scholarly journals Mediafandomit, julkisuuden henkilöiden fanitus ja osallistuva kulttuuri

2020 ◽  
Vol 33 (3-4) ◽  
pp. 112-130
Author(s):  
Heidi Grönroos

Mediafandomeja on tutkittu eri tieteenaloilla vuosikymmeniä. Tuona aikana tutkimusten painopiste on siirtynyt kriittisestä voimaannuttavaan, minkä jälkeen ne ovat asettuneet tämän hetken monitieteellisiin näkökulmiin. Yksi mediafandomien toimintatapa on kuitenkin jäänyt tutkimuksessa vähemmälle huomiolle. Kyseessä on fandomien harjoittama julkisuuden henkilöiden fanitus, johon perehdyn tässä artikkelissa tarkastelemalla näyttelijöiden Benedict Cumberbatchin ja Tom Hiddlestonin mediafandomeja Tumblr-mikroblogipalvelussa. Selvitän, miten tutkimuskohteenani olevien mediafandomien harjoittama julkisuuden henkilöiden fanitus ilmenee ja millaisia eri merkityksiä se saa. Perehdyn fanittamisen tapoihin ja merkityksiin fanitutkimuksen klassikon, Henry Jenkinsin osallistuvan kulttuurin teorian avulla. Palaan Jenkinsin teoriaan, koska mediafandomien harjoittamaa julkisuuden henkilöiden fanitusta ei ole aiemmin yhdistetty siihen. Tarkastelen artikkelissani näissä fandomeissa esiintyviä erilaisia fanituksen tapoja. Erityisesti käsittelen persoonakuvien rakentamisen tapaa, jota ei ole aiemmin tutkittu. Kyseessä on fanituksen tapa, jossa fanit muodostavat ja ylläpitävät yhdessä fanituksen kohteen persoonasta rakennettua mielikuvaa. Tarkastelen ja analysoin tekemiäni löytöjä Jenkinsin osallistuvan kulttuurin teorian kautta. Persoonamielikuvien rakentaminen nousee tärkeään asemaan, sillä se osoittaa, että nämä fandomit luovat ja ylläpitävät yhteisiä metatekstejä, mikä on tärkeää osallistuvassa kulttuurissa. Esitän, että mediafandomien harjoittama julkisuuden henkilöiden fanitus kuuluu osallistuvan kulttuurin piiriin samoin kuin mediafandomien harjoittama mediatuotteiden fanitus. Artikkelin lopussa tarkastelen myös hieman osallistuvan kulttuurin muutosta ja pohdin, miten tutkimuksen kohteena olevien fandomien toiminta sopii Jenkinsin omaan päivitettyyn versioon teoriasta.   Media fandoms, celebrity fandom, and participatory culture: Benedict Cumberbatch and Tom Hiddlestone fandoms in Tumblr microblog platform   Media fandoms have been studied for decades. During this time the emphasis of the research has shifted from critical to empowering, after which it has settled to the current multidisciplinary studies that cover multiple viewpoints. In spite of all these studies, one media fandom practice, the fandom of public figures, has been left in the sidelines. In this article, I focus on this type of fandom through the media fandoms of the actors Benedict Cumberbatch and Tom Hiddleston in Tumblr microblog service. In this article, I ask how the subjects of my research practice their fandom and what different meanings these practices have. I look into different ways in which Henry Jenkins’ participatory cultural theory can be used to analyze the practices and meanings of these two Tumblr-based fandoms. I return to this classic of fandom research, because it has not been used to explore the fandom of public figures before. My article focuses on different ways fandom manifests, specifically in these Tumblr-based platforms. I focus especially on a previously unresearched fandom practice, the construction of persona images. This refers to the way fans collectively form and maintain the image of the public persona. Based on my findings I compare the ways in which the practices of these fandoms relate to Jenkins' theory of participatory culture. The construction of mental images of the public figures is a key element here, because it shows that these fandoms create and maintain metatexts, which is one of the most important practices of the participatory culture. I argue that the fandom of public figures is a part of participatory culture (Jenkins) similarly to the fandom of brands and products. At the end of the article, I take a quick look at the changes taking place in participatory culture, and ask how the fandoms I have researched fit into Jenkins updated version of the theory.

2013 ◽  
Vol 20 (1) ◽  
pp. 47-58
Author(s):  
Ghattas Jeries Sayej

AbstractThe archaeologist's role in public life is not limited to only understanding, reflecting and informing on the past, but also should reveal who we are at present and help society in manoeuvring into the future. We are a major part of the public intellectuals who should intervene in public debate, not only in the media but also as a part of the decision-making process. We can contribute to making a difference in many aspects of human life, intellectually, socially, culturally and politically. This paper will aim to shed light on my involvement in the Israeli–Palestinian Archaeology Working Group (IPAWG). I will focus on how a small group of archaeologists has contributed positively to one of the most complicated political conflicts in modern history. I will also address an example from Al-Jib to indicate the role of archaeologists as scientists, citizens and public figures.


