scholarly journals The Influence of Consumers’ Perceived Risks towards Eco-Design Packaging upon the Purchasing Decision Process: An Exploratory Study

2019 ◽  
Vol 11 (21) ◽  
pp. 6131 ◽  
Author(s):  
Tian Zeng ◽  
Fabien Durif

Drawing on the means–end chain method, this exploratory study attempts to provide a better understanding of consumers’ perceived risks towards eco-design packaging and its effects on consumers’ purchasing decisions. This study makes divers contributions in terms of theory, methodology, and policy making. Firstly, this study provides better comprehension for the concept of “eco-design packaging” by combining an industrial perspective (i.e., a life-cycle assessment: LCA) with a consumer perspective (i.e., consumer perceptions). The findings reveal the gap between consumers’ perceptions and the LCA results towards eco-design packaging. Secondly, this study offers an alternative perspective on consumers’ reactions towards eco-design packaging through exploring the “risks” instead of “benefits” examined to inspire package innovation. This study identified five perceived risks (functional, physical, financial, life-standard, and socio-environmental risks). Thirdly, this study illustrates the benefit of using the means–end chain analysis (MEC) framework to explore consumers’ reactions and purchasing behaviors towards sustainable products. Lastly, this study offers several actionable suggestions to managers, packaging designers, and policy makers.

2017 ◽  
Vol 8 (3) ◽  
pp. 541-558 ◽  
Author(s):  
Michail BITZIOS ◽  
Lisa JACK ◽  
Sally-Ann KRZYZANIAK ◽  
Mark XU

AbstractMany factors influence consumers’ perceptions and purchasing decisions, with product labelling forming the primary means of communication. The extent to which labels should contain information about traceability is debated. Whilst traceability is an important tool used by food business organisations and regulators in assuring food safety, other drivers for information about traceability are less well understood. This paper reviews the issues related to drivers for traceability from a consumer perspective, and evaluates country-of-origin labelling (COOL), enabling technologies and food fraud as potentially significant drivers in consumer requirements for information. The implications for risk assessment, systems implementation and communications about traceability are also considered.


2021 ◽  
Vol 5 (2) ◽  
pp. 263-273
Author(s):  
Ade Lia ◽  
Ibdalsyah Ibdalsyah ◽  
Hilman Hakiem

This study aims to determine the effect of consumer perceptions, halal labeling and brand image on purchasing decisions, while the independent variables are consumer perceptions, halal labeling and brand image. The data in this study were collected through questionnaires distributed to consumers who had purchased and used SR12 herbal skincare products in Bogor. The research method used is quantitative. The population in this study were consumers of SR12 herbal skincare products. With the data collected amounted to 100 respondents. The data analysis tool used in this study used multiple linear regression. The results of this study indicate that the variables of consumer perception, halal labeling and brand image have a positive and significant effect on purchasing decisions for sr12 herbal skincare products. Keywords: Consumer Perception, Halal Labeling, Brand Image and Purchase Decision


1994 ◽  
Vol 25 (2) ◽  
pp. 59-64
Author(s):  
M. T. Bendixen ◽  
M. Sandler ◽  
D. Seligman

During the past decade, concern for the environment has emerged as a major socio-political issue among developed nations throughout the world and the increase in the number of environmentally friendly or 'green' products has been significant. The purpose of this exploratory study was to determine the types of products that are considered to be environmentally friendly as well as establishing consumer perceptions of these products. One of the main findings of the research was that 'green' products have achieved substantial awareness among consumers and they are not regarded as a gimmick or a fad. It was also established that the two main barriers that discouraged consumers from purchasing 'green' products were a perception that such products were not price competitive and scepticism regarding their supposed environmental benefits.


Author(s):  
Stephen Pratt ◽  
Wantanee Suntikul

Abstract This chapter investigates the ways in which tourism planning and policies in Bhutan promote, reinforce and constrain sustainability. The scope of this work covers food and beverage purchasing decisions, human resources, transportation and souvenir sales in the tourism and hospitality industry in Bhutan. To achieve these research objectives, 19 in-depth interviews were conducted with hotel general managers in the main tourism areas of Thimphu and Paro. The findings reveal that, while the controlled nature of tourism in Bhutan certainly protects its residents from the negative excesses of global tourism, numerous policies also impede tourism and hospitality from spreading their benefits more widely. Policy makers in Bhutan would rather adhere to the precautionary principle than allow detrimental practices or risk irreversible impact on Bhutanese culture.


Author(s):  
Lily Grigsby-Duffy ◽  
Sally Schultz ◽  
Liliana Orellana ◽  
Ella Robinson ◽  
Adrian J. Cameron ◽  
...  

Supermarket environments can strongly influence purchasing decisions. Price promotions are recognised as a particularly persuasive tactic, but the healthiness of price promotions in prominent in-store locations is understudied. This study compared the prevalence and magnitude of price promotions on healthy and unhealthy food and beverages (foods) displayed at prominent in-store locations within Australian supermarkets, including analyses by supermarket group and area-level socio-economic position. A cross-sectional in-store audit of price promotions on foods at key display areas was undertaken in 104 randomly selected stores from major Australian supermarket groups (Woolworths, Coles, Aldi and independents) in Victoria, Australia. Of the display space dedicated to foods with price promotions, three of the four supermarket groups had a greater proportion of display space devoted to unhealthy (compared to healthy) foods at each promotional location measured (end of aisles: 66%; island bins: 53%; checkouts: 88%). Aldi offered very few price promotions. Few measures varied by area-level socio-economic position. This study demonstrated that price promotions at prominent in-store locations in Australian supermarkets favoured unhealthy foods. Marketing of this nature is likely to encourage the purchase of unhealthy foods, highlighting the need for retailers and policy-makers to consider addressing in-store pricing and placement strategies to encourage healthier food environments.


2020 ◽  
Vol 9 (2) ◽  
pp. 177-194
Author(s):  
Savannah Lee Coco ◽  
Stine Eckert

Through in-depth interviews with 15 women in the United States, this pilot study contributes to filling the gap in scholarship on consumer perceptions of sponsored content posted by social media influencers (SMI). We found women may follow social media influencers because of prior topic interests, perceived relatability, and authenticity. Social exchange and relationship management theories do not sufficiently account for purchasing decisions despite negative views of consumers. We argue for a new theory called Influencer-Follower Relationship Management Theory.


2007 ◽  
Vol 28 (2) ◽  
Author(s):  
Alexy Buck

AbstractOver recent years, there has been an increased interest among UK policy-makers in ‘law in the real world’. Both quantitative and qualitative empirical legal research on how legal process, outcomes or structures work is required to satisfy this demand. There is also a focus on citizens’ experience of the law and on ‘consumers’ of the justice system. Recent social research projects commissioned by government, in particular the English and Welsh Civil and Social Justice Survey, will be used to exemplify the importance attached to research in evidence-based civil justice policy-making, and the importance of the citizen and ‘consumer’ perspective. Some differences in the approach taken in Germany will be highlighted throughout the article, and discussion points for a British-German comparison will be raised in the conclusion.


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