scholarly journals “One Event, One City”: Promoting the Loyalty of Marathon Runners to a Host City by Improving Event Service Quality

2021 ◽  
Vol 13 (7) ◽  
pp. 3795
Author(s):  
Xiaoying Chen ◽  
Brian H. Yim ◽  
Ziqing Tuo ◽  
Liangjun Zhou ◽  
Ting Liu ◽  
...  
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Equation Modeling ◽  
Developmental Phase ◽  
Sporting Events ◽  
Mediation Effects ◽  
Destination Loyalty ◽  
The Government ◽  
The City ◽  
Event Service

China has entered into a new developmental phase where the government can promote national fitness, the sports industry, and city tourism, simultaneously. Rapidly becoming the largest single sporting events in China, marathon events help facilitate this integration. However, event organizers tend to focus on winning bids for events instead of improving event services and increasing the loyalty of runners to the host city, which could benefit the city for sustainable development. In this study, the antecedents affecting marathon runner loyalty to the city hosting the annual hallmark event (i.e., destination loyalty) were investigated by studying a sample of 392 repeat runners during a recent HengQin International Marathon (HQ-M). Conducting structural equation modeling (SEM) analyses, the proposed model, integrating event service quality (ESQ), destination image (DI), satisfaction (SAT), and destination loyalty (DLOY), was confirmed. Nine hypothesized paths were identified among these four constructs, including six direct paths and three indirect paths. Meanwhile, mediation effects and serial mediation effects of DI and SAT between ESQ and DLOY were found. Good ESQ, positive DI, and high SAT were found both separately and collectively to enhance DLOY and have important implications for the strategic marketing of sporting events and sustaining city brand image.

scholarly journals PENGARUH RELIGITAS, KUALITAS LAYANAN DAN TRUST TERHADAP LOYALITAS NASABAH BANK SYARIAH DI KOTA BOGOR

2018 ◽  
Vol 17 (2) ◽  
pp. 189
Author(s):  
Soegeng Wahyoedi ◽  
Hery Winoto
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Islamic Law ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Islamic Banking ◽  
Islamic Bank ◽  
The Government

ABSTRACT The role of Islamic banking in the national economy becomes more strategic as the government is facing fiscal limitation in funding the development. The growth of Islamic banking, a bank managed by implementing the principles of Islamic law, has not been satisfactory. This can be examined by referring to the role of Islamic banking in national banking which is  till in the rate of less than 5 percent. This research aims to observe the influences of religiosity and service quality on trust and customer loyalty, as well as to observe the influence of trust on customer loyaltyof Islamic Bank in Bogor. By collecting 76 samples of Islamic bank customers in Bogor and utilizing structural equation modeling partial least square (SEM-PLS) as the technique of analysis, it is revealed that the aspects of religiosity and service quality are influential on loyalty if it is supported by trust. Meanwhile, the trust itself has a positive influence on loyalty. The finding implies that to increase the loyalty of Islamic bank customers, customer trust should be built. 

scholarly journals Transformation of Digital Marketing in the 4.0 Industry Revolution: A Study on Batik MSMEs

2018 ◽  
Vol 7 (4.34) ◽  
pp. 352
Author(s):  
R. Adjeng Mariana Febrianti ◽  
Mohd Haizam Mohd Saudi ◽  
Keni Kaniawati ◽  
Nurul Hermina
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Product Quality ◽  
Structural Equation ◽  
Local Economy ◽  
Equation Modeling ◽  
Snowball Sampling ◽  
The Government ◽  
Small Medium Enterprises ◽  
Special Region

The success of the business cannot be separated from an implementation and utilization of information technology encouraging the creation of a competitive business which can be seen from the effectiveness of its supporting system. Currently, many business owners are inspired to improve their business with digitalization. The 4.0 industry revolution does not only occur in the government environment but also transpires other businesses with traditional culture background. A unique custom contributes advantages to Yogyakarta Special Region (Daerah Istimewa Yogyakarta) which produces traditional hand-drawn batik. The batik pieces are then processed into kemben. This study aims to find out the role of customer satisfaction in order to improve competitiveness through product quality, service quality, and price. This study used a snowball sampling method of 200 respondents analyzed using SEM (Structural Equation Modeling). The result showed that product quality and price affect customer satisfaction through service quality. Eventually, the increasing product quality will provide benefits for Micro Small Medium Enterprises (MSMEs) of kemben in Yogyakarta Special Region and bring improvement for the local economy.  