Communication ◽  
2015 ◽  
Author(s):  
P. David Marshall

Research on celebrity and public persona derives from fundamentally interdisciplinary sources. Although at its core, the study of public personality has been the object of investigations by those more closely associated with media and communication, the key disciplines of sociology, cultural studies, literary studies, political science, social psychology, and even anthropology and history have been part of its analysis. Celebrity identifies the “extra-textual” dimensions of the famous, in which the lives of the renowned are followed, read, and reported. It is a public celebration of individuality that is (but not exclusively) connected to consumer culture and democratic capitalism. Through these larger cultural tropes celebrity has had its strongest affiliations with the contemporary entertainment industries, particularly in terms of how they are covered by the media and the press for further value beyond the cultural forms that are often the origins of stardom—the public individual’s performances in fields such as film, television, sport, and popular music. Celebrity is a site of celebration and derogation in any culture: these public individuals are truly exalted and given a status beyond others, but they are also ridiculed for their believed-to-be unearned credentials for having such a public platform and voice. Moreover, the study of celebrity and public persona is also an investigation into the connection between the populace and these public personalities, where parasocial relations most evident in fandom identify how celebrities embody audiences with an affective connection that is truly powerful in contemporary culture. That power of embodiment and connection that celebrities possess is subsequently exploited by the media industries to promote and sell new connected cultural products. Identifying celebrities as part of a spectrum of public personas links the study of celebrity to the investigation of the celebrated and famed in a variety of professions and fields well beyond entertainment. Thus, the term persona is used in these studies of public personalities to acknowledge the mask that is deployed to present a public version of the self for this external consumption and reading by an audience, a collective, a network, a nation, a citizenry, or a community. Research into public personas has led to related studies of political leadership, self-branding, notoriety in business, and reputation management, and research delves into the presentation of the public self by greater portions of the populace in online cultures. Celebrity and public persona is a field in which research aims to investigate the significance and meaning of various versions of the public self in both contemporary culture and historically.


Werkwinkel ◽  
2017 ◽  
Vol 12 (2) ◽  
pp. 65-80
Author(s):  
Inge Van De Ven

Abstract I analyze the public authorship of Dutch writer A.H.J. Dautzenberg. I disentangle some of the main threads in his literature and public persona, singling out three socio-cultural issues on which he has publicly taken a stance in both his literature and his non-fiction texts. I base my analysis on three types of sources: Dautzenberg’s works of literary fiction, appearances in the media, and non-fictional texts. I argue that the case of Dautzenberg brings out the limits of any typology of engaged authorship, autonomous authorship, or stardom, and that his veiled emphasis on factuality under the flag of fiction to an important extent explains the efficiency of his style of media performance, and helps the author generate attention for his work. I conclude that in the final instance, both his work and his media performances are subordinate to his societal engagement, and that therefore, Dautzenberg is a public antagonist first, and an author only secondarily.


CICES ◽  
2017 ◽  
Vol 3 (1) ◽  
pp. 35-47
Author(s):  
Faisal Rudiansyah Hamzah ◽  
Panji Wira Soma ◽  
Indri Rahmawati

With the development of information technology in particular in the field of multimedia in such rapid and the longer forms of media information more diverse so that more education institutions boast. Media information and promotion is currently used by SMK PGRI 11 Ciledug Tangerang. The purpose of this research audio visual media into the media information and proper promotion, by controlling hearing and vision in the form of audio visual in order to convey messages can be understood by the public at large. Existing problems, namely the medium used by the SMK PGRI 11 Ciledug Tangerang still use print media such as banners, posters and pamplet are considered less effective and efficient to use while simultaneously promoting the institutions with the best possible audio visual media so that it is selected into a medium of information and promotion of the right, by controlling hearing and vision in the form of audio visual. Because therein lies the message delivery process or how to visualize. At the same time listening and showing the contents of the message to the recipient with information through media menunjangnya, so the design of video media profile that displays the entire scope, advantages and facilities belonging to SMK PGRI 11 Ciledug Tangerang, can be a solution in solving problems in media promotion and information. With this study the author makes with the title "promotion and INFORMATION AUDIO VISUAL MEDIA SHAPED VIDEO PROFILE on SMK PGRI 11 APPLICATIONS TANGERANG CITY ".


