Our Potential and Challenges of Social Media in Promoting Women’s Health

Author(s):  
Neelesh Pandey ◽  

Women’s health is a matter of concern for very countries. The advancement in the field of internet and emergence of social media has affected communication process to a great extent. As social media has advantage over traditional media because of web based applications, it can be used to promote health communication especially women’s health which is neglected over the time. The present article attempts to find out the potential and challenges of social media for using as a tool to promote and aware the public on women’s health.

Epidemiologia ◽  
2021 ◽  
Vol 2 (1) ◽  
pp. 84-94
Author(s):  
Mst. Marium Begum ◽  
Osman Ulvi ◽  
Ajlina Karamehic-Muratovic ◽  
Mallory R. Walsh ◽  
Hasan Tarek ◽  
...  

Background: Chikungunya is a vector-borne disease, mostly present in tropical and subtropical regions. The virus is spread by Ae. aegypti and Ae. albopictus mosquitos and symptoms include high fever to severe joint pain. Dhaka, Bangladesh, suffered an outbreak of chikungunya in 2017 lasting from April to September. With the goal of reducing cases, social media was at the forefront during this outbreak and educated the public about symptoms, prevention, and control of the virus. Popular web-based sources such as the top dailies in Bangladesh, local news outlets, and Facebook spread awareness of the outbreak. Objective: This study sought to investigate the role of social and mainstream media during the chikungunya epidemic. The study objective was to determine if social media can improve awareness of and practice associated with reducing cases of chikungunya. Methods: We collected chikungunya-related information circulated from the top nine television channels in Dhaka, Bangladesh, airing from 1st April–20th August 2017. All the news published in the top six dailies in Bangladesh were also compiled. The 50 most viewed chikungunya-related Bengali videos were manually coded and analyzed. Other social media outlets, such as Facebook, were also analyzed to determine the number of chikungunya-related posts and responses to these posts. Results: Our study showed that media outlets were associated with reducing cases of chikungunya, indicating that media has the potential to impact future outbreaks of these alpha viruses. Each media outlet (e.g., web, television) had an impact on the human response to an individual’s healthcare during this outbreak. Conclusions: To prevent future outbreaks of chikungunya, media outlets and social media can be used to educate the public regarding prevention strategies such as encouraging safe travel, removing stagnant water sources, and assisting with tracking cases globally to determine where future outbreaks may occur.


Author(s):  
Jummi Park ◽  
Nayeon Shin

Online-based infertility education provides a health management system to patients using electronic information and technology and no face-to-face interaction with patients and experts. This is a study to develop a web-based integrated support service system to meet the health care and nursing needs of infertile women. To develop a system that is most suitable and practically helpful to infertile women, who are end users of this system, research was conducted. This education system consists of introduction to women’s health care, information on women’s health, information on organizations for women, community for infertile women, and request for consultation for health management and nursing education of infertile women. This study introduced and applied a user-centered design that maximizes the value of use by first understanding the user’s convenience and needs when developing a program.


2016 ◽  
Vol 9 (4) ◽  
pp. 460-475 ◽  
Author(s):  
Megan B. Shreffler ◽  
Meg G. Hancock ◽  
Samuel H. Schmidt

Unlike traditional media, which frames female athletes in sexualized manners and in socially accepted roles such as mothers and girlfriends, user-controlled social-media Web sites allow female athletes to control the image and brand they wish to portray to the public. Using Goffman’s theory of self-presentation, the current study aimed to investigate how female athletes were portraying themselves via their Twitter avatar pictures. A total of 207 verified Twitter avatars of female athletes from 6 sports were examined through a content analysis. The avatars from each player were coded using the following themes: athlete as social being, athlete as promotional figure, “selfie,” athletic competence, ambivalence, “girl next door,” and “sexy babe.” The results revealed that athletic competence was the most common theme, followed by selfie and athlete as social being. Thus, when women have the opportunity to control their image through social media they choose to focus on their athletic identities.


