ANALISIS TINGKAT PENGARUH ELEVATOR SPEECH-OFFICIAL MOVIE TRAILER DAN BRAND AWARENESS RUMAH PRODUKSI (PH) TERHADAP KEPUTUSAN PEMBELIAN MOVIEGOERS (STUDI KASUS : FILM MAN OF STEEL – WARNER BROS PICTURES DAN IRON MAN 3 – WALT DISNEY STUDIO MOTION PICTURES

2017 ◽  
Vol 9 (2) ◽  
Author(s):  
Michael Christian ◽  
Howard Sarmento Giam ◽  
Amelia Suryani
Keyword(s):  
Motion Pictures ◽  
Brand Awareness ◽  
Entertainment Industry ◽  
Sound Effect ◽  
Factors Affecting ◽  
Walt Disney ◽  
Production House ◽  
Almost All ◽  
Short Time ◽  
Short Times

<p>For almost all sales men, the strategy of time becomes the main key of selling effectiveness. Having appointment in a product’s presentation is oftenly measured by a very short times to deliver. In many cases, delivering the detail of products must be done at a sudden spot and extremely short time where he/she does not imagine before. This needs skill of designing the points of products and how to execute well in order to get the best memorable experience. Entertainment industry especially movie has a very unique on its competition. The development of technology totally delivers big change on how to produce a good film. In recent years, the capability of actor or actress is not the main consideration. We can find many brilliant of them have contributed playing the script however it’s not in line with the moviegers’ responses or the revenue itself. The interest of moviegoers on film sometimes can be seen by various factors. Sound effect, animation technology, pictures editing, original soundtrack, trailers, towards to the name of production house, are numbers of x-factors affecting the moviegoers.</p><p>This paper intends to describe how the elevator speech-official movie trailer affects the moviegoers. Further this paper also intends to describe how the big production house affects the moviegoers. The analysis is measured by the regression which comes from one hundred respondent involved. The instrument used to collect data is by questionnaire. Most of respondents have the same response that almost all of the indicators have big effects for them.</p><p> </p><p>Keywords- Elevator Speech, Brand Awareness, Buying Decision</p>

scholarly journals Factor Affecting Attitude and Purchase Intention of Luxury Fashion Product Consumption: A Case of Korean University Students

2020 ◽  
Vol 12 (18) ◽  
pp. 7497
Author(s):  
Maidul Islam ◽  
Bidhanchandra Nahakpam Singh
Keyword(s):  
College Students ◽  
Purchase Intention ◽  
Marketing Strategies ◽  
Brand Awareness ◽  
Brand Attitudes ◽  
Factors Affecting ◽  
South Korean ◽  
Product Consumption ◽  
Luxury Products ◽  
Korean College Students

The purpose of this study was to look into the factors affecting South Korean college students’ luxury goods purchases and their intent to buy them. A conceptual model was proposed and was tested by several hypotheses. Data were collected from Seoul, Daegu, and Daejeon in South Korea. A total of 153 respondents took part in this survey, which was conducted on brand awareness, social contrast, acquisitive, innovation in fashion, engagement in fashion, buying luxury brand attitudes, and buying interest of luxury products. Factor analysis and regression analysis were done to test the hypotheses by using SPSS. The results of this study indicated a significant positive relationship between the buying intention of luxury products and brand awareness, social contrast, and innovation in fashion. This paper help manufacturer and marketing managers to make better marketing strategies for college students.

scholarly journals Factors affecting clay dispersion in oxisols treated with vinasse

2016 ◽  
Vol 37 (6) ◽  
pp. 3997 ◽  
Author(s):  
Thadeu Rodrigues de Melo ◽  
Tiago Santos Telles ◽  
Walquiria Silva Machado ◽  
João Tavares Filho
Keyword(s):  
Sandy Soil ◽  
Physical Quality ◽  
Factors Affecting ◽  
Clay Dispersion ◽  
Water Dispersible ◽  
Dispersive Effect ◽  
Bivalent Cations ◽  
Chemical Attributes ◽  
Almost All ◽  
Dispersible Clay