Author(s):  
Aji Sulistyo

Television advertisement is an effective medium that aims to market a product or service, because it combines audio and visuals. therefore television advertisement can effectively influence the audience to buy the product or service. Advertisement nowadays does not only convey promotional messages, but can also be a medium for delivering social messages. That is one form of the function of the media, which is to educate the public. The research entitled Representation of Morality in the Teh Botol Sosro Advertisement "Semeja Bersaudara" version analyzed the morality value in a television advertisement from ready-to-drink tea producers, Teh Botol Sosro entitled "Semeja Bersaudara" which began airing in early 2019. In this study researchers used Charles Sanders Peirce's Semiotics theory with triangular meaning analysis tools in the form of Signs, Objects and Interpretations. In addition, researchers also use representation theory from Stuart Hall in interpreting messages in advertisements. The results of this study found that the "Semeja Bersaudara" version of Teh Botol Sosro advertisement represented a message in the form of morality. There are nine values of morality that can be taken in this advertisement including, friendly attitude, sharing, empathy, help, not prejudice, no discrimination, harmony, tolerance between religious communities and cross-cultural tolerance. The message conveyed in this advertisement is how the general public can understand how every human action in social life has moral values, so that the public can understand and apply moral values in order to live a better life.


Author(s):  
Ellen Anne McLarney

This chapter focuses on the work of Heba Raouf Ezzat. Ranked the thirty-ninth most influential Arab on Twitter, with over 100,000 followers, voted one of the hundred most powerful Arab women by ArabianBusiness.com, and elected a Youth Global Leader by the World Economic Forum, Raouf Ezzat has articulated and disseminated her Islamic politics in a global public sphere. Her writings and lectures develop an Islamic theory of women's political participation but simultaneously address other contested questions about women's leadership, women's work, and women's participation in the public sphere. Heba Raouf Ezzat is one of the most visible public figures in the Arab and Islamic world today, a visibility that began with her book on the question of women's political work in Islam, Woman and Political Work.


MedienJournal ◽  
2017 ◽  
Vol 30 (2-3) ◽  
pp. 37
Author(s):  
Li Xiguang

The commercialization of meclia in China has cultivated a new journalism business model characterized with scandalization, sensationalization, exaggeration, oversimplification, highly opinionated news stories, one-sidedly reporting, fabrication and hate reporting, which have clone more harm than good to the public affairs. Today the Chinese journalists are more prey to the manipu/ation of the emotions of the audiences than being a faithful messenger for the public. Une/er such a media environment, in case of news events, particularly, during crisis, it is not the media being scared by the government. but the media itself is scaring the government into silence. The Chinese news media have grown so negative and so cynica/ that it has produced growing popular clistrust of the government and the government officials. Entering a freer but fearful commercially mediated society, the Chinese government is totally tmprepared in engaging the Chinese press effectively and has lost its ability for setting public agenda and shaping public opinions. 


2019 ◽  
Vol 4 (1) ◽  
pp. 1-19
Author(s):  
Neri Widya Ramailis ◽  
Dede Nopendri

Discourse is a series of sentences that relate and connect one proposition with the other propositions to from a unity. The main function of the news is not to warn, instruct, and make the public stunned, the main function of the news is to inform and then it is upto the public to utilize the news. There are two ways for the news to be useful to the public, the first to effort news as general knowledge and the second to effort the news a tool of social control. E-Ktp corruption cases are one of the biggest corruption cases that occurered in Indonesia. Therefore, many mass media reported heavilly on E-Ktp corruption cases, one of which was the kompas.com. furthermore, to find out how the writer gets the source the writer gets the source of data and information the writer uses the criminology visual method and then analyzes it using criminology newsmaking theory. However, the results of this study illustrate that the aspect highlighted are those of actors suspected of being involved in E-Ktp corruption cases. Where the media only emphasizes one institution, namely the people’s representative council, even though in this case the involved parties are not only the legislature but case the involved parties are not only the legislature but also from various institutions such as the interior ministry, state-owned enterprises, and private entrepreneurs. In the aspect of media projection Kompas.com make the bulk of the news about E- Ktp corruption cases as news headline and a tranding topic.


2016 ◽  
Vol 3 (1) ◽  
Author(s):  
Mike Francoeur

There is a tendency, particularly among Western pundits and technologists, to examine the Internet in almost universally positive terms; this is most evident in any discussion of the medium’s capacity for democratization. While the Internet has produced many great things for society in terms of cultural and economic production, some consideration must be given to the implications that such a revolutionary medium holds for the public sphere. By creating a communicative space that essentially grants everyone his or her own microphone, the Internet is fragmenting public discourse due to the proliferation of opinions and messages and the removal of traditional gatekeepers of information. More significantly, because of the structural qualities of the Internet, users no longer have to expose themselves to opinions and viewpoints that fall outside their own preconceived notions. This limits the robustness of the public sphere by limiting the healthy debate that can only occur when exposed to multiple viewpoints. Ultimately, the Internet is not going anywhere, so it is important to equip the public with the tools and knowledge to be able to navigate the digital space. 


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