2019 ◽  
Vol 5 (02) ◽  
pp. 103
Author(s):  
Fabianus Fensi

<p>ABSTRACT<br />Communication and language are two phenomena from one reality. Language is a means of expressing ways of communicating, and it reciprocally presupposes with communication. Where there is communication, language presence is demanded. Hence the language exists as a medium of communication. This study analyses the language battles of “Cebong-Kampret” on Facebook groups. Two aspects are investigated in this research: logic and ethics. The logic requires the use of language by rules. Language can be understood within the framework of rationality. Ethics requires language that creating peace rather than encouraging hatred. How is the language contested in the battle of “Cebong Kampret” on Facebook? Facebook is a web-based media technology that has its characteristics, such as easily accessed and reach a wider audience. Everyone can be a creator of meaning. The communication process is synchronous and encourages the user’s instant response. This characteristic carries risks. Facebook, in the political context of “Cebong-Kampret,” is paradoxical. People’s political preferences are influenced by Facebook even though the language ignores the logical-ethical language rules. The fight of language in politics is justified as far as upholding the logic and ethics. Logic language teaches the principles based on standards. Misuse of language logic makes language lose its ethical value in practice. Language ethics teaches the principles of good language, which can create peace.</p><p>Keywords: Language; Logic and Ethicsl; Social Media; Paradox, Politics</p><p>ABSTRAK<br />Komunikasi dan bahasa adalah dua fenomena dari satu kenyataan. Komunikasi menyertakan bahasa. Bahasa sebagai alat mengekspresikan berbagai cara berkomunikasi. Bahasa dan komunikasi saling mengandaikan. Dimana terdapat kegiatan berkomunikasi bahasa dituntut kehadirannya. Bahasa hadir sebagai media ekspresi aktivitas komunikasi. Kajian ini menganalisis pertarungan bahasa kelompok “Cebong” dan “Kampret” di facebook. Dua aspek dianalisis, yaitu logika dan etika berbahasa. Logika berbahasa mensyaratkan penggunaan bahasa menurut kaidah sehingga bisa dimengerti dalam kerangka rasionalitas. Etika mensyaratkan penggunaan bahasa yang menciptakan perdamaian bukan mendorong kebencian. Apa yang terjadi dengan bahasa yang dipertarungkan “Cebong” dan “Kampret” di facebook? Facebook adalah media berbasis teknologi web. Dia memiliki karakteristik sendiri, seperti: Dapat diakses dengan mudah. Menjangkau khalayak lebih luas. Setiap orang bisa menjadi pencipta makna. Proses komunikasi berlangsung sinkronik. Mendorong respon instan penggunanya. Karakteristik ini mengandung risiko. Penggunaan facebook, dalam konteks politik “Cebong” dan “Kampret” bersifat paradoks. Preferensi pilihan politik masyarakat dipengaruhi facebook padahal bahasa yang digunakan mengabaikan aturan berbahasa secara logis-etis. Pertarungan bahasa dalam politik dibenarkan sejauh menjunjung tinggi logika dan etika berbahasa. Logika berbahasa mengajarkan prinsip berbahasa berdasarkan aturan. Penyalahgunaan logika berbahasa membuat bahasa kehilangan nilai etis dalam praktiknya. Etika berbahasa mengajar prinsip pemakaian bahasa yang baik. Bahasa yang baik menciptakan perdamaian.</p><p>Kata Kunci; Bahasa; Logika dan Etika, Media Sosial, Paradoks, Politik.</p>


2021 ◽  
Vol 37 (4) ◽  
pp. 295-309
Author(s):  
Joyce Cheah Lynn-Sze ◽  
◽  
Azlina Kamaruddin ◽  

Health opinion leaders have widely embraced social media for health promotion and public health communication which can make a strong influence on the public decision making. However, despite the growing relevance of public health threats such as infectious diseases, pandemic influenza and natural disasters, research has paid little attention to the qualities of opinion leaders. Moreover, there is limited evidence that public health organisations use social media appropriately to engage in meaningful conversations with audiences. Thus, the aims of the study are to describe principles of communication practised by online opinion leaders to promote health issues, to discuss the strategies of social media used, to explain the opinion leaders’ influence attributes in health decision making and finally to develop a model of online opinion leader in the contemporary health promotion era. Content analysis was conducted on Facebook postings of five selected health opinion leaders. In addition, semi-structured interviews with 10 followers were conducted. The findings of the study revealed that there are three principles of communication practised by online opinion leaders, which are language, interaction and themes. There are three strategies opinion leaders use to influence the public: social connectivity, social support and social consultation. Furthermore, there are five opinion leaders’ attributes that influence the public’s decision making, namely personality, authenticity, trust/credibility, professional knowledge and social position. The model would be beneficial in educating and guiding the current public health opinion leaders in order to establish health and social well-being. Keywords: Online opinion leader, online health communication, public health, two-step flow theory, decision making.


