scholarly journals Improving Product Sales on E-Commerce Websites Based on Reviewers Opinions

2020 ◽  
pp. 361-366
Author(s):  
S. Kayalvili ◽  
Muthu Priyadharshini. A
Keyword(s):  
Early Stage ◽  
Online Reviews ◽  
Page Rank ◽  
Product Lifetime ◽  
Three Stages ◽  
Product Sales ◽  
Behavior Characteristics ◽  
Source Of Information

Online reviews are the important source of information for users before selecting a product for making a decision. Reviews of product particularly early reviews have impact on the product sales. Study the behavior characteristics of early reviewers through their posted early reviews. At first divide the product lifetime into three stages- Early, majority and laggards. A person who posts reviews in early stage is considered as early reviewers. The Early reviewers are the first one who responds to the product at the beginning stage. Rating behaviors of early reviewers are predicted based on k-means with Page Rank.

scholarly journals Characterizing and Predicting Early Reviewers for Effective Product Marketing on E-commerce Websites

2020 ◽  
pp. 22-27
Author(s):  
S S S D Saichand Chebolu ◽  
P. L. Kiranmay
Keyword(s):  
Product Design ◽  
Real World ◽  
New Products ◽  
Online Reviews ◽  
Marketing Strategies ◽  
Purchase Decision ◽  
Behavioral Characteristics ◽  
Effective Product ◽  
Product Sales ◽  
Source Of Information

Before making an informed purchase decision, online reviews have become an important source of information for users. Early reviews of products often have a significant impact on subsequent product sales. For companies, it is important to find early reviewers, because their feedback can help the company adjust marketing strategies and improve product design, which ultimately leads to the success of new products. In this article, we take the initiative to study the behavioral characteristics of early commenter’s through their comments published on two large e-commerce platforms in the real world.

scholarly journals Online Reviews and Product Sales: The Role of Review Visibility

2021 ◽  
Vol 16 (4) ◽  
pp. 638-669
Author(s):  
Miriam Alzate ◽  
Marta Arce-Urriza ◽  
Javier Cebollada
Keyword(s):  
Decision Making ◽  
Dynamic Models ◽  
Generalized Method Of Moments ◽  
Online Reviews ◽  
Consumer Decision Making ◽  
Product Sales ◽  
The Impact ◽  
The Relationship ◽  
The Empirical Analysis

When studying the impact of online reviews on product sales, previous scholars have usually assumed that every review for a product has the same probability of being viewed by consumers. However, decision-making and information processing theories underline that the accessibility of information plays a role in consumer decision-making. We incorporate the notion of review visibility to study the relationship between online reviews and product sales, which is proxied by sales rank information, studying three different cases: (1) when every online review is assumed to have the same probability of being viewed; (2) when we assume that consumers sort online reviews by the most helpful mechanism; and (3) when we assume that consumers sort online reviews by the most recent mechanism. Review non-textual and textual variables are analyzed. The empirical analysis is conducted using a panel of 119 cosmetic products over a period of nine weeks. Using the system generalized method of moments (system GMM) method for dynamic models of panel data, our findings reveal that review variables influence product sales, but the magnitude, and even the direction of the effect, vary amongst visibility cases. Overall, the characteristics of the most helpful reviews have a higher impact on sales.

scholarly journals Pelatihan Strategi Penulisan Artikel Ilmiah pada Jurnal Bereputasi Nasional dan Internasional bagi Guru di SMKN 1 Sekotong Kabupaten Lombok Barat

2020 ◽  
Vol 1 (2) ◽  
pp. 139
Author(s):  
Taufik Suadiyatno ◽  
Dedi Sumarsono ◽  
Muliani Muliani ◽  
Moh. Arsyad Arrafii ◽  
Abdul Kadir Bagis
Keyword(s):  
Community Service ◽  
Early Stage ◽  
Scientific Article ◽  
Service Program ◽  
Evaluation Stage ◽  
Three Stages ◽  
Implementation Stage ◽  
Program Team

This community service program aimed to improve teachers’ anthusiastic in SMKN 1 Sekotong, West Lombok to conduct articles to be published in national accredited and international journal. The method used in this program divided into three stages such as 1) early stage includes koordination between the program team with the principle of SMKN 1 Sekotong; 2) implementation stage includes scientific article training; and 3) evaluation stage that used as the overview of the next program. The materials in this program was presented mostly in term of describing the technique of writing good articles therefore they deserve to be published in national accredited or international journal. This community service program was conducted in SMKN 1 Sekotong which was followed by the pcinciple and 23 teachers. The conclusion of this program was there was an improvement of teachers’ anthusiastic to publish their scientific articles in national accredited and international journal.

