scholarly journals Understanding South Korea’s Use of Sports Mega-Events for Domestic, Regional and International Soft Power

Societies ◽  
2021 ◽  
Vol 11 (4) ◽  
pp. 144
Author(s):  
Jonathan Grix ◽  
Joonoh Brian Jeong ◽  
Hyungmin Kim
Keyword(s):  
South Korea ◽  
East Asia ◽  
Empirical Data ◽  
Soft Power ◽  
Sporting Events ◽  
Mega Events ◽  
Sports Events ◽  
Economic Significance ◽  
Power Strategies

This paper seeks to contribute to the growing literature on ‘soft power’ by focusing on East Asia as a region gaining in political and economic significance; equally, we highlight the role sports mega-events play in the region’s most powerful states’ soft power strategies. For the purpose of this paper, we focus on South Korea’s soft power strategy and how the hosting of major sporting events has become a central part of this. We introduce both a novel tripartite approach to the study of the motives behind hosting sports mega-events, along with new, empirical data on the chosen case of South Korea. Our findings strengthen the notion that an explanation of why states seek to host major sports events can be better understood by considering the domestic, regional and international dimensions to capture the complexities behind such decisions.

Hosting annual international sporting events and tourism: Formula 1, golf or tennis?

2021 ◽  
pp. 135481662110290
Author(s):  
Bala Ramasamy ◽  
Howei Wu ◽  
Matthew Yeung
Keyword(s):  
United Kingdom ◽  
Economic Impact ◽  
Sporting Events ◽  
Policy Makers ◽  
Monthly Data ◽  
Mega Events ◽  
Sports Events ◽  
The United Kingdom ◽  
Mega Sports Events

Hosting sports events to attract international tourists is a common policy practised by many host governments. Hosting mega-sports events like the Olympics is said to leave a legacy that could impact the attractiveness of a country/city in the long term. However, the opportunity to host these mega-events is limited and expensive. This study considers the economic impact of hosting annual international sporting events, specifically the extent to which Formula 1, ATP Tennis and PGA Golf can attract international tourists. Using monthly data from 1998 to 2018, we show that the effect differs from one sport to another within a country and the same sport across countries. Hosting the Formula 1 is most effective for Canada but has no significant impact in Australia and the United Kingdom. ATP Tennis and PGA Golf have a significant impact on at least two countries. Policy-makers must consider carefully the sport that gives the best bang-for-the-buck.

scholarly journals Evaluating China’s aspirations for cultural soft power in a post-globalisation era

2016 ◽  
Vol 159 (1) ◽  
pp. 32-42 ◽  
Author(s):  
Terry Flew
Keyword(s):  
United States ◽  
United Kingdom ◽  
Cultural Studies ◽  
South Korea ◽  
Case Studies ◽  
Soft Power ◽  
The United States ◽  
Economic Significance ◽  
The United Kingdom ◽  
Challenges And Opportunities

‘Soft power’ has been a concept that has generated great political and scholarly interest in China, as it raises the question of how to achieve cultural standing commensurate with the nation’s growing economic significance. But from the perspectives of communication and cultural studies, we can identify limits with both ‘soft power’ as a concept and how it understands culture and communication, and the assumptions made about the capacities of state cultural promotion through media to appeal to global audiences. Drawing upon case studies of the United States, the United Kingdom, Russia, India, Japan and South Korea, this article identified challenges and opportunities for China in growing its international cultural soft power in a ‘post-globalisation’ era.

scholarly journals The Potential of Non-Mega Sporting Events for the Promotion of Physical Activity Among Inactive Supporters at the Poznan Half Marathon: A Case Study

2019 ◽  
Vol 16 (21) ◽  
pp. 4193 ◽  
Author(s):  
Ewa Malchrowicz-Mośko ◽  
Joanna Poczta ◽  
Katarzyna Adamczewska
Keyword(s):  
Physical Activity ◽  
Sport Participation ◽  
Positive Impact ◽  
Sports Participation ◽  
Sporting Events ◽  
Mega Events ◽  
Sports Events ◽  
The Future ◽  
Promotion Of Physical Activity ◽  
The Impact

The impact of sports events on the promotion of physical activity, healthy lifestyles and sports participation is debatable, and most of the literature is on mega-events. This begs the question if more evidence of this type of impact can be found for non-mega events. Research on sports legacy often refers to the tangible effects such as infrastructure that is left after the competition. However, the construction of new facilities does not automatically result in attracting participants. Despite the high expectations of events organizers in terms of their impacts on pro-health behavior of people, few studies provide empirical evidence that events encourage sport fans to become more physically active. The aim of this research was to examine whether a mass run promotes physical activity among spectators, and whether a mass run influences the willingness of spectators to start in half marathon in the future. A written paper–pencil survey was collected from 510 spectators during the 6th Poznan Half Marathon. The results show that observing a mass run event has a positive impact on the willingness to engage in regular physical activity as well as the willingness to take part in this type of sport in the future. Our work provides knowledge about the level of effectiveness in promoting active lifestyles among supporters depending on age, sex and place of residents. This work focuses on mass runs, which have been under-researched when it comes to impact on sport participation.

