scholarly journals Empirical Study on Behavioral Intentions of Short-Term Rental Tenants—The Moderating Role of Past Experience

2019 ◽  
Vol 11 (12) ◽  
pp. 3404 ◽  
Author(s):  
Xiaoyi Chen ◽  
Sarah Cheah ◽  
Ao Shen
Keyword(s):  
Perceived Risk ◽  
Behavioral Intentions ◽  
Business Models ◽  
Sustainable Consumption ◽  
Perceived Value ◽  
Sharing Economy ◽  
Value Theory ◽  
Past Experience ◽  
Short Term ◽  
The Relationship

Existing sharing economy (SE) studies tend to focus on the nature of SEs, their business models, and impact. However, there are limited in-depth studies on what motivates consumers’ participation in sustainable SE context, particularly in short-term rentals involving safety risks arising from face-to-face engagement with strangers while consuming the services. Applying the perceived value theory and extended theory of planned behavior, this study examines the relationships among consumers’ perceived value (gain versus loss), past experience, and behavioral intentions in sustainable consumption of short-term rentals offered on smart online matching platforms. Based on a survey of 421 Chinese consumers, our study has demonstrated that social appeal and economic appeal (gains) are positively related to behavioral intentions. Second, we establish that the relationship between perceived risk (loss) and behavioral intentions is inverted U-shaped, enriching the existing literature which has assumed a linear relationship. Finally, our study shows that past experience positively moderates the influence of social appeal on behavioral intentions. This suggests that, compared with consumers having little or no past experience, the positive relationship between social appeal and behavioral intentions is stronger for consumers having much past experience. On the other hand, past experience has no effect on the relationship between economic appeal and behavioral intentions.

scholarly journals Shared Short-Term Rentals for Sustainable Tourism in the Social-Network Age: The Impact of Online Reviews on Users’ Purchase Decisions

2019 ◽  
Vol 11 (15) ◽  
pp. 4064 ◽  
Author(s):  
Jie Zhao ◽  
Zhixiang Peng
Keyword(s):  
Social Network ◽  
Perceived Risk ◽  
Perceived Value ◽  
Online Reviews ◽  
Sharing Economy ◽  
The Internet ◽  
Purchase Decisions ◽  
Short Term ◽  
New Variables ◽  
The Impact

With the development of social networks and the Internet-based sharing economy, shared short-term rentals are emerging as a new kind of service that provides a convenient way for people to buy short-term rental services in cities through social-network-enabled platforms. However, like other social-network-based services, shared short-term rental is also likely to be impacted by online reviews. This paper aims to investigate the impact of online reviews on users’ purchase decisions toward shared short-term rentals, and further to provide optimization suggestions for the future advance of shared short-term rentals. The contributions of this paper are many-fold. First, we introduce the Stimuli-Organism-Response (SOR) model into the study and propose new variables for the model, including stimulus variables, organism variables, response variable, and moderating variables. Second, we propose eight hypotheses to evaluate the impact of online reviews on users’ purchase decisions toward shared short-term rentals. Finally, we collect data through a questionnaire survey and present comprehensive results on many aspects. Based on the data analysis, we find out that the quality of online reviews impacts users’ perceived value and perceived risk, which in turn impacts users’ purchase decisions toward shared short-term rentals. In addition, the cognitive needs of users can adjust the impact of online reviews on the perceived risk of users but have no explicit adjusting effect for users’ perceived value. Further, we present some research implications as well as suggestions for rental platforms to advance shared short-term rentals in the Internet age.

scholarly journals Customer Behavior on Purchasing Channels of Sustainable Customized Garment With Perceived Value and Product Involvement

2020 ◽  
Vol 11 ◽  
Author(s):  
Zhenfang Li ◽  
Jia Yuan ◽  
Bisheng Du ◽  
Junhao Hu ◽  
Wenwen Yuan ◽  
...  
Keyword(s):  
Supply Chain ◽  
Perceived Risk ◽  
Perceived Value ◽  
Apparel Industry ◽  
Value Theory ◽  
Purchasing Decisions ◽  
Product Involvement ◽  
Perceived Values ◽  
Textile And Apparel ◽  
Textile And Apparel Industry

