scholarly journals Farmers’ Market Actors, Dynamics, and Attributes: A Bibliometric Study

2019 ◽  
Vol 11 (3) ◽  
pp. 745 ◽  
Author(s):  
Katia Figueroa-Rodríguez ◽  
María Álvarez-Ávila ◽  
Fabiola Hernández Castillo ◽  
Rita Schwentesius Rindermann ◽  
Benjamín Figueroa-Sandoval

Farmers’ markets aim to bring producers and consumers together under direct marketing schemes, also known as alternative food networks, for local and sustainable production and consumption of food. A number of studies concerning this subject have been published, however, as yet no updated reviews exist that might allow us to understand the trends in research on farmers’ markets. The objective of this study was to examine the farmers’ market literature using bibliometric tools. A total of 438 peer-reviewed publications, indexed in the abstract and citation meta-database Scopus (Elsevier®), for the period of 1979 to September 24, 2018, were considered. In the second phase, publications in the area of medicine were excluded, resulting in 295 publications being analyzed for the same period. The results showed that these publications focused on three main areas: markets, health programs, and food safety. Upon exclusion of the medical publications, the remaining works focused on farmers’ market actors, dynamics, and attributes: vendors (producers and others), consumers, the community, and supporting actors and institutions (government, NGOs, individuals). Therefore, it is concluded that there is no single type of farmers’ market, nor of farmers’ market vendors or consumers. This makes the reproduction of such spaces difficult, especially when the goals are to benefit local production systems or the nutrition of the local community.

2018 ◽  
Vol 10 (10) ◽  
pp. 3515 ◽  
Author(s):  
Sara Moggi ◽  
Sabrina Bonomi ◽  
Francesca Ricciardi

This article inductively develops a model of how farmers market organizations can contribute to reduce food waste, fight poverty, and improve public health through innovative Corporate Social Responsibility (CSR) practices enabled by networked activity systems. To this aim, a ten-year longitudinal case study of one of the biggest Italian farmers markets has been conducted, based on triangulated data from participant observation, interviews, and internal documents collection. This study suggests that farmers market organizations are in the position to leverage their inter-organizational relationships, institutional role, and power to build collaborative networks with businesses, government bodies, and charities, so that concrete CSR-based virtuous circles on surplus food donation are triggered at the organizational field level. Answering the call from United Nation Goals for successful examples on SDG 12, this case presents how several CSR levers can have a social and environmental impact allowing farmers and their market organizations to increase their efficiency and accountability to the local community, improve processes, reduce food waste, and contribute to public health and social inclusion. CSR actions have co-evolved with significant changes in organizational logics and identity, thus enabling accountability to the local community and innovative network-level auditing of the relevant organizational processes.


2014 ◽  
Vol 30 (4) ◽  
pp. 305-317 ◽  
Author(s):  
Marie Syrovátková ◽  
Jiří Hrabák ◽  
Jana Spilková

AbstractThe shift toward post-productivist agricultural production in developed countries in recent decades has brought a growing focus on local sustainability and quality food production. This trend has been reflected in the development of a variety of alternative food networks and short food supply chain initiatives. In Czechia, the local and good-quality movement has been significantly represented by the boom in farmers’ markets during the past 2 years. The aim of this paper is to examine the actual potential of the Czech agricultural sector to supply the recently developed network of farmers’ markets. Even though these markets are generally considered to offer farmers better revenues than selling their products to big processors and retail companies, many Czech farmers’ market managers face a lack of potential vendors for their markets. Therefore, we ask if there are producers and self-processors of goods typically sold on farmers’ markets of the appropriate size and legal form in suitable locations in relation to the areas of the biggest demand. The quantitative approach applied was based on the national statistical data on the agricultural sector. It was used to develop a set of indicators which have been displayed in maps and further examined. The results show a high theoretical potential of the Czech agricultural sector to supply farmers’ markets because there are relatively many small farmers producing products sellable on farmers’ markets. In the Czech context, where the tradition of running independent businesses was interrupted by the country's communist past, the lack of experience with private entrepreneurship and marketing among farmers seems to be the main obstacle to broader involvement of farmers on farmers’ markets.


