Social impacts, prons and cons of hosting mega sporting events, focusing on a global south city: Rio de Janeiro

TERRITORIO ◽  
2013 ◽  
pp. 19-27
Author(s):  
Giuliana Costa

The organisation and hosting of major events, whether cultural, political, sports, economic or social, forms part of a broader strategy adopted by cities to compete in the global arena and to attract capital and investments and to boost tourism and at the same time to address their economic and social problems. This paper reviews the sociological, economic and planning literature in order to discuss to what extent these complex events represent an opportunity to stimulate the economies of cities and to transform their socio-economic and geographical structure. It does this by analysing the most critical aspects of the changes and redevelopment carried out in Rio de Janeiro to host the 2014 World Cup and the 2016 Olympics. The analysis focuses on the negative social and economic effects which these events are already having on the city.

TERRITORIO ◽  
2012 ◽  
pp. 158-166
Author(s):  
Giuliana Costa

In the next two years, Rio de Janeiro will host the two largest sporting events on the planet, the 2014 World Cup and the 2016 Olympic Games. This article illustrates the context factors which led the city to enter the global scene through this strategy of events and it critically reviews the stages that led to this choice, explaining how it used the 2007 Pan American Games to gain accreditation in this market and how it was inspired by the experience of the Barcelona Olympics. An illustration is also given of the urban plans and policies that are taking shape for Rio 2014 and 2016, showing the existence of a gap between the rhetoric of the window of opportunity for the city as whole, the result of having acquired these events, and the heavily selective nature of their possible positive impacts.


Author(s):  
Élida Campos ◽  
Carlos Alexandre R. Pereira ◽  
Carmen Freire ◽  
Ilce F. da Silva

Background: From 2010 onwards, the city of Rio de Janeiro has undergone changes related to the 2014 FIFA World Cup and the 2016 Olympic Games, potentially affecting the respiratory health of inhabitants. Thus, the spatial distribution of respiratory hospitalizations (2008–2017) and the relationship between this outcome and potential air pollution sources in the city of Rio de Janeiro (2013–2017) were evaluated. Methods: An ecological study was performed using the Bayesian model with multivariate Poisson regression for the period of the sporting events (2013–2017). The outcome was the ratio of hospitalizations for respiratory diseases by the population at risk. Data analysis was performed in the total population and by sex and age group. The air pollution-related variables included industrial districts, traffic density, tunnel portals, a seaport, airports, and construction/road work. Results: All explanatory variables, except tunnel portals, were associated with an increase in the outcome. Construction/road work showed a greater magnitude of association than the other pollution-related variables. Airports were associated with an increased hospitalization ratio among the ≥60 year-old group (mean = 2.46, 95% credible intervals = 1.35–4.46). Conclusion: This study allows for a better understanding of the geographical distribution of respiratory problems in the city of Rio de Janeiro. Present results may contribute to improved healthcare planning and raise hypotheses concerning exposure to air pollution and respiratory hospitalizations.


2013 ◽  
Vol 9 (2) ◽  
Author(s):  
Sebastian Saborio

<p>Rio de Janeiro is preparing to host two major sporting events in the coming years: the 2014 FIFA World Football Cup and the 2016 Olympic Games. Local authorities are promoting these mega events as an opportunity to increase the global competitiveness of the city. But in order to attract private capital from the global economy it is not enough for Rio to showcase the city as capable of organizing and implementing these events. Rather, the authorities must also demonstrate that what has been considered one of the most dangerous cities in the world can now become a safe place for business. To do so, what has been promoted as a new model of &lsquo;community policing&rsquo; the UPP (Pacifying Police Units) has been implemented since 2008 in 107 favelas. The majority of the favelas involved in the program are situated around the sites where these mega events will take place and around other wealthy areas of the city. This article analyses the relation between mega events, global competitiveness and the neutralization of local marginality.</p><p>&nbsp;</p><p>Rio de Janeiro se pr&eacute;pare &agrave; accueillir les plus grands &eacute;v&eacute;nement sportifs des prochaines ann&eacute;es: la coupe du monde de football en 2014 et les jeux olympiques en 2016. Les autorit&eacute;s locales valorisent ces &eacute;v&eacute;nements mondiaux comme autant d&rsquo;opportunit&eacute;s pour augmenter la comp&eacute;titivit&eacute; de la ville.&nbsp; Cependant, il n&rsquo;est pas suffisant pour attirer les capitaux priv&eacute;s de l&rsquo;&eacute;conomie mondiale que Rio soit valoris&eacute;e comme une ville capable d&rsquo;organiser et de g&eacute;rer ces &eacute;v&eacute;nements. Les autorit&eacute;s doivent aussi d&eacute;montrer que, ce qui auparavant &eacute;tait consid&eacute;r&eacute; comme une des plus dangereuses villes du monde, peut maintenant devenir un endroit s&ucirc;r pour les entreprises. Dans ce but, l&rsquo; UPP (Pacifying Police Units) a &eacute;t&eacute; mis en place en 2008 dans 107 favelas et est d&eacute;crit comme le nouveau mod&egrave;le de la police communitarian. La plupart des favelas int&eacute;gr&eacute;es dans le programme sont situ&eacute;es autour des lieux qui accueilleront les &eacute;v&eacute;nements et dans d&rsquo;autres endroits confortables de la ville. Pour cette raisons, cette article analyse les relations entre les &eacute;v&eacute;nements mondiaux, la comp&eacute;titivit&eacute; mondiale et la neutralisation de la marginalit&eacute; locale.</p>


