CAMF: Context Aware Matrix Factorization for Social Recommendation

2018 ◽  
Vol 16 (1) ◽  
pp. 53-71 ◽  
Author(s):  
Yulong Gu ◽  
Jiaxing Song ◽  
Weidong Liu ◽  
Lixin Zou ◽  
Yuan Yao
Author(s):  
Wei Peng ◽  
Baogui Xin

AbstractA recommendation can inspire potential demands of users and make e-commerce platforms more intelligent and is essential for e-commerce enterprises’ sustainable development. The traditional social recommendation algorithm ignores the following fact: the preferences of users with trust relationships are not necessarily similar, and the consideration of user preference similarity should be limited to specific areas. To solve these problems mentioned above, we propose a social trust and preference segmentation-based matrix factorization (SPMF) recommendation algorithm. Experimental results based on the Ciao and Epinions datasets show that the accuracy of the SPMF algorithm is significantly superior to that of some state-of-the-art recommendation algorithms. The SPMF algorithm is a better recommendation algorithm based on distinguishing the difference of trust relations and preference domain, which can support commercial activities such as product marketing.


Author(s):  
Bairan Fu ◽  
Wenming Zhang ◽  
Guangneng Hu ◽  
Xinyu Dai ◽  
Shujian Huang ◽  
...  

Symmetry ◽  
2021 ◽  
Vol 13 (11) ◽  
pp. 2158
Author(s):  
Xin Zhang ◽  
Jiwei Qin ◽  
Jiong Zheng

For personalized recommender systems, matrix factorization and its variants have become mainstream in collaborative filtering. However, the dot product in matrix factorization does not satisfy the triangle inequality and therefore fails to capture fine-grained information. Metric learning-based models have been shown to be better at capturing fine-grained information than matrix factorization. Nevertheless, most of these models only focus on rating data and social information, which are not sufficient for dealing with the challenges of data sparsity. In this paper, we propose a metric learning-based social recommendation model called SRMC. SRMC exploits users’ co-occurrence patterns to discover their potentially similar or dissimilar users with symmetric relationships and change their relative positions to achieve better recommendations. Experiments on three public datasets show that our model is more effective than the compared models.


2013 ◽  
Vol 479-480 ◽  
pp. 1213-1217
Author(s):  
Mu Yen Chen ◽  
Ming Ni Wu ◽  
Hsien En Lin

This study integrates the concept of context-awareness with association algorithms and social media to establish the Context-aware and Social Recommendation System (CASRS). The Simple RSSI Indoor Localization Module (SRILM) locates the user position; integrating SRILM with Apriori Recommendation Module (ARM) provides effective recommended product information. The Social Media Recommendation Module (SMRM) connects to users social relations, so that the effectiveness for users to gain product information is greatly enhanced. This study develops the system based on actual context.


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