2018 ◽  
Vol 7 (1) ◽  
pp. 2-6 ◽  
Author(s):  
Ekaterina Arabska

Abstract The current study discusses the role and the importance of alternative food networks, farmers’ markets in particular, for sustainable rural development through the example of Bulgaria. Farmers’ markets are considered as a sustainable business model of networking which encourages production and consumption of local food of healthy origin adhering to high standards for quality and safety, building society and trust and encouraging development of rural regions. The case of Bulgaria is scrutinized in the context of the support for local food and short supply chains anticipated under the national rural development programme for the period 2014–2020 and the current state-of-art and capacities of available farmers’ markets. Some good practices are analyzed and presented establishing a new type of relationships between producers and consumers of farm products proving that farmers’ markets could be efficient incubators of local businesses and new relationships with end-users. Conclusions are made on nature, objectives and functioning of farmers’ markets, challenges and problems in their promotion, support and encouragement.


2009 ◽  
Vol 25 (1) ◽  
pp. 24-34 ◽  
Author(s):  
Shermain D. Hardesty ◽  
Penny Leff

AbstractDirect marketing is a popular marketing practice among smaller producers in the United States. We conducted detailed case studies of three organic farming operations of different sizes and compared their marketing costs and profitability in alternative marketing channels. We classified marketing-related activities into three categories: packing and storage, transportation, and selling and administration. By measuring the costs for labor, purchased goods and services, and capital assets associated with these marketing activities, we determined that there are significant variations in marketing costs across marketing channels. For each of our three case-study farms, marketing costs per dollar of revenue were lowest in the wholesale channel and highest in the farmers' market channel. Significant labor costs for the selling activity and transportation expenses offset the higher prices and minimal packaging costs associated with farmers' markets. Profitability can also be significantly affected by marketing factors, such as packing and grading standards, and product that is used for sampling and consumer premiums. Our research demonstrates that the higher prices that producers earn from direct marketing rather than wholesaling are not pure profit; the price premiums are compensation for the costs they incur when direct marketing their produce. Direct marketing channels, such as farmers' markets and Community Supported Agriculture (CSAs), can enable smaller farmers to build financially viable operations, by gaining access to markets, growing their farming operations and reducing their marketing risk. However, to achieve this success, farmers must manage their marketing costs as well as their production costs.


1995 ◽  
Vol 10 (3) ◽  
pp. 108-113 ◽  
Author(s):  
T.A. Lyson ◽  
G.W. Gillespie ◽  
D. Hilchey

AbstractFarmers' markets are important but inadequately studied contributors to local economies. They allow individual entrepreneurs and their families to contribute to the economic life of local communities by providing goods and services that are not readily available through formal, mass markets, and they bring producers and consumers together to solidify bonds of local identity and solidarity. Using data collected from 115 farmers' market vendors in three regions of New York in 1993, we examined the characteristics and operations of three categories of vendors: full-time growers, part-time growers, and non-grower artisans and craftspeople. Drawing on theories of mass production and mass markets, we show how farmers' markets represent intermediate social structures that bridge the formal and informal sectors of the economy.


2020 ◽  
Vol 14 (4) ◽  
pp. 357-378
Author(s):  
I-Liang Wahn

Recurrent food safety scandals have prompted Beijing consumers to organize farmers’ markets and buyers’ clubs as a way to access organic food. This article draws on practice theory to understand the way in which these networks use the idea of “good food” to reorganize practices of farming, food purchase, cooking, and eating. The article uses the Polanyian concept of “instituted economic processes” to analyze specific modes of orientation and exchange between organic farmers and urban consumers and specific instituted forms of production and consumption. The article illustrates that “good food” became a shared element in practices and the system of provision. Through the qualification of food and associated discourse relating good food to practices and the food system, practices from production to exchange and consumption share an orientation and institute distinctive economic processes.