Online shopping for customized garments has become the fastest-growing field of the Chinese eBusiness market. Most consumers not only limit themselves to buying standardized garments but also want to buy garments customized to their preferences. This phenomenon has pushed the fashion textile and apparel industry to change its supply chain operations to meet the customization demand. Besides, the fashion textile and apparel industry also want to study how different channel factors will affect consumers' perceived value and further influence consumers' purchasing decisions. We initiated this study and empirically tested more than 200 experienced consumers. This study collaborated with a fashion textile and apparel company that aims to implement customized product lines soon. Based on the perceived value theory and risk management theory, we investigated whether product involvement and channel identification on supply chain design will affects potential customized product consumers' purchasing decisions. The findings reveal that channel recognition affects consumer decisions by having a positive impact on their perceived value. The perceived risk and shopping channel involvement of consumers have a negative impact on their perceived values and channel selections. In addition, product involvement has a moderating effect on the relationship between channel's perceived risk, perceived values, and channel selections as well.

scholarly journals IMPACT OF SOCIOECONOMIC COMPULSION ON NPA LEVEL OF SELECT BANKS IN INDIA A COMPARATIVE STUDY

2015 ◽  
Vol 11 (1) ◽  
Author(s):  
Pradipta Gangopadhyay ◽  
Keyword(s):  
Perceived Risk ◽  
Behavioral Intentions ◽  
Business Schools ◽  
Uncertainty Avoidance ◽  
Cultural Dimension ◽  
Self Medication ◽  
Cross Sectional ◽  
Aversive Behavior ◽  
The Relationship ◽  
Practical Implications

Purpose- In pursuit for seeking the understanding of the implications of Hofstede’s cultural dimension, the current study assesses the relationship between uncertainty avoidance and incidence of self- medication among the consumers in Pakistan. Methodology/Sampling- The research methodology for the study is triangulation of qualitative and quantitative techniques. Constructs were espoused from previous studies however adaptation was made to suit the researcher’s needs. The instruments consisted of close ended questions only. Cross sectional data for the study has been collected through convenience sampling from a sample size of 300 students studying in different business schools in Karachi, Pakistan. Findings- We finally conclude that the working professionals enrolled in business schools generally tend to refrain from self- medication because they consider it as risky and that it that could have serious health consequences. However it was found that people tend to self- medicate for common type of ailments based on their previous experiences. The findings also supports are assumption that high score on uncertainty avoidance means low score on behavioral intentions. Practical Implications- The findings of the study suggest a significant relationship between behavioral intentions and uncertainty avoidance, measured through perceived risk and risk aversive behavior. The results of the study posit a negative relation between dependent and independent variables.

scholarly journals Sustainable development and sharing economy: A bibliometric analysis

2021 ◽  
Vol 19 (4) ◽  
pp. 1-19
Author(s):  
Ruihui Pu ◽  
Xiang Li ◽  
Pujiayi Chen
Keyword(s):  
Sustainable Development ◽  
Smart Grids ◽  
Business Models ◽  
Sustainable Consumption ◽  
Sharing Economy ◽  
Research Trend ◽  
Urban Mobility ◽  
Sustainable Business ◽  
Academic Communities ◽  
Sustainable Business Models

Sustainability promotes a feasible strategy to achieve a continuous development of the economy, society, and environment. This study aims to analyze the growing efforts on researches made by academic communities in exploring the sharing economy as a potential approach to promote sustainable development. A bibliometric approach with VOSviewer and COOC analysis was applied. A total number of 975 published articles were analyzed in this study. As a result, it was found that few studies have shed light on collaborative and sustainable consumption, climate change, and bioeconomy in the sharing economy by country, such as renewable resources and business models, circular economy in China, and life cycle assessment, particularly taking evidence from the urban mobility services in China. It was also revealed that there is a new indiscipline research trend in the field of sustainable development such as sustainable business models, game theory, blue economy, peer-to-peer accommodation, smart grids, and electric vehicles. Other trend concentrates on technological advancements and policies to promote sustainable development in the sharing economy.

