study contributes to the body of knowledge by developing a new model that helps identify green consumption intention determinants.


Sign in / Sign up

Export Citation Format

Share Document