scholarly journals Using PLS-SEM Model to Explore the Influencing Factors of Learning Satisfaction in Blended Learning

2021 ◽  
Vol 11 (5) ◽  
pp. 249
Author(s):  
Chun-Hsiung Huang

This research explores the influencing factors of learning satisfaction in blended learning. Three dimensions are proposed: perceived usefulness, perceived ease of use, and learning motivation. It studied how these variables affect students’ learning satisfaction. The research hypotheses are: (1) Perceived ease of use positively affects perceived usefulness; (2) Perceived usefulness and perceived ease of use will have a positive effect on learning motivation; (3) Learning motivation positively affects learning satisfaction; (4) Perceived usefulness has a positive intermediary effect on the relationship between perceived ease of use and learning motivation. Participants included 173 freshmen who took the first-year interactive game design course at Ling Tung University in Taichung, Taiwan. The questionnaire survey method is applied in this research to analyze the relationship between the variables and verify the hypothesis based on the collected 173 valid questionnaires. The partial least square method structural equation model (PLS-SEM) is used to carry out structural equation modeling to study the relationship between latent variables. It explains that the perceived ease of use affects the perceived usefulness. Perceived usefulness and perceived ease of use have a positive impact on learning motivation. Learning motivation has a positive impact on learning satisfaction. Perceived usefulness as an intermediary factor of perceived ease of use has an indirect impact on learning motivation. The contribution of this research is to provide empirical evidence and explain what factors may affect learning satisfaction. Some other related factors that may affect learning satisfaction should be taken as the factors that teachers should pay attention to when implementing blended learning.

2018 ◽  
Vol 19 (3_suppl) ◽  
pp. S72-S89 ◽  
Author(s):  
Amit Shankar ◽  
Biplab Datta

This study aims to identify the factors affecting mobile payment (m-payment) adoption intention in India by proposing a conceptual framework based on technology acceptance model (TAM). In addition to construct of TAM, four user-centric constructs have been added to evaluate m-payment adoption intention in India. The proposed research framework was empirically tested by data collected from 381 potential m-payment service users, through online and offline survey. Data were analysed using structural equation modelling (SEM) technique. The results exhibit that perceived ease of use (PEOU), perceived usefulness (PU), trust, and self-efficacy (SE) have a significant positive impact on m-payment adoption intention. However, subjective norms (SN) and personal innovativeness (PI) have no significant impact on m-payment adoption intention. Findings of the study have important theoretical and practical implications, particularly to understand important user-centric factors affecting m-payment adoption.


2018 ◽  
Vol 10 (10) ◽  
pp. 3509 ◽  
Author(s):  
Taegoo Kim ◽  
Osman Karatepe ◽  
Gyehee Lee ◽  
Hande Demiral

Male and female consumers differ in terms of decision-making. This is also true for inexperienced and experienced consumers. Although the extant research delineates studies that have centered on the interrelationships between perceived ease of use (PEU), perceived enjoyment (PE), perceived usefulness (PU), attitude toward using social media (ATUSM), and users’ behavioral intentions, there is still a dearth of empirical research about gender and prior experience as the two potential moderators. With this recognition, our study examines gender and prior experience as moderators of the effects of PEU, PE, and PU on ATUSM. Our study also investigates ATUSM as a full mediator of the impacts of PEU, PE, and PU on users’ intentions to attend festivals (IAF). Data came from the students of the Korean Government Scholarship Program. The results from structural equation modeling reveal that the positive influence of PE on ATUSM is stronger among female users. As expected, the positive impact of PU on ATUSM is stronger for male users. As hypothesized, prior experience strengthens the positive effects of PE and PU on ATUSM. The results further reveal that ATUSM fully mediates the effects of PE and PU on IAF. Based on the aforesaid findings, theoretical implications are discussed and managerial implications to enhance business sustainability are offered.


Author(s):  
Ari Melaning ◽  
I.G.A.K. Giantari

This study aims to explain the effect of perceived usefulness, and perceived ease of use, on attitude toward using, and behavioral intention of use at BRI banks Denpasar. The technique used to test the research hypothesis uses Structural Equation Modeling (SEM) analysis techniques using SMARTPLS assistance, using IBM SPSS Statistics 22. The population in this study were all BRI Bank customers in Denpasar who used Internet Banking, the number of samples in this study was 150 respondents, who were taken using Purposive Sampling techniques. The results showed that (1) the attitude toward using had a positive and significant effect on the behavioral intention of use (2) perceived ease of use had a positive and significant effect on attitude toward using (3) perceived usefulness had a positive and significant effect on the behavioral intention of use. (4) perceived ease of use has a positive and significant effect on the behavioral intention of use (5) perceived usefulness has a positive and significant effect on attitude toward using. (6) attitude toward using can mediate the relationship between perceived usefulness to the behavioral intention of use. (7) the attitude toward using can mediate the relationship between perceived ease of use on the behavioral intention of use.


