scholarly journals A Conceptual Model to Measure the Impact of Consumer Behaviour on E-Retailing in India

Author(s):  
Raja Sarkar ◽  
Sabyasachi Das

21st century is the era of information technology. Be it social networking, banking, ticket booking or e-retailing, the presence of information technology is ubiquitous in our day-to-day affairs. IT has transcended the physical distance between the service providers and the service receivers. It has also provided the consumers the much needed convenience and offered them competitive price for various products and services. In this context, e-retailing has become a major shopping medium for customers specially the younger generations. The tech savvy young generation has taken to e-retailing like a fish takes to water. Even the older generations are becoming comfortable with the use of information technology for shopping purpose. India despite being a late starter, has become a major force in e-retailing and managed to achieve the tag of the fastest growing market in this category within a very short period. Apart from the home grown Flipkart, Snapdeal, Paytm, Shopclues, the largest e-tailer in the world Amazon has also made it into the country. Top retailers like Walmart and Alibaba have picked up major stakes in various e-tailers. The competition has become intense with large discounts and large assortment of products the order of the day. In this context, it has become essential for e-tailers to gauge the consumer behaviour to effectively target them. The present study is an effort to find out the various essential factors impacting e-retail purchase in India and develop a conceptual model for the same.

Author(s):  
Munazza Saeed ◽  
Ilhaamie Binti Abdul Ghani Azmi

The purpose of this study is to develop a model to investigate the impact of brand image and religious beliefs on Muslim consumers switching intention. Moreover, it also intends to examine, how switching intention affect the customer equity of international branded products. This study seeks to expand the body of knowledge in consumer behaviour research with emphasis on religious beliefs (Islamic beliefs). The benefits that will be yielded from this study will not only provide guidelines to business researchers, but will also enhance the current understanding of Muslim consumers. It studies how the Muslim consumer’s brand switching behaviour is influenced by religious beliefs of Muslim consumers and image of a brand, yet previous studies have only attempted to understand brand switching without considering the religion specifically Islam.


2021 ◽  
Vol 33 (2) ◽  
pp. 86-96
Author(s):  
Charu Bisaria

A deadly virus has forced entire mankind to be confined to their homes. While many businesses were permanently shut, most others are still trying to sustain this less profit-generating period. Numerous workers are facing pay-cuts or job loss. This theoretically implies a major impact on the economies of countries with purchasing power of customers reduced due to lower income and supply chain disruption due to strict curbs. However, industries based on Information Technology, e-commerce, dairy products etc, thrived and continued to meet consumers’ demands. This particular study aims to analyze the impact of COVID-19 on consumer behavior. The impact shall be studied with respect to various parameters such as gender, age, income etc of consumers.


Author(s):  
Fahreza Fahreza ◽  
Muhammad Rifqi

Network Monitoring System (NMS) is a system that is highly demanded internet service provider industry in this fast-developing information technology era. The availability of NMS is the best option to restore the service level agreement as a means to compete with other internet service providers’ competitors. The occurrence of disturbance in the network is often unnoticed by the network administrator. This may lead to a crucial problem in decreasing network quality as the impact of time-consuming in solving the problem. Through the explanation, the writer tried to anticipate by classifying problems using Pareto and integrated Nagios with Telegram Messenger as a notification of disturbance. Nagios has many features such as reports, event handlers, monitoring resources (CPU load, memory usage, status up / down, uptime, data traffic, bandwidth), etc. One notable feature owned by Nagios is blast notification of disturbance. It is a feature that will function when one of the devices is in trouble. This feature will inform the network administrator or authorized person in certain divisions as regards the error network. In this case, the problematic device can be categorized according to the parameters made by the network administrator.


2021 ◽  
Vol 23 (1) ◽  
Author(s):  
Patricia Mtsweni ◽  
Sello N. Mokwena ◽  
Michael N. Moeti

Background: Organisations outsource Information Technology (IT) services in order to keep up with the IT evolution and to remain competitive. Although the IT operations department is responsible to manage service provider service quality, they are not in a position to evaluate IT services performance because of the loss of control and capability in the IT environment.Objectives: This article investigated the impact of outsourcing in-house IT services on the performance of IT operations and how it affects the performance of the organisation.Methods: The qualitative approach was used in this research. Data was collected using structured interviews and were analysed using thematic analysis.Results: Outsourcing of IT services was found to have negative and positive impact on the organisation. Knowledge of the operating environment proved to be significant in the provision of relevant services that add value to the organisation. The results of the analysis revealed that in-house IT and the quality of IT services provided have a direct impact on the performance of the organisation.Conclusion: The study demonstrated that outsourcing IT services impacts the quality and the performance of the organisation positively and negatively. The study recommended that in-house IT and outsource service providers need to collaborate to ensure smooth service delivery, process alignment and also to equip in-house IT with skills to handle first-line support.


2017 ◽  
Vol 14 (1) ◽  
pp. 174-181
Author(s):  
Maura Mbunyuza-deHeer Menlah

This article reports on a proposed evaluation plan that has been developed to assess the work done by the State Information Technology Agency (SITA). The SITA programme was implemented in response to the South African government’s call to improve the lives of the populations in some rural areas through technology. The programme was meant to address slow development in  rural  areas  that  lack  technological  innovations  and  advances.  In  the proposed evaluation plan a review is made of secondary data, deciding how strategic priorities are to be determined, as well as analysis of the rural context environment. The researcher gives an account of how the evaluation strategies are to be piloted and rolled out thereafter. Lessons learnt are recorded and reported upon. A proposed evaluation plan will be developed, based on the lessons learnt in line with the objectives of the project.


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