The THE RELATIONSHIP BETWEEN ISLAMIC ATTRIBUTES DESTINATION AND SERVICE QUALITY ON DESTINATION LOYALTY WITH TOURIST SAISFACTION AS MEDIATING VARIABLE

2018 ◽  
Vol 1 (1) ◽  
pp. 5-9
Author(s):  
Reni Yuliviona ◽  
Mokhtar Abdullah ◽  
Zuraini Alias ◽  
Sefnedi Sefnedi
Keyword(s):  
Structural Equation Modeling ◽  
Service Quality ◽  
Significant Influence ◽  
Structural Equation ◽  
Research Study ◽  
Primary Data ◽  
Equation Modeling ◽  
Destination Loyalty ◽  
Tourist Satisfaction ◽  
The Relationship

This research study intends to investigate the tourist satisfaction as a mediating variable in the relationship between the Islamic attributes, service quality and destination loyalty among Malaysian Muslim tourists in the Padang city. A self survey was implemented as the means to attain the primary data among the 160 Malaysian Muslim tourists visiting the Padang city . The sample of 119 usable responses were collected from the 160. To analyze the model, Partial Least Squares structural equation modeling was utilized. The statistical outcomes established the positive and significant influence of the service quality, the Islamic attributes and the tourist satisfaction on destination loyalty. The results also established that tourist satisfaction were positively and significantly influenced by the service quality and the Islamic attributes. Along with it, tourist satisfaction mediated significantly in the relationship between the Islamic attribute, the service quality and the destination loyalty among the Malaysian Muslim tourists visiting in Padang city.

Tourism Service Quality and Destination Loyalty—The Mediating Role of Perceived Value from International Tourists’ Perspectives

2019 ◽  
Vol 16 (2A) ◽  
Author(s):  
Shaker BaniMelhem ◽  
Mohamed Albaity
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Perceived Value ◽  
Mediating Effect ◽  
Equation Modeling ◽  
Destination Loyalty ◽  
Five Dimensions ◽  
Quality Dimensions ◽  
Service Quality Dimensions ◽  
High Level

Abstract This study is aimed at investigating the direct relationships between service quality dimensions with perceived value and the destination loyalty, in addition to examining the mediating effect of perceived value. Using data from 508 international tourists visiting UAE and applying structural equation modeling we found the following. First, we found a significant and positive relationship between the five dimensions of service quality and perceived value. Second, we found direct, a positive and significant relationship between four service quality dimensions and destination loyalty. In addition, there exists a mediating effect of perceived value on the relationship between all the dimension of service quality and destination loyalty. The relationships of all the service quality dimensions are partially mediated except tangible facilities dimension which is fully mediated by perceived value. The study recommended that destination managers should focus on what make the tourists feel that the value they received is equal or more than what they expected to create positive tourist loyalty behaviour and enhance destination attractiveness. Thus, high level of perceived value service quality provided can be achieved if government and managers fully understand the key importance of providing quality service and continues evaluating and enhancing the quality of service provided. Keywords: destination loyalty, perceived value, service quality dimensions, destination loyalty, tourism sector.

scholarly journals Pengaruh Kualitas Pelayanan dan Kualitas Pembelajaran Terhadap Kepuasan Mahasiswa Dengan Metode SEM-PLS

2019 ◽  
Vol 11 (1) ◽  
pp. 49
Author(s):  
Fransisca Debora ◽  
Hernadewita Hernadewita
Keyword(s):  
Higher Education ◽  
Service Quality ◽  
Student Satisfaction ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
The Government ◽  
Asean Economic Community