New digital tourism ecosystem: understanding the relationship between information sources and sharing economy platforms

2020 ◽  
Vol 6 (2) ◽  
pp. 335-345
Author(s):  
Arminda Almeida-Santana ◽  
Tatiana David-Negre ◽  
Sergio Moreno-Gil
Keyword(s):  
Business Models ◽  
Information Sources ◽  
Sharing Economy ◽  
Logit Analysis ◽  
Content Type ◽  
Travel Destination ◽  
Travel Agencies ◽  
Search For Information ◽  
The Relationship ◽  
The Way

Purpose The purpose of this study resides in a better understanding of the relationship between the use of traditional operators, online travel agencies, such as Booking.com and Expedia, comparators, tour operators and traditional travel agencies, airlines, new non-tourist companies like Google and the use of sharing economy platforms to obtain information about a travel destination. Design/methodology/approach Applying an analysis to 13,243 tourists from 19 European countries, a binomial logit analysis was carried out with the latest version of the SPSS statistical analysis program. Findings The use of Expedia and Booking.com has a positive effect on the use of sharing economy platforms to obtain information about travel destinations. However, it can also be observed how the use of Google, Facebook, tour operators and travel agencies, airlines and Twitter can have a negative effect. Practical implications The study provides interesting recommendations for destinations to be able to design better marketing strategies which focus on cognitive components of the destination image in different information sources. Originality/value Tourists search for information that helps them make better decisions when it comes to choosing a travel destination and they do so using different channels that have evolved over time. The proliferation of internet platforms has transformed the way tourists search for information and consequently the way the secondary image of destination is formed. The sharing economy plays an important role in this new tourism ecosystem. These new business models, based on platforms, coexist with other traditional information sources, tour operators and travel agencies and airlines. However, previous studies have not inquired about the relationship between them all.

scholarly journals Perceived value dimension in repetitive fish consumption in Indonesia by using an extended theory of planned behavior

2019 ◽  
Vol 121 (6) ◽  
pp. 1220-1235 ◽  
Author(s):  
Yulist Rima Fiandari ◽  
Surachman Surachman ◽  
Fatchur Rohman ◽  
Ananda Sabil Hussein
Keyword(s):  
Fish Consumption ◽  
Structural Equation ◽  
Sustainable Consumption ◽  
Perceived Value ◽  
Subjective Norms ◽  
Content Type ◽  
Extended Theory ◽  
Perceived Values ◽  
One Year ◽  
The Relationship

Purpose This study aims to establish the findings by confirming the extent to which an extended version of the TPB estimation relates to repetitive fish consumption. This study is important for the sustainable consumption of fish in society. The purpose of this paper is to examine the relationship that explains perceived value, consisting of monetary and non-monetary values, in shaping attitudes on repetition of fish consumption. Design/methodology/approach The sampling of this study was conducted for eight months of 365 people who consumed fish for at least one year. This research was conducted in Malang City, Indonesia. Data analysis applied structural equation modelling by measuring perceived values, attitudes, social norms, behaviour control, intentions and frequency of fish consumption. Findings It mostly follows the extended theory of planned behaviour (TPB) sections, with exception on the relationship of subjective norms to intentions and attitudes, subjective norms and perceived value towards repetition of fish consumption. The results of the study indicate that attitudes are preceded by the formation of perceived values. The perceived value significantly affects attitude formation. The perceived value of fish consumption is explained by health and monetary values. A positive attitude does not always precede consumption. Subjective norms provide a weak role in the repetition of fish consumption, while behaviour control plays an important role in realising action on repetitive fish consumption. Originality/value This study helps explain the extended TPB, and intentions towards the behaviour of repetitive fish consumption. Attitudes are preceded by the formation of perceived values in the TPB in intention repetitive fish consumption.

scholarly journals INVESTIGATING CONSUMER BEHAVIOR TOWARDS SELF- MEDICATION IN THE LIGHT OF UNCERTAINTY AVOIDANCE

2014 ◽  
Vol 10 (2) ◽  
Author(s):  
Faryal Salman ◽  
Keyword(s):  
Perceived Risk ◽  
Behavioral Intentions ◽  
Business Schools ◽  
Uncertainty Avoidance ◽  
Cultural Dimension ◽  
Self Medication ◽  
Cross Sectional ◽  
Aversive Behavior ◽  
The Relationship ◽  
Practical Implications