EDIS ◽  
2017 ◽  
Vol 2017 (6) ◽  
Author(s):  
Maria J. Rometo ◽  
Jamie Sapijaszko ◽  
Soohyoun Ahn

This factsheet is one in a “Florida Farmers’ Markets” series that is designed to provide information to managers, vendors and shoppers of Florida farmers’ markets on topics highly relevant to starting and running a food business: regulations, best practices, and marketing. We provide shopping tips and food safety recommentations for FL farmers market shoppers in this factsheet.


2017 ◽  
Vol 4 (3) ◽  
pp. 72-81 ◽  
Author(s):  
Helen Lea Fernandes ◽  
Stephanie Cantrill ◽  
Raj Kamal ◽  
Ram Lal Shrestha

Much of the literature about mental illness in low and middle income countries (LMICs) focuses on prevalence rates, the treatment gap, and scaling up access to medical expertise and treatment. As a cause and consequence of this, global mental health programs have focused heavily on service delivery without due exploration of how programs fit into a broader picture of culture and community. There is a need for research which highlights approaches to broader inclusion, considering historical, cultural, social, and economic life contexts and recognises the community as a determinant of mental health — in prevention, recovery, resilience, and support of holistic wellness. The purpose of this practice review is to explore the experiences of three local organisations working with people with psychosocial disability living in LMICs: Afghanistan, India, and Nepal. All three organisations have a wealth of experience in implementing mental health programs, and the review brings together evidence of this experience from interviews, reports, and evaluations. Learnings from these organisations highlight both successful approaches to strengthening inclusion and the challenges faced by people with psychosocial disability, their families, and communities.  The findings can largely be summarised in two categories, although both are very much intertwined: first, a broad advocacy, public health, and policy approach to inclusion; and second, more local, community-based initiatives. The evidence draws attention to the need to acknowledge the complexities surrounding mental health and inclusion, such as additional stigmatisation due to multidimensional poverty, gender inequality, security issues, natural disasters, and additional stressors associated with access. Organisational experiences also highlight the need to work with communities’ strengths to increase capacity around inclusion and to apply community development approaches where space is created for communities to generate holistic solutions. Most significantly, approaches at all levels require efforts to ensure that people with psychosocial disability are given a voice and are included in shaping programs, policies, and appropriate responses.


2021 ◽  
pp. 000276422110133
Author(s):  
Dorceta E. Taylor ◽  
Alliyah Lusuegro ◽  
Victoria Loong ◽  
Alexis Cambridge ◽  
Claire Nichols ◽  
...  

In recent decades, the number of farmer’s markets has increased dramatically across the country. Though farmers markets have been described as White spaces, they can play important roles in reducing food insecurity. This is particularly true in Michigan where farmer’s markets were crucial collaborators in pioneering programs such as Double-Up Food Bucks that help low-income residents and people of color gain access to fresh, healthy, locally grown food. This article examines the questions: (1) What are the demographic characteristics of the farmers market managers, vendors, and customers and how do these influence market activities? (2) To what extent do farmers markets participate in programs aimed at reducing food insecurity? (3) To what extent do farmers markets serve low-income residents and people of color? and (4) How has the Coronavirus Pandemic (COVID-19) affected the operations of farmers markets. This article discusses the findings of a 2020 study that examined the extent to which Michigan’s farmer’s markets served low-income customers and people of color and participated in food assistance programs. The study examined 79 farmers markets and found that 87.3% of the farmer’s market managers are White. On average, roughly 79% of the vendors of the markets are White and almost 18% are people of color. Most of the vendors in the markets participate in nutrition assistance programs. Market managers estimate that about 76% of their customers are White and about 23% are people of color. Farmers markets operated by people of color attract higher numbers of customers and vendors of color than those operated White market managers. Almost half of the farmer’s markets started operations later than usual in 2020 because of the pandemic. More than a third of the markets reported that their funding declined during the pandemic. Moreover, the number of vendors declined at two thirds of the markets and the number of customers dipped at more than 40% of the markets. On the other hand, the number of people requesting food assistance during the pandemic increased in more than half of the markets.


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