Vinasse is a potassium-rich waste generated in large amounts by the ethanol production that, applied in the soil, can promote changes in water dispersible clay and in its physical quality. The aim of this study was to evaluate the clay dispersion of Oxisols after vinasse application and correlate it with some chemical attributes. Samples were collected in two Oxisols (155 and 471 g of clay kg-1), put in pots, received dosages of vinasse (0, 50, 100, 150 and 200 m3 ha-1) and remained incubated during 120 days. Phosphorous, organic carbon, pH H2O, pH KCl, pH CaCl2, Al3+, H+Al3+, Ca2+, Mg2+, K+, Na+, Delta pH and the proportion between monovalent and bivalent cations have been evaluated and correlated with the clay flocculation degree. Vinasse changed almost all chemical variables in both soils and increased the flocculation in the sandy soil, but did not change the clayey one. Delta pH, Mg2+ and K+ significantly correlated with the flocculation degree in the sandy soil. It is possible to conclude that the dispersive effect of K+ added by vinasse are irrelevant, considering the flocculant effect caused by the increment in Mg2+ and Delta pH after vinasse application.

scholarly journals AN EXPERIMENTAL STUDY ON THE RELAXATION OF BOLTS

2015 ◽  
Vol 16 (1) ◽  
Author(s):  
Muhammad Abid ◽  
Muhammad Shahid Khalil ◽  
Hafiz Abdul Wajid
Keyword(s):  
Dynamic Behaviour ◽  
Relaxation Behaviour ◽  
Bolted Joint ◽  
Factors Affecting ◽  
Elastic Interactions ◽  
Short And Long Term ◽  
The Many ◽  
Almost All ◽  
Static Behaviour

Loss of pre-load with time, commonly known as ‘Relaxation’ is an established phenomena. Behaviour of a bolted joint depends upon the pre-load in the bolts in use, not the pre-load introduced by the mechanic. Loss of pre-load is expected due to the many factors such as embedment relaxation, gasket creep, elastic interactions, and vibration loosening or stress relaxation. In a gasketed joint, due to the gasket flexibility, relaxation is always substantial during preliminary passes, as 80 to 100% loss is not uncommon in almost all the bolts, resulting in a dynamic behaviour. Pre-load in a gasketed joint is stabilized and retained to certain extent in the final passes only. In a non-gasketed joint, due to no gasket and no rotation its static behaviour is concluded. This paper highlights the factors affecting the amount of relaxation with time and presents important considerations that can reduce this. Both the short and long term relaxations are recorded and a ‘best fit’ model for relaxation behaviour is derived.

scholarly journals The Effects of Picking Up Primary School Pupils on Surrounding Street’s Traffic: A Case Study in Hanoi

2020 ◽  
Vol 14 (1) ◽  
pp. 237-250
Author(s):  
Dinh Hiep ◽  
Vu V. Huy ◽  
Teppei Kato ◽  
Aya Kojima ◽  
Hisashi Kubota
Keyword(s):  
Primary School ◽  
Traffic Safety ◽  
Traffic Congestion ◽  
Traffic Management ◽  
Primary Schools ◽  
Traffic Accidents ◽  
Binary Logistic Regression ◽  
Binary Logistic Regression Model ◽  
Factors Affecting ◽  
Almost All

Introduction: One of the significant characteristics of schools in Vietnam is that almost all parents send their children to school and/or pick up their children from school using private vehicles (motorcycles). The parents usually stop and park their vehicle on streets outside the school gates, which can lead to serious congestion and increases the likelihood of traffic accidents. Methods: The objective of this study is to find out factors affecting the picking up of pupils at primary school by evaluating the typical primary schools in Hanoi city. A binary logistic regression model was used to determine factors that influence the decision of picking up pupils and the waiting duration of parents. The behavior of motorcyclists during the process of picking up pupils at the primary school gate has been identified and analyzed in detail by the Kinovea software. Results and Discussion: The study showed that, on the way back home, almost all parents use motorbikes (89.15%) to pick up their children. During their waiting time (8.48 minutes in average), they made a lot of illegal parking actions on the street there by, causing a lot of “cognitive” errors and “crash” points surrounding in front of the primary school entrance gate. Risky picking-up behaviors were significantly observed, i.e. picking-up on opposite side of the school, making a U-turn, backing-up dangerously, parking on the middle of street, and parking on the street next to sidewalk). Conclusion: Based on the analyzed results, several traffic management measures have been suggested to enhance traffic safety and reduce traffic congestion in front of school gates. In addition, the results of the study will provide a useful reference for policymakers and authorities.

scholarly journals Return to Exercise After Covid-19: Which One is the Best Strategy?

