scholarly journals Dynamic Plan Control: An Effective Tool to Manage Demand Considering Mobile Internet Network Congestion

2020 ◽  
Vol 11 (1) ◽  
pp. 91
Author(s):  
Xiaoyu Ma ◽  
Jihong Zhang ◽  
Yuan Cao ◽  
Zhou He ◽  
Jonas Nebel

Rapidly increasing mobile data traffic have placed a significant burden on mobile Internet networks. Due to limited network capacity, a mobile network is congested when it handles too much data traffic simultaneously. In turn, some customers leave the network, which induces a revenue loss for the mobile service provider. To manage demand and maximize revenue, we propose a dynamic plan control method for the mobile service providers under connection-speed-restriction pricing. This method allows the mobile service provider to dynamically set the data plans’ availability for potential customers’ new subscriptions. With dynamic plan control, the service provider can adjust data network utilization and achieve high customer satisfaction and a low churn rate, which reflect high service supply chain performance. To find the optimal control policy, we transform the high-dimensional dynamic programming problem into an equivalent mixed integer linear programming problem. We find that dynamic plan control is an effective tool for managing demand and increasing revenue in the long term. Numerical evaluation with a large European mobile service provider further supports our conclusion. Furthermore, when network capacity or potential customers’ willingness to join the network changes, the dynamic plan control method generates robust revenue for the service provider.

2018 ◽  
Vol 1 (2) ◽  
pp. 135
Author(s):  
Anij Taludhar

<p>The mobile industry in recent years has been growing at a speedy pace where the use of cell phone is no longer limited to conventional usage like the voice communication, but has enriched the customer experiences with mobile internet services and other value added services. Along with the growing mobile industry, technology behind it is also changing accordingly. However, the user acceptance of technology depends on various factors that lead to either user acceptance or rejection. This study thus aims to identify the major determining factors that influence the user to use the 3G mobile internet and examines the interrelation among the determinants along with effect of the demographic variable limited to Kathmandu Valley users. The conceptual framework of this study is based on the extended version of Davis (1989)’s technology acceptance model using variables social influence, price perception, perceived usefulness, perceived ease of use, attitude to use and behavior intention. The primary survey is conducted using a set of questionnaire, which produced 180 valid responses from the mobile users in Kathmandu Valley. The reliability of the data from questionnaire is verified with factor analysis and Cronbach’s alpha. The result shows that social influence has significant influence on perceived ease of use while it has no significant influence on perceived usefulness. Price perception, on the other hand, influences the perceived usefulness. Similarly, perceived usefulness and perceived ease of use influence the attitude of use, which finally influences the behavioral intention. Along with this, social influence is also found to be the extended factors that can influence the attitude of the users, which in turn affects the behavioral intention. Demographic variables, however in this study, have shown no significant influence on the behavioral intentions. On the whole, the usage of 3G mobile internet service is not seen to be satisfying from the study. The major reasons as surveyed from the users themselves for this lower utilization seems to be higher data costs, presence of cheaper alternatives for internet like Wi-Fi internet, quick drainage of battery and slow mobile internet service provided by the mobile service providers. Thus, for mobile service providers, internet service providers are their direct competitors for 3G mobile internet services. This paper enhances understanding of user acceptance of 3G mobile internet services.</p><p>Journal of Business and Social Sciences Research, Vol. 1, No. 2, pp. 135-152</p>


2019 ◽  
Vol 11 ◽  
pp. 184797901986541 ◽  
Author(s):  
Sa’Ed M Salhieh

This article analyzes the rationality of customer’s behavior when switching mobile services. Customer rationality is manifested by selecting the service provider capable of delivering the highest amount of benefits to the customer. A model based on multinomial logistics regression that makes use of the rational choice theory is developed to emulate customers’ service switching behavior and predicts the probability of switching mobile services. Customer rationality is assessed by comparing the choice predicted by the model with the true choice of customers and rationality is considered as achieved when a customer chooses a service provider that maximizes his/her benefit. The model was tested and validated by modeling the behavior of customers in the Jordanian telecommunication market and a rationality assessment was conducted. The results show that mobile service customers in Jordan are making rational decisions and would be willing to switch their current service provider if offered a better service. The study encourages service providers to challenge their assessment of customer loyalty and investigate new ways to enhance customer experience and guarantee customer loyalty.


Author(s):  
Jaafar Naser Abdulridha ◽  
Ghani Ressan Gadder

The objective of the investigation is to analyze problems of organization and legal responsibility (civil and administrative) in the field of telecommunications in Iraq. The methodological basis of research consists of dialectical approaches, as well as special methods of studying legal, comparative-legal, structural-functional phenomena. Mobile phone use has spread widely among consumers. The mobile phone revolution has transformed lifestyles and livelihood resources with their envelopes to creating new business activities and changing the way people communicate. It is concluded that the use of a mobile phone has many effects, which can be social, physical, sanitary, environmental, or legal. For the latter, we note in Iraq that there is no legal regulation of communications that adheres to the provisions of consignment service providers in their relationship with subscribers. In this way, some communications authorities took on the task of creating the legal, political and administrative conditions by issuing policies that identify, in many cases, the conditions to which the mobile service provider includes in the service contract.


