scholarly journals CROSS-CULTURAL ASPECTS OF BEHAVIOR IN INTERNATIONAL BUSINESS

Author(s):  
Viktoriia Bokovets ◽  
Nataliia Korzh ◽  
Lyudmila Davidyuk

It is noted that knowledge of all cross-cultural aspects of behavior in international business, namely understanding the national characteristics of people's behavior in different countries, value systems, negotiation patterns, traditions and customs, increase business efficiency and enable mutual understanding during business negotiations and meetings.The article considers the approaches to determining the role of the cultural factor, the importance of national culture in planning international activities and conducting international business. It is considered that religion seriously affects the nature of business relations, moral attitudes of employees, appearance, consumer behavior and work schedules. The parameters that allow to identify cultural differences between countries are considered and a number of universal elements of behavior in international business, knowledge of which is important for effective cooperation and communication. The significant influence of cross-cultural aspects of behavior on activities in international business is determined. The necessity of research of such parameters of national culture as religion, language, attitude to formalities and importance of personal space in business relations is substantiated. It is also noted that an important parameter in doing business is language. Knowledge of the language of foreign partners increases the efficiency of communication, promotes better communication.It is indicated that an important parameter is the understanding of social and personal space. After all, in different countries there is a certain business distance between the partners, which must be observed in order not to create certain inconveniences. The importance of international business etiquette and its main categories is revealed, as well as the code of business communication, ie a number of rules that must be followed to establish strong relationships between foreign partners. Knowing all the cultural features of the partner country will allow you to establish a strong business relationship. Having studied the parameters that determine the cultural features of the country, a number of universal elements that need to be known to establish cooperation at the international level are presented.

Author(s):  
David Gefen ◽  
Tsipi Heart

Trust and trust beliefs (trustworthiness) are key to e-commerce success but depend, to a large extent, on culture. With e-commerce being an international phenomenon, understanding the cross-cultural aspects of trust creation is therefore arguably required although mostly ignored by current research which deals almost exclusively with the U.S. This exploratory study examines whether definitions of trust beliefs as conceptualized and verified in the U.S. apply in Israel which differs markedly in individualism, uncertainty avoidance, and power distance. The data, crossvalidating the scale of trust and its antecedents in both cultures, generally support the proposition that trust beliefs apply across cultures, and may be a relatively unvarying aspect of e-commerce. However, as expected, the effects of predictability and familiarity on trust beliefs may differ across national cultures. Implications about the need to include national culture in the research on trust, in general, and in e-commerce in particular, are discussed.


Author(s):  
Tian Guang ◽  
Kathy Tian

It is broadly recognized that cultural factors act as invisible barriers in international business communications. As such, understanding cultural differences is an essential skill for both business educators and business practitioners as geographic borders become increasingly fluid. This chapter provides a framework for both business practitioners and educators engaged in international business. Seven themes are suggested for future research: cultural impacts of markets, international vs. domestic business communication, standardization vs. adaptation in cross-cultural communication, cross-cultural dimensions of business communication research, cultural aspects of the business communication mix, cultural aspects of business communication in the service sector, cultural communication implications of the aftermarket, and cross-cultural business communication education and professional training. The chapter concludes with suggestions that business anthropology be adapted as a tool for culture on international business and education.


2020 ◽  
pp. 238-262
Author(s):  
Pavel Cejka ◽  
Hana Mohelska

Increasing human interaction creates extra stress on individuals and organisations as well. The nature of such stress results in economic shocks and large societal and organisational traumas. Although recent social science is capable of addressing the complexity of international interplay such as culture, acts of multinational corporations or cross-cultural team management, little attention was paid on the cultural aspects of removing organisational trauma. Since the 1980s, social science has experienced lively development in cross-cultural studies via the work of Hofstede, the Globe Group, the World Value Survey initiative, Trompenaars, Schwartz and others. Although major models are sufficient for defining national culture, there is lack of work explaining the managerial implications for crisis management or mitigating trauma in organisations.The authors of this chapter intend to critically review the latest literature on national culture, while discussing the relevant models and introducing the theoretic framework applicable for crisis/ trauma management.


Author(s):  
O. H. Permyakova ◽  
◽  
S. A. Konovalchuk ◽  
I. I. Shundikova ◽  
◽  
...  

Phraseological units directly or indirectly carry cultural information about the world and pass it from generation to generation, reproduce the national culture and its mentality, show the features of the national figurative way of thinking. A phraseological unit is the soul of each national language, in which the spirit and specificity of the nation are revealed in a unique way. The article deals with the role of English and Ukrainian phraseology as a means of national cultural reflection. It is pointed out that the phraseological units are a means of reflection of national culture and a valuable source of information about the culture and national character of the nation. The specific features of English and Ukrainian phraseology, which are reflected in the pictorial thinking of the nation, have been depicted and the examples of their written interpretation have been given. The linguistic and cultural features of phraseological units in English and Ukrainian which contain such components as: „God” – the object of comparison, „nationality” and „toponym” have been presented and analyzed. It has been proven that toponymical phraseological units detect certain features of verbalization in different cultures and these features are determined by the subjective way of the environmental interpretation. The linguistic and cultural aspects of phraseology in Ukrainian and English have been analyzed only in some cases, taking into account the cultural and literary bases of the idioms origin. This problem can be also studied on the examples of the phraseological units where the culture is reflected through the connection with cultural and national connotations, standards, symbols, stereotypes and associations specific only for one language. English and Ukrainian languages possess a variety of idioms of such type, which need further and thorough investigation


Author(s):  
Tian Guang ◽  
Kathy Tian

It is broadly recognized that cultural factors act as invisible barriers in international business communications. As such, understanding cultural differences is an essential skill for both business educators and business practitioners as geographic borders become increasingly fluid. This chapter provides a framework for both business practitioners and educators engaged in international business. Seven themes are suggested for future research: cultural impacts of markets, international vs. domestic business communication, standardization vs. adaptation in cross-cultural communication, cross-cultural dimensions of business communication research, cultural aspects of the business communication mix, cultural aspects of business communication in the service sector, cultural communication implications of the aftermarket, and cross-cultural business communication education and professional training. The chapter concludes with suggestions that business anthropology be adapted as a tool for culture on international business and education.


Author(s):  
Pavel Cejka ◽  
Hana Mohelska

Increasing human interaction creates extra stress on individuals and organisations as well. The nature of such stress results in economic shocks and large societal and organisational traumas. Although recent social science is capable of addressing the complexity of international interplay such as culture, acts of multinational corporations or cross-cultural team management, little attention was paid on the cultural aspects of removing organisational trauma. Since the 1980s, social science has experienced lively development in cross-cultural studies via the work of Hofstede, the Globe Group, the World Value Survey initiative, Trompenaars, Schwartz and others. Although major models are sufficient for defining national culture, there is lack of work explaining the managerial implications for crisis management or mitigating trauma in organisations.The authors of this chapter intend to critically review the latest literature on national culture, while discussing the relevant models and introducing the theoretic framework applicable for crisis/ trauma management.


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