2021 ◽  
Vol 61 (2) ◽  
pp. 122-132
Author(s):  
Murat Erdoğan ◽  
Sevgi Sökülmez-Yildirim ◽  
Nasuh Evrim Acar ◽  
Okan Kamiş
Keyword(s):  
Individual Performance ◽  
Physical Distance ◽  
Personal Hygiene ◽  
Moderate Intensity ◽  
New Techniques ◽  
Recreational Athletes ◽  
Special Places ◽  
Almost All ◽  
Short Time ◽  
New Strategies

Summary Coronavirus (Covid-19), which began in China as of 2019 and spread to almost all over the world in a short time; has shown that we need to plan our life with new strategies as well as changing our current lifestyle today. While we must implement new ways to prevent against Covid-19 and maintaining our healthy lives, we must also design new strategies for returning to sports and physical activities. Therefore, the purpose of this study was to reveal the return strategies for professional and recreational athletes during the quarantine periods in light of evidences. In this regard, firstly we examined the existing literature regarding return strategies to sports. As a result, individual performance and personal hygiene conditions should be considered, and athletic performance should be preserved while keeping a physical distance from teammates and others. The use of masks in sports should be encouraged, but new techniques should be developed by investigating the effect on performance. Consequently, for healthy individuals, low to moderate intensity (not high-intensity) exercise may be beneficial and recommend. However, due to the risk of spreading (person-to-person or contaminated surfaces), exercise is recommended in special places with good ventilation and the use of personal types of equipment.

scholarly journals Factors Affecting the Perception and Practice of Iranian Nomadic and Semi-Nomadic Pastoralists in Regard to Biosecurity Practices in Sheep and Goat Farms: A Cross-Sectional and Prospective Study

Ruminants ◽  
2022 ◽  
Vol 2 (1) ◽  
pp. 54-73
Author(s):  
Zeinab Hatami ◽  
Richard A. Laven ◽  
Saeid Jafari-Gh. ◽  
Mahdi Moazez-Lesko ◽  
Pegah Soleimani ◽  
...  
Keyword(s):  
Prevention Measures ◽  
Extension Programs ◽  
Cross Sectional ◽  
Mortality And Morbidity ◽  
Factors Affecting ◽  
Nomadic Pastoralists ◽  
Almost All ◽  
Biosecurity Practices ◽  
Umbilical Cords ◽  
Annual Mortality

Preventing the spread of diseases between and within farms (biosecurity) is essential for minimizing animal mortality and morbidity, as well as for reducing the risk of spread of zoonotic diseases. These effects are even greater in countries such as Iran, which have to deal with multiple ongoing epidemics of infectious disease. However, there is currently no published information about biosecurity practices on sheep and goat farms in Iran in published research. The aim of this study was to collect such information and to identify some of the factors affecting biosecurity practices. Data were gathered using a checklist and in-depth interviews with 99 nomadic and semi-nomadic pastoralists. Regression analysis was used to identify the relationships between the collected variables and the biosecurity scores. The results showed that neither within- nor between-farm disease prevention measures were appropriately applied on most farms (median total score of total biosecurity was 37.3/90; Q1 = 29.0 and Q3 = 44.7). Almost all the farmers reported slaughtering animals on farms and nobody properly disposed of the bodies of the dead animals. Additionally, the majority of the participants did not disinfect the umbilical cords of newborns. Of the collected variables, the annual mortality rate was associated with most within-farm biosecurity practices. The increase in annual mortality rates was associated with the regular cleaning of troughs (p = 0.03), preventing feed and water from being contaminated by urine and feces (p = 0.02), providing a clean and dry place for animals to rest (p = 0.05) and disinfecting the navel cord (p = 0.03). The results of this survey suggest that there is a clear need for extension programs to enhance Iranian and sheep and goat farmers’ perceptions and practices regarding biosecurity measures.

scholarly journals Factors Affecting Brand Awareness

2021 ◽  
Author(s):  
Menekşe KILIÇARSLAN ◽  
Bora GÜNDÜZYELİ
Keyword(s):  
Brand Awareness ◽  
Factors Affecting

scholarly journals Improving the economic efficiency of oil productionat the “Gazpromneft-Khantos” fields

2021 ◽  
Vol 6 (3) ◽  
pp. 136-143
Author(s):  
Rustam N. Asmandiyarov ◽  
Stanislav Yu. Barkalov ◽  
Rail R. Galeev ◽  
Rustam R. Gumerov ◽  
Yuri A. Katkov ◽  
...  
Keyword(s):  
Economic Efficiency ◽  
Large Scale ◽  
Oil Production ◽  
Project Teams ◽  
Factors Affecting ◽  
Technical And Economic Analysis ◽  
Production Technologies ◽  
The Cross ◽  
Functional Teams ◽  
Short Time