The development of science and technology and the factors of the ASEAN economic community (MEA) which are supported by increasing industry 4.0, the government gives important responsibilities for universities to be able to produce human resources that can compete in that era. This affects universities to continue to improve in terms of the quality of learning, service quality, to provide satisfaction to students which has an influence on the productivity of higher education. In this regard, research was conducted on 120 samples of student respondents (active students, and alumni) who were used to provide information by distributing questionnaires processed by Structural Equation Modeling (SEM) - Partial Least Square (PLS). Based on the results of the analysis and discussion it can be concluded that service quality has a positive effect on student satisfaction and positively influences the productivity of higher education.

scholarly journals KEPEMIMPINAN, KOMPETENSI DAN KINERJA PENGARUHNYA TERHADAP PENGEMBANGAN KARIR APARATUR DI KOTA PALEMBANG

2019 ◽  
Vol 4 (2) ◽  
pp. 118
Author(s):  
Atika Dewi ◽  
Fakhry Zamzam
Keyword(s):  
Career Development ◽  
Structural Equation ◽  
Positive Influence ◽  
Civil Servants ◽  
Equation Modeling ◽  
Analysis Technique ◽  
Leadership Competence ◽  
The Government ◽  
And Performance ◽  
The City

<p>This research discussed Leadership, Competence and Performance on civil servants’ Career Development in Palembang City. With the aim of whether or not there was an influence of Leadership, Competence and Performance on civil servants’ Career Development in Palembang City. The population used in this research was Civil Servants (ASN) at the Secretariat Staff in the Government of Palembang City. The sample in this research was 100 respondents. The data analysis technique used was Structural Equation Modeling (SEM). The results of test proved that: 1). Partially the results revealed that there was a significant and positive influence between Leadership, Competence and Performance on civil servants’Career Development in the City of Palembang.2). Simultaneously Career Development was influenced positively and significantly by the Leadership variable, Competence and Performance.</p><p><strong><br /></strong></p><p><strong>Keywords:</strong>leadership, competence, performance, civil servants’ career development, Palembang city.</p>

Analysis of Tourism Destination Loyalty of Ragunan Zoo in Jakarta

2018 ◽  
Vol 9 (2) ◽  
pp. 276
Author(s):  
Edy SUPRIYAD
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Tourism Destination ◽  
Tourist Destination ◽  
Destination Loyalty ◽  
Tourist Satisfaction

The most popular tourist destination visited in Jakarta is Ragunan Zoo. Ragunan Zoo is a 147-hectare park and inhabited more than 2.009 animals and overgrown more than 20,000 trees to make the atmosphere cool and comfortable environment. The area was arranged and woke up and partly still developed into a modern Ragunan Zoo as the identity of the city of Jakarta, located in Ragunan, South Jakarta. The purpose of this research includes (1) To test among variables tourism destination parts, service quality has affect to destination loyalty (2) To test among variables tourism destination parts, service quality have affect to Satisfaction (3) To test the effect between variable satisfaction to the destination loyalty. The population in this study covers all tourist visited Ragunan Zoo. The sample in this study was taken using non-probability sampling method, with purposive sampling technique. The number of samples is 150 samples from tourists who have visited Ragunan Zoo. Dependent variable is destination loyalty and independent variable consists of tourism destination parts, service quality and intermediary variable is satisfaction. Analysis of data using Structural Equation Modeling with PLS software (Partial Least Square) The results obtained are (1) Tourism Destination Parts, Service Quality has significant effect to Tourist Destination Parts, while Service Quality has significant effect to Destination Loyalty (3) Tourist Satisfaction has no significant effect to Destination Loyalty at Ragunan Zoo.

scholarly journals Exploring the Antecedents of Cruisers’ Destination Loyalty: Cognitive Destination Image and Cruisers’ Satisfaction

Mathematics ◽  
2021 ◽  
Vol 9 (11) ◽  
pp. 1218
Author(s):  
María Dolores Benítez-Márquez ◽  
Guillermo Bermúdez-González ◽  
Eva María Sánchez-Teba ◽  
Elena Cruz-Ruiz
Keyword(s):  
Structural Equation ◽  
Perceived Value ◽  
Destination Image ◽  
Equation Modeling ◽  
Direct Influence ◽  
Destination Loyalty ◽  
Mediating Role ◽  
The Individual ◽  
The City