Author(s):  
Anteneh Ayanso ◽  
Darryl Moyers

Social media is promising new opportunities across a broad spectrum of public services. As the Internet and its ubiquitous applications extend globally, an increasing number of governments and their public service agencies are embracing social media as one of the major mechanisms to interact with the public. Social media provides a new wave of Web-based applications and channels for citizens to share constructive ideas and opinions and play active roles in various areas in the public sector. At the same time, social media helps government organizations and elected officials of different government levels to actively listen to citizens and constantly monitor their existing services as well as develop new initiatives. Effective integration of Web 2.0 technologies and applications into existing Internet infrastructure adds visibility and accountability in the public sector and enhances services to citizens.


2015 ◽  
Vol 2 (1) ◽  
pp. 107
Author(s):  
Resul Sinani

The usage of social media by Kosovar politicians is almost absolute. Politicians of all levels have their accounts on Facebook as well as other social networks. They use those for various reasons, starting from contacting the voters and supporters during the election campaigns as well as during the time they are in the office, up to presenting their stands and ideas that have do with different issues of public interest. For many of them, especially for low-level politicians the social media, mainly Facebook, have become the only place where they express themselves, since they find it almost impossible to become a part of the traditional media, especially of those on the national level, like newspapers, radio or television. Whereas for high-leveled politicians, concretely the heads of main institutions like the prime-minister, the head of parliament or the president, who refuse to be interviewed and be present in political shows where they could face questions from the journalists or the public, they are using Facebook statements in order to avoid direct questions from the journalists about the political subjects of the day. By making it impossible for them to take direct answers through their journalists the traditional media (newspapers, radio, TV) have to quote the posts that the politicians are making on Facebook. The kosovar journalists and the heads of media see this tendency of politicians, especially of the prime minister as the lack of transparency, avoidance of accountability, control of information and setting the agenda of the media. This paper attempts to argument the hypothesis that the high level politicians, the heads of main state institutions in Kosovo are controlling the information in traditional media through the usage of social media. In order to argument this hypothesis as a case study we have taken the Kosovar (ex)PM Hashim Thaçi whose almost every status and update has been quoted by the media. We have also interviewed journalists and editors of Kosovar media houses who have expressed their thoughts about the subject, while supporting the hypothesis of this paper.


2019 ◽  
Vol 46 (2_suppl) ◽  
pp. 124S-128S ◽  
Author(s):  
Robert S. Gold ◽  
M. Elaine Auld ◽  
Lorien C. Abroms ◽  
Joseph Smyser ◽  
Elad Yom-Tov ◽  
...  

Despite widespread use of the Internet and social media platforms by the public, there has been little organized exchange of information among the academic, government, and technology sectors about how digital communication technologies can be maximized to improve public health. The second Digital Health Promotion Executive Leadership Summit convened some of the world’s leading thinkers from across these sectors to revisit how communication technology and the evolving social media platforms can be utilized to improve both individual and population health. The Summit focused on digital intelligence, the spread of misinformation, online patient communities, censorship in social media, and emerging global legal frameworks. In addition, Summit participants had an opportunity to review the original “Common Agenda” that emerged and was published after the inaugural Summit and recommend updates regarding the uses of digital technology for advancing the goals of public health. This article reports the outcomes of the Summit discussions and presents the updates that were recommended by Summit participants as the Digital Health Communication Common Agenda 2.0. Several of the assertions underlying the original Common Agenda have been modified, and several new assertions have been added to reflect the recommendations. In addition, a corresponding set of principles and related actions—including a recommendation that an interagency panel of the U.S. Department of Health and Human Services be established to focus on digital health communication, with particular attention to social media—have been modified or supplemented.


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