Aim. As part of a large-scale business transformation, Gazprom Neft is implementing new approaches to improving economic efficiency. One of such approaches is the launch of the “Renovation” project program, the purpose of which is to achieve maximum profitability of the basic well stock. The article describes the results of the study and formation of a set of measures to improve the economic efficiency of oil production at the fields of Gazpromneft-Khantos. Materials and methods. The key feature of “Renovation” is that the goal setting and the formation of key performance indicators of project teams are made not from the previously achieved result, but from the potential. To do this, a detailed technical and economic analysis of the factors affecting the profitability of oil production is first carried out, and the potential for increasing profitability is determined. After that, hypotheses are worked out to increase the economic efficiency of production and a set of measures is formed to realize the identified potential. The cross-functional teams of the “Renovation” program projects are formed around the core-team that includes specialists in geology, development, production, engineering, energy management, economics and IT. This allows teams to solve non-standard tasks in a short time, in a complex way, without attracting external leverage, which is an absolute competitive advantage. Results. The program of optimization measures developed by the cross-functional team of the Renovation project will provide the potential for the growth of the profitability of Gazpromneft-Khantos in the period from 2021 to 2030. Conclusions. The article presents the developed and implemented cases on reducing operating costs in various areas — geology and reservoir engineering, energy efficiency, oil production technologies, downhole operations and hydraulic fracturing, oilfield chemistry.

scholarly journals Investigation of moderator factors in e-business adoption: A quantitative meta-analysis of moderating effects on the drivers of intention and behavior

2017 ◽  
Vol 14 (1) ◽  
pp. 75-102 ◽  
Author(s):  
Bostjan Sumak ◽  
Marjan Hericko ◽  
Zoran Budimac ◽  
Maja Pusnik
Keyword(s):  
Technology Acceptance ◽  
New Technologies ◽  
Causal Effect ◽  
Meta Analysis ◽  
Moderating Effect ◽  
Factors Affecting ◽  
Adoption Research ◽  
Acceptance Model ◽  
Almost All ◽  
Business Technology

E-business technology is becoming one of the most important global markets where e-business solutions will have to adapt to new technologies. The main objective in this study was to synthesize existing knowledge in the field of e-business technology acceptance and to understand differences in Technology Acceptance Model (TAM) related causal effect sizes for different e-business contexts. A quantitative meta-analysis of existing empirical research about factors affecting e-business adoption was conducted using 89 published papers that provided empirical data about causal relationships. A moderator analysis was carried out to investigate the moderating effect of four factors: consumer type, device type, continent and respondent type. The results of the study showed a moderating effect for all four proposed factors in almost all TAM-related causal paths. The study also showed that TAM is the most common theory being applied in e-business adoption research.

scholarly journals Factors Affecting Nursing Ability To Know Acute Coroner Syndrome In Emergency Installation

2018 ◽  
Vol 2 (1) ◽  
pp. 64-72
Author(s):  
Agus Riyadi ◽  
Karmiati Karmiati
Keyword(s):  
Emergency Department ◽  
Acute Coronary Syndrome ◽  
Emergency Services ◽  
P Value ◽  
Cross Sectional ◽  
Factors Affecting ◽  
Research Education ◽  
Coronary Syndrome ◽  
Coronary Syndromes ◽  
Almost All

Background: Coronary heart disease is the most cardiovascular disease that causes death in the world. The ability of nurses to recognize acute coronary syndromes is very necessary as part of the emergency services team. Purpose : The purpose of this study was to determine the description of the factors that influence the ability of nurses to know acute coronary syndrome in the emergency department of dr. Iskak Tulungagung. Methods : The design of this research is descriptive analytic with a cross sectional approach with the population of all nurses who work in the Emergency Department of dr. Iskak Tulungagung. The population is 55 nurses. The sample is all of the population, namely 55 respondents with total sampling sampling techniques. The data that has been collected is processed by a statistical test of Multivariate Analysis, Ordinal Regression with significance α = 0.05. Result : The results showed that most of the respondents with D3 education were 33 respondents (60.0%), almost all respondents had never attended ECG training in the amount of 50 respondents (90.9%) and almost half of the respondents had a working period of 2-5 year is 25 respondents (45.5%). The results of the regression regression analysis showed that the p-value = 0.855 on the education factor which means that H0 was accepted, the p-value = 0.041 in the training factor which means H1 is received, the p-value = 0.003 on the working period, which means that H1 is accepted Conclusion : Based on research, education does not affect the ability to recognize acute coronary syndrome. The education obtained will develop according to the increase in the work period and the frequent training that is obtained and practiced directly in real situations

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