2019 ◽  
Vol 13 (1) ◽  
pp. 4-17
Author(s):  
C. Michael Hall ◽  
Alberto Amore

Purpose This study aims to focus on the development and upgrading of the Hagley Park cricket oval in Christchurch for the 2015 Cricket World Cup and how this hallmark event was used a catalyst to rebrand the city following the 2010 and 2011 earthquakes. Design/methodology/approach This paper is based on the findings from research conducted between 2012 and 2016. Data for the analysis were collected from mainstream media, sport organisations websites and government archives. In addition, a two-round series of semi-structured interviews with relevant stakeholders was undertaken in the aftermath of the Cricket World Cup. Findings In the case of Christchurch, the earthquakes and the destruction of much of the downtown provided a recovery opportunity, with the 2015 Cricket World Cup used to expedite the development of a new sporting venue in the city centre and rebrand the city to international tourists and sport enthusiasts. Research limitations/implications The Hagley Park cricket oval case study provides evidence on the rhetoric of urban competitiveness and the use of hallmark sporting events to reframe urban development in post-disaster contexts. Originality/value This research provides further evidence on the logics of disaster capitalism and how cities embark on costly redevelopment projects for sports and events whilst overlooking exacerbating vulnerabilities among the local community.


2017 ◽  
Vol 31 (6) ◽  
pp. 605-619 ◽  
Author(s):  
Andrea Schlegel ◽  
Rebecca Pfitzner ◽  
Joerg Koenigstorfer

This study looks at the hosting of the 2014 Fédération Internationale de Football Association World Cup in Rio de Janeiro and, based on research drawing on environmental psychology and studies of liminality, hypothesizes that the perceived celebrative atmosphere in the city increases subjective well-being of host city residents (cariocas). Data were collected via in-person intercept surveys from 221 and 218 cariocas before and during the event, respectively. There was an increase in subjective well-being from before the event to during the event. The results of two-group path modeling revealed further that there was a positive impact of the perceived celebrative atmosphere in the host city on residents’ subjective well-being during the event; the effect was weaker (though still positive) for the time period when the event was not being hosted. Initiatives may build upon the atmospheric elements in a city to increase subjective well-being of residents, particularly in the context of event hosting.


2017 ◽  
Vol 7 (4) ◽  
pp. 623-629
Author(s):  
Włodzimierz Marszelewski ◽  
Adam Piasecki

Abstract The article discusses the influence of television broadcasts of global sporting events on water usage in the city of Toruń during the final match of the FIFA 2014 World Cup in Brazil. The analyses covered accurate data of water usage (recorded every 1 minute) in the city on the day of the final match. The obtained results were compared with the data for the same days of the week (Sundays) but with no such important events. A completely different trend in water usage was documented during the television broadcast, including: exponential and short-term increases and decreases in water demand immediately after the end of the successive parts of the football match. The deviations in water usage from the normal trend for the same day of the week and the same hours ranged from −318 to more than 550 m3·h−1 (calculated on an hourly basis). Therefore, water usage can be a good indicator of the interest of audiences in television programmes, particularly in those gathering millions of viewers, such as broadcasts of global sporting events.


