Deal of the Day

2016 ◽  
Vol 58 (1) ◽  
pp. 95-118
Author(s):  
Edward Boon ◽  
Nir Ofek

Deal of the day is a form of e-commerce in which an intermediary allows merchants access to a subscriber list, to promote their offerings at a discount. This study performs a cluster analysis on the purchase history of a deal intermediary, to identify customer segments based on their purchase frequency, price sensitivity and the types of deal they buy. Five segments were identified, including a large group of customers who made one purchase and then stopped buying, a small group of extremely deal-prone subscribers, and a segment that limits their purchases to very few types of product (e.g. restaurant meals or spa treatments). The findings further show that targeting deals to specific customers may be desirable in the future to prevent information overload and ensure loyalty.

2017 ◽  
pp. 99-121
Author(s):  
Francesca De Canio ◽  
Marco Ieva ◽  
Cristina Ziliani

Availability of a growing number of devices for information searching and purchasing online is affecting consumer habits and company strategies. This paper investigates device usage patterns in the online Deal of the Day (DoD) shopping process. The study employs a cluster analysis of respondents based on their device usage. Four clusters emerge and are profiled by means of a benefits and costs approach based on demographic and psychographic characteristics. Multi-device behaviours for information search and DoD purchasing and multi-device behaviours are found to be dominant. Smartphone exclusive users display higher purchase frequency than multi-device segments. Tablet and smartphone users are found to be Market Mavens. Several implications for marketers are discussed.


2021 ◽  
Vol 17 (1) ◽  
pp. 134-148
Author(s):  
Hans Erik Næss

Since the early 1990s much has been written about how ethnographers should do fieldwork of the local in a globalizing world. The challenge of communicating their analyses authentically in a world of information overload is much less debated. To rectify this situation, I argue in this paper that five balancing acts are crucial to those who do ethnographies of the global, or “globographers,” in their writing. Emerging from a review of the history of fieldwork and writing, these balancing acts constitute a template of how a communicative consciousness may assist qualitative researchers in achieving ethnographic integrity.


1981 ◽  
Vol 22 (2) ◽  
pp. 133-139 ◽  
Author(s):  
Joseph Donohue

In 1956 a small group of scholars, all of them engaged in some way or other in the study of theatre, past and present, met and founded a certain remarkable organization. I hardly need to explain that that organization was the American Society for Theatre Research, then and still the only organization of American scholars devoted entirely to promoting the cause, the activity, and the results of research in theatre. Nor is it necessary here for me to recapitulate, even briefly, the course of events that now sees us celebrating the twenty-fifth anniversary of the Society. Fortunately, one of those founding members, Thomas Marshall, has generously accepted the charge offered him a year ago by the ASTR Executive Committee to write a concise history of the Society from the time of its founding. That review of the first twenty-five years has just come off the press, nicely timed for distribution to all members in attendance at this meeting. Subsequently it is to appear also in the twenty-fifth anniversary issue of the Society's journal, Theatre Survey.


2018 ◽  
pp. 153-191
Author(s):  
Krzysztof R. Prokop

Until 1798 Warsaw remained in the diocese of Poznań despite taking over from Cracow numerous functions of a capital city in the 17th and 18th centuries (nominally it never became the capital of the Polish-Lithuanian Commonwealth). During this time two seminaries ran by the Missionaries of St. Vincent de Paul functioned in Warsaw: Seminarium Internum and Seminarium Externum. They were founded in 1675-1676 and educated – especially the latter one – a large group of clergy who later held prominent positions in the structures of the Catholic Church on Polish-Lithuanian-Ruthenian soil. Among the seminary’s graduates were 66 future bishops (only eight of them underwent formation in Seminarium Internum), who were to minister as ordinaries or suffragans in a majority of dioceses then existing within the borders of the Kingdom of Poland and the Grand Duchy of Lithuania (and also on the territory of historical Greater Poland).                Both of the above mentioned theological institutes located in Warsaw continued to function for some decades after the collapse of the pre-partition Polish-Lithuanian state (by then already within the Warsaw diocese and from 1818 in the Warsaw archdiocese). Their existence came to an end in 1864 as a result of repressions by Russian administration after the collapse of the January Uprising. In this second period of the seminaries’ operation the number of alumni who later filled episcopal offices was markedly lower, the last one being the future Gniezno-Poznań metropolitan and cardinal, Mieczysław Ledóchowski, whose name stands out illustriously in the history of the Church in Greater Poland. 


2001 ◽  
Vol 6 (3) ◽  
pp. 172-176 ◽  
Author(s):  
Lawrence A. Pervin

David Magnusson has been the most articulate spokesperson for a holistic, systems approach to personality. This paper considers three concepts relevant to a dynamic systems approach to personality: dynamics, systems, and levels. Some of the history of a dynamic view is traced, leading to an emphasis on the need for stressing the interplay among goals. Concepts such as multidetermination, equipotentiality, and equifinality are shown to be important aspects of a systems approach. Finally, attention is drawn to the question of levels of description, analysis, and explanation in a theory of personality. The importance of the issue is emphasized in relation to recent advances in our understanding of biological processes. Integrating such advances into a theory of personality while avoiding the danger of reductionism is a challenge for the future.


2019 ◽  
Vol 50 (1) ◽  
pp. 1-6
Author(s):  
Katja Corcoran ◽  
Michael Häfner ◽  
Mathias Kauff ◽  
Stefan Stürmer

Abstract. In this article, we reflect on 50 years of the journal Social Psychology. We interviewed colleagues who have witnessed the history of the journal. Based on these interviews, we identified three crucial periods in Social Psychology’s history, that are (a) the early development and further professionalization of the journal, (b) the reunification of East and West Germany, and (c) the internationalization of the journal and its transformation from the Zeitschrift für Sozialpsychologie to Social Psychology. We end our reflection with a discussion of changes that occurred during these periods and their implication for the future of our field.


2016 ◽  
Vol 19 (3) ◽  
pp. 229-247 ◽  
Author(s):  
Hugo Klappenbach ◽  
Ana Maria Jacó-Vilela

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