Purpose: In pursuit for seeking the understanding of the implications of Hofstede’s cultural dimension, the current study assesses the relationship between uncertainty avoidance and incidence of self- medication among the consumers in Pakistan. Methodology/Sampling: The research methodology for the study is triangulation of qualitative and quantitative techniques. Constructs were espoused from previous studies however adaptation was made to suit the researcher’s needs. The instruments consisted of close ended questions only. Cross sectional data for the study has been collected through convenience sampling from a sample size of 300 students studying in different business schools in Karachi, Pakistan. Findings: We finally conclude that the working professionals enrolled in business schools generally tend to refrain from self- medication because they consider it as risky and that it that could have serious health consequences. However it was found that people tend to self- medicate for common type of ailments based on their previous experiences. The findings also supports are assumption that high score on uncertainty avoidance means low score on behavioral intentions. Practical Implications: The findings of the study suggest a significant relationship between behavioral intentions and uncertainty avoidance, measured through perceived risk and risk aversive behavior. The results of the study posit a negative relation between dependent and independent variables.

scholarly journals Determinants of the Acceptance of Mobile Payment Systems by E-Merchants

2022 ◽  
Vol 20 (1) ◽  
pp. 1-23
Author(s):  
Daniel Możdżyński ◽  
Wojciech Cellary
Keyword(s):  
Behavioral Intention ◽  
Perceived Risk ◽  
Behavioral Intentions ◽  
Payment System ◽  
Mobile Payment ◽  
Payment Systems ◽  
Intention To Adopt ◽  
Business Units ◽  
On Line ◽  
The Relationship

To be effectively deployed, a mobile payment (m-payment) system must be provided by e-merchants and accepted by e-consumers. Although the problem of acceptance of m-payment systems by e-consumers has been widely researched, there are few studies about what actually motivates e-merchants to adopt and deploy these systems in their businesses in the first place. The goal of this research was to discover the behavioral intentions of e-merchants to adopt and deploy an m-payment system. The interviews approach was applied to 347 e-merchants randomly selected from among the whole population of 47,457 independent business units selling goods on-line in Poland. The PLS-SEM method was applied to determine the relationship between variables. Unexpectedly, perceived risk was not a significant factor influencing e-merchants' intention to adopt an m-payment system. The e-merchants’ behavioral intention was significantly impacted by the expected usefulness, perceived ease of deployment and use, perceived cost and price, and hedonic motivation.

Understanding the relationship of self-service technology quality with user adoption using SSTQUAL

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Manimay Ghosh
Keyword(s):  
Service Quality ◽  
Empirical Research ◽  
Behavioral Intentions ◽  
Perceived Value ◽  
Equation Modeling ◽  
Content Type ◽  
Self Service ◽  
Self Service Technology ◽  
Relationship Of ◽  
The Relationship

PurposeThe study aimed to examine the antecedents to self-service technology (SST) adoption behavior and the relationships between the constructs using empirical research.Design/methodology/approachBased on synthesis of the extant literature, a model was hypothesized, hypotheses were framed. Field data collected were analyzed using structural equation modeling.FindingsFew interesting findings were noted in this research. First, SST service quality had a direct positive linkage with perceived value, but no linkage with e-satisfaction. Second, strong positive linkage existed between perceived value and e-satisfaction. Therefore, the connection between SST service quality and satisfaction was completely mediated by perceived value. Third, no relationship existed between perceived value and behavioral intentions, but a direct positive relationship existed between e-satisfaction and behavioral intentions. Thus, the relationship of perceived value with behavioral intentions was fully mediated by e-satisfaction. Fourth, no direct connection was found between SST service quality and behavioral intentions. Rather, the connection was fully mediated by perceived value and e-satisfaction. Fifth, direct positive association was found between behavioral intentions and actual adoption of SST.Research limitations/implicationsThis empirical research was conducted primarily on the young population.Practical implicationsThe study will benefit managers in making better decisions on how to make SST work successfully for their organizations.Originality/valueFirst, this research further refined the SST adoption process of a customer, thus making a meaningful contribution to the literature on SST. Second, the research validated SSTQUAL scale in a different geographical setting.

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