Author(s):  
Qian Feng ◽  
Beikun Feng

With the continuous progress of artificial intelligence technology, mobile online education is developing rapidly. Compared with traditional classrooms, the mo-bile online education mode can realize sharing of high-quality education resources efficiently and at a low cost, thus the education informatization policy can be im-plemented. However, the college students’ willingness to use mobile online edu-cation platforms is complicated due to the lack of a market access threshold and relatively single course resources. Based on the theory of perceived value, the hypothesis of the influencing factors of the college students’ willingness to use mobile online education platforms was proposed, and the hypothesis with a ques-tionnaire survey method and structural equation model was verified. Results show that the questionnaire designed in this study has good reliability and validi-ty. The exploratory learning and good public praise of the network positively af-fects the college students’ perceived ease of use and perceived usefulness of mo-bile online education platforms. The perceived usefulness has a significant direct and positive effect on their willingness to use online education platforms. The conclusions have a certain reference value for improving the quality and service of online education platforms and enriching the connotation and usage of mobile online education.


Author(s):  
Samar Ghazal ◽  
Hanan Aldowah ◽  
Irfan Umar ◽  
Brandford Bervell

The utmost reason for this article is to present a detailed assessment of the salient antecedents(computer anxiety, technology related experience, computer self-efficacy, quality of service, quality of system, quality of system's output information, perceived usefulness and perceived ease of use) in determining students' approval and onward contentment towards using LMS in a blended learning environment. In view of this, the study employed a quantitative research design utilizing a questionnaire as the data collection instrument. Data was then obtained from 174 undergraduate students with Partial Least Squares Structural Equation Modelling (PLS-SEM) technique used for data analysis. The study revealed indicators such as perceived usefulness, the quality of the system and computer self efficacy as fundamental determinants of students' acceptance and satisfaction with blended learning. The study recommended among others that in order to achieve satisfaction and acceptance towards LMS usage for blended learning in higher education, institutions need to pay attention to these crucial variables prior to full implementation.


2020 ◽  
Vol 2020 ◽  
pp. 1-11 ◽  
Author(s):  
Chang Yang ◽  
Xiaofei Ye ◽  
Jin Xie ◽  
Xingchen Yan ◽  
Lili Lu ◽  
...  

With the concept of sharing economic entering into our lives, many parking Apps are designed for connecting the drivers and vacated parking spaces. However, there are not many drivers who use the mobile Apps to reserve and find available parking spaces, which is largely due to the insufficient information provided by the parking App. In order to better explain, predict, and improve drivers’ acceptance of parking App, the conceptual framework based on technology acceptance model was developed to establish the relationships between the drivers’ intention to accept parking App, trust in parking App, perceived usefulness of parking App, and perceived ease of its use. Then structural equation model was established to analyze the relationship between various variables. The results show that the trust in parking App, perceived usefulness, perceived ease of use, and parking App attributes are the main factors that determine the intention to use parking App. Through the test of direct effect, indirect effect, and total effect in the model, it is found that perceived usefulness has the largest total impact on acceptance intention, with a standardized coefficient of 0.984, followed by parking App attribute (0.743), perceived ease of use (0.384), and trust in parking App (0.381).


2014 ◽  
Vol 42 (1) ◽  
pp. 3-6 ◽  
Author(s):  
Timothy Teo

In this study I explored the key drivers of preservice teachers' e-learning satisfaction. Participants (N = 387) completed a survey questionnaire to measure 6 constructs (tutor quality, perceived usefulness, perceived ease of use, course delivery, facilitating conditions, and course satisfaction). Data analysis was performed using structural equation modeling. The results showed that, apart from facilitating conditions, all constructs were significant predictors of e-learning satisfaction. However, the facilitating conditions construct was found to be a significant mediator of perceived ease of use and satisfaction. Implications for e-learning are discussed.


2011 ◽  
Vol 39 (9) ◽  
pp. 1271-1280 ◽  
Author(s):  
Jun-Yi Hsieh ◽  
Pei-Wen Liao

The online shopping behaviors of 600 undergraduate students in Taiwan were explored in regard to the influences of perceived ease of use, perceived usefulness, attitude, trust, behavioral intentions, and actual behavior. The moderating effects of online experience were taken into account. A model depicting the mechanisms of an effective relationship with online shoppers was developed and a survey was conducted to gather information. Structural equation modeling was used to validate the measures developed and test the hypothesized model. All variables had a significant and positive impact, and experience online had a moderate impact.


2019 ◽  
Vol 11 (10) ◽  
pp. 2721 ◽  
Author(s):  
Peng Shao ◽  
Jie Liang

Bicycle sharing services have played an active role in building a green travel system in China, but this trend has also caused problems, such as users arbitrarily stopping on the roads or the destruction of shared bicycles. Based on data collected by means of a survey that we designed, a regression analysis is used to test the influence of use perception and consumer characteristics on the intention to sustainably use shared bicycles by measuring the intention to: continue using the service, park the bicycles in an orderly manner, and care and protect the bicycles. We find that: (1) perceived usefulness, perceived ease of use, consumer innovation, and standardized use behavior have a significantly positive impact on the intention to continue using and park shared bicycles in an orderly manner; (2) perceived usefulness, perceived ease of use, and consumer innovation also have a significantly positive impact on the intention to care and protect shared bicycles; and, (3) standardized use behavior has no significant impact on the intention to care and protect shared bicycles. Moreover, urban air quality plays a positive regulatory role in the relationship of perceived usefulness, perceived ease of use, and consumer innovation with the intention to sustainably use the service.


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