scholarly journals Narration of Architecture and Built form in the Context of Changing Urban Milieu

2018 ◽  
Author(s):  
Ar. Bhagyalaxmi S Madapur
Keyword(s):  
Built Form

Building Meaning

2018 ◽  
Vol 38 (3) ◽  
pp. 262-277 ◽  
Author(s):  
Angela Bargenda
Keyword(s):  
Banking Sector ◽  
Corporate Identity ◽  
Macro Level ◽  
Special Focus ◽  
Systems Architecture ◽  
Built Form ◽  
Dialectical Perspective ◽  
Marketing Systems ◽  
Micro Level ◽  
Corporate Architecture

This conceptual article seeks to demonstrate the pertinence of corporate architecture as an integrative tool in spatial marketing systems. Architecture is explored in a dialectical perspective, both as a functional built form and a symbolic vector of ideologies. Architecture intersects with micro-level and macro-level marketing systems, as it inherently projects corporate identity while referring to broader artistic, social and historical parameters. It is argued that these macromarketing dimensions and their meaning-generating potential add significant value to market exchanges. A special focus on corporate architecture in the banking sector shows the value of architectural narratives in changing marketing environments. The article makes two contributions to macromarketing research. It (1) firmly establishes corporate architecture within marketing systems and (2) shows how symbolic meaning can be derived from the macro-level environmental, historical and cultural properties of buildings.

‘Homelessness & Hope’ - Johannesburg's Ponte City

2009 ◽  
Vol 34 (3) ◽  
pp. 74-80
Author(s):  
Judith Erasmus
Keyword(s):  
Inner City ◽  
Mixed Population ◽  
African Countries ◽  
City Life ◽  
South Africans ◽  
High Rise ◽  
Built Form ◽  
Traditional Definition ◽  
Urban Legend ◽  
Shape And Size

This paper focuses on Ponte City, a high rise residential tower within the inner city of Johannesburg, South Africa - the highest of its kind in the southern hemisphere. This equally visually and socially notorious cylindrical building has since its erection in the 1970's become an icon and simulacrum of Johannesburg city life. It is located on the border of the suburb of Hillbrow, a restless transcendental suburb, known for its well mixed population of locals and migrant non South Africans, especially from other African countries. The inner city suburbs of Hillbrow and surround is furthermore notorious for being overcrowded and dangerous, with crime and xenophobia reaching peak statistics within the country. Famous for its peculiar shape and size, and somehow the epitome of what has and is happening in these areas, are Ponte City. It has become the first point of arrival for thousands of migrants from the rest of Africa and functions as a beehive of tangible and non-tangible systems and myths. Although it primarily provides a big concentration of homes for many, its purpose and influence has always been about something bigger - a reference to visual and structural feat, to social elitism, to African migration, and to urban legend of both horror and delight. The paper investigates the significance of Ponte as built form within this milieu of fear and transition. The building is seen as an urban body that has moved beyond the borders of its physical existence. It is described how it functions and exercises influence in the collective imaginations of its users and spectators. It also looks into how it asserts traditional definition and the significance of volatility in such inner-city environments. Experimental theories of homelessness, concept cities and cities with people as infrastructure are investigated and utilized in order to grasp a new understanding of the building within this unique milieu.

scholarly journals The Cross Roads of Heritage

2021 ◽  
Author(s):  
◽  
Philippa Dalgety
Keyword(s):  
New Zealand ◽  
Urban Areas ◽  
Large Scale ◽  
Adaptive Reuse ◽  
Built Form ◽  
Depth Analysis ◽  
Key Factor ◽  
History Of ◽  
Fit For Purpose ◽  
The Town

<p>This research explores an approach for adaptive reuse to enhance livability and greater connection to place within provincial towns of New Zealand. There are existing buildings which are often left in disrepair or considered too expensive to refurbish or strengthen. They are often demolished with little consideration to the building’s significance, therefore adaptive reuse has become a missed opportunity in New Zealand.  Many of our provincial cities have uninhabited large-scale buildings, which need upgrading due to being outdated and no longer fit for purpose. Seismic upgrading is a key factor in why these buildings are left uninhabited. One of the urban areas which this is prevalent is Whanganui. Whanganui has the opportunity to blend the old and the new built form to create a revitalized and timeless street appearance.   The regeneration of Whanganui can be achieved through adaptive reuse to enhance the crafted beauty of the town through its architecture. The revitalization of Whanganui can give guidance to other provincial cities in New Zealand while enhancing the quality of life within the town.  An in-depth analysis of the history of Whanganui, will allow for heritage significance to play a major role in the redesign. This design will be developed at three different scales to demonstrate how the built form can enhance connection to place and livability. These scales are at an urban, a built and a detailed scale.   The main cross roads linking the city of Whanganui to its river is surrounded by character and historical buildings. It will be used as a key area illustrating Whanganui’s past to better inform the future.</p>