scholarly journals Interrogating States’ Soft Power Strategies: A Case Study of Sports Mega-Events in Brazil and the UK

2015 ◽  
Vol 29 (3) ◽  
pp. 463-479 ◽  
Author(s):  
Jonathan Grix ◽  
Paul Michael Brannagan ◽  
Barrie Houlihan
Keyword(s):  
Soft Power ◽  
Mega Events ◽  
Power Strategies ◽  
The Uk

scholarly journals ANYONE FOR A GAME OF MONOPOLY™?* A CRITICAL EVALUATION OF THE EVERINCREASING COMMERCIALIZATION OF MAJOR SPORTING EVENTS PART 2: EXAMINING THE LEGITIMACY OF THE CREATION AND MAINTENANCE OF COMMERCIALLY-DRIVEN MONOPOLIES IN SPORTS EVENTS

Obiter ◽  
2021 ◽  
Vol 31 (2) ◽  
Author(s):  
Andre M Louw
Keyword(s):  
South Africa ◽  
Critical Evaluation ◽  
Sporting Events ◽  
World Cup ◽  
Fifa World Cup ◽  
Mega Events ◽  
Rights Protection ◽  
Sports Events ◽  
Ambush Marketing ◽  
Prime Source

This is the second part of an article published in three parts that critically examines the commercial monopolisation of sporting mega-events such as the FIFA football World Cup, and of commercial rights protection of such events. The first part of this article contained mainly a descriptive overview of ambush marketing and of the legal and other measures available to event organisers and sponsors to combat such practices. This second (and the forthcoming third) part of the article will continue to critically evaluate the legitimacy of a prime source of protection for these commercial actors, namely anti-ambush marketing legislation, with a specific focus on the SouthAfrican jurisdiction and the 2010 FIFA World Cup South Africa.

scholarly journals Violence in sport and hooliganism

2021 ◽  
Vol 63 (1) ◽  
pp. 167-186
Author(s):  
Iva Golijan
Keyword(s):  
Social Relations ◽  
Soft Power ◽  
Free Market ◽  
Violent Behavior ◽  
Modern Society ◽  
Sporting Events ◽  
Social Deviance ◽  
Sports Events ◽  
Social Events ◽  
Human Value

The aim of this paper is to point out the structure and some mechanisms for generating violence in sports. Based on the sociological analysis, the paper argues that violence in sports is a consequence of the concept of the sport itself as violence. This violence, in its contemporary form, appears as a neoliberal imperative of competition and victory, that is, emphasizing the need for individuals in the process of mutual competition to actualize their entrepreneurial potentials. Also, this article seeks to see the current laws on the prevention of violence and misbehavior at social events in a wider sociological and political key. In this sense, the education system, culture and sport are thus becoming forms of expression of this new rationality of capitalism. It is a game of politics that makes sport an area of ideology, in the sense of a kind of hidden apology of the system of social production, which, as a petition principle, becomes apparent, becoming a general value framework upon which to evaluate the success of each initiative. This paradigmatic social framework, this free market hypostasis, results in the reduction of man to a competitor. The value in the services market, the ability to adapt to the system of capitalist production, is taken as basic human value in an imaginative way. Sport in this ideological drive apologizes for this axiological intervention. The ideological role of sport, therefore, is particularly pronounced in transition countries. The glorification of competition, the celebration of the victors, is thus only a first-rate semiological system that, in the apology of liberalism, turns in defense of the very social principle that enables the triumph of the best. Violence at sports events is, therefore, first generated by the very ideology of rivalry and competition. Just like athletes on the field, fans, in cheerleading groups, also occupy certain positions within the group through their actions. However, the problem of violence in sports competitions, in a sense, abandons the "fair play" paradigm. Open confrontations, fights, clutter not only cause harm, but also condition the danger that the sporting events themselves become less commercial. Likewise, insisting on the institutions of a democratic society, whose task it is to ensure the liberal organization of the market, presupposes, in fact, the concept of "soft power", a floating violence, whose true subjectivity remains invisible, masked precisely by the conception of political-economic models, which are prescribed as the only way to survive in modern society. The problem of violence, however, will not be overcome by the use of palliative measures, since its genesis lies in the very structure of social inequality. In this sense, the hope remains that the revitalization of sport will have some positive effect on the relaxation of social antagonisms, which cause various forms of social deviance. In other words, systemic solutions imply more radical social changes than immediate legal solutions can provide. When it comes to sports or, more specifically, sports violence, it means that prevention presupposes a change in those social relations that essentially enable the violent behavior of fans.