2011 ◽  
Vol 46 (2) ◽  
pp. 140-156 ◽  
Author(s):  
Martin Curi ◽  
Jorge Knijnik ◽  
Gilmar Mascarenhas

Sport mega-events were very important for Brazil in 2007. The 15th Pan American Games took place in Rio de Janeiro. It was the largest international tournament held in Brazil since the 1950 World Cup and the 1963 Pan American Games. The latter were held in São Paulo. In 2007, 5000 athletes and 60,000 tourists were expected from the 42 participating countries. Despite being a developing country, Brazil does have a sizable middle class, but in Rio de Janeiro there are also lots of favelas (slums), where millions of poor people live. Despite vast differences in wealth, power and social status, these socially and culturally distinct groups nonetheless utilize common public spaces. We see this social confrontation as a major question for the analyses of sport mega-events and we would like to demonstrate its consequences on a local level . This social tension was such that the Organizing Committee actually constructed a ‘big wall’ around the stadiums which turned them into islands of excellence to be shown on television, thus hiding the unsightly parts of the city, that is, poor neighborhoods and favelas. This wall could be seen as the BRIC-way of organizing mega-events.


Author(s):  
Marcos Vinicius Cardoso ◽  
João Manuel Malaia ◽  
Fernando A Fleury

Legacies – structures that are built for events and which remain after the same - are one of the major positive aspects paraded by mega sporting events organizers. This study´s purpose is to analyze the current situation of legacies promised by the many governmental instances for the city of São Paulo - host city of Fifa´s 2014 World Cup – and prospect which legacies will become effective in the city. Preliminary assessments may raise construction concerns, alert the public to keep an eye on undertaken obligations and encourage official actions (Mangan, 2008, p. 1,871). Data was obtained from National Audit Court (TCU) reports, Ministry and United Nations documents, in addition to testimonials and information gathered from some of Brazil´s major press media. Data analysis was conducted by classifying legacies according to tangible and intangible legacy concepts (Kaplanidou and Karadakis, 2010) followed by an analysis of promised legacies versus current status during the period of analysis. Finally, discussions as to most probable to come about legacies were presented. Results indicate that a portion of promised legacies stand a fair chance of achievement. On the other hand, other projects lag behind schedule or have been cancelled. Preliminary surveys suggest full completion of promised legacies is not possible, there has been an overuse of public resources as opposed to that planned, and provide indicatives as to the investment´s high opportunity cost.


Author(s):  
A.Yu. Bryukhanova ◽  
◽  
K.A. Manuilova ◽  
A.S. Garkovenko ◽  
V.L. Arkhipova ◽  
...  

Statement of the problem. Today, promotion and development of volunteers’ activities is considered one of the priority areas for the youth and social state policy. The importance of studying volunteer activities is explained by the fact that soon a number of large-scale events will take place on the territory of our country and the city; experienced and qualified volunteers will definitely come in handy to organize and carry out them successfully. The purpose of the study is to identify the features of the work of volunteers at a major sporting event. The research methodology is based on the analysis of literary sources; questionnaires; methods of mathematical data processing. Research results. The categories of people who are engaged in volunteer activities were identified; functional areas that are most in demand were established; the experience and competence of volunteers at this event was assessed; the factors that induce volunteers to participate in the organization of a major sporting event were identified. Conclusion. In the course of the study, the features of the work of volunteers at major sporting events were identified. The reasons for the emerging difficulties associated with the communication of the volunteer staff with athletes and spectators are identified, and the problems of organizing volunteer support at the venue are analyzed. The factors of motivation for youth participation in volunteer activities are considered.


2015 ◽  
Vol 52 (3) ◽  
pp. 263-278
Author(s):  
Mark Doidge ◽  
Bárbara Schausteck de Almeida

During his playing days, the Brazilian striker Romário was one of the most famous footballers in the world. He played for three of Brazil’s top clubs in Rio de Janeiro, as well as Barcelona and PSV Eindhoven. He won the World Cup and scored over one-thousand goals throughout his career. After this successful career, Romário entered politics, first as a deputy in the city of Rio and later as a senator in the state of Rio de Janeiro. Romário’s electoral success is not simply down to his footballing ability, nor the popularity of the sport in Brazil. Sports stardom, celebrity and celebrity politicians are also engaging with complex cultural processes. He has traded on his footballing stardom, but he also connects with his electorate through specific policy campaigns that resonate particularly well with his Brazilian voters. More importantly, he uses football and his footballer career as a metaphor for the wider problems facing Brazilian society. Drawing on literature from Sports Stardom, Celebrity and Celebrity Politicians, this paper charts the political career of Romário within the socio-political context of Brazil and argues that celebrity politicians still need to engage with their audiences regardless of their previous careers.


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