Culturally Contingent Electronic Word-of-Mouth Signaling and Screening: A Comparative Study of Product Reviews in the United States and Japan

2018 ◽  
Vol 26 (2) ◽  
pp. 80-102 ◽  
Author(s):  
Hsin-Chen Lin ◽  
Manohar U. Kalwani
Keyword(s):  
Cultural Differences ◽  
Word Of Mouth ◽  
Online Reviews ◽  
Cross Cultural ◽  
Electronic Word Of Mouth ◽  
National Differences ◽  
Relative Product ◽  
Product Sales ◽  
The Relationship ◽  
Over Time

Electronic word of mouth (eWOM) is an important source of influence on consumer decision making, yet little is known about cross-cultural differences in both the occurrence of eWOM and the relationship between eWOM and sales. The authors draw on signaling theory to develop a conceptual model and assess the relationships between country and the occurrence of eWOM, as well as between online ratings and relative product sales according to country. Online reviews and sales rank data for books, CDs, and DVDs were collected from Amazon U.S. and Amazon Japan in 2009 and 2017. Results suggest cross-national differences in both the occurrence of eWOM (eWOM signaling) and the relationship between eWOM and relative product sales (eWOM screening). These national differences appear to change over time: some remain stable, some disappear, and others emerge. The proposed culturally contingent signaling and screening model may be adopted as a framework for future research on cross-cultural eWOM. The results also inform the literature on cultural change by suggesting that cultural differences in eWOM change in nuanced patterns over time.

eWOW of Guests Regarding Their Hotel Experience

2020 ◽  
pp. 295-308
Author(s):  
Zelia Breda ◽  
Rui Costa ◽  
Gorete Dinis ◽  
Amandine Angie Martins
Keyword(s):  
Sentiment Analysis ◽  
Online Reviews ◽  
User Generated Content ◽  
Sources Of Information ◽  
Value For Money ◽  
Quality Of Sleep ◽  
Online Comments ◽  
Analytical Response ◽  
Source Of Information

Online comments are increasingly mentioned as an important source of information, simplifying consumers' buying decisions. Online user-generated content has become one of the main sources of information for tourists, who themselves become creators of their own online content. This chapter focuses on sentiment analysis of comments made on TripAdvisor regarding one resort located in the Algarve region, in Portugal. The resort has good reviews, which means that the eWOM is positive. The highest scores relate to the resort's cleanliness, location and quality of sleep, and those that were less relevant were the value for money, the rooms and the service. The most dominant emotion is joy, followed by an analytical response. Negative emotions, such as sadness and anger, were not found very often in the online reviews. These results could be explained by the quality of the service, the kindness of the staff, the facilities for children, the entertainment, and the location, attributes that were often highlighted in the comments.

Shoppers' Intention to Provide Online Reviews

2019 ◽  
Vol 17 (3) ◽  
pp. 35-53 ◽  
Author(s):  
Sai Vijay Tata ◽  
Sanjeev Prashar ◽  
Chandan Parsad
Keyword(s):  
Online Reviews ◽  
Online Review ◽  
Managerial Implications ◽  
The Relationship ◽  
Source Of Information ◽  
Moderating Role

With an increase in e-commerce activity, online reviews have become a pertinent source of information for shoppers. Existing research is limited to examining select predictors of shoppers' intention to write reviews; however, there exists a gap in deciphering the role of review involvement in intention to write reviews. The present study pertains to the influence of the usefulness of site and product, and shoppers' satisfaction, and also on the intention to write reviews online. Besides this, the article also explores the moderating role of review involvement on the relationship between shopper satisfaction and their intention to post reviews. The study reveals a few interesting and counter-intuitive findings that add to literature and practice in understanding online review posting behaviour. Theoretical and managerial implications based on the findings are also presented.

scholarly journals Study on the Microstructure of the Pinctada martensii Pearls and Its Significance