Diagnosing and Debunking Korean Pseudohistory

2019 ◽  
pp. 37-80
Author(s):  
Andrew Logie
Keyword(s):  
South Korea ◽  
East Asia ◽  
20Th Century ◽  
Inner Mongolia ◽  
Political Influence ◽  
The Core ◽  
Early State

In current day South Korea pseudohistory pertaining to early Korea and northern East Asia has reached epidemic proportions. Its advocates argue the early state of Chosŏn to have been an expansive empire centered on mainland geographical Manchuria. Through rationalizing interpretations of the traditional Hwan’ung- Tan’gun myth, they project back the supposed antiquity and pristine nature of this charter empire to the archaeological Hongshan Culture of the Neolithic straddling Inner Mongolia and Liaoning provinces of China. Despite these blatant spatial and temporal exaggerations, all but specialists of early Korea typically remain hesitant to explicitly label this conceptualization as “pseudohistory.” This is because advocates of ancient empire cast themselves as rationalist scholars and claim to have evidential arguments drawn from multiple textual sources and archaeology. They further wield an emotive polemic defaming the domestic academic establishment as being composed of national traitors bent only on maintaining a “colonial view of history.” The canon of counterevidence relied on by empire advocates is the accumulated product of 20th century revisionist and pseudo historiography, but to willing believers and non-experts, it can easily appear convincing and overwhelming. Combined with a postcolonial nationalist framing and situated against the ongoing historiography dispute with China, their conceptualization of a grand antiquity has gained bipartisan political influence with concrete ramifications for professional scholarship. This paper seeks to introduce and debunk the core, seemingly evidential, canon of arguments put forward by purveyors of Korean pseudohistory and to expose their polemics, situating the phenomenon in a broader diagnostic context of global pseudohistory and archaeology.

Tersilochinae of South, Southeast and East Asia, excluding Mongolia and Japan (Hymenoptera: Ichneumonidae)

2011 ◽  
Vol 20 (1) ◽  
pp. 96-148 ◽  
Author(s):  
A.I. Khalaim
Keyword(s):  
Sri Lanka ◽  
South Korea ◽  
East Asia ◽  
Far East ◽  
New Combination ◽  
East China ◽  
Far East Of Russia ◽  
Undescribed Species ◽  
Oriental Region ◽  
Unidentified Species

Tersilochines of South, Southeast and East Asia (excluding Mongolia and Japan) have been studied. Eight genera and 60 species are recorded in the region: Allophrys (2 species), Barycnemis (5 species), Diaparsis (29 species), Phradis (2 species, including 1 unidentified species), Probles (12 species, including 1 unidentified and 6 undescribed species), Sathropterus (2 species), Slonopotamus gen. nov. (2 species) and Tersilochus (6 species, including one species of the obscure status). One genus and 26 species are described as new: Allophrys bruneiensis sp. nov. (Brunei), A. occipitata sp. nov. (Vietnam, India), Diaparsis absista sp. nov. (Brunei), D. bannapeana sp. nov. (Laos), D. bolikhamsaica sp. nov. (Laos, Thailand), D. brunnea sp. nov. (Brunei), D. crenulator sp. nov. (Brunei), D. dediticia sp. nov. (Vietnam, Brunei), D. hilaris sp. nov. (Vietnam), D. karnatakana sp. nov. (India), D. labiensis sp. nov. (Brunei), D. mandibulator sp. nov. (Laos), D. minuta sp. nov. (Vietnam), D. monstrosa sp. nov. (Brunei), D. morleyi sp. nov. (Sri Lanka), D. propodeator sp. nov. (Brunei, Sarawak State of Malaysia, southern Indonesia, Laos), D. pulchra sp. nov. (South Korea), D. sarawakiensis sp. nov. (Sarawak and Pahang states of Malaysia), D. viela sp. nov. (Vietnam, Laos), D. vietnamica sp. nov. (Vietnam), D. zispina sp. nov. (Vietnam), Probles vietnamica sp. nov. (Vietnam, probably East China and south of Far East of Russia), Sathropterus secundus sp. nov. (Vietnam), Slonopotamus elephantoides sp. nov. (Laos), S. indianus sp. nov. (India) and Tersilochus granulatus sp. nov. (South Korea). Generic assignment of two species are changed: Barycnemis sanctijohanni (Rao & Kurian, 1951), new combination, and Probles (Microdiaparsis) caudate (Morley, 1913), new combination. Barycnemis dissimilis and B. tobiasi from Nepal, Diaparsis convexa from Vietnam, D. niphadoctona from Laos, and Sathropterus pumilus from India and Nepal are newly recorded from the countries. The genus Diaparsis comprises almost half of species of the tersilochine fauna of the studied region (29 species, 48%), and is a dominant genus in the Oriental Region. Keys to genera and species of Tersilochinae of South, Southeast and East Asia (excluding Mongolia and Japan) are provided.

Sign in / Sign up

Export Citation Format

Share Document