This study is one of the few of its kind that explores the individual impact of each of the cognitive attributes of a tourist destination’s image on cruisers’ destination loyalty and overall satisfaction. It also analyzes the mediating role of satisfaction between each of the attributes and loyalty. Variance-based structural equation modeling (PLS-SEM) was used for this analysis, based on a survey of 457 cruisers visiting the city of Malaga. The results confirm that three of the five attributes, the destination’s environment image, the perceived value image of services and the accessibility image have a direct influence on cruisers’ overall satisfaction, where environment image has the most significant impact. Moreover, the results support the mediating role of satisfaction in certain cases. There is total mediation between perceived value and loyalty, as well as between accessibility image and loyalty while there is only partial complementary mediation between environment image and loyalty. The confirmation that overall satisfaction influences loyalty enables management organizations to develop more efficient loyalty strategies for their respective destinations.

scholarly journals THE RELATIONSHIP BETWEEN ISLAMIC ATTRIBUTES DESTINATION AND SERVICE QUALITY ON DESTINATION LOYALTY WITH TOURIST SAISFACTION AS MEDIATING VARIABLE

2019 ◽  
Vol 1 (3) ◽  
pp. 51-55
Author(s):  
Reni Yuliviona
Keyword(s):  
Structural Equation Modeling ◽  
Service Quality ◽  
Significant Influence ◽  
Structural Equation ◽  
Research Study ◽  
Primary Data ◽  
Equation Modeling ◽  
Destination Loyalty ◽  
Tourist Satisfaction ◽  
The Relationship

This research study intends to investigate the tourist satisfaction as a mediating variable in the relationship between the Islamic attributes, service quality and destination loyalty among Malaysian Muslim tourists in the Padang city. A self survey was implemented as the means to attain the primary data among the 160 Malaysian Muslim tourists visiting the Padang city . The sample of 119 usable responses were collected from the 160. To analyze the model, Partial Least Squares structural equation modeling was utilized. The statistical outcomes established the positive and significant influence of the service quality, the Islamic attributes and the tourist satisfaction on destination loyalty. The results also established that tourist satisfaction were positively and significantly influenced by the service quality and the Islamic attributes. Along with it, tourist satisfaction mediated significantly in the relationship between the Islamic attribute, the service quality and the destination loyalty among the Malaysian Muslim tourists visiting in Padang city.

scholarly journals Does Talent Management Practices Impact Service Quality in Nigeria?

2020 ◽  
Vol 55 (5) ◽  
Author(s):  
Jimoh ◽  
Adams Lukman ◽  
Daisy Mui Hung Kee ◽  
Odebunmi ◽  
Abayomi Tunde
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Management Practices ◽  
Talent Management ◽  
Equation Modeling ◽  
Quality Improvements ◽  
Talent Retention ◽  
The Government ◽  
Attraction And Retention ◽  
The Relationship

Over the years, the field of talent management has attracted much attention among stakeholders. Therefore, this present study aims to explicitly state whether talent management impacts service quality. The population of the study was 275 employees of the National Institute for Labour Studies. However, the study purposely administered 250 questionnaires because we had to use structural equation modeling analysis to analyzed the collected data. The outcomes of the analysis our result have confirmed the following: (1) talent attraction have an impact on service quality, (2) talent retention affect service quality, (3) reward strategy affects service quality, (4) The relationship between talent attraction and service quality mediated by reward strategy, and (5) The relationship between talent retention and service quality mediated by reward strategy. Based on our findings, it can be inferred that service quality improvements have been influenced by attraction and retention of talent, and a weak relationship between the variables can be strengthened through a reward strategy. This study contributed to a different system of talent management and service quality relationships that should be included in strategic planning. Therefore, the institutes, other organizations, and the government can use employ attraction and retention talent to improve service quality in their realm.

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