scholarly journals Counterfeit Product

2020 ◽  
Author(s):  
Keyword(s):  
2017 ◽  
Vol 29 (4) ◽  
pp. 837-853 ◽  
Author(s):  
Farzana Quoquab ◽  
Sara Pahlevan ◽  
Jihad Mohammad ◽  
Ramayah Thurasamy

Purpose Most of the past studies have considered social and personal factors in relation to counterfeit product purchase intention. However, there is a dearth of research that linked ethical aspects with such kind of product purchase intention. Considering this gap, the purpose of this paper is to investigate the direct as well as indirect effect of ethical aspects on the attitude of consumers’ counterfeit product purchase in the Malaysian market. Design/methodology/approach A total of 737 questionnaires were distributed in China Town, Low Yat Plaza, as well as a few “pasar malam” (night markets), which yielded 400 completed usable responses. Partial Least Square Smart PLS software and SPSS were utilised in order to analyse the data. Findings The results revealed that the ethical aspect in term of religiosity, ethical concern, and perception of lawfulness directly and indirectly affect consumers’ behavioural intention to purchase counterfeit products. Practical implications It is expected that the study findings will enhance the understanding of marketers as well as policymakers about consumers’ purchase intention of such fake products. Eventually, it will help them to come up with better marketing strategies to purchase counterfeit products and to encourage them to purchase the original product. Originality/value This is relatively a pioneer study that examines the effect of ethical aspects of consumers in term of their religiosity, ethical concern, and perception of lawfulness on their attitude towards buying counterfeit products. Additionally, this study examines the mediating role of consumer attitude to purchase counterfeit product between ethical aspects and behavioural intention, which is comparatively new to the existing body of knowledge. Last, but not the least, this research has examined these relationships in a new research context i.e., Malaysian market, which can advance the knowledge about consumer behaviour in the East Asian context.


2018 ◽  
Vol 46 (9) ◽  
pp. 1421-1436 ◽  
Author(s):  
Beyza Gültekin

I examined the influence of dimensions of the love of money (rich, importance, achievement, budget) and moral judgment toward counterfeit product purchase, on consumers' intention to purchase counterfeit apparel. Data were collected from 185 participants in Ankara, Turkey, who had purchased counterfeit apparel. Results showed that the achievement and budget dimensions of the love of money positively influenced counterfeit purchase intention and, as predicted, moral judgment toward counterfeit product purchase negatively affected the intention to purchase counterfeit apparel. In contrast, the influence of the rich and importance dimensions of the love of money on counterfeit purchase intention was nonsignificant. My aim was that the practical outcome of this study would be to reduce consumer demand for counterfeit products through achieving an increase of awareness of morality, which reduces counterfeit purchase intention.


2021 ◽  
Vol 72 (06) ◽  
pp. 606-612
Author(s):  
AMJAD FIZA ◽  
ZIR-UR-REHMAN MUHAMMAD ◽  
HASHIM MUHAMMAD ◽  
BAIG SAJJAD ◽  
MUBARIK FAZAL ◽  
...  

The purpose of this study was to investigate the factors which influence a consumer’s decision to buy counterfeit products. The factors are Attitude towards counterfeits by economic benefit, Attitude towards counterfeits by Hedonic benefits, Subjective norm and Perceived behaviour control and their impact on the purchase intention of the textile/clothing counterfeit product was analysed. A total of 120 questionnaires were distributed. Data was analysed using IBM Statistics 3.0. and SMART PLS. Attitude towards counterfeits by economic benefit and Perceived behaviour control had strong relationships with purchase intention of counterfeit products. Attitude towards counterfeits by Hedonic benefits didn’t show any significant relationship with purchase intention. Subjective norm had strong positive relationship with purchase intention of counterfeits. This study is useful for Developing Countries, especially in Impact of theory of planned behaviour on the purchase intention of the counterfeits and is examined on the user and non-user of the counterfeit product.


2020 ◽  
Vol 10 (2) ◽  
pp. 197-204
Author(s):  
Masmira Kurniawati

The purpose of this study is how consumers can minimizing negative emotion they will probably experience. One of negative emotion that consumers could experience is regret. When consumers develop a mechanism to anticipate future regret after buying decision, it is called anticipated regret. This research identifies how anticipated regret affects consumer choice between two risky buying decisions, which are counterfeit product and secondhand product. This research also investigates whether perceived risk mediates the effect of anticipated regret on consumers’ choice. Experimental design is used with 120 participants. The result of the analysis shows that anticipated regret significantly affects perceived risk, anticipated regret has negative significant effect toward purchase intention, and perceived risk also negatively affect purchase intention. The bootstrap results indicate that perceived risk mediates the effect of anticipated regret on consumers’ choice. Managerial implications and suggestions for future research then will be delivered.


Author(s):  
Ishaan Singhal

Abstract: Fake Products is a serious issue, as in today’s world we can’t really distinguish between real and fake product. And some people make these fake products just to make some profit without thinking about its impact on user and also affects company’s name, profit and sales. Blockchain technology can be used to detect whether the product is real or fake and assure user about the authenticity of the product. Blockchain is a trending technology and lot of applications are using this technology. Blockchain technology is the technology where information is stored in the form of blocks in many databases which is connected with the chains and it doesn’t require any third-party users for permission. Benefits of blockchain is that it is immutable and secure. It is decentralized and distributed. We can use Quick Response [1] (QR) code or an encrypted unique code which is a very efficient technique to detect fake product. When the QR code is scanned or the unique code in entered, it will redirect us to the blockchain containing the information of the product and provides us the details of the manufacturer and information of owner to make decision easy for buyer if they are looking to buy the product. Keywords: Blockchain, Fake Product, Ownership, QR code, Anti-counterfeit


2020 ◽  
Vol 6 (2) ◽  
pp. 641-650
Author(s):  
Ali Ahmed ◽  
Muhammad Nauman Abbasi ◽  
Omer Farooq

Though addressed widely by academicians and researchers across the globe, the subject of counterfeiting dates back to historical times of 27BC. In academic literature, the discussion on counterfeit(ing) began a century back when researchers started to define its boundaries through their understanding. Ranging from the classical descriptions on counterfeit, counterfeiting, counterfeit trade and counterfeit product(s), this article intends to use text analysis technique to provide the reader with a summary of the existing academic literature on the aforementioned subjects. It summarizes key definitions from the respective area with a broader aim to bridge the gap in the existing counterfeiting and counterfeit product-related literature by providing a brief (yet ample) list on counterfeit(ing). Moreover, it also identifies the key similarities exiting in the definition set. The article concludes with authors own definition of counterfeiting and counterfeit product(s) based on the conceptualization developed through the understanding of combined definitions from the literature.


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