scholarly journals Regenerating dross : a campus for sustainable energy systems

2021 ◽  
Author(s):  
Jeff Cogliati
Keyword(s):  
Industrial Waste ◽  
Sustainable Energy ◽  
Energy Systems ◽  
Industrial Site ◽  
Urban Waste ◽  
Landscape Urbanism ◽  
Built Form ◽  
Sustainable Energy Systems ◽  
Post Industrial ◽  
Ecological Remediation

The following thesis began as an investigation into post-industrial urban waste and the ecological remediation potential that such landscapes embody. It looks at the forces behind waste landscapes or drosscapes and examines the theories associated with the ever-growing amount of waste landscapes throughout our cities. This thesis is largely centered on using Landscape Urbanism as a means of regenerating post-industrial waste sites. The Landscape Urbanists have proposed the use of landscape, rather than architecture, to transform urban waste and reconnect it back to the urban fabric. Where does architecture exist within this context? How can architecture act as a catalyst throughout this transformation? This thesis will examine how architecture and landscape can operate in unison throughout post-industrial site remediation and it will explore how built form can become an integral part of a continuous landscape.

scholarly journals Alternative Modernity of the Princely states- Evaluating the Architecture of Sayajirao Gaekwad of Baroda

2018 ◽  
Vol 5 (2) ◽  
pp. 59-70
Author(s):  
Niyati Jigyasu
Keyword(s):  
20Th Century ◽  
Urban Form ◽  
Turn Of The Century ◽  
Positive Contribution ◽  
Urban Planner ◽  
Built Form ◽  
History Of ◽  
Princely State ◽  
The City ◽  
Lasting Influence

The first half of the 20th century was a turning point in the history of India with provincial rulers making significant development that had positive contribution and lasting influence on India’s growth. They served as architects, influencing not only the socio-cultural and economic growth but also the development of urban built form. Sayajirao Gaekwad III was the Maharaja of Baroda State from 1875 to 1939, and is notably remembered for his reforms. His pursuit for education led to establishment of Maharaja Sayajirao University and the Central Library that are unique examples of Architecture and structural systems. He brought many known architects from around the world to Baroda including Major Charles Mant, Robert Chrisholm and Charles Frederick Stevens. The proposals of the urban planner Patrick Geddes led to vital changes in the urban form of the core city area. New materials and technology introduced by these architects such as use of Belgium glass in the flooring of the central library for introducing natural light were revolutionary for that period. Sayajirao’s vision for water works, legal systems, market enterprises have all been translated into unique architectural heritage of the 20th century which signifies innovations that had a lasting influence on the city’s social, economic, administrative structure as well as built form of the city and its architecture. This paper demonstrates how the reformist ideas and vision of an erstwhile provincial ruler lead to significant architecture at the turn of the century in Princely state of Vadodara.

scholarly journals Ontario's public infrastructure : adapting to climate change

2021 ◽  
Author(s):  
Mark Carafa
Keyword(s):  
Climate Change ◽  
Built Environment ◽  
Current Literature ◽  
Public Infrastructure ◽  
Current Management ◽  
Management Framework ◽  
Built Form ◽  
The Face ◽  
Rapid Pace ◽  
Planned Adaptation

The rapid pace at which the climate is changing has forced governments globally to focus on adaptation techniques for their built environment. This paper will define and explain Ontario's current management framework over its building portfolio and identify gaps in planned adaptation strategies and recommend solutions to fill these gaps. This research will be informed by current literature that details the most appropriate and successful approaches to managing a building portfolio in the face of climate change. Recommendations will be made as to how Ontario's public infrastructure frameworks and strategic approaches can be modified to embody a more holisitic, realistic and result-based approach to built form adaptation.

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