2017 ◽  
Vol 2017 ◽  
pp. 1-9 ◽  
Author(s):  
Yong Chen ◽  
Juncheng Yao ◽  
Hai Jin ◽  
Chunjiang He ◽  
Hanhua Chen

The emergence and widespread use of mobile Internet technology has led to many different kinds of new mobile communications services, such asWeChat. Users could have more choices when attempting to satisfy their communications needs. The ability to predict the way in which users will use new mobile communications services is extremely valuable to mobile communications service providers. In this work, we propose a method for predicting how a user will use a new mobile service. Our scheme is inspired by the evolutionary game theory. With large-scale real world datasets collected from mobile service providers, we first extract the benefit-related features for users who were starting to use a new mobile service. Then we design our training and prediction methods for predicting potential users. We evaluate our scheme using experiments with large-scale real data. The results show that our approach can predict users’ future behavior with satisfying accuracy.


2016 ◽  
Vol 24 (4) ◽  
pp. 1-21 ◽  
Author(s):  
Anis Khedhaouria ◽  
Roy Thurik ◽  
Calin Gurau ◽  
Eric van Heck

Using a status quo bias perspective, this paper examines the relation between customers' inertia and continuance intention, identifying the moderating role of contractual subscription on this relationship. The authors' model is validated using data collected from 457 mobile phone service customers and partial least squares. Results show that customers continue with mobile service providers due to their inertia resulting from habit and switching costs. The effect of customers' inertia on their continuance intention is stronger when they have a contractual subscription with the mobile service provider. The authors' results show the importance of including inertia when studying customers' continuance intention and taking into account the specific moderating effect of contractual subscription.


Author(s):  
Anthony Rahul Golden

Due to huge competition in the service sector, service providers have to focus on lots of aspects in connection with satisfying the customer. Especially, the providers need to focus on increasing the service quality to maintain their position in the competitive market. Subscribers’ satisfaction is one of the determinants of service quality and perception carried by subscribers plays an important role in choosing a mobile service provider. This paper presents a service quality analysis of mobile subscribers in Tuticorin Dist.


Author(s):  
Sunil Kumar Singh ◽  
Deo Prakash Vidyarthi

Mobile users expect uninterrupted radio services whether operating in a host network or a foreign network. To support this, the cooperation of various mobile service providers becomes very important as they can share their available but unused resources among the mobile users. It has become possible for the mobile users to churn and leave the current service provider, if not happy with the offered services. This, eventually, may affect the revenue severely of the individual service provider besides defaming it. This work proposes a model on service pricing based on service providers' cooperation that utilizes the channels effectively and minimizes the call block and call drop. A penalty, on the service provider, is incorporated in the pricing which encourages a service provider to give utmost care to its users. A simulation experiment was carried out to study the performance of the proposed model, indicating the effectiveness of the model.


Sensors ◽  
2021 ◽  
Vol 21 (23) ◽  
pp. 7925
Author(s):  
Kyungho Ryu ◽  
Wooseong Kim

Wireless networking using GHz or THz spectra has encouraged mobile service providers to deploy small cells to improve link quality and cell capacity using mmWave backhaul links. As green networking for less CO2 emission is mandatory to confront global climate change, we need energy efficient network management for such denser small-cell heterogeneous networks (HetNets) that already suffer from observable power consumption. We establish a dual-objective optimization model that minimizes energy consumption by switching off unused small cells while maximizing user throughput, which is a mixed integer linear problem (MILP). Recently, the deep reinforcement learning (DRL) algorithm has been applied to many NP-hard problems of the wireless networking field, such as radio resource allocation, association and power saving, which can induce a near-optimal solution with fast inference time as an online solution. In this paper, we investigate the feasibility of the DRL algorithm for a dual-objective problem, energy efficient routing and throughput maximization, which has not been explored before. We propose a proximal policy (PPO)-based multi-objective algorithm using the actor-critic model that is realized as an optimistic linear support framework in which the PPO algorithm searches for feasible solutions iteratively. Experimental results show that our algorithm can achieve throughput and energy savings comparable to the CPLEX.


2017 ◽  
Vol 8 (2) ◽  
pp. 51
Author(s):  
Silvio John Camilleri ◽  
Denise Ellul

In order for banks to supplement their market share, it is crucial for them to entice new customers such as students who are expected to join the workforce at a subsequent stage. The main aim of this paper is to survey the banks' tactics in this regard, the response of students to such schemes, and the aspects which such customers consider when selecting a particular service provider or when switching to another one. We conduct interviews with bank representatives and distribute questionnaires to first year university students in order to gauge whether particular factors are more important than others in the selection of a financial services provider. We find that there are various aspects which banks may leverage upon to entice potential customers to switch away from competing service providers, especially due to the fact that switchers tend to respond differently to given characteristics in their decision making process.


Author(s):  
Rajat Deb ◽  
Moumita Naha

The study has taken twin objectives to find the determinants of service providers and to report the problems the respondents are exposed to in accessing the prepaid mobile services in Agartala. Based on a pre-tested interview-schedule, a sample size of 183 respondents, the empirical results have indicated that the principal influencing factors in choosing a service provider include customer care & facility, network coverage, tariff plan & recharge facilities. A significant relationship has been established between the gender of the respondents and their choice of service provider. The decision for subscription is further significantly influenced by their experiences of unsatisfactory services. Policy implications are derived from the study and it acknowledges few limitations.


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