2012 ◽  
Vol 2012 ◽  
pp. 1-9 ◽  
Author(s):  
Wenlong Wu ◽  
Liping Zhang ◽  
Zhijun Yang ◽  
Weisheng Hou
Keyword(s):  
Raman Spectra ◽  
Early Stage ◽  
Formation Processes ◽  
High Quality ◽  
Middle Stage ◽  
Pinctada Martensii ◽  
Medium Quality ◽  
Three Stages ◽  
Last Stage ◽  
Crystalline Plane

The results of a microscopy, SEM-EDS, XRD, FTIR, and Raman spectra study of the nacres of the Pinctada martensii pearls from Zhanjiang city, China shows that they can be classified as the high-quality, medium-quality, and inferior-quality pearls. Aragonite, the main inorganic mineralogy in the nacres, was crystallized and grown up in the compartments formed by the silk and radial organic sheets originating from organic matters secreted by the mantle of mollusks. The crystalline orientations of aragonite tablets were changed from the (002), (012) and (102) crystalline plane nets in the early to the (002) crystalline plane net only in the later. The formation processes of the microstructure of the nacres could be divided into three stages. In the early stage, the precursor particles of aragonite nucleated and grew up fast; then, porous aragonite aggregates consisting of the fine aragonite crystals were formed. In the middle stage, the aragonite crystals directionally grew up to form the aragonite tablets and microlayers. The surface of the aragonite tablets and microlayers are rough and few porous, and the edges of the crystals were serrated. In the last stage, the aragonite tablets in the aragonite microlayer mixed perfectly together to form high-quality aragonite layer whose surface was smooth and perfect.

scholarly journals Pengolahan Sampah Organik dan Limbah Biomassa dengan Teknologi Olah Sampah di Sumbernya

2021 ◽  
Vol 6 (3) ◽  
Author(s):  
I Made Indradjaja M. Brunner ◽  
Arief Norhidayat ◽  
Satria M. Brunner
Keyword(s):  
Moisture Content ◽  
Water Content ◽  
Early Stage ◽  
Calorific Value ◽  
Ash Content ◽  
Waste Processing ◽  
Biomass Waste ◽  
Aerobic Activity ◽  
Three Stages ◽  
Biomass Pellet

Solid Waste Processing Technology at the Source (TOSS) is an alternative method in processing organic and biomass waste on a communal scale. The processing of organic and biomass waste material is carried out in three stages of the process: biodrying which utilizes the aerobic activity of microorganisms; chopping which is intended to refine the material, and pelletization to compact the material into biomass pellets. The biodrying process in bamboo boxes is able to reduce the water content in organic and biomass waste within 4-5 days. Sorting of non-organic materials can be done at an early stage before or after the biodrying process. Sorting is required before chopping and pelletizing process to avoid unnecessary machine break down. The biomass pellet which is the final product has a diameter of about 10 mm with a length between 10-40 mm, a calorific value between 3000-4000 kcal/kg, and a moisture content of up to 15%. Compared to coal, biomass pellets tend to have higher volatile and ash content, while lower ash and sulfur content.

scholarly journals Kansei approach for the design of functional products for the elderly

2017 ◽  
Vol 6 (1) ◽  
pp. 23
Author(s):  
Kuo-Hsiang CHEN ◽  
Ching-Chien LIANG ◽  
Ya-Hsueh LEE
Keyword(s):  
The Elderly ◽  
Kansei Engineering ◽  
User Research ◽  
High Involvement ◽  
Whole Process ◽  
Early Results ◽  
Household Item ◽  
Three Stages ◽  
Product Search ◽  
Product Sales

Based on the theory of Kansei engineering, this study adopts the methods and steps of user research and divides the whole process into three stages: (1) survey and categorization of functional household items for the elderly; (2) interview with the high-involvement elderly regarding their affective preference; (3) questionnaire survey and statistical analysis of the representative functional household item for the elderly. Early results showed that (1) in terms of product search ratio, mobility assisting and communication products have the highest proportion; (2) in terms of product sales ratio, mobility assisting products reaches 25% and footwear products are the highest among them; (3) interviews with high-involvement elderly show that footwear with 40.8% is the highest demand among functional household items. Therefore, footwear products will be used as example to conduct subsequent study on Kansei preference and affective design for the elderly.

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