scholarly journals More than memes: Embracing social media for 21st century supported employment

2021 ◽  
pp. 1-5
Author(s):  
Robert Kimmel
Keyword(s):  
Social Media ◽  
Supported Employment ◽  
New Technologies ◽  
Professional Networks ◽  
Individuals With Disabilities ◽  
Digital World ◽  
Social Media Platforms ◽  
Standard Practices ◽  
Research Domains ◽  
Employment Specialists

BACKGROUND: Employment specialists assist individuals with disabilities in obtaining and maintaining employment, but the majority of practitioners only utilize techniques, tools, and avenues established in specific research domains from over 20 years ago. New technologies, such as social media, are powerful tools employment specialists can utilize to assist individuals with disabilities seeking employment. OBJECTIVE: This article provides context for why including social media into practice is important, what social media is, opportunities it can provide, and what social media platforms are best for employment specialists to use. This article explores how employment specialists can use Facebook, Twitter, and LinkedIn to find new opportunities, expand professional networks, and incorporate social media use into standard practices. CONCLUSION: Social media is a powerful tool used extensively in talent recruitment. Supported employment professionals can use the identified strategies to help individuals with disabilities access employment opportunities in an increasingly digital world.

scholarly journals IMPACT OF SOCIAL MEDIA ON SALES FUNNELS IN B2C AND B2B SEGMENTS IN THE REPUBLIC OF NORTH MACEDONIA

2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Martin Kiselicki ◽  
Saso Josimovski ◽  
Lidija Pulevska Ivanovska ◽  
Mijalce Santa
Keyword(s):  
Social Media ◽  
New Technologies ◽  
Secondary Data ◽  
Primary Data ◽  
World Population ◽  
Social Media Platforms ◽  
The Republic ◽  
New Generation ◽  
Sales Funnel ◽  
Media Data

The research focuses on introducing social media platforms as either a complementary or main channel in the company sales funnel. Internet technologies and Web 2.0 continue to provide innovations in digital marketing, with the latest iteration being lead generation services through social media. Data shows that almost half of the world population is active on social media, with the new Generation Alpha being projected to be entirely online dependent and proficient in the use of new technologies. The paper provides an overview of the digitalization of sales funnels, as well as the benefits that social media platforms can offer if implemented correctly. Secondary data provides the basis for transforming sales funnels with social media, where previous research provides limited data on the effectiveness of these types of efforts. Primary data demonstrates that introducing social media platforms can provide improvements of up to 3 to 4 times in analyzed case studies, as well as the shorter time when deciding about purchase in use case scenarios. Social media advertising can also be utilized to shorten the sales funnel process and serve as a unified point of entrance and exit in the first few stages.

scholarly journals Selfies as expressively authentic identity performance

First Monday ◽  
2017 ◽  
Author(s):  
Linh Nguyen ◽  
Kim Barbour
Keyword(s):  
Social Media ◽  
Focus Group ◽  
Theoretical Frameworks ◽  
Self Identity ◽  
Face To Face ◽  
Digital World ◽  
Online Social Media ◽  
Social Media Platforms ◽  
The Individual ◽  
The University

This paper explores whether or not our online social media persona is viewed as authentic. The selfie is a fundamental part of the structure of the online identity for young people in today’s digital world. The relationship between an individual’s self-identity in the physical face-to-face environment was analysed and compared to a carefully constructed, modified virtual representation in a selfie posted on social media platforms. Data was obtained through four focus groups at the University of Adelaide. Two key theoretical frameworks provide a basis for this study: Erving Goffman’s concept of the self as a performance, and Charles Horton Cooley’s concept of the looking glass self. In examining the focus group discussions in light of these two frameworks as well as associated literature, we conclude that the authenticity of the selfie as a way of visualising a social media persona is subjective and dependent on the individual posting a selfie. Ultimately, authenticity involves a degree of subjectivity. It was on this basis that focus group participants argued that selfies could be considered authentic expressions of identity.

scholarly journals Role of Social Media in Shaping Local Youth Tourists' Behaviour Across the Sri Lankan Tourism Industry

2020 ◽  
pp. 15-22
Author(s):  
H. Shamini
Keyword(s):  
Social Media ◽  
Sri Lanka ◽  
Online Survey ◽  
New Technologies ◽  
Online Reviews ◽  
Tourism Industry ◽  
Sri Lankan ◽  
The People ◽  
Social Media Platforms ◽  
The Mind

The integration of social networking and new technologies has changed the way of communication and information sharing among the people, especially of young people is a fact. As well as, the development of Social Media (SM) has conveyed important changes in the behavioural pattern of tourists. Therefore, it is very essential to understand this new influential trending among the youth tourists, in order to accelerate the tourists’ arrival and contribute to the development of Sri Lanka tourism. Therefore, this research aims at providing an insight to the Tourism Industry in Sri Lanka with regards to how social media platforms influence youth tourists’ behavior. A sample of 103 youth tourists’ response attained through online. The data obtained from the online survey were analyzed with descriptive, reliability test, mean and regression analysis. Results from the survey have identified that Social Media does influence in the youth tourists’ behaviour.  In detail, eWOM and Online reviews/comments significantly influence in the behavior of youth tourists.  And also the study confirmed that in order to attract tourists to a destination mainly revolves in the ability to convey the information to create positive images in the mind of youth tourists via social media. Thereby this study has recommended many suggestions for the Tourism and authorities. Including tourist authority should make its social media pages more interesting, appealing, informative and interactive so the customers can enjoy their social media experiences and they could spread eWOM and online reviews. And also they need to focus on how to create a positive and satisfactory image to their social media users in many other ways.

scholarly journals Overcoming the Pandemic through Viral Poetry Games: The Phenomenon of Coronavirus-Inspired Digital Acrostic Poetry in South Korea

2021 ◽  
Vol 2 (1) ◽  
pp. 55-71
Author(s):  
Christina Han
Keyword(s):  
Social Media ◽  
South Korea ◽  
Social Exchange ◽  
Consumer Products ◽  
Political Campaigns ◽  
Digital Platforms ◽  
Digital Revolution ◽  
Digital World ◽  
Wide Range ◽  
Social Media Platforms

Following the outbreak of COVID-19 in South Korea in winter 2019, acrostic poems on the three-syllable word “Corona” became viral on major search engines and social media platforms across the country. The composition of acrostic poems, particularly in three lines, has been a popular cultural phenomenon in Korea since the 1980s when it became a participatory literary exercise and game featured on television entertainment shows. The digital revolution in the 2000s allowed the writing and sharing of these short and whimsical poems to expand into various digital platforms. Since 2010, PC and mobile games have been developed to further enhance the ludic approach to acrostic poetry composition and contests. While facilitating individual creativity, and as an interactive and ludic way of community building and branding, acrostic poetry contests have also been used to promote social and political campaigns and consumer products. This paper will investigate poetry games and contests of acrostic poems on the Coronavirus featured on South Korean digital platforms. It will analyze the various games and contests organized by schools, communities, consumer product brands, and social media circles. The poems, composed by children and adults, display a wide range of messages involving self-reflection, social campaign, political criticism, and subversive wordplay. Together, these viral poems and contests promoted values of collaboration, competition, and social exchange during the pandemic. All in all, the paper explores the viral powers of language and language art in the digital world, as well as digital poetry’s connections to networked self, social mobilization, and online activism.

Making mirrors, making albums and making documentaries: the music of Gotye and negotiating Bourdieu's field of cultural production

Popular Music ◽  
2020 ◽  
Vol 39 (3-4) ◽  
pp. 669-684
Author(s):  
Pat O'Grady
Keyword(s):  
Social Media ◽  
Cultural Production ◽  
New Technologies ◽  
Film Studies ◽  
The Political ◽  
Music Production ◽  
The Past ◽  
Equipment Production ◽  
Social Media Platforms ◽  
Independent Musicians

AbstractRecent popular music and film studies have revealed the political functions of documentaries about musicians. These studies suggest that such documentaries make powerful interventions into the field of music production as they construct the value of their subjects and their work. Owing to the expense and complexity of broadcast equipment, production companies have tended to favour documentaries about artists and work considered to be popular and historically significant. Over the past 15 years, however, new technologies have allowed musicians to make documentaries themselves, which they can release at the same time as their song or album. Using the example of Gotye and his album Making Mirrors, this article argues that these developments have led to powerful and distinct interventions into debates and themes within home music production for independent musicians. It also argues that the use of this technology on social media platforms challenges the relationships between text and process.

scholarly journals FinUgRevita: Developing Language Technology Tools for Udmurt and Mansi

2015 ◽  
pp. 108
Author(s):  
Veronika Vincze ◽  
Ágoston Nagy ◽  
Csilla Horváth ◽  
Norbert Szilágyi ◽  
István Kozmács ◽  
...  
Keyword(s):  
Social Media ◽  
Language Production ◽  
Language Use ◽  
Written Language ◽  
Minority Languages ◽  
Digital Space ◽  
Digital World ◽  
Language Technology ◽  
Social Media Platforms ◽  
Digital Language

Nowadays, digital language use such as reading and writing e-mails, chats, messages, weblogs and comments on websites and social media platforms such as Facebook and Twitter has increased the amount of written language production for most of the users. Thus, it is primarily important for speakers of minority languages to have the possibility of using their own languages in the digital world too. The FinUgRevita project aims at providing computational language tools for endangered indigenous Finno-Ugric languages in Russia, assisting the speakers of these languages in using the indigenous languages in the digital space. Currently, we are working on two Finno-Ugric minority languages, namely, Udmurt and Mansi. In the project, we have been developing electronic dictionaries for both languages, besides, we have been creating corpora with a substantial number of texts collected, among other sources like literature, newspaper articles and social media. We have been also implementing morphological analyzers for both languages, exploiting the lexical entries of our dictionaries. We believe that the results achieved by the FinUgRevita project will contribute to the revitalization of Udmurt and Mansi and the tools to be developed will help these languages establish their existence in the digital space as well.

UGT-Based Study of SM Use Among Undergraduates in UAE and Kuwait

2021 ◽  
Vol 17 (1) ◽  
pp. 36-59
Author(s):  
Badreya Nasser Al-Jenaibi ◽  
Ibrahim Ahmad AlKandari
Keyword(s):  
Social Media ◽  
United Arab Emirates ◽  
New Technologies ◽  
Media Use ◽  
Statistical Tests ◽  
Social Factor ◽  
Government Officials ◽  
Social Media Use ◽  
The World ◽  
Social Media Platforms

The technology is getting advanced and likewise the social media is gaining maximum attraction of individuals. The trends of the world are changing day by day so that the impacts are also changing as per needs and demands of the world. Social media has made the changes in the process of interaction between the public and government officials. Middle East communities have great access to new technologies and internet, especially, the Gulf Cooperation Council countries (GCC) that are recognized by advanced infrastructures. Therefore, a sharp increase in social media use is noticed in the area particularly the youth who are more attracted to these platforms. This paper focus on Uses and gratifications of social media use among college students in United Arab Emirates and Kuwait for three social media sites: Twitter, Instagram, and Snapchat. Mixed methodologies are applied (quantitative and qualitative) to explore various use and gratifications factors as well as other social factors among youth that contributes in the adoption of these social network sits (SNSs). Moreover, several statistical tests were performed to analyze the collected data. Few research articles have been published about new and social media platforms use in the region; however, comparative studies were rarely noticed regarding this subject. The survey includes (N=190) samples between Kuwaiti and Emirati students. The study reveals that entertainment is the major use and gratification reason for using the three platforms, while the main social factor is identification. Social media is vital when it comes to the issue of the national, political, and business life.

An Awareness of the Young Generation on Social Media

2022 ◽  
pp. 206-226
Author(s):  
Nazlı Çetin ◽  
Gökmen Kaya
Keyword(s):  
Social Media ◽  
New Technologies ◽  
Digital Culture ◽  
Digital Citizenship ◽  
Young Generation ◽  
Educational Context ◽  
Digital World ◽  
Online Presence

New technologies and the digitalization process affect both social and economic structures, and this affects culture. Digital citizenship which arises from an educational context now has a major scope in digital culture as the online presence of individuals increase. In this context, the study's purpose is to reveal the awareness of the young generation, with the premise that awareness is a condition to be a digital citizen, about the digital world they live in. For this purpose, the study takes the top four social media in Turkey and follows up the awareness on data and service agreements. A survey is conducted, and the results show that the awareness levels are mostly similar but vary according to the main point of the issue.

scholarly journals Media and Mapping Practices in the Middle East and North Africa

2021 ◽  
Keyword(s):  
Social Media ◽  
Middle East ◽  
North Africa ◽  
Social Dynamics ◽  
New Technologies ◽  
Cultural Engagement ◽  
Governance Model ◽  
Clear Point ◽  
Social Media Platforms

A few months into the popular uprisings in the Middle East and North Africa (2009-2001), the promises of social media, including its ability to influence a participatory governance model, grassroots civic engagement, new social dynamics, inclusive societies and new opportunities for businesses and entrepreneurs, became more evident than ever. Simultaneously, cartography received new considerable interest as it merged with social media platforms. In an attempt to rearticulate the relationship between media and mapping practices, whilst also addressing new and social media, this interdisciplinary book abides by one relatively clear point: space is a media product. The overall focus of this book is accordingly not so much on the role of new technologies and social networks as it is on how media and mapping practices expand the very notion of cultural engagement, political activism, popular protest and social participation.

scholarly journals Polarized platforms? How partisanship shapes perceptions of “algorithmic news bias”

2021 ◽  
pp. 146144482110341
Author(s):  
Mikhaila N. Calice ◽  
Luye Bao ◽  
Isabelle Freiling ◽  
Emily Howell ◽  
Michael A. Xenos ◽  
...  
Keyword(s):  
Artificial Intelligence ◽  
Social Media ◽  
New Technologies ◽  
Media Bias ◽  
Survey Experiment ◽  
Representative Survey ◽  
News Content ◽  
Social Media Platforms ◽  
Nationally Representative ◽  
News Bias

The use of artificial intelligence-based algorithms for the curation of news content by social media platforms like Facebook and Twitter has upended the gatekeeping role long held by traditional news outlets. This has caused some US policymakers to argue that platforms are skewing news diets against them, and such claims are beginning to take hold among some voters. In a nationally representative survey experiment, we explore whether traditional models of media bias perceptions extend to beliefs about algorithmic news bias. We find that partisan cues effectively shape individuals’ attitudes about algorithmic news bias but have asymmetrical effects. Specifically, whereas in-group directional partisan cues stimulate bias perceptions for members of both parties, Democrats, but not Republicans, also respond to out-group cues. We conclude with a discussion about the implications for the formation of attitudes about new